Posts by Emily Riedy - Klaviyo
2026-03-10 23:01 Diff

Emily Riedy is a content marketing manager at Klaviyo where she works to publish content to educate and inspire online businesses owners and email marketers. Owned marketing channels are a means to building a substantial customer base for the long-term, and the content Emily is most passionate about helps business operators create strong business foundations in owned marketing principles. Before Klaviyo, Emily worked at a paid ads agency helping businesses transform their approach to digital advertising. When she's not strategizing marketing content, she is running around the streets of Boston training for whatever race is next up on the docket. She lives in the South End with her 2 year-old basenji Fig and frequents (probably too regularly) the local Spanish tapas spot.

Posts by this author

Execute on marketing decisions faster use case

Quickly respond to patterns in your data by leveraging Klaviyo's integrations that syncs directly with your external apps.

Forecast order volume use case

Use customer purchasing data to forecast order volume ahead of major holiday sales so that you are never running out of inventory during a peak selling moment.

Capture more signups using site data use case

Discover how leveraging tracking behavioral data can help you drive more sign-ups on your site by understanding user engagement with Klaviyo.

Multi-channel flows use case

Learn how adding additional channels like SMS or mobile push notifications can improve your communication and drive messaging and cross-channel conversations.

Growing off-season revenue use case

With access to all your customer data and intuitive tools, you can proactively expand your audience and also your revenue with Klaviyo.

Driving high-quality UGC use case

Learn how to drive higher-quality user-generated content by bundling customer reviews with your marketing platform to streamline custom experiences and rewards.

Pull customers down-funnel use case

Data-informed marketing is crucial for positive customer journeys. Grow your marketing lists by tailoring web and marketing experiences to your audiences actions.

The Klaviyo app for Buy with Prime

Discover the benefits Buy with Prime affords merchants + customers—and how Klaviyo's app lets you capture data and capitalize on convenience.

The Customer-First Marketing guide

A guide to creating a Customer-First Marketing strategy and owning your data in the privacy-first era with experiences your customers want.