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Original
2026-01-01
Modified
2026-03-10
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<p>Omnichannel campaign builder</p>
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<p><strong>1. Connect your channels,</strong>including email, SMS, WhatsApp, push, in-store, and more.</p>
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<p>Plan and launch campaigns across email, SMS, push, and WhatsApp with one tool.</p>
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<p><strong>2. Sync your data.</strong>Use<a>Klaviyo Data Platform</a>, Klaviyo’s customer data platform, to unify browsing, purchasing, support, and engagement history.</p>
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<p>Channel affinity</p>
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<p><strong>3. Build your journey.</strong>Use the visual campaign builder to map out messages across touchpoints.</p>
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<p>AI-powered<a>channel affinity analyzes</a>every customer’s engagement behavior in real time, then automatically selects the best channels for each customer, reducing waste and boosting performance.</p>
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<p><strong>4. Let AI do the work.</strong><a>AI-powered</a>channel affinity optimizes delivery in real time.</p>
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<p>Advanced attribution</p>
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<p><strong>5. Measure and improve.</strong>Use multi-touch attribution to track performance and refine strategy.</p>
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<p>Klaviyo’s linear multi-touch attribution model helps marketers understand how every message-email, SMS, push, and more-contributes to conversion. Preview and adjust your models at any time, without losing historical insights.</p>
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<p>Omnichannel isn’t just a buzzword-it’s the new baseline. With Klaviyo, brands like Glossier and Dollar Shave Club are seeing double-digit lifts in loyalty and LTV by coordinating marketing, online and offline.</p>
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<p>WhatsApp & RCS</p>
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<p>From startups to enterprise brands, marketers trust Klaviyo to help them connect every message, on every channel, to what their customers care about most-in real time.</p>
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<p>Bring branded, interactive experiences to new channels globally.</p>
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