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Original
2026-02-01
Modified
2026-03-08
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<p>24X</p>
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<p>24X</p>
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<p>ROI</p>
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<p>ROI</p>
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<p>20%</p>
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<p>20%</p>
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<p>Uplift in Conversion Rate</p>
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<p>Uplift in Conversion Rate</p>
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<p>2X</p>
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<p>2X</p>
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<p>Uplift in CTR</p>
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<p>Uplift in CTR</p>
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<p>2.5X</p>
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<p>2.5X</p>
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<p>Increase in Website Sessions</p>
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<p>Increase in Website Sessions</p>
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<p><b>Company: Wakefit</b></p>
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<p><b>Company: Wakefit</b></p>
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<p><strong>About<b>Wakefit</b></strong><b>:</b></p>
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<p><strong>About<b>Wakefit</b></strong><b>:</b></p>
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<p>Wakefit is one of India’s leading D2C home and sleep solutions brands. It redefines comfort and aims to make sleep and home wellness accessible to every Indian. Since its inception, the brand has built a strong portfolio of mattresses, sleep accessories, furniture, and more, prioritizing innovation, affordability, and research-driven design.</p>
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<p>Wakefit is one of India’s leading D2C home and sleep solutions brands. It redefines comfort and aims to make sleep and home wellness accessible to every Indian. Since its inception, the brand has built a strong portfolio of mattresses, sleep accessories, furniture, and more, prioritizing innovation, affordability, and research-driven design.</p>
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<p>As a digital-first business, Wakefit constantly seeks fresh, impactful ways to connect with its growing customer base.</p>
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<p>As a digital-first business, Wakefit constantly seeks fresh, impactful ways to connect with its growing customer base.</p>
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<p><b>Industry:</b>D2C / Home & Sleep Solutions</p>
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<p><b>Industry:</b>D2C / Home & Sleep Solutions</p>
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<p><b>Location:</b>India<b></b></p>
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<p><b>Location:</b>India<b></b></p>
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<p><b>Category: Customer Engagement, Email Marketing</b><b></b></p>
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<p><b>Category: Customer Engagement, Email Marketing</b><b></b></p>
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<p><b>Solutions Used:</b>Netcore Emails with Google Calendar Integration</p>
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<p><b>Solutions Used:</b>Netcore Emails with Google Calendar Integration</p>
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<h3><b>Business Objectives</b></h3>
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<h3><b>Business Objectives</b></h3>
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<p>Ahead of their flagship<b>Sleep Day Campaign</b>, Wakefit aimed to:</p>
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<p>Ahead of their flagship<b>Sleep Day Campaign</b>, Wakefit aimed to:</p>
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<ul><li>Drive<b>conversions and sales</b>during the high-intent Sleep Day window</li>
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<ul><li>Drive<b>conversions and sales</b>during the high-intent Sleep Day window</li>
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<li>Deliver<b>innovative, clutter-breaking email experiences.</b><b></b></li>
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<li>Deliver<b>innovative, clutter-breaking email experiences.</b><b></b></li>
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<li>Improve<b>brand recall and campaign engagement</b>through timely communication</li>
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<li>Improve<b>brand recall and campaign engagement</b>through timely communication</li>
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</ul><p>Traditional email formats were no longer generating standout results, and Wakefit needed a game-changing strategy to maximize user attention and deliver tangible business outcomes.</p>
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</ul><p>Traditional email formats were no longer generating standout results, and Wakefit needed a game-changing strategy to maximize user attention and deliver tangible business outcomes.</p>
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<h3><b>Solution: Netcore’s AMP-Powered “Mark Your Calendar” Campaign</b></h3>
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<h3><b>Solution: Netcore’s AMP-Powered “Mark Your Calendar” Campaign</b></h3>
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<p>To meet these goals, Wakefit partnered with Netcore Cloud to conceptualize and deploy an industry-first email campaign featuring<b>Google Calendar integration</b>. This simple yet powerful interaction turned passive readers into active participants.</p>
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<p>To meet these goals, Wakefit partnered with Netcore Cloud to conceptualize and deploy an industry-first email campaign featuring<b>Google Calendar integration</b>. This simple yet powerful interaction turned passive readers into active participants.</p>
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<ol><li><b>Innovation with Impact</b></li>
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<ol><li><b>Innovation with Impact</b></li>
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<li><b>Insight-Led, Consultative Approach</b></li>
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<li><b>Insight-Led, Consultative Approach</b></li>
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<li><b>Seamless Execution</b></li>
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<li><b>Seamless Execution</b></li>
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</ol><h3><b>Why Wakefit Chose Netcore Cloud</b></h3>
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</ol><h3><b>Why Wakefit Chose Netcore Cloud</b></h3>
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<p>Wakefit was looking for more than a technology provider-they needed a<b>strategic partner</b>to break the monotony of conventional campaigns and lead innovation from concept to execution. Netcore stood out for its:</p>
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<p>Wakefit was looking for more than a technology provider-they needed a<b>strategic partner</b>to break the monotony of conventional campaigns and lead innovation from concept to execution. Netcore stood out for its:</p>
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<ul><li>Deep expertise in<b>AMP innovation and user experience</b><b></b></li>
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<ul><li>Deep expertise in<b>AMP innovation and user experience</b><b></b></li>
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<li>Strong<b>consulting-led engagement</b>from idea to execution</li>
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<li>Strong<b>consulting-led engagement</b>from idea to execution</li>
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<li>Proven track record in delivering<b>ROI-positive, engagement-led campaigns</b><b></b></li>
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<li>Proven track record in delivering<b>ROI-positive, engagement-led campaigns</b><b></b></li>
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<li>The capability to<b>translate tech into business results</b></li>
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<li>The capability to<b>translate tech into business results</b></li>
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</ul><p>The ‘Mark Your Calendar’ campaign was a standout moment for us - something fresh, engaging, and perfectly timed. It wouldn’t have been possible without Netcore’s strategic consulting and creative support. This collaboration has opened the door to a new way of thinking about user engagement, and we’re excited to explore more innovative ideas together.</p>
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</ul><p>The ‘Mark Your Calendar’ campaign was a standout moment for us - something fresh, engaging, and perfectly timed. It wouldn’t have been possible without Netcore’s strategic consulting and creative support. This collaboration has opened the door to a new way of thinking about user engagement, and we’re excited to explore more innovative ideas together.</p>
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<p>Unlock unmatched customer experiences, get started now</p>
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<p>Unlock unmatched customer experiences, get started now</p>
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<p>Let us show you what's possible with Netcore.</p>
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<p>Let us show you what's possible with Netcore.</p>