Insider named Leader in Marketing Automation Software by G2
2026-03-06 23:59 Diff
https://useinsider.com/242141242132132132112312-insider-named-leader-in-marketing-automation-software-by-g2/

Why settle for anything less than the best? Insider outranks every other solution provider with the highest user satisfaction score of 97/100.

  • 99% of users ranked us #1 for fastest integration
  • 98% of users voted our customer support as the best
  • 98% of users believe in our visionary product roadmap

See how Insider compares to other vendors

Ratings

Ease of Setup

93%

79%

78%

76%

77%

80%

Ratings

Meets Requirements

96%

88%

88%

86%

87%

90%

Ratings

Ease of Use

96%

80%

84%

85%

86%

81%

Ratings

Has the product been a good partner in doing business?

96%

86%

92%

91%

92%

90%

Ratings

Quality of Support

97%

82%

94%

85%

91%

83%

Insider

1,054 reviews

Adobe

2,528 reviews

Bloomreach

632 reviews

Braze

1,094 reviews

Iterable

608 reviews

Salesforce

1,756 reviews

Ease of Setup

93%

79%

78%

76%

77%

80%

Meets Requirements

96%

88%

88%

86%

87%

90%

Ease of Use

96%

80%

84%

85%

86%

81%

Has the product been a good partner in doing business?

96%

86%

92%

91%

92%

90%

Quality of Support

97%

82%

94%

85%

91%

83%

We provide 3X faster time to value (TTV) compared to other players

We provide 3X faster time to value (TTV) compared to other players

We offer the fastest time to value (TTV)—up to 3X quicker than other industry players—thanks to our fast integration, industry-specific best practices across 26 countries, expert growth consultation, and localized support which helps customers realize ROI much faster.

Why top brands choose Insider

We’ve absolutely loved working with Insider due to their product’s omnichannel customer journey orchestration capabilities. We’ve seen new user sign-ups have increased by 5%, and we’ve seen conversion rates rise.

Best Results

The customization capabilities help us deliver highly relevant and individualized content to our customers across channels. We’ve significantly improved our average order value, CTRs, conversions, and ROI in just two months.

Time to Value

We implement ideas quickly and effectively which is essential to our promise of delivering an interactive and responsive brand experience that is tailored to each individual user on every touchpoint.

Ease of Setup

Insider’s Growth Consultants have helped us with the ideation, creation, and execution of campaigns after onboarding. Their pre-built templates save loads of time and effort, allowing us to run several campaigns simultaneously.

Digital Content and Web Design Director

Customer Support
Best Results

We’ve absolutely loved working with Insider due to their product’s omnichannel customer journey orchestration capabilities. We’ve seen new user sign-ups have increased by 5%, and we’ve seen conversion rates rise.

Time to Value

The customization capabilities help us deliver highly relevant and individualized content to our customers across channels. We’ve significantly improved our average order value, CTRs, conversions, and ROI in just two months.

Ease of Setup

We implement ideas quickly and effectively which is essential to our promise of delivering an interactive and responsive brand experience that is tailored to each individual user on every touchpoint.

Customer Support

Insider’s Growth Consultants have helped us with the ideation, creation, and execution of campaigns after onboarding. Their pre-built templates save loads of time and effort, allowing us to run several campaigns simultaneously.

Digital Content and Web Design Director

The leading marketing automation platform for brands who care about their customers

Use Insider’s powerful platform to save time on marketing tasks, ensure consistent branding across campaigns and channels using templates, and easily create customized marketing for each customer. Insider makes it simple to schedule and automate activities for 24/7 engagement without manual effort.

The most advanced and extensive marketing automation capabilities

Integrate with any data source for complete and reliable customer profiles

Insider scored 99/100 for its Integration capabilities—10% higher than the industry average. Sync customer, engagement, and product data across your entire tech stack with 100+ out-of-the-box integrations in 20+ categories, including CRM, data warehouses analytics, paid ads, social media, and more.

Build unified profiles and analyze customer behavior across the entire lifecycle

Eliminate data siloes and customer knowledge gaps by seamlessly stitching together every interaction and transaction across all channels and touchpoints—including web, mobile app, and even offline. Build data-driven, relevant customer experiences with 360-degree profiles to drive conversions and boost CLTV.

Engage customers across the most extensive set of supported digital channels on the market

Connect data from different sources and build relevant one-to-one customer experiences across 12+ channels including WhatsApp, SMS, Email, Web, App, digital ads, and more – all from a single platform. Build consistent, timely, and relevant customer experiences across 12+ channels with Architect, Insider’s AI-native journey orchestration solution.

Seamlessly orchestrate omnichannel customer journeys from a single platform.

Architect, Insider’s AI-powered customer journey orchestration tool empowers brands to build personalized experiences across 12+ channels. Build relevant one-to-one experiences by targeting the right users with the right message at the right time on the right channel.

Access real-time insights to optimize and improve campaigns

Measure campaign performance periodically across all channels from a single dashboard with Insider’s advanced analytics. Use these real-time insights to understand your customers better, empowering you to optimize campaigns for better results.

Integrate with any data source for complete and reliable customer profiles

Insider scored 99/100 for its Integration capabilities—10% higher than the industry average. Sync customer, engagement, and product data across your entire tech stack with 100+ out-of-the-box integrations, including CRM, analytics, paid ads, social media, and more.

Build unified profiles and analyze customer behavior across the entire lifecycle

Eliminate data siloes and customer knowledge gaps by seamlessly stitching together every interaction across every touchpoint—including web, app, and even offline. Build data-driven, relevant customer experiences with 360-degree profiles to boost conversions and CLTV.

Engage customers across the most extensive set of supported digital channels on the market

Connect data from different sources and build relevant one-to-one customer experiences across 12+ channels including WhatsApp, SMS, Email, Web, App, digital ads, and more – all from a single platform with Architect, Insider’s AI-native omnichannel journey orchestration solution.

Seamlessly orchestrate omnichannel customer journeys from a single platform.

Architect, Insider’s AI-powered customer journey orchestration tool empowers brands to build personalized experiences across 12+ channels. Build relevant one-to-one experiences by targeting the right users with the right message at the right time on the right channel.

Access real-time insights to optimize and improve campaigns

Measure campaign performance periodically across all channels from a single dashboard with Insider’s advanced analytics. Use these real-time insights to understand your customers better, empowering you to optimize campaigns for better results.

Work smarter, achieve more with
Sirius AI ™

Work smarter, achieve more with Sirius AI™

Our patent-pending AI solutions help brands boost productivity by leveraging the combined power of generative, predictive, and conversational AI. Uncover new revenue opportunities, and scale your mobile marketing like never before.

Our patent-pending AI solutions help brands boost productivity by leveraging the combined power of generative, predictive, and conversational AI. Uncover new revenue opportunities, and scale your mobile marketing like never before.

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#1 AI-native Omnichannel Experience and Customer Engagement Platform

The end-to-end platform with an integrated CDP to fuel journey orchestration across the widest set of channels to deliver experiences as unique as each customer – with the fastest ROI, higher efficiency, and better results.

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