Solopress gains a 360-degree customer view and achieves a 99.3% delivery and 50% email open rate with Insider
2026-03-06 03:40 Diff

Unifying siloed data to gain a 360-degree view of every customer in one place

Solopress struggled with data scattered across different platforms. This fragmented data landscape hindered its ability to understand customers holistically and deliver personalized experiences effectively.

By leveraging Architect, Insider’s journey orchestration tool, Solopress expanded its communication channels to include SMS. It also integrated additional offline touchpoints thanks to Insider’s Call an API feature to collect and trigger offline interactions, such as assigning key clients to account managers for personalized follow-up calls.

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