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1 <p>Strategies to drive revenue and customer loyalty for Financial Services</p>
1 <p>Strategies to drive revenue and customer loyalty for Financial Services</p>
2 <h3>Hi, we are Insider. </h3>
2 <h3>Hi, we are Insider. </h3>
3 <p>We are here to help financial services achieve its mission to become the<strong>first finance choice</strong> for<b>payment solutions</b> and<b>ease of day to day banking needs whether on mobile app or desktop web.</b></p>
3 <p>We are here to help financial services achieve its mission to become the<strong>first finance choice</strong> for<b>payment solutions</b> and<b>ease of day to day banking needs whether on mobile app or desktop web.</b></p>
4 <p>Here are<strong> strategies</strong>to help financial services deliver 1:1 personalized, cross-channel<strong>customer experiences</strong>that deliver growth across every channel.</p>
4 <p>Here are<strong> strategies</strong>to help financial services deliver 1:1 personalized, cross-channel<strong>customer experiences</strong>that deliver growth across every channel.</p>
5 <h2>Take inspiration and learn how to:</h2>
5 <h2>Take inspiration and learn how to:</h2>
6 <ul><li>Boost engagement and conversions across your digital channels </li>
6 <ul><li>Boost engagement and conversions across your digital channels </li>
7 <li>Maximise customer lifetime value by joining up the dots in your customer data </li>
7 <li>Maximise customer lifetime value by joining up the dots in your customer data </li>
8 <li>Increase revenue through messaging channels</li>
8 <li>Increase revenue through messaging channels</li>
9 <li>Increase Return on Ad Spend and reduce marketing wastage</li>
9 <li>Increase Return on Ad Spend and reduce marketing wastage</li>
10 </ul><h3>Generate revenue through messaging channels</h3>
10 </ul><h3>Generate revenue through messaging channels</h3>
11 <p><b>Email engagement rates</b>continue to<b>decline</b>. If you are relying solely on email to engage users and drive them back to your website or app, you are missing a huge piece of the puzzle and leaving<b>revenue</b>on the table. Send automated alerts and personalized messages from cart reminders to back in stock reminders to speed up purchase decisions and recover lost revenue. Utilise<strong>web push notifications</strong>,<strong>app push</strong>,<strong>WhatsApp</strong>,<strong>Facebook Messenger</strong>,<strong>Email</strong>,<strong>SMS</strong>and<strong>RCS</strong>.</p>
11 <p><b>Email engagement rates</b>continue to<b>decline</b>. If you are relying solely on email to engage users and drive them back to your website or app, you are missing a huge piece of the puzzle and leaving<b>revenue</b>on the table. Send automated alerts and personalized messages from cart reminders to back in stock reminders to speed up purchase decisions and recover lost revenue. Utilise<strong>web push notifications</strong>,<strong>app push</strong>,<strong>WhatsApp</strong>,<strong>Facebook Messenger</strong>,<strong>Email</strong>,<strong>SMS</strong>and<strong>RCS</strong>.</p>
12 <h3>Increase customer loyalty and lifetime value through cross-channel journey orchestration</h3>
12 <h3>Increase customer loyalty and lifetime value through cross-channel journey orchestration</h3>
13 <p>Convert<strong>“one-time”</strong> bookings into repeat customers and identify opportunities to<strong>cross-sell</strong>.</p>
13 <p>Convert<strong>“one-time”</strong> bookings into repeat customers and identify opportunities to<strong>cross-sell</strong>.</p>
14 <p>With Architect, Insider’s<strong>cross-channel journey orchestrator</strong>, you can make every customer interaction dependent on: what are they interested in? What do they click? What have they purchases? Which is the best channel to engage?</p>
14 <p>With Architect, Insider’s<strong>cross-channel journey orchestrator</strong>, you can make every customer interaction dependent on: what are they interested in? What do they click? What have they purchases? Which is the best channel to engage?</p>
15 <p>Create<strong>powerful, personalized cross-channel experiences</strong>that deliver<strong>relevant messages</strong>via a customer’s<strong>preferred channel</strong>.</p>
15 <p>Create<strong>powerful, personalized cross-channel experiences</strong>that deliver<strong>relevant messages</strong>via a customer’s<strong>preferred channel</strong>.</p>
16 <h3>Provide additional profit for partners with visual storytelling</h3>
16 <h3>Provide additional profit for partners with visual storytelling</h3>
17 <p>Increase<strong>product discoverability</strong>through<strong>social-style navigation</strong>. With InStory, each thumbnail can be personalized to individual users’ interests or behavior, and expands into a full-screen<strong>immersive experience</strong>.</p>
17 <p>Increase<strong>product discoverability</strong>through<strong>social-style navigation</strong>. With InStory, each thumbnail can be personalized to individual users’ interests or behavior, and expands into a full-screen<strong>immersive experience</strong>.</p>
18 <p>Multi-global brands use InStory to showcase partner brands, offering<strong>premium real-estate</strong>and enhanced<strong>storytelling</strong>opportunities to drive<strong>additional revenue</strong>and build profitable brand partnerships.</p>
18 <p>Multi-global brands use InStory to showcase partner brands, offering<strong>premium real-estate</strong>and enhanced<strong>storytelling</strong>opportunities to drive<strong>additional revenue</strong>and build profitable brand partnerships.</p>
19 <p>App Download Banner’s can nudge mobile web users to enjoy an end-to-end mobile banking experience. </p>
19 <p>App Download Banner’s can nudge mobile web users to enjoy an end-to-end mobile banking experience. </p>
20 <p>Instory, improves financial discovery via Instagram-like interactive experience. </p>
20 <p>Instory, improves financial discovery via Instagram-like interactive experience. </p>
21 <p>Layout Optimization based on category affinity for deeper personalization.</p>
21 <p>Layout Optimization based on category affinity for deeper personalization.</p>
22 <h3>Driving users to see your desired actions based on their behaviour, such as Exit intent</h3>
22 <h3>Driving users to see your desired actions based on their behaviour, such as Exit intent</h3>
23 <p>Banks were already boosting customer satisfaction byinvesting in new services and<strong>mobile-first experiences</strong>. Now, at a time when customers are cautious about returning to brick-and-mortar locations, unified and relevant experiences are more important than everand can inspire customer confidence today and in long-term recovery.</p>
23 <p>Banks were already boosting customer satisfaction byinvesting in new services and<strong>mobile-first experiences</strong>. Now, at a time when customers are cautious about returning to brick-and-mortar locations, unified and relevant experiences are more important than everand can inspire customer confidence today and in long-term recovery.</p>
24 <p>Capturing a potential customer’s details is a valuable opportunity to turn anonymous traffic into a potential lead. Once you have their name and an email, you can guide a prospect along the customer journey with<strong>loyalty-building experiences.</strong></p>
24 <p>Capturing a potential customer’s details is a valuable opportunity to turn anonymous traffic into a potential lead. Once you have their name and an email, you can guide a prospect along the customer journey with<strong>loyalty-building experiences.</strong></p>
25 <h3>Create frictionless customer experiences with APIs</h3>
25 <h3>Create frictionless customer experiences with APIs</h3>
26 <p>An<strong>API</strong>is a set of functions that enables developers to access a third-party application’s features and services. Insider’s Web Push API gives banking marketers the ability to<strong>segment customers</strong>directly from their customer relationshipmanagement (CRM) platform and target a specific user group with<strong>triggered notifications</strong>without using the Insider dashboard.The result? More<strong>secure unified multichannel</strong>approach and loyalty-driving customer experiences.</p>
26 <p>An<strong>API</strong>is a set of functions that enables developers to access a third-party application’s features and services. Insider’s Web Push API gives banking marketers the ability to<strong>segment customers</strong>directly from their customer relationshipmanagement (CRM) platform and target a specific user group with<strong>triggered notifications</strong>without using the Insider dashboard.The result? More<strong>secure unified multichannel</strong>approach and loyalty-driving customer experiences.</p>
27 <h3>Boost engagement and conversions with gamified made-to-convert templates</h3>
27 <h3>Boost engagement and conversions with gamified made-to-convert templates</h3>
28 <p>The latest research highlights that only<strong>6.4% app users</strong>return to an app 28 days after downloading it. To keep your customers engaged with any channel, it’s critical to provide a<strong>memorable customer experience</strong>and<strong>tangible value</strong>.</p>
28 <p>The latest research highlights that only<strong>6.4% app users</strong>return to an app 28 days after downloading it. To keep your customers engaged with any channel, it’s critical to provide a<strong>memorable customer experience</strong>and<strong>tangible value</strong>.</p>
29 <p>Insider provides a library of<strong>personalization</strong>and<strong>gamification templates</strong>that are proven to delight your customers and<b>drive growth</b>. With<strong>drag-and-drop</strong>functionality, you can go live in minutes and<strong>eliminate development time</strong>.</p>
29 <p>Insider provides a library of<strong>personalization</strong>and<strong>gamification templates</strong>that are proven to delight your customers and<b>drive growth</b>. With<strong>drag-and-drop</strong>functionality, you can go live in minutes and<strong>eliminate development time</strong>.</p>
30 <h3>Show different buyer personas exactly what they want</h3>
30 <h3>Show different buyer personas exactly what they want</h3>
31 <h3>Trusted by 800+ businesses, including:</h3>
31 <h3>Trusted by 800+ businesses, including:</h3>
32 <p>© 2021 Powered by Insider. All rights reserved.</p>
32 <p>© 2021 Powered by Insider. All rights reserved.</p>
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