Insider named #1 Best Personalization Software by G2
2026-03-06 03:28 Diff

Go ahead, compare. 

See how Insider compares with traditional players. 

Ratings

Ease of Setup

91%

66%

77%

75%

77%

80%

Ratings

Meets Requirements

95%

83%

89%

85%

85%

89%

Ratings

Ease of Use

95%

72%

83%

84%

84%

82%

Ratings

Has the product been a good partner in doing business?

95%

76%

91%

90%

91%

91%

Ratings

Quality of Support

96%

74%

93%

85%

89%

84%

Insider

1,133 reviews

Adobe

2,959 reviews

Bloomreach

677 reviews

Braze

1,204 reviews

Iterable

674 reviews

Salesforce

1,755 reviews

Ease of Setup

91%

66%

77%

75%

77%

80%

Meets Requirements

95%

83%

89%

85%

85%

89%

Ease of Use

95%

72%

83%

84%

84%

82%

Has the product been a good partner in doing business?

95%

76%

91%

90%

91%

91%

Quality of Support

96%

74%

93%

85%

91%

84%

We provide 3X faster time to value (TTV) compared to other players

We provide 3X faster time to value (TTV) compared to other players

We offer the fastest time to value (TTV)—up to 3X quicker than other industry players—thanks to our fast integration, industry-specific best practices across 26 countries, expert growth consultation, and localized support which helps customers realize ROI much faster.

Why top brands choose Insider

Insider offers one of the most exciting ways of displaying product recommendations – InStory. Since integrating it into our mobile website and app, we have seen a positive improvement in engagement and conversions, by over 10%.

Best Results

Insider’s Architect helps us engage users across different channels. Earlier, they didn’t relate to our recommendations. Architect did the job of understanding user behavior to personalize experiences across the customer lifecyle.

E-commerce and Sales Director

Product Capabilities

With Insider’s platform and customer support team, we have achieved 12x ROI in 6 months. Smart Recommender helped improved the relevancy of product recommendations and Web Push, helped us drive back traffic into our website.

Time to Value

Insider’s A/B testing capability allowed us to experiment, and gain valuable insights into user behaviour. It’s super easy to activate campaigns and test pages using the Insider Platform. Client services are also impeccable.

Online UX and Content Director

Ease of Setup
Best Results

Insider offers one of the most exciting ways of displaying product recommendations – InStory. Since integrating it into our mobile website and app, we have seen a positive improvement in engagement and conversions, by over 10%.

Product Capabilities

Insider’s Architect helps us engage users across different channels. Earlier, they didn’t relate to our recommendations. Architect did the job of understanding user behavior to personalize experiences across the customer lifecyle.

E-commerce and Sales Director

Time to Value

With Insider’s platform and customer support team, we have achieved 12x ROI in 6 months. Smart Recommender helped improved the relevancy of product recommendations and Web Push, helped us drive back traffic into our website.

Ease of Use

Insider’s A/B testing capability allowed us to experiment, and gain valuable insights into user behaviour. It’s super easy to activate campaigns and test pages using the Insider Platform. Client services are also impeccable.

Online UX and Content Director

Voted #1 for outstanding personalization features

We’re helping brands create engaging user experiences by unifying customer data, predicting future behavior with AI, and personalizing experiences across Web, App, Push Messages, Email, SMS, WhatsApp, Social Media, and more.

The most advanced and extensive personalization capabilities

Seamlessly orchestrate omnichannel customer journeys from a single platform.

Architect, Insider’s AI-powered customer journey orchestration tool empowers brands to build personalized experiences across 12+ channels. Connect data from different sources and build relevant one-to-one experiences.

Launch perfectly crafted web and mobile experiences in minutes

Delivering seamless, timely, and personalized customer experiences has never been easier. Leverage over 100 pre-built, marketer-tested templates to launch meaningful and personalized web and app campaigns in no time and see instant results.

Share relevant content, products, and offers across every touch point and channel

Leverage 20+ recommendation strategies to individually tailor experiences and recommendations at every touchpoint. Boost product discovery and drive higher conversions.

Tailor-made search results with AI-led product recommendations

Help shoppers discover relevant products faster by showing AI-led search results and recommendations based on past and predicted behaviors. Customize the search results and category pages manually with drag-and-drop merchandising to drive higher conversions and AOV. 

Personalized product discovery for a social media generation

Boost engagement and conversions with Insider’s Instagram-like stories template, InStory. Blend AI-powered recommendations with captivating fullscreen experiences to help shoppers discover the best products for them in the quickest time.

Seamlessly orchestrate omnichannel customer journeys from a single platform.

Architect, Insider’s AI-powered customer journey orchestration tool empowers brands to build personalized experiences across 12+ channels. Connect data from different sources and build relevant one-to-one experiences.

Launch perfectly crafted web and mobile experiences in minutes

Delivering seamless, timely, and personalized customer experiences has never been easier. Leverage over 100 pre-built, marketer-tested templates to launch meaningful and personalized web and app campaigns in no time and see instant results.

Share relevant content, products, and offers across every touch point and channel

Leverage 20+ recommendation strategies to individually tailor experiences and recommendations at every touchpoint. Boost product and drive higher conversions with Insider’s Smart Recommender.

Tailor-made search results with AI-led product recommendations

Help shoppers discover relevant products faster by showing AI-led search results and recommendations based on past and predicted behaviors. Customize the search results and category pages manually with drag-and-drop merchandising to drive higher conversions and AOV. 

Personalized product discovery for a social media generation

Boost engagement and conversions with Insider’s Instagram-like stories template, InStory. Blend AI-powered recommendations with captivating fullscreen experiences to help shoppers discover the best products for them in the quickest time.

Introducing Agent One™

Introducing Agent One™

Autonomous agents for superior customer engagement

Agent One™ brings together purpose-built AI experts (aka agents) to help you deliver superior customer engagement through emotionally resonant conversations and autonomous decision-making.

Agent One™ brings together purpose-built AI experts (aka agents) to help you deliver superior customer engagement through emotionally resonant conversations and autonomous decision-making.

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#1 AI-native Omnichannel Experience and Customer Engagement Platform

The end-to-end platform with an integrated CDP to fuel journey orchestration across the widest set of channels to deliver experiences as unique as each customer – with the fastest ROI, higher efficiency, and better results.

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