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https://useinsider.com/the-best-conversational-ai-platforms-to-elevate-customer-experiences/
Conversational AI technology (along with conversational marketing and personalized customer experiences in general) is here to stay. It’s up to businesses to adapt and keep pace with customer expectations that place a high value on instant service and targeted interactions.
Cue the search for the best conversational AI platforms. This guide breaks down what you need to know as you explore the top conversational AI platforms—including their benefits, key features to look for, criteria to consider, and a comparison of some of the most popular options on the market.What are conversational AI platforms?
Conversational AI solutions use a combination of natural language understanding (NLU), natural language processing (NLP), and machine learning (NL) to process a user’s input and respond using conversational language that sounds more human than robot.
While it might sound like something straight out of “The Jetsons,” this technology is already way more commonplace than you might think—and you’re likely already using it regularly. For example, when you:
Ask Siri or Alexa to turn on your favorite playlist
Engage with a website’s chatbot to get a simple question answered
Call a service provider and use the voice menu to direct your call
All of those are examples of conversational AI—and they’re all powered by conversational AI software. That said, conversational AI chatbots are the most popular and commonly used form of this technology today. There was a 45% year-on-year increase in the usage of AI chatbot platforms in 2021, and those numbers will likely only continue to grow.
What are the benefits of conversational AI platforms?

There’s no denying that conversational AI is growing—and it’s something you can’t deliver without a conversational AI platform.
That’s the biggest benefit of opting for this type of software. These platforms are specifically built to help you use AI to engage your customers in two-way interactions in a surprisingly human way, even if you don’t have heaps of tech knowledge.
But what’s more compelling is to zoom out and consider the benefits of conversational AI itself. What exactly makes this tactic so powerful?
Speedy response times

Customers don’t just expect a response—they expect a fast response. An impressive 90% of customers say they think an instant response is either crucial or very important when they need customer service. Chatbots and voice assistants are available around the clock and can jump right on outreach and inquiries from customers.
More targeting and personalization

Personalization has quickly gone from a differentiator to a demand, with 71% of consumers saying they expect companies to deliver personalized interactions. AI tools can immediately access data about past customer engagements and behaviors and use that information to tailor a response. It’s personalization at scale that would be nearly impossible to achieve without technology.
Better multichannel engagement

When the average customer uses at least two channels to browse, research, and purchase products, omnichannel customer experiences—meaning those that are engaging, seamless, and cohesive across all marketing channels—are crucial today. Conversational AI platforms allow businesses to interact with customers and provide a consistent experience across websites, messaging apps, social media, and voice assistants.
Proactive and personalized marketing

AI can find, process, and understand customer data far faster than a human. And while that improves customer service interactions, it can also level up your marketing personalization. From providing relevant content to offering targeted product recommendations, conversational AI makes the most of your user’s history to boost conversions and loyalty.
Stronger integrations

Many conversational AI systems and enterprise chatbot platforms can integrate with your existing tools and software, including CRM systems and ecommerce platforms. That streamlines your workflows, improves your efficiency, and ensures valuable data doesn’t end up siloed in a single piece of software.
Shorter purchase cycles

All of the above benefits improve your customer journey orchestration which, in turn, improves the overall customer experience. That smoother experience can increase trust and push them to a faster purchase.
Lower burnout among support agents

Customer service burnout is real, with 59% of customer service representatives saying they’re at risk of burnout. Conversational AI can automate and offload redundant tasks or simple customer interactions, which lightens their workload.
The benefits of a conversational AI platform for your business are obvious. But what about your customers? Will their experience suffer at the hands of AI? Not even close. Ultimately, they’re the ones benefiting from shorter wait times, more personalized interactions, and more seamless customer journeys.
And they don’t mind interacting with a chatbot or other AI solution to make that happen. In fact, in a recent survey, 69% of consumers said they were satisfied with their last interaction with a chatbot.
7 key features to look for in conversational AI platforms

There’s no shortage of conversational AI software options on the market. It’s great to have choices, but it can also make it challenging to figure out which solutions deserve consideration. Keep an eye out for these seven features as you separate the wheat from the chaff.
1. Channel breadth

Using an omnichannel approach to conversational AI shouldn’t require rigging up complex workflows for different channels. Look for a platform that has wide channel breadth to enhance your customer experience across email, web, and popular messaging apps.
An example of Insider One’s conversational CX on WhatsApp and Facebook (Insider One supports 12+ channels in total to help marketers reach customers wherever they are)
2. Personalization

Customers can see right through generic chatbots that use the same stiff and robotic responses to everything. Your conversational AI platform should be able to personalize responses based on user preferences, history, and other relevant data points.
3. Use cases

While customer support is typically the first area people think of when implementing chatbots or other conversational AI solutions, it’s not the end of the road. Consider what other departments and business functions—like marketing and sales, as just two examples—could benefit from this technology. Then, look for a solution that supports those too.
4. Integrations

From your CRM to your loyalty platform to your ecommerce solution, make a list of the tools and software your team regularly relies on. You can save yourself a lot of headaches by looking for a conversational AI platform that integrates directly with those.
Insider One helps marketers worldwide connect context and drive experiences across touchpoints
5. Scalability

As your business and customer base grows, so will your use of your conversational AI platform. Look for one that can accommodate an expanding user base and team without interruptions in service and responsiveness.
6. Reporting and insights

When you implement conversational AI, you want to know if it’s effective. Your platform should offer data analytics and reports about user behavior, preferences, conversions, and whether conversational AI is driving results for your business.
7. Easy conversational design

In an ideal world, technology and AI make your life easier—not harder. Your chosen platform should be intuitive, even if you don’t pride yourself on your tech or coding knowledge. Keep things easy by looking for one that has a straightforward customer journey builder and drag-and-drop conversational design.
How do I choose the best conversational AI platform for my business?

The above must-have features will help you narrow down your options as you search for the best conversational AI platforms. However, beyond the features of the platform itself, there are a few other important considerations to keep in mind:
Budget
Customer support
Composable vs. consolidated solutions
Let’s quickly take a closer look at each of these so you can zero in on the right solution for your business.
Budget

You need to be able to afford whatever solution you opt for. So, look closely at your budget and determine how much you can spend on a conversational AI platform. This technology does require an investment, but is well worth it for the increased efficiency and conversions.
Customer support

Any new software has a learning curve. Check out reviews to understand the level and quality of support the platform provides, as well as the training and resources it offers to get new customers up to speed.
Composable vs. consolidated solutions

Composable software refers to systems where you can develop and integrate different components, applications, and solutions. In contrast, consolidated software pulls multiple features into a unified platform.
If you already lean on a lot of existing tools that your team loves, then you’ll want to opt for composable software that will work well with your current tech stack. But if you’re starting completely from scratch, then you have the opportunity to explore consolidated software as well.
6 best conversational AI platforms to consider

Now that you know exactly what you’re looking for, let’s zone in on the options you can evaluate. Here are six of the best conversational AI platforms to consider.
1. Insider One

Insider One is the top platform for intelligent and conversational customer experiences, allowing you to build two-way experiences at every stage of the customer journey. Here are some of the standout features you’ll find:
WhatsApp click-to-action ads: Convert leads using WhatsApp as your CTA. Engage your users and direct them to WhatsApp to continue their conversation, which increases your subscribers in the process.
Instagram automated bots: Use automated bots to gather first-party data, boost interactions, gain subscribers, and drive conversions instantly—all directly within Instagram.
Unstructured two-way conversations: Create personalized conversations that drive your customers to take action. Use real-time customer data to start a conversation that’s relevant, timely, and motivates them to take the next step.
End-to-end WhatsApp buying experiences: Allow your customers to discover, browse, and even buy on WhatsApp with zero redirects.
Flexible customer journeys: Use WhatsApp Flows to build end-to-end conversational experiences within WhatsApp. Whether your customers need to book an appointment or provide feedback, you can facilitate the entire exchange directly in WhatsApp.
Personalized recommendations: With Insider One’s WhatsApp Commerce solution, customers can receive product recommendations based on their history, preferences, and intent. They can also make their purchases directly within the app.
Custom bot personas: Create your own GenAI chatbot in your own brand’s tone of voice, complete with distinct personas to foster intelligent and secure conversations.
Proactive support: Provide conversational notifications for common issues like order delays or delivery updates. Use conversational AI to address customer questions across numerous channels including WhatsApp, web, and Instagram.
Seamless collaboration: Use the agent dashboard to integrate contextual customer data and bot conversation analysis to support agents and boost efficiency.
2. Yellow.ai

Yellow.ai is a conversational AI platform that focuses on both customer experiences and employee experiences. It features a no-code builder, hundreds of integrations, and the ability to deliver personalized conversations across a variety of channels—including email, texts, web, social media, and even voice.
3. Gupshup

Gupshup allows businesses to interact across more than 30 messaging channels. It offers the ability to craft custom conversational journeys, use pre-built bot templates, and offer multilingual chatbots and voice bots. There’s also an agent dashboard that displays all digital conversations, context, and support actions.
4. Infobip

Infobip is another option that allows for conversations with customers across text, email, voice, chat, and social media. Within the platform, you’ll find advanced analytics and automation features, along with low-code or no-code building options. Infobip’s flexible API stack also allows you to integrate it directly into your existing tech stack.
5. Bird

Bird (formerly MessageBird) offers a lot of the features you’d expect to see in a conversational AI platform, including bots for a variety of channels, personalized product discovery and recommendations, detailed insights and reporting, and opportunities to upsell and cross-sell.
6. Haptik

Haptik bills itself as a conversational CRM. With this platform, you can set up a Generative AI-powered assistant to message your customers on your website, WhatsApp, Instagram, Messenger, or Google. Haptik’s Interakt product focuses exclusively on sending personalized campaigns using WhatsApp.
Get started with the best conversational AI platform: Insider One

As customers increasingly expect faster service and more personalized interactions, it’s safe to say that conversational AI isn’t going anywhere. To leverage it effectively in your business, you need the right platform.
That’s where Insider One comes in. With Insider One’s Insider One’s conversational customer experience solution, you can engage your customers in two-way interactions on their favorite channels, including WhatsApp, Instagram, web, app, and more.
The result? A conversational and personalized customer experience that fosters loyalty, increases conversions, and ultimately boosts your bottom line.
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                        <h1 class="post-title">The Best Conversational AI Platforms to Elevate Customer Experiences in 2026</h1>


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                                <p data-start="52" data-end="263">Conversational AI uses artificial intelligence, primarily through chatbots, to engage customers in human-like, two-way conversations. These interactions can occur through text messages or voice assistants.</p>
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                                    <p class="author-info"><span class="authname"><a href="https://insiderone.com/author/christopher-baldwin/">Chris Baldwin</a></span><span class="hipen"> - </span>VP Marketing, Brand and Communications</p>
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                                        11 min.                                    </p>
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                                <p><strong>Updated</strong> on 20 Dec 2025</p>

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                            <div class="table-of-contents-accordion"><ul><li class="parent-level-item"><a href="#what-are-the-benefits-of-conversational-ai-platforms">What are the benefits of conversational AI platforms?</a><ul><li><a href="#speedy-response-times">Speedy response times</a></li><li><a href="#more-targeting-and-personalization">More targeting and personalization</a></li><li><a href="#better-multichannel-engagement">Better multichannel engagement</a></li><li><a href="#proactive-and-personalized-marketing">Proactive and personalized marketing</a></li><li><a href="#stronger-integrations">Stronger integrations</a></li><li><a href="#shorter-purchase-cycles">Shorter purchase cycles</a></li><li><a href="#lower-burnout-among-support-agents">Lower burnout among support agents</a></li></ul></li><li class="parent-level-item"><a href="#7-key-features-to-look-for-in-conversational-ai-platforms">7 key features to look for in conversational AI platforms</a><ul><li><a href="#1-channel-breadth">1. Channel breadth</a></li><li><a href="#2-personalization">2. Personalization</a></li><li><a href="#3-use-cases">3. Use cases</a></li><li><a href="#4-integrations">4. Integrations</a></li><li><a href="#5-scalability">5. Scalability</a></li><li><a href="#6-reporting-and-insights">6. Reporting and insights</a></li><li><a href="#7-easy-conversational-design">7. Easy conversational design</a></li></ul></li><li class="parent-level-item"><a href="#how-do-i-choose-the-best-conversational-ai-platform-for-my-business">How do I choose the best conversational AI platform for my business?</a><ul><li><a href="#budget">Budget</a></li><li><a href="#customer-support">Customer support</a></li><li><a href="#composable-vs-consolidated-solutions">Composable vs. consolidated solutions</a></li></ul></li><li class="parent-level-item"><a href="#6-best-conversational-ai-platforms-to-consider">6 best conversational AI platforms to consider</a><ul><li><a href="#1-insider-one">1. Insider One</a></li><li><a href="#2-yellow-ai">2. Yellow.ai</a></li><li><a href="#3-gupshup">3. Gupshup</a></li><li><a href="#4-infobip">4. Infobip</a></li><li><a href="#5-bird">5. Bird</a></li><li><a href="#6-haptik">6. Haptik</a></li></ul></li><li class="parent-level-item"><a href="#get-started-with-the-best-conversational-ai-platform-insider-one">Get started with the best conversational AI platform: Insider One</a></li></ul></div>                            <div class="social-links-container">
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<?xml encoding="utf-8" ?><html><body><p>Conversational AI technology (along with conversational marketing and personalized customer experiences in general) is here to stay. It&rsquo;s up to businesses to adapt and keep pace with customer expectations that place a high value on instant service and targeted interactions.</p>



<p>Cue the search for the best conversational AI platforms. This guide breaks down what you need to know as you explore the top conversational AI platforms&mdash;including their benefits, key features to look for, criteria to consider, and a comparison of some of the most popular options on the market.What are conversational AI platforms?</p>



<p>Conversational AI solutions use a combination of natural language understanding (NLU), natural language processing (NLP), and machine learning (NL) to process a user&rsquo;s input and respond using conversational language that sounds more human than robot.</p>



<p>While it might sound like something straight out of &ldquo;The Jetsons,&rdquo; this technology is already way more commonplace than you might think&mdash;and you&rsquo;re likely already using it regularly. For example, when you:&nbsp;</p>



<ul class="wp-block-list">
<li>Ask Siri or Alexa to turn on your favorite playlist</li>



<li>Engage with a website&rsquo;s chatbot to get a simple question answered</li>



<li>Call a service provider and use the voice menu to direct your call</li>
</ul>



<p>All of those are examples of conversational AI&mdash;and they&rsquo;re all powered by conversational AI software. That said, conversational AI chatbots are the <a href="https://www.ibm.com/topics/conversational-ai">most popular and commonly used</a> form of this technology today. There was a <a href="https://drift.com/wp-content/uploads/2021/10/2021-State-of-Conversational-Marketing.pdf">45% year-on-year increase</a> in the usage of AI chatbot platforms in 2021, and those numbers will likely only continue to grow.</p>



<h2 class="wp-block-heading" id="what-are-the-benefits-of-conversational-ai-platforms">What are the benefits of conversational AI platforms?</h2>



<p>There&rsquo;s no denying that conversational AI is growing&mdash;and it&rsquo;s something you can&rsquo;t deliver without a conversational AI platform.</p>



<p>That&rsquo;s the biggest benefit of opting for this type of software. These platforms are specifically built to help you use AI to engage your customers in two-way interactions in a surprisingly human way, even if you don&rsquo;t have heaps of tech knowledge.</p>



<p>But what&rsquo;s more compelling is to zoom out and consider the benefits of conversational AI itself. What exactly makes this tactic so powerful?&nbsp;</p>



<h3 class="wp-block-heading" id="speedy-response-times">Speedy response times</h3>



<p>Customers don&rsquo;t just expect a response&mdash;they expect a <em>fast</em> response. An impressive <a href="https://blog.hubspot.com/sales/live-chat-go-to-market-flaw?__hstc=238111519.e1ea98f4d18076d77903ffe644c4daa6.1714501503793.1714501503793.1715615620601.2&amp;__hssc=238111519.1.1715615620601&amp;__hsfp=3744600849">90% of customers</a> say they think an instant response is either crucial or very important when they need customer service. Chatbots and voice assistants are available around the clock and can jump right on outreach and inquiries from customers.</p>



<h3 class="wp-block-heading" id="more-targeting-and-personalization">More targeting and personalization</h3>



<p>Personalization has quickly gone from a differentiator to a demand, with <a href="https://www.mckinsey.com/capabilities/growth-marketing-and-sales/our-insights/the-value-of-getting-personalization-right-or-wrong-is-multiplying">71% of consumers</a> saying they expect companies to deliver personalized interactions. AI tools can immediately access data about past customer engagements and behaviors and use that information to tailor a response. It&rsquo;s <a href="https://insiderone.com/personalization-at-scale/">personalization at scale</a> that would be nearly impossible to achieve without technology.</p>



<h3 class="wp-block-heading" id="better-multichannel-engagement">Better multichannel engagement</h3>



<p>When the average customer uses <a href="https://www.retaildive.com/ex/mobilecommercedaily/thirty-percent-of-consumers-use-more-than-three-commerce-channels">at least two channels</a> to browse, research, and purchase products, <a href="https://insiderone.com/omnichannel-customer-experiences/">omnichannel customer experiences</a>&mdash;meaning those that are engaging, seamless, and cohesive across all marketing channels&mdash;are crucial today. Conversational AI platforms allow businesses to interact with customers and provide a consistent experience across websites, messaging apps, social media, and voice assistants.</p>



<h3 class="wp-block-heading" id="proactive-and-personalized-marketing">Proactive and personalized marketing</h3>



<p>AI can find, process, and understand customer data far faster than a human. And while that improves customer service interactions, it can also level up your marketing personalization. From providing relevant content to offering targeted product recommendations, conversational AI makes the most of your user&rsquo;s history to boost conversions and loyalty.</p>



<h3 class="wp-block-heading" id="stronger-integrations">Stronger integrations</h3>



<p>Many conversational AI systems and enterprise chatbot platforms can integrate with your existing tools and software, including CRM systems and ecommerce platforms. That streamlines your workflows, improves your efficiency, and ensures valuable data doesn&rsquo;t end up siloed in a single piece of software.</p>



<h3 class="wp-block-heading" id="shorter-purchase-cycles">Shorter purchase cycles</h3>



<p>All of the above benefits improve your customer journey orchestration which, in turn, improves the overall customer experience. That smoother experience can increase trust and push them to a faster purchase.</p>



<h3 class="wp-block-heading" id="lower-burnout-among-support-agents">Lower burnout among support agents</h3>



<p>Customer service burnout is real, with <a href="https://www.toistersolutions.com/burnout">59% of customer service representatives</a> saying they&rsquo;re at risk of burnout. Conversational AI can automate and offload redundant tasks or simple customer interactions, which lightens their workload.</p>



<p>The benefits of a conversational AI platform for your business are obvious. But what about your customers? Will their experience suffer at the hands of AI? Not even close. Ultimately, they&rsquo;re the ones benefiting from shorter wait times, more personalized interactions, and more seamless customer journeys.</p>



<p>And they don&rsquo;t mind interacting with a chatbot or other AI solution to make that happen. In fact, in a recent survey, <a href="https://www.tidio.com/blog/chatbot-statistics/">69% of consumers</a> said they were satisfied with their last interaction with a chatbot.</p>



<h2 class="wp-block-heading" id="7-key-features-to-look-for-in-conversational-ai-platforms">7 key features to look for in conversational AI platforms</h2>



<p>There&rsquo;s no shortage of conversational AI software options on the market. It&rsquo;s great to have choices, but it can also make it challenging to figure out which solutions deserve consideration. Keep an eye out for these seven features as you separate the wheat from the chaff.&nbsp;</p>



<h3 class="wp-block-heading" id="1-channel-breadth">1. Channel breadth</h3>



<p>Using an omnichannel approach to conversational AI shouldn&rsquo;t require rigging up complex workflows for different channels. Look for a platform that has wide channel breadth to enhance your customer experience across email, web, and popular messaging apps.</p>



<figure class="wp-block-image"><img decoding="async" src="https://lh7-us.googleusercontent.com/docsz/AD_4nXcSfGvZL_y5agEZOBj9GUrFHbzo-GI0zfxzymiuCx4PguVVrxgC2Qv2YCmaK7kTUBL5TGTLwOFTWG_qUJqerDyPd1NPtDWupv44hvQEfxiJInA8ZnOk77dpYzb-5sZXFSf4tQzvNnrsdYYt6H92fYB9oRHT?key=13MBqYTdS6t80QadDE_Eww" alt=""></figure>



<p><em>An example of Insider One&rsquo;s conversational CX on WhatsApp and Facebook (Insider One supports 12+ channels in total to help marketers reach customers wherever they are)</em></p>



<h3 class="wp-block-heading" id="2-personalization">2. Personalization</h3>



<p>Customers can see right through generic chatbots that use the same stiff and robotic responses to everything. Your conversational AI platform should be able to personalize responses based on user preferences, history, and other relevant data points.&nbsp;</p>



<h3 class="wp-block-heading" id="3-use-cases">3. Use cases</h3>



<p>While customer support is typically the first area people think of when implementing chatbots or other conversational AI solutions, it&rsquo;s not the end of the road. Consider what other departments and business functions&mdash;like marketing and sales, as just two examples&mdash;could benefit from this technology. Then, look for a solution that supports those too.</p>



<h3 class="wp-block-heading" id="4-integrations">4. Integrations</h3>



<p>From your CRM to your loyalty platform to your ecommerce solution, make a list of the tools and software your team regularly relies on. You can save yourself a lot of headaches by looking for a conversational AI platform that integrates directly with those.</p>



<figure class="wp-block-image"><img decoding="async" src="https://lh7-us.googleusercontent.com/docsz/AD_4nXdoV06OVllRDWfvwI-vYPIPPAHC36nV8e6Bj8jnmc-8jP-Ls25_q3BtNof0jmavQZ4VSVspJHcB6q7D2QuTsjUmvHG8Yl0cgPPaOC6hKMm6Ocq-oRcyIt__xuB1pJciOyJ-TpqD2S6ijcecYP5BVvweISE?key=13MBqYTdS6t80QadDE_Eww" alt=""></figure>



<p><em>Insider One helps marketers worldwide connect context and drive experiences across touchpoints</em></p>



<h3 class="wp-block-heading" id="5-scalability">5. Scalability</h3>



<p>As your business and customer base grows, so will your use of your conversational AI platform. Look for one that can accommodate an expanding user base and team without interruptions in service and responsiveness.</p>



<h3 class="wp-block-heading" id="6-reporting-and-insights">6. Reporting and insights</h3>



<p>When you implement conversational AI, you want to know if it&rsquo;s effective. Your platform should offer data analytics and reports about user behavior, preferences, conversions, and whether conversational AI is driving results for your business.</p>



<h3 class="wp-block-heading" id="7-easy-conversational-design">7. Easy conversational design</h3>



<p>In an ideal world, technology and AI make your life easier&mdash;not harder. Your chosen platform should be intuitive, even if you don&rsquo;t pride yourself on your tech or coding knowledge. Keep things easy by looking for one that has a straightforward <a href="https://insiderone.com/customer-journey-builder/">customer journey builder</a> and drag-and-drop conversational design.&nbsp;</p>



<h2 class="wp-block-heading" id="how-do-i-choose-the-best-conversational-ai-platform-for-my-business">How do I choose the best conversational AI platform for my business?</h2>



<p>The above must-have features will help you narrow down your options as you search for the best conversational AI platforms. However, beyond the features of the platform itself, there are a few other important considerations to keep in mind:</p>



<ul class="wp-block-list">
<li><img decoding="async" width="17.599999999999998px" height="17.599999999999998px" src="blob:https://insiderone.com/f574775b-758c-4ddf-9fe8-9a1c0ee8efbb" alt="unticked">Budget</li>



<li><img decoding="async" width="17.599999999999998px" height="17.599999999999998px" src="blob:https://insiderone.com/1c849e90-ae21-4bbb-bd4a-d90bc3cb205a" alt="unticked">Customer support</li>



<li><img decoding="async" width="17.599999999999998px" height="17.599999999999998px" src="blob:https://insiderone.com/3fed8c13-9c2a-498f-8d45-0f02bf104e3d" alt="unticked">Composable vs. consolidated solutions</li>
</ul>



<p>Let&rsquo;s quickly take a closer look at each of these so you can zero in on the right solution for your business.</p>



<h3 class="wp-block-heading" id="budget">Budget</h3>



<p>You need to be able to afford whatever solution you opt for. So, look closely at your budget and determine how much you can spend on a conversational AI platform. This technology does require an investment, but is well worth it for the increased efficiency and conversions.</p>



<h3 class="wp-block-heading" id="customer-support">Customer support</h3>



<p>Any new software has a learning curve. Check out reviews to understand the level and quality of support the platform provides, as well as the training and resources it offers to get new customers up to speed.</p>



<h3 class="wp-block-heading" id="composable-vs-consolidated-solutions">Composable vs. consolidated solutions</h3>



<p>Composable software refers to systems where you can develop and integrate different components, applications, and solutions. In contrast, consolidated software pulls multiple features into a unified platform.</p>



<p>If you already lean on a lot of existing tools that your team loves, then you&rsquo;ll want to opt for composable software that will work well with your current tech stack. But if you&rsquo;re starting completely from scratch, then you have the opportunity to explore consolidated software as well.</p>



<h2 class="wp-block-heading" id="6-best-conversational-ai-platforms-to-consider">6 best conversational AI platforms to consider</h2>



<p>Now that you know exactly what you&rsquo;re looking for, let&rsquo;s zone in on the options you can evaluate. Here are six of the best conversational AI platforms to consider.</p>



<h3 class="wp-block-heading" id="1-insider-one">1. Insider One</h3>



<p>Insider One is the top platform for intelligent and <a href="https://insiderone.com/conversational-cx/">conversational customer experiences</a>, allowing you to build two-way experiences at every stage of the customer journey. Here are some of the standout features you&rsquo;ll find:</p>



<ul class="wp-block-list">
<li><strong>WhatsApp click-to-action ads:</strong> Convert leads using WhatsApp as your CTA. Engage your users and direct them to WhatsApp to continue their conversation, which increases your subscribers in the process.<br></li>



<li><strong>Instagram automated bots:</strong> Use automated bots to gather first-party data, boost interactions, gain subscribers, and drive conversions instantly&mdash;all directly within Instagram.<br></li>



<li><strong>Unstructured two-way conversations:</strong> Create personalized conversations that drive your customers to take action. Use real-time customer data to start a conversation that&rsquo;s relevant, timely, and motivates them to take the next step.<br></li>



<li><strong>End-to-end WhatsApp buying experiences:</strong> Allow your customers to discover, browse, and even buy on WhatsApp with zero redirects.<br></li>



<li><strong>Flexible customer journeys:</strong> Use WhatsApp Flows to build end-to-end conversational experiences within WhatsApp. Whether your customers need to book an appointment or provide feedback, you can facilitate the entire exchange directly in WhatsApp.<br></li>



<li><strong>Personalized recommendations:</strong> With Insider One&rsquo;s WhatsApp Commerce solution, customers can receive product recommendations based on their history, preferences, and intent. They can also make their purchases directly within the app.<br></li>



<li><strong>Custom bot personas:</strong> Create your own GenAI chatbot in your own brand&rsquo;s tone of voice, complete with distinct personas to foster intelligent and secure conversations.<br></li>



<li><strong>Proactive support:</strong> Provide conversational notifications for common issues like order delays or delivery updates. Use conversational AI to address customer questions across numerous channels including WhatsApp, web, and Instagram.<br></li>



<li><strong>Seamless collaboration:</strong> Use the agent dashboard to integrate contextual customer data and bot conversation analysis to support agents and boost efficiency.</li>
</ul>



<h3 class="wp-block-heading" id="2-yellow-ai">2. Yellow.ai</h3>



<p><a href="http://yellow.ai">Yellow.ai</a> is a conversational AI platform that focuses on both customer experiences and employee experiences. It features a no-code builder, hundreds of integrations, and the ability to deliver personalized conversations across a variety of channels&mdash;including email, texts, web, social media, and even voice.&nbsp;</p>



<h3 class="wp-block-heading" id="3-gupshup">3. Gupshup</h3>



<p><a href="https://www.gupshup.io/">Gupshup</a> allows businesses to interact across more than 30 messaging channels. It offers the ability to craft custom conversational journeys, use pre-built bot templates, and offer multilingual chatbots and voice bots. There&rsquo;s also an agent dashboard that displays all digital conversations, context, and support actions.&nbsp;</p>



<h3 class="wp-block-heading" id="4-infobip">4. Infobip</h3>



<p><a href="https://www.infobip.com/">Infobip</a> is another option that allows for conversations with customers across text, email, voice, chat, and social media. Within the platform, you&rsquo;ll find advanced analytics and automation features, along with low-code or no-code building options. Infobip&rsquo;s flexible API stack also allows you to integrate it directly into your existing tech stack.</p>



<h3 class="wp-block-heading" id="5-bird">5. Bird</h3>



<p><a href="https://bird.com/">Bird</a> (formerly MessageBird) offers a lot of the features you&rsquo;d expect to see in a conversational AI platform, including bots for a variety of channels, personalized product discovery and recommendations, detailed insights and reporting, and opportunities to upsell and cross-sell.</p>



<h3 class="wp-block-heading" id="6-haptik">6. Haptik</h3>



<p><a href="https://www.haptik.ai/">Haptik</a> bills itself as a conversational CRM. With this platform, you can set up a Generative AI-powered assistant to message your customers on your website, WhatsApp, Instagram, Messenger, or Google. Haptik&rsquo;s Interakt product focuses exclusively on sending personalized campaigns using WhatsApp.</p>



<h2 class="wp-block-heading" id="get-started-with-the-best-conversational-ai-platform-insider-one">Get started with the best conversational AI platform: Insider One</h2>



<p>As customers increasingly expect faster service and more personalized interactions, it&rsquo;s safe to say that conversational AI isn&rsquo;t going anywhere. To leverage it effectively in your business, you need the right platform.</p>



<p>That&rsquo;s where Insider One comes in. With Insider One&rsquo;s <a href="https://insiderone.com/conversational-cx/">Insider One&rsquo;s conversational customer experience solution</a>, you can engage your customers in two-way interactions on their favorite channels, including WhatsApp, Instagram, web, app, and more.&nbsp;</p>



<p>The result? A conversational and personalized customer experience that fosters loyalty, increases conversions, and ultimately boosts your bottom line.</p>



<p></p>
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                            <div class="cli-privacy-content-text">This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.</div>
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                                    <div class="cli-tab-section">
                        <div class="cli-tab-header">
                            <a id="wt-cli-tab-link-necessary" tabindex="0" role="tab" aria-expanded="false" aria-describedby="wt-cli-tab-necessary" aria-controls="wt-cli-tab-necessary" class="cli-nav-link cli-settings-mobile" data-target="necessary" data-toggle="cli-toggle-tab">
                                Necessary                            </a>
                                                                                        <div class="wt-cli-necessary-checkbox">
                                    <input type="checkbox" class="cli-user-preference-checkbox" id="wt-cli-checkbox-necessary" aria-label="Necessary" data-id="checkbox-necessary" checked="checked" />
                                    <label class="form-check-label" for="wt-cli-checkbox-necessary"> Necessary </label>
                                </div>
                                <span class="cli-necessary-caption">
                                    Always Enabled                                </span>
                                                    </div>
                        <div class="cli-tab-content">
                            <div id="wt-cli-tab-necessary" tabindex="0" role="tabpanel" aria-labelledby="wt-cli-tab-link-necessary" class="cli-tab-pane cli-fade" data-id="necessary">
                            <div class="wt-cli-cookie-description">Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously.
<table class="wt-cli-element cookielawinfo-row-cat-table cookielawinfo-winter"><thead><tr><th scope="col" class="cookielawinfo-column-1">Cookie</th><th scope="col" class="cookielawinfo-column-3">Duration</th><th scope="col" class="cookielawinfo-column-4">Description</th></tr></thead><tbody><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">__cf_bm</td><td class="cookielawinfo-column-3">1 hour</td><td class="cookielawinfo-column-4">This cookie, set by Cloudflare, is used to support Cloudflare Bot Management.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">__Secure-ENID</td><td class="cookielawinfo-column-3">1 year 1 month</td><td class="cookielawinfo-column-4">The __Secure-ENID cookie is a type of secure cookie used for authentication and to ensure the security of user sessions.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_cfuvid</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">Cloudflare sets this cookie to track users across sessions to optimize user experience by maintaining session consistency and providing personalized services</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_GRECAPTCHA</td><td class="cookielawinfo-column-3">6 months</td><td class="cookielawinfo-column-4">Google Recaptcha service sets this cookie to identify bots to protect the website against malicious spam attacks.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_shopify_essential</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">Shopify sets this cookie, which contains essential information required for the proper functioning of a store, such as session details, checkout information and anti-tampering data.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">AWSALBCORS</td><td class="cookielawinfo-column-3">7 days</td><td class="cookielawinfo-column-4">Amazon Web Services set this cookie for load balancing.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">connect.sid</td><td class="cookielawinfo-column-3">2 hours</td><td class="cookielawinfo-column-4">This cookie is used for authentication and for secure log-in. It registers the log-in information.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">cookielawinfo-checkbox-advertisement</td><td class="cookielawinfo-column-3">1 year</td><td class="cookielawinfo-column-4">The cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Advertisement".</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">cookielawinfo-checkbox-analytics</td><td class="cookielawinfo-column-3">1 year</td><td class="cookielawinfo-column-4">This cookies is set by GDPR Cookie Consent WordPress Plugin. The cookie is used to remember the user consent for the cookies under the category "Analytics".</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">cookielawinfo-checkbox-necessary</td><td class="cookielawinfo-column-3">1 year</td><td class="cookielawinfo-column-4">This cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">cookielawinfo-checkbox-performance</td><td class="cookielawinfo-column-3">1 year</td><td class="cookielawinfo-column-4">This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">datadome</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">This is a security cookie set by Force24 to detect BOTS and malicious traffic.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">elementor</td><td class="cookielawinfo-column-3">never</td><td class="cookielawinfo-column-4">The website's WordPress theme uses this cookie. It allows the website owner to implement or change the website's content in real-time.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">localization</td><td class="cookielawinfo-column-3">1 year</td><td class="cookielawinfo-column-4">The localization cookie stores user preferences for language and region to provide a personalized browsing experience.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">rc::a</td><td class="cookielawinfo-column-3">never</td><td class="cookielawinfo-column-4">This cookie is set by the Google recaptcha service to identify bots to protect the website against malicious spam attacks.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">rc::b</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">This cookie is set by the Google recaptcha service to identify bots to protect the website against malicious spam attacks.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">rc::c</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">This cookie is set by the Google recaptcha service to identify bots to protect the website against malicious spam attacks.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">rc::f</td><td class="cookielawinfo-column-3">never</td><td class="cookielawinfo-column-4">This cookie is set by the Google recaptcha service to identify bots to protect the website against malicious spam attacks.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">viewed_cookie_policy</td><td class="cookielawinfo-column-3">1 year</td><td class="cookielawinfo-column-4">The GDPR Cookie Consent plugin sets the cookie to store whether or not the user has consented to use cookies. It does not store any personal data.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">VISITOR_PRIVACY_METADATA</td><td class="cookielawinfo-column-3">6 months</td><td class="cookielawinfo-column-4">YouTube sets this cookie to store the user's cookie consent state for the current domain.</td></tr></tbody></table></div>
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                    </div>
                                    <div class="cli-tab-section">
                        <div class="cli-tab-header">
                            <a id="wt-cli-tab-link-functional" tabindex="0" role="tab" aria-expanded="false" aria-describedby="wt-cli-tab-functional" aria-controls="wt-cli-tab-functional" class="cli-nav-link cli-settings-mobile" data-target="functional" data-toggle="cli-toggle-tab">
                                Functional                            </a>
                                                                                        <div class="cli-switch">
                                    <input type="checkbox" class="cli-user-preference-checkbox"  id="wt-cli-checkbox-functional" aria-label="functional" data-id="checkbox-functional" role="switch" aria-controls="wt-cli-tab-link-functional" aria-labelledby="wt-cli-tab-link-functional"  />
                                    <label for="wt-cli-checkbox-functional" class="cli-slider" data-cli-enable="Enabled" data-cli-disable="Disabled"><span class="wt-cli-sr-only">functional</span></label>
                                </div>
                                                    </div>
                        <div class="cli-tab-content">
                            <div id="wt-cli-tab-functional" tabindex="0" role="tabpanel" aria-labelledby="wt-cli-tab-link-functional" class="cli-tab-pane cli-fade" data-id="functional">
                            <div class="wt-cli-cookie-description">Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features.
<table class="wt-cli-element cookielawinfo-row-cat-table cookielawinfo-winter"><thead><tr><th scope="col" class="cookielawinfo-column-1">Cookie</th><th scope="col" class="cookielawinfo-column-3">Duration</th><th scope="col" class="cookielawinfo-column-4">Description</th></tr></thead><tbody><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">__hssc</td><td class="cookielawinfo-column-3">30 minutes</td><td class="cookielawinfo-column-4">This cookie is set by HubSpot. The purpose of the cookie is to keep track of sessions. This is used to determine if HubSpot should increment the session number and timestamps in the __hstc cookie. It contains the domain, viewCount (increments each pageView in a session), and session start timestamp.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">bcookie</td><td class="cookielawinfo-column-3">11 months</td><td class="cookielawinfo-column-4">This cookie is set by linkedIn. The purpose of the cookie is to enable LinkedIn functionalities on the page.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">lang</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">This cookie is used to store the language preferences of a user to serve up content in that stored language the next time user visit the website.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">lidc</td><td class="cookielawinfo-column-3">1 day</td><td class="cookielawinfo-column-4">This cookie is set by LinkedIn and used for routing.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">yt-remote-cast-available</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">The yt-remote-cast-available cookie is used to store the user's preferences regarding whether casting is available on their YouTube video player.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">yt-remote-cast-installed</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">The yt-remote-cast-installed cookie is used to store the user's video player preferences using embedded YouTube video.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">yt-remote-connected-devices</td><td class="cookielawinfo-column-3">never</td><td class="cookielawinfo-column-4">YouTube sets this cookie to store the user's video preferences using embedded YouTube videos.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">yt-remote-device-id</td><td class="cookielawinfo-column-3">never</td><td class="cookielawinfo-column-4">YouTube sets this cookie to store the user's video preferences using embedded YouTube videos.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">yt-remote-fast-check-period</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">The yt-remote-fast-check-period cookie is used by YouTube to store the user's video player preferences for embedded YouTube videos.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">yt-remote-session-app</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">The yt-remote-session-app cookie is used by YouTube to store user preferences and information about the interface of the embedded YouTube video player.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">yt-remote-session-name</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">The yt-remote-session-name cookie is used by YouTube to store the user's video player preferences using embedded YouTube video.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">ytidb::LAST_RESULT_ENTRY_KEY</td><td class="cookielawinfo-column-3">never</td><td class="cookielawinfo-column-4">The cookie ytidb::LAST_RESULT_ENTRY_KEY is used by YouTube to store the last search result entry that was clicked by the user. This information is used to improve the user experience by providing more relevant search results in the future.</td></tr></tbody></table></div>
                            </div>
                        </div>
                    </div>
                                    <div class="cli-tab-section">
                        <div class="cli-tab-header">
                            <a id="wt-cli-tab-link-performance" tabindex="0" role="tab" aria-expanded="false" aria-describedby="wt-cli-tab-performance" aria-controls="wt-cli-tab-performance" class="cli-nav-link cli-settings-mobile" data-target="performance" data-toggle="cli-toggle-tab">
                                Performance                            </a>
                                                                                        <div class="cli-switch">
                                    <input type="checkbox" class="cli-user-preference-checkbox"  id="wt-cli-checkbox-performance" aria-label="performance" data-id="checkbox-performance" role="switch" aria-controls="wt-cli-tab-link-performance" aria-labelledby="wt-cli-tab-link-performance"  />
                                    <label for="wt-cli-checkbox-performance" class="cli-slider" data-cli-enable="Enabled" data-cli-disable="Disabled"><span class="wt-cli-sr-only">performance</span></label>
                                </div>
                                                    </div>
                        <div class="cli-tab-content">
                            <div id="wt-cli-tab-performance" tabindex="0" role="tabpanel" aria-labelledby="wt-cli-tab-link-performance" class="cli-tab-pane cli-fade" data-id="performance">
                            <div class="wt-cli-cookie-description">Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.
<table class="wt-cli-element cookielawinfo-row-cat-table cookielawinfo-winter"><thead><tr><th scope="col" class="cookielawinfo-column-1">Cookie</th><th scope="col" class="cookielawinfo-column-3">Duration</th><th scope="col" class="cookielawinfo-column-4">Description</th></tr></thead><tbody><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_gat</td><td class="cookielawinfo-column-3">1 minute</td><td class="cookielawinfo-column-4">Google Universal Analytics sets this cookie to restrain request rate and thus limit data collection on high-traffic sites.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">AWSALB</td><td class="cookielawinfo-column-3">7 days</td><td class="cookielawinfo-column-4">AWSALB is an application load balancer cookie set by Amazon Web Services to map the session to the target.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">INGRESSCOOKIE</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">This cookie is used for load balancing and session stickiness. This technical session identifier is required for some website features.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">YSC</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">This cookies is set by Youtube and is used to track the views of embedded videos.</td></tr></tbody></table></div>
                            </div>
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                                    <div class="cli-tab-section">
                        <div class="cli-tab-header">
                            <a id="wt-cli-tab-link-analytics" tabindex="0" role="tab" aria-expanded="false" aria-describedby="wt-cli-tab-analytics" aria-controls="wt-cli-tab-analytics" class="cli-nav-link cli-settings-mobile" data-target="analytics" data-toggle="cli-toggle-tab">
                                Analytics                            </a>
                                                                                        <div class="cli-switch">
                                    <input type="checkbox" class="cli-user-preference-checkbox"  id="wt-cli-checkbox-analytics" aria-label="analytics" data-id="checkbox-analytics" role="switch" aria-controls="wt-cli-tab-link-analytics" aria-labelledby="wt-cli-tab-link-analytics"  />
                                    <label for="wt-cli-checkbox-analytics" class="cli-slider" data-cli-enable="Enabled" data-cli-disable="Disabled"><span class="wt-cli-sr-only">analytics</span></label>
                                </div>
                                                    </div>
                        <div class="cli-tab-content">
                            <div id="wt-cli-tab-analytics" tabindex="0" role="tabpanel" aria-labelledby="wt-cli-tab-link-analytics" class="cli-tab-pane cli-fade" data-id="analytics">
                            <div class="wt-cli-cookie-description">Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.
<table class="wt-cli-element cookielawinfo-row-cat-table cookielawinfo-winter"><thead><tr><th scope="col" class="cookielawinfo-column-1">Cookie</th><th scope="col" class="cookielawinfo-column-3">Duration</th><th scope="col" class="cookielawinfo-column-4">Description</th></tr></thead><tbody><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">__hstc</td><td class="cookielawinfo-column-3">11 months</td><td class="cookielawinfo-column-4">This cookie is set by Hubspot and is used for tracking visitors. It contains the domain, utk, initial timestamp (first visit), last timestamp (last visit), current timestamp (this visit), and session number (increments for each subsequent session).</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_ga</td><td class="cookielawinfo-column-3">1 year</td><td class="cookielawinfo-column-4">This cookie is installed by Google Analytics. The cookie is used to calculate visitor, session, campaign data and keep track of site usage for the site's analytics report. The cookies store information anonymously and assign a randomly generated number to identify unique visitors.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_ga_*</td><td class="cookielawinfo-column-3">1 year 1 month 4 days</td><td class="cookielawinfo-column-4">Google Analytics sets this cookie to store and count page views.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_gat_UA-*</td><td class="cookielawinfo-column-3">1 minute</td><td class="cookielawinfo-column-4">Google Analytics sets this cookie for user behaviour tracking.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_gat_UA-81205217-1</td><td class="cookielawinfo-column-3">1 minute</td><td class="cookielawinfo-column-4">This is a pattern type cookie set by Google Analytics, where the pattern element on the name contains the unique identity number of the account or website it relates to. It appears to be a variation of the _gat cookie which is used to limit the amount of data recorded by Google on high traffic volume websites.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_gcl_au</td><td class="cookielawinfo-column-3">3 months</td><td class="cookielawinfo-column-4">This cookie is used by Google Analytics to understand user interaction with the website.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_gd_session</td><td class="cookielawinfo-column-3">4 hours</td><td class="cookielawinfo-column-4">6sense sets this cookie to collect information on users' visits to the website. It collects data such as the total number of visits, the average time spent on the website and the pages loaded.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_gd_visitor</td><td class="cookielawinfo-column-3">1 year 1 month 4 days</td><td class="cookielawinfo-column-4">6sense sets this cookie, which is used for collecting information on the user's visit, such as the number of visits, average time spent on the website and the pages loaded for displaying targeted ads.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_gid</td><td class="cookielawinfo-column-3">1 day</td><td class="cookielawinfo-column-4">This cookie is installed by Google Analytics. The cookie is used to store information of how visitors use a website and helps in creating an analytics report of how the website is doing. The data collected including the number visitors, the source where they have come from, and the pages visted in an anonymous form.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_hjSession_*</td><td class="cookielawinfo-column-3">1 hour</td><td class="cookielawinfo-column-4">Hotjar sets this cookie to ensure data from subsequent visits to the same site is attributed to the same user ID, which persists in the Hotjar User ID, which is unique to that site.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_hjSessionUser_*</td><td class="cookielawinfo-column-3">1 year</td><td class="cookielawinfo-column-4">Hotjar sets this cookie to ensure data from subsequent visits to the same site is attributed to the same user ID, which persists in the Hotjar User ID, which is unique to that site.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_shopify_s</td><td class="cookielawinfo-column-3">1 hour</td><td class="cookielawinfo-column-4">This cookie is associated with Shopify's analytics suite.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_shopify_y</td><td class="cookielawinfo-column-3">1 year</td><td class="cookielawinfo-column-4">This cookie is associated with Shopify's analytics suite.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">AEC</td><td class="cookielawinfo-column-3">6 months</td><td class="cookielawinfo-column-4">AEC cookies are used to ensure user data remains consistent during an Analytics session.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">hubspotutk</td><td class="cookielawinfo-column-3">11 months</td><td class="cookielawinfo-column-4">This cookie is used by HubSpot to keep track of the visitors to the website. This cookie is passed to Hubspot on form submission and used when deduplicating contacts.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">vuid</td><td class="cookielawinfo-column-3">1 year</td><td class="cookielawinfo-column-4">Vimeo installs this cookie to collect tracking information by setting a unique ID to embed videos on the website.</td></tr></tbody></table></div>
                            </div>
                        </div>
                    </div>
                                    <div class="cli-tab-section">
                        <div class="cli-tab-header">
                            <a id="wt-cli-tab-link-advertisement" tabindex="0" role="tab" aria-expanded="false" aria-describedby="wt-cli-tab-advertisement" aria-controls="wt-cli-tab-advertisement" class="cli-nav-link cli-settings-mobile" data-target="advertisement" data-toggle="cli-toggle-tab">
                                Advertisement                            </a>
                                                                                        <div class="cli-switch">
                                    <input type="checkbox" class="cli-user-preference-checkbox"  id="wt-cli-checkbox-advertisement" aria-label="advertisement" data-id="checkbox-advertisement" role="switch" aria-controls="wt-cli-tab-link-advertisement" aria-labelledby="wt-cli-tab-link-advertisement"  />
                                    <label for="wt-cli-checkbox-advertisement" class="cli-slider" data-cli-enable="Enabled" data-cli-disable="Disabled"><span class="wt-cli-sr-only">advertisement</span></label>
                                </div>
                                                    </div>
                        <div class="cli-tab-content">
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                            <div class="wt-cli-cookie-description">Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads.
<table class="wt-cli-element cookielawinfo-row-cat-table cookielawinfo-winter"><thead><tr><th scope="col" class="cookielawinfo-column-1">Cookie</th><th scope="col" class="cookielawinfo-column-3">Duration</th><th scope="col" class="cookielawinfo-column-4">Description</th></tr></thead><tbody><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_fbp</td><td class="cookielawinfo-column-3">3 months</td><td class="cookielawinfo-column-4">This cookie is set by Facebook to deliver advertisement when they are on Facebook or a digital platform powered by Facebook advertising after visiting this website.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">bscookie</td><td class="cookielawinfo-column-3">11 months</td><td class="cookielawinfo-column-4">This cookie is a browser ID cookie set by Linked share Buttons and ad tags.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">c</td><td class="cookielawinfo-column-3">6 months 2 days</td><td class="cookielawinfo-column-4">Rubicon Project sets this cookie to control the synchronization of user identification and the exchange of user data between various ad services.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">fr</td><td class="cookielawinfo-column-3">3 months</td><td class="cookielawinfo-column-4">The cookie is set by Facebook to show relevant advertisments to the users and measure and improve the advertisements. The cookie also tracks the behavior of the user across the web on sites that have Facebook pixel or Facebook social plugin.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">IDE</td><td class="cookielawinfo-column-3">11 months</td><td class="cookielawinfo-column-4">Used by Google DoubleClick and stores information about how the user uses the website and any other advertisement before visiting the website. This is used to present users with ads that are relevant to them according to the user profile.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">test_cookie</td><td class="cookielawinfo-column-3">15 minutes</td><td class="cookielawinfo-column-4">This cookie is set by doubleclick.net. The purpose of the cookie is to determine if the user's browser supports cookies.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">VISITOR_INFO1_LIVE</td><td class="cookielawinfo-column-3">5 months 27 days</td><td class="cookielawinfo-column-4">This cookie is set by Youtube. Used to track the information of the embedded YouTube videos on a website.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">yt.innertube::nextId</td><td class="cookielawinfo-column-3">never</td><td class="cookielawinfo-column-4">YouTube sets this cookie to register a unique ID to store data on what videos from YouTube the user has seen.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">yt.innertube::requests</td><td class="cookielawinfo-column-3">never</td><td class="cookielawinfo-column-4">YouTube sets this cookie to register a unique ID to store data on what videos from YouTube the user has seen.</td></tr></tbody></table></div>
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<table class="wt-cli-element cookielawinfo-row-cat-table cookielawinfo-winter"><thead><tr><th scope="col" class="cookielawinfo-column-1">Cookie</th><th scope="col" class="cookielawinfo-column-3">Duration</th><th scope="col" class="cookielawinfo-column-4">Description</th></tr></thead><tbody><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">__cflb</td><td class="cookielawinfo-column-3">1 hour</td><td class="cookielawinfo-column-4">This cookie is used by Cloudflare for load balancing.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">__Secure-ROLLOUT_TOKEN</td><td class="cookielawinfo-column-3">6 months</td><td class="cookielawinfo-column-4">Description is currently not available.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">__Secure-YEC</td><td class="cookielawinfo-column-3">past</td><td class="cookielawinfo-column-4">Description is currently not available.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">__Secure-YNID</td><td class="cookielawinfo-column-3">6 months</td><td class="cookielawinfo-column-4">Description is currently not available.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">__tld__</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">Description is currently not available.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_an_uid</td><td class="cookielawinfo-column-3">7 days</td><td class="cookielawinfo-column-4">No description available.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_dd_s</td><td class="cookielawinfo-column-3">1 year</td><td class="cookielawinfo-column-4">No description available.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_w_session</td><td class="cookielawinfo-column-3">14 days</td><td class="cookielawinfo-column-4">Description is currently not available.</td></tr><tr 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class="cookielawinfo-column-4">Description is currently not available.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">akaas_audseg_origins_com</td><td class="cookielawinfo-column-3">7 days</td><td class="cookielawinfo-column-4">Description is currently not available.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">Akamai-Edgescape</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">Description is currently not available.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">AnalyticsSyncHistory</td><td class="cookielawinfo-column-3">1 month</td><td class="cookielawinfo-column-4">No description</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">authenticity_token</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">No description available.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">cookielawinfo-checkbox-functional</td><td class="cookielawinfo-column-3">1 year</td><td class="cookielawinfo-column-4">The cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">cookielawinfo-checkbox-others</td><td class="cookielawinfo-column-3">1 year</td><td class="cookielawinfo-column-4">No description</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">dd_anonymous_id</td><td class="cookielawinfo-column-3">1 year</td><td class="cookielawinfo-column-4">Description is currently not available.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">ins-c</td><td class="cookielawinfo-column-3">1 day</td><td class="cookielawinfo-column-4">No description</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">ins-current-currency</td><td class="cookielawinfo-column-3">never</td><td class="cookielawinfo-column-4">No description available.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">ins-gaSSId</td><td class="cookielawinfo-column-3">never</td><td class="cookielawinfo-column-4">This cookie is set by the useinsider. 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