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Original 2026-01-01
Modified 2026-03-06
1 <h4>2020 Black Friday and Cyber Monday benchmarks for retailers</h4>
1 <h4>2020 Black Friday and Cyber Monday benchmarks for retailers</h4>
2 <p><em>Top engagement metrics and trends across regions, devices user types and gender</em></p>
2 <p><em>Top engagement metrics and trends across regions, devices user types and gender</em></p>
3 <p>The Black Friday and Cyber Monday shopping season accounts for 20-30% of annual sales and generated $7.4 billion in online sales during 2019 in the U.S.</p>
3 <p>The Black Friday and Cyber Monday shopping season accounts for 20-30% of annual sales and generated $7.4 billion in online sales during 2019 in the U.S.</p>
4 <p>With consumers spending $11 million per minute at the peak of online activity, the digital landscape is evolving faster than ever. Online sales were up by 14% during 2019 compared to the previous year. Mobile sales finally surpassed the 50% mark, accounting for 56% of all eCommerce sales.</p>
4 <p>With consumers spending $11 million per minute at the peak of online activity, the digital landscape is evolving faster than ever. Online sales were up by 14% during 2019 compared to the previous year. Mobile sales finally surpassed the 50% mark, accounting for 56% of all eCommerce sales.</p>
5 <p>As you know, the revenue potential during this season is immense. Is your brand ready to weather the storm?</p>
5 <p>As you know, the revenue potential during this season is immense. Is your brand ready to weather the storm?</p>
6 <ul><li>Access eCommerce trends and top KPIs during Black Friday and Cyber Monday, across channels including conversion rate, click-through rate (CTR), pages per session and much more</li>
6 <ul><li>Access eCommerce trends and top KPIs during Black Friday and Cyber Monday, across channels including conversion rate, click-through rate (CTR), pages per session and much more</li>
7 <li>Deep dive into metrics and benchmarks by region, device, user type, and gender</li>
7 <li>Deep dive into metrics and benchmarks by region, device, user type, and gender</li>
8 <li>Get access to valuable insights that will help you optimize your strategy for Black Friday and Cyber Monday in 2020 while delivering relevant customer experiences, driving growth, and loyalty</li>
8 <li>Get access to valuable insights that will help you optimize your strategy for Black Friday and Cyber Monday in 2020 while delivering relevant customer experiences, driving growth, and loyalty</li>
9 </ul><p><em>Let’s dive in.</em></p>
9 </ul><p><em>Let’s dive in.</em></p>
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