Despite its popularity, many brands decide to look for Emarsys alternatives that offer advanced website and in-app personalization, a simpler setup, additional channels, and more consistent customer support.
That’s why in this article, we’ve compiled the 9 best Emarsys competitors and alternatives, including:
We’re going to look at each tool’s key channels and use cases so you can get a good idea of which Emarsys capabilities it can replace and how it can potentially overcome some of Emarsys’ limitations.
Insider One can help you create, personalize, and automate marketing campaigns across your website, mobile app, email, SMS, WhatsApp, push notifications, and other channels. Visit our website or schedule a demo with our team to learn more.
1. Insider One
Insider One brings together the most extensive set of personalization capabilities for websites and mobile apps, as well as for channels like email, SMS, web push, and WhatsApp.
Over 1200 brands, including Adidas, Lexus, and CNN, use Insider One’s data aggregation, personalization, and automation tools to:
- Overcome data silos by consolidating their customer data into a single database to get a clear, 360-degree view of each customer.
- Home in on the right audiences for their campaigns with AI-powered segmentation.
- Unify their marketing stack and work more efficiently by setting up, managing, and analyzing campaigns across any channel from a single place (as opposed to five or six separate tools).
- Lower acquisition costs and boost conversions, revenue, and retention by delivering the right content, messaging, and product recommendations on the right channels at the right times.
- Deliver personalized site search results, engaging Instagram-like stories, and much more.
Our platform has been ranked among the top personalization engines, customer data platforms (CDP), and mobile marketing software solutions by G2, IDC, and Gartner.
Note: You can click here to see how Insider One stacks up to Emarsys based on customer reviews.
In the next sections, we’ll explore four key benefits of working with Insider One to create high-converting, personalized customer experiences across all touchpoints.
#1 Fast time-to-value and return on investment (ROI): Flexible setup, experienced support team, and versatile templates
Emarsys’ setup and integration process is often difficult, especially for large eCommerce brands that have to upload their product catalogs as CSV files to the platforms. This limited option forces companies to put their data in a very specific format, which can take lots of time and effort.
In contrast, Insider One gives you flexible setup and integration options. For example, eCommerce businesses can:
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Use Insider One’s website tag to crawl through their site and create a product catalog. This is a great option if you want to get started fast, with minimal effort.
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Upload their product catalogs as CSV and XML files or even feed the data through an API. Companies that want more granular control over every piece of data in their catalog can use this more time-consuming option instead of the first one (or in addition to it).
Plus, our global and experienced support team ensures you see value from our platform as quickly as possible by:
- Helping you set up Insider One (with no extra setup charge).
- Analyzing your website and analytics data before our first kick-off meeting. That way, they can give you ideas for implementing various marketing strategies that can generate quick conversions and revenue.
- Showing you how Insider One’s key features work and how you can take advantage of them.
Our focus on making everything as simple as possible for customers has led to Insider One being ranked as the easiest to use and easiest to admin solution in G2 categories like:
Customers also highlight our support team as a big reason for getting started and seeing value from Insider One incredibly fast:
“Their customer support has been nothing but a delight to assist us in every step of the way. They’ve made the complete experience amazing!”
The final reason for Insider One’s short time to value is our vast template library.
We offer templates for all Insider One tools, channels, and use cases. For example, as you can see in the screenshot below, you can choose from various customer journey templates for:
- Generating leads.
- Increasing conversions.
- Gamifying customers’ shopping experience.
- And many more.
Or, you can browse templates by channel and use case. The screenshot below shows a few of our email templates for cart abandonment, browser abandonment, and email surveys.
Insider One’s gamification templates are among the most widely used and effective ones in terms of generating leads, conversions, and revenue.
For example, the Wheel of Fortune template lets visitors spin a wheel and potentially win a gift in exchange for their email or phone number. Clarins used this template to increase their lead capture by 45% by giving customers the chance to win free delivery, a discount on their next purchase, or a free sample.
Lastly, you can easily customize any template via a drag-and-drop editor and quickly add it to your site or app without needing developer assistance.
#2 Improved conversion rates and maximized marketing budgets: Advanced on-site and in-app personalization
Website personalization helps you increase your conversion rates, which is crucial for making the most out of the budget you’re spending to get users to your site.
However, many cross-channel marketing solutions offer either limited or very complex on-site personalization capabilities. They typically let you add basic pop-ups or banners but require developer work if you want to implement more advanced personalization strategies.
In contrast, Insider One lets you easily tailor every element of your website or mobile app to each customer’s behaviors, interests, and preferences.
For example, with Insider One, you can personalize your website’s:
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Banners, like Yves Rocher’s merchandising team did. Thanks to Insider One’s Banner Management campaigns, they were able to personalize their numerous on-site banners for an 18.36% increase in conversion rates.
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Product recommendations, like AVON did to stand out in the competitive cosmetics and beauty space. They used Insider One’s AI-powered Smart Recommender to deliver relevant product recommendations to each customer and to highlight trending and discounted products, leading to an 11% increase in average order value (AOV) and a 13% boost in clickthrough rates (CTR).
While many of our on-site personalization capabilities are powered by AI algorithms, you can also tweak and customize them based on your preferences. For example, if you’re using the Smart Recommender, you start by deciding which page on your site should display a certain personalized product recommendation.
Then, you can choose from different personalization strategies, like:
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User-based personalization, which is driven by our algorithms. It ensures the products shown to every user are based on their unique behaviors and preferences.
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Most popular items, most-searched items, items that are often viewed or purchased together, and many other recommendation strategies shown below.
As a result, you can take full advantage of AI’s automation potential, while still retaining granular control over your site’s product recommendations.
Lastly, Insider One also offers two unique products for website engagement and personalization:
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InStory. This tool lets you add Instagram-like stories to your site or app. These highly engaging stories contain personalized content, messaging, and product recommendations for every user that clicks on them. As we explained in our mobile marketing software guide, this makes them a fantastic tool for catching mobile users’ attention and putting mobile product discovery on autopilot.
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EUREKA. This tool lets you deliver personalized search results to every visitor who uses your site’s search function. You can also use it to help shoppers find what they’re looking for with advanced faceting filters based on attributes like price, category, brand, and more.
#3 High-converting, automated campaigns across all touchpoints: AI-powered customer journey builder
Besides personalizing your customers’ website and mobile app experiences, you can also tailor every other touchpoint they have with your brand. In fact, you can build fully personalized, cross-channel campaigns using Architect — our user-friendly customer journey orchestration tool.
Here’s how the process works:
First, you start by choosing how each journey gets triggered. For example, journeys can be triggered by:
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Events, which can be any actions on your site or app, like users opening a page, adding items to their carts, completing a purchase, and so on.
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Attribute changes, which are user-level shifts, like loyal customers who stop making purchases over a period of time.
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Dynamic dates, which are great for periodically reminding users to get products that are purchased on a regular schedule.
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Price drops.
- And much more.
Then, you decide which visitor and customer segment should be included in the journey. Insider One’s advanced segmentation helps you home in on the right audiences for each message or campaign.
You can use over 120+ attributes to create your segments, including traits, behaviors, preferences, and more. Or, you can start with our automatically built audiences of users who:
- Abandoned their cart (or a product page).
- Made a purchase over a specific period of time.
- Interacted with your brand on a channel like email, SMS, WhatsApp, web push, and so on.
- And others shown below.
Insider One’s AI-powered algorithms help you make each segment even more precise. Our AI-generated predictive audiences let you target users based on their discount affinity, projected spending, likelihood of purchase or churn, customer lifecycle status, and much more.
Once you’ve built your segments (or selected one of your previously created ones), you use the drag-and-drop editor to control how each journey unfolds, i.e., what messages are sent on what channels and when each one gets triggered.
For example, the screenshot below shows a journey that’s triggered by an on-site event, then continues across email and SMS.
Thanks to Insider One’s broad channel support, you can utilize lots of channels in the journey builder including:
While this versatility is great, it can be difficult to decide which channels to use and when to send each message. Fortunately, Insider One’s AI-powered features can take care of this issue for you. Specifically:
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Send Time Optimization (STO) can analyze every recipient’s behavioral data and pick the ideal send time for sending each message.
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A/B Test Winner Autoselection. Insider One has built-in A/B testing that you can use to compare different paths in a journey against each other. The Winner Autoselection feature helps you save time and effort by letting Insider One automatically guide users to the winning patch in a journey based on deliverability, open rate, CTR, revenue, or any other winning metric you’ve selected.
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The next-best channel predictions can decide which touchpoint to try next, based on each user’s behaviors, interests, and preferred touchpoints.
For a real-life example of Architect’s capabilities, you can check out our case study with Slazenger.
As an eCommerce brand, Slazenger was looking to improve their marketing ROI by engaging users on their preferred channels with contextual and relevant messaging.
They used Architect to:
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Recover lost revenue with personalized cart abandonment reminders. These timely and contextual reminders were sent to Slazenger’s customer base via web push, SMS, and email, leading to 40% of revenue being recovered in a single campaign.
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Entice potential shoppers to return with targeted price drop notifications. These were sent via email and web push to inform users whenever the price of a product they’d viewed, added to a wishlist, or abandoned in-cart dropped by 10% or more. These journeys had a 12.1% increase in CTR compared to their other campaigns.
Overall, Slazenger saw a 49x ROI in just eight weeks of working with Insider One and experienced a 700% increase in customer acquisition thanks to our platform’s cross-channel personalization and automation capabilities.
#4 Data unification and 360-degree customer profiles: Insider One’s Actionable Customer Data Platform (CDP)
The foundation behind Insider One’s ability to deliver highly personalized content, messaging, and product recommendations is our Actionable CDP.
The CDP is built to ingest information from any online or offline source — including customer relationship management systems (CRMs), content management systems (CMSs), APIs, popular SaaS tools, and other solution providers. As a result, brands use the CDP to:
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Consolidate their customer data and overcome data silos. This is a massive benefit for companies whose customer data is scattered across disconnected systems, preventing them from getting a clear view of the customer journey.
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Get accurate, 360-degree profiles of all customers. As you can see below, these profiles contain everything from customers’ names, emails, and phone numbers to their interactions with your brand on specific channels, on-site and in-app behaviors, and predictive characteristics, like their likelihood to purchase or churn.
Our CDP even creates profiles for anonymous website visitors with data about their website infractions — where they clicked, which product categories they browsed, what they added to their carts, and so on.
Insider One can use this data to personalize their experience in real-time (with relevant on-site content and web push notifications), which drastically lowers the time and resources required to turn new visitors into paying customers.
And once your data is aggregated into our CDP, you can start implementing data-backed strategies that have an immediate impact on your conversions and revenue. For example, you can:
- Personalize your site’s product recommendations based on users’ behavior in your mobile app (based on data from tools like Shopify and Salesforce Audience Studio).
- Notify visitors when there’s a drop in the price of an item they’re interested in (based on data from tools like Microsoft 365 and Magento).
- Offer discount coupons to customers with a low satisfaction score (based on data from tools like HubSpot and Zendesk).
You can also get a high-level overview of your audience to see:
- The number of known versus unknown users.
- The best digital marketing channels in terms of reachability.
- Other key metrics for your business, like funnel conversion rates, drop-offs, customer lifetime value, and more.
You can also easily drill down into specific channels and analyze their individual results. For example, the screenshot below shows an SMS analytics dashboard with key metrics like conversion rates, CTR, and revenue.
Finally, you can also analyze the results for your automated customer journeys in a dedicated dashboard. Insider One gives you the option to see how your journeys are performing as a whole or analyze individual Architect campaigns to monitor how many users are moving between specific steps and uncover where most drop-offs occur.
Overall, Insider One’s customizable analytics dashboards let you:
- Determine the ROI of each channel, campaign, or other marketing activity.
- Evaluate the effectiveness of your marketing strategy and adjust accordingly.
- Make data-driven decisions about how to distribute your budget across tactics and channels.
For more details on how Insider One can help you build and automate personalized marketing campaigns across all touchpoints customers have with your brand, book a live demo with our team.
2. Adobe Marketing Cloud
Adobe Marketing Cloud (part of the larger Adobe Experience Cloud) is a suite of marketing tools for building, automating, and analyzing B2B and B2C cross-channel campaigns. Some of these tools include:
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Adobe Experience Manager, for creating, storing, and managing website content and other digital assets.
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Adobe Campaign, for unifying customer data and building email marketing campaigns.
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Marketo Engage, for automating workflows and managing leads.
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Adobe Target, for A/B testing and personalization.
3. Salesforce Marketing Cloud
Similar to other marketing hubs and clouds, Salesforce Marketing Cloud also brings together a suite of tools for:
- Personalization.
- Loyalty management.
- Account-based marketing.
- Customer data aggregation.
- Cross-channel automation and engagement.
It supports channels like email, social media, SMS, and push notifications. It also relies on AI to deliver relevant product recommendations and content across these channels.
4. Bloomreach
Bloomreach is an eCommerce experience platform. It offers three distinct products aimed at creating end-to-end commerce experiences:
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Engagement, which covers channels and use cases like email, SMS, online ads, push notifications, web personalization, mobile app marketing, and A/B testing.
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Discovery, which is a site search, SEO, and eCommerce merchandising solution.
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Content, which is a headless CMS for building landing pages and managing websites.
Suggested reading: 11 Top Bloomreach competitors & alternatives (by category)
5. Braze
Braze is a cross-channel customer engagement platform. It supports channels like email, SMS, WhatsApp, and push notifications, with features for automating campaigns across them. It also has limited on-site personalization features, as well as a generative AI product (Sage AI) for building engaging cross-channel experiences.
Suggested reading: 12 Braze competitors & alternatives for cross-channel marketing
6. Iterable
Iterable is a cross-channel marketing platform. It helps brands aggregate their customer data to get a clear view of their customers and overcome data silos. It also has features for building and automating campaigns across channels like email, SMS, and push notifications.
Suggested reading: 10 Best Iterable competitors and alternatives in 2023 (in-depth look)
7. SALESmanago
SALESmanago is a customer engagement platform for eCommerce marketing teams. It combines a CDP with various omnichannel automation and personalization capabilities. In terms of channels, SALESmanago supports email, SMS, push notifications, live chat, WhatsApp (via a third-party integration), and on-site.
8. MoEngage
MoEngage is an insights-led customer engagement platform for:
- SMS.
- Email.
- WhatsApp.
- Social media ads.
- Push notifications.
- In-app communications.
The platform also offers an AI-powered campaign builder and optimization tool, as well as website personalization capabilities for creating tailored user experiences.
9. Klaviyo
Klaviyo is a cloud-based marketing automation platform primarily used by eCommerce businesses.
Klaviyo started as an SMS and email marketing software tool for mid-sized and small businesses looking to send transactional messages and build simple SMS and email campaigns. But since then, Klaviyo has added features for larger companies and multi-channel use cases, like:
- Engaging users with mobile push notifications.
- Collecting and displaying customer reviews.
- Aggregating customer data.
Unlike traditional solutions in the email and automation space like (Mailchimp or ActiveCampaign), Klaviyo also offers an enterprise marketing automation software platform called Klaviyo One.
Suggested reading: 11 Best Klaviyo competitors & alternatives for all business types
Take your cross-channel marketing to the next level with Insider One
Insider One is the ideal Emarsys alternative for midsize and enterprise companies looking for:
- A cross-channel marketing platform that supports tons of channels (like on-site, email, SMS, WhatsApp, Facebook Messenger, and push notifications) and offers versatile, hassle-free setup options.
- An experienced global support team that can guide you through the setup process and ensure you see immediate results from our platform.
- The ability to build, automate, and analyze campaigns across all channels from a single place.
- A vast library of proven templates for any channel or use case — from generating email, SMS, or WhatsApp subscribers with the help of gamification to automating cross-channel cart abandonment journeys or cross-sell campaigns.
- Advanced on-site and in-app personalization for tailoring content, messaging, and product recommendations to each user’s preferences.
- AI-powered segmentation and automations that reveal customers’ preferences and ensure every message is always sent to the right audiences, on the right channels, at the right times.
Click here to book a demo with our team and learn how Insider One can help you reach your business goals.
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<h1 class="post-title">9 Best Emarsys competitors and alternatives (detailed review)</h1>
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<p><span style="font-weight: 400;">Emarsys</span><span style="font-weight: 400;"> is among the most popular </span><span style="font-weight: 400;">omnichannel</span> <span style="font-weight: 400;">customer engagement platforms</span><span style="font-weight: 400;">. Despite being acquired by </span><span style="font-weight: 400;">SAP</span><span style="font-weight: 400;"> in 2020, </span><span style="font-weight: 400;">it</span><span style="font-weight: 400;"> continues to exist as a standalone product that helps brands:</span></p>
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<li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Aggregate their customer data.</span></li>
<li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Build and personalize automated </span><span style="font-weight: 400;">marketing campaigns</span><span style="font-weight: 400;">.</span></li>
<li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Reach customers on channels, like email, </span><span style="font-weight: 400;">SMS</span><span style="font-weight: 400;">, and digital ads. </span></li>
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<p class="author-info"><span class="authname"><a href="https://insiderone.com/author/christopher-baldwin/">Chris Baldwin</a></span><span class="hipen"> - </span>VP Marketing, Brand and Communications</p>
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15 min. </p>
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<p><strong>Updated</strong> on 2 Jan 2026</p>
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<div class="table-of-contents-accordion"><ul><li class="parent-level-item"><a href="#1-insider-one">1. Insider One</a><ul><li><a href="#1-fast-time-to-value-and-return-on-investment-roi-flexible-setup-experienced-support-team-and-versatile-templates">#1 Fast time-to-value and return on investment (ROI): Flexible setup, experienced support team, and versatile templates</a></li><li><a href="#2-improved-conversion-rates-and-maximized-marketing-budgets-advanced-on-site-and-in-app-personalization">#2 Improved conversion rates and maximized marketing budgets: Advanced on-site and in-app personalization</a></li><li><a href="#3-high-converting-automated-campaigns-across-all-touchpoints-ai-powered-customer-journey-builder">#3 High-converting, automated campaigns across all touchpoints: AI-powered customer journey builder</a></li><li><a href="#4-data-unification-and-360-degree-customer-profiles-insider-one-s-actionable-customer-data-platform-cdp">#4 Data unification and 360-degree customer profiles: Insider One’s Actionable Customer Data Platform (CDP)</a></li></ul></li><li class="parent-level-item"><a href="#2-adobe-marketing-cloud">2. Adobe Marketing Cloud</a><li class="parent-level-item"><a href="#3-salesforce-marketing-cloud">3. Salesforce Marketing Cloud</a><li class="parent-level-item"><a href="#4-bloomreach">4. Bloomreach</a><li class="parent-level-item"><a href="#5-braze">5. Braze</a><li class="parent-level-item"><a href="#6-iterable">6. Iterable</a><li class="parent-level-item"><a href="#7-salesmanago">7. SALESmanago</a><li class="parent-level-item"><a href="#8-moengage">8. MoEngage</a><li class="parent-level-item"><a href="#9-klaviyo">9. Klaviyo</a><li class="parent-level-item"><a href="#take-your-cross-channel-marketing-to-the-next-level-with-insider-one">Take your cross-channel marketing to the next level with Insider One</a></li></ul></div> <div class="social-links-container">
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<?xml encoding="utf-8" ?><html><body><p>Despite its popularity, many brands decide to look for Emarsys alternatives that offer <strong>advanced website and in-app personalization, a simpler setup, additional channels, and more consistent customer support.</strong></p>
<p>That’s why in this article, we’ve compiled the 9 best Emarsys competitors and alternatives, including:</p>
<p>We’re going to look at each tool’s key channels and use cases so you can get a good idea of which Emarsys capabilities it can replace and how it can potentially overcome some of Emarsys’ limitations.</p>
<p><em>Insider One can help you create, personalize, and automate marketing campaigns across your website, mobile app, email, SMS, WhatsApp, push notifications, and other channels. </em><a href="https://insiderone.com/" target="_blank" rel="noreferrer noopener"><strong><em>Visit our website</em></strong></a><em> or </em><a href="https://insiderone.com/request-a-demo/" target="_blank" rel="noreferrer noopener"><strong><em>schedule a demo with our team</em></strong></a><em> to learn more</em>.</p>
<h2 class="wp-block-heading" id="1-insider-one">1. Insider One</h2>
<div class="wp-block-image">
<figure class="aligncenter size-large"><img fetchpriority="high" decoding="async" width="1024" height="433" src="https://insiderone.com/assets/media/2023/08/emarsys-competitors-and-alternatives-1024x433.png" alt="Insider One homepage" class="wp-image-431812" srcset="https://insiderone.com/assets/media/2023/08/emarsys-competitors-and-alternatives-1024x433.png 1024w, https://insiderone.com/assets/media/2023/08/emarsys-competitors-and-alternatives-300x127.png 300w, https://insiderone.com/assets/media/2023/08/emarsys-competitors-and-alternatives-768x325.png 768w, https://insiderone.com/assets/media/2023/08/emarsys-competitors-and-alternatives.png 1999w" sizes="(max-width: 1024px) 100vw, 1024px" /></figure></div>
<p><a href="https://insiderone.com/" target="_blank" rel="noreferrer noopener">Insider One</a> brings together the most extensive set of personalization capabilities for websites and mobile apps, as well as for channels like email, SMS, web push, and WhatsApp.</p>
<p>Over 1200 brands, including Adidas, Lexus, and CNN, use Insider One’s data aggregation, personalization, and automation tools to:</p>
<ul class="wp-block-list">
<li>Overcome data silos by consolidating their customer data into a single database to get a clear, 360-degree view of each customer.</li>
<li>Home in on the right audiences for their campaigns with AI-powered segmentation. </li>
<li>Unify their marketing stack and work more efficiently by setting up, managing, and analyzing campaigns across any channel from a single place (as opposed to five or six separate tools).</li>
<li>Lower acquisition costs and boost conversions, revenue, and retention by delivering the right content, messaging, and product recommendations on the right channels at the right times.</li>
<li>Deliver personalized site search results, engaging Instagram-like stories, and much more.</li>
</ul>
<p>Our platform has been ranked among the top <a href="https://www.g2.com/categories/customer-data-platform-cdp" target="_blank" rel="noreferrer noopener">personalization engines</a>, <a href="https://www.g2.com/categories/customer-data-platform-cdp" target="_blank" rel="noreferrer noopener nofollow">customer data platforms (CDP)</a>, and <a href="https://www.g2.com/categories/personalization-engines" target="_blank" rel="noreferrer noopener">mobile marketing software solutions</a> by G2, IDC, and Gartner.</p>
<div class="wp-block-image">
<figure class="aligncenter size-large"><img decoding="async" width="1024" height="1024" src="https://insiderone.com/assets/media/2022/06/g2-summer-22-1-1024x1024.png" alt="Insider One G2 leader personalization mobile marketing CDP" class="wp-image-328123" srcset="https://insiderone.com/assets/media/2022/06/g2-summer-22-1-1024x1024.png 1024w, https://insiderone.com/assets/media/2022/06/g2-summer-22-1-300x300.png 300w, https://insiderone.com/assets/media/2022/06/g2-summer-22-1-150x150.png 150w, https://insiderone.com/assets/media/2022/06/g2-summer-22-1-768x768.png 768w, https://insiderone.com/assets/media/2022/06/g2-summer-22-1.png 1200w" sizes="(max-width: 1024px) 100vw, 1024px" /></figure></div>
<p><strong><em>Note:</em></strong><em> You can </em><a href="https://www.g2.com/compare/bloomreach-bloomreach-vs-insider-insider" target="_blank" rel="noreferrer noopener nofollow"><em>click here to see how Insider One stacks up to Emarsys</em></a><em> based on customer reviews.</em></p>
<div class="wp-block-image">
<figure class="aligncenter size-large"><img decoding="async" width="1024" height="454" src="https://insiderone.com/assets/media/2023/08/emarsys-competitors-and-alternatives-1-1024x454.png" alt="Insider One Emarsys G2 comparison" class="wp-image-431818" srcset="https://insiderone.com/assets/media/2023/08/emarsys-competitors-and-alternatives-1-1024x454.png 1024w, https://insiderone.com/assets/media/2023/08/emarsys-competitors-and-alternatives-1-300x133.png 300w, https://insiderone.com/assets/media/2023/08/emarsys-competitors-and-alternatives-1-768x340.png 768w, https://insiderone.com/assets/media/2023/08/emarsys-competitors-and-alternatives-1.png 1999w" sizes="(max-width: 1024px) 100vw, 1024px" /></figure></div>
<p>In the next sections, we’ll explore four key benefits of working with Insider One to create high-converting, personalized customer experiences across all touchpoints.</p>
<h3 class="wp-block-heading" id="1-fast-time-to-value-and-return-on-investment-roi-flexible-setup-experienced-support-team-and-versatile-templates"><strong>#1 Fast time-to-value and return on investment (ROI): Flexible setup, experienced support team, and versatile </strong>templates</h3>
<p>Emarsys’ setup and integration process is often difficult, especially for large eCommerce brands that have to upload their product catalogs as CSV files to the platforms. This limited option forces companies to put their data in a very specific format, which can take lots of time and effort.</p>
<p>In contrast, <strong>Insider One gives you flexible setup and integration options</strong>. For example, eCommerce businesses can:</p>
<ul class="wp-block-list">
<li><strong>Use Insider One’s website tag to crawl through their site and create a product catalog.</strong> This is a great option if you want to get started fast, with minimal effort.</li>
<li><strong>Upload their product catalogs as CSV and XML files or even feed the data through an API.</strong> Companies that want more granular control over every piece of data in their catalog can use this more time-consuming option instead of the first one (or in addition to it).</li>
</ul>
<p>Plus, our global and experienced support team ensures you see value from our platform as quickly as possible by:</p>
<ul class="wp-block-list">
<li>Helping you set up Insider One (with no extra setup charge).</li>
<li>Analyzing your website and analytics data before our first kick-off meeting. That way, they can give you ideas for implementing various marketing strategies that can generate quick conversions and revenue.</li>
<li>Showing you how Insider One’s key features work and how you can take advantage of them.</li>
</ul>
<p>Our focus on making everything as simple as possible for customers has led to Insider One being ranked as the easiest to use and easiest to admin solution in G2 categories like:</p>
<ul class="wp-block-list">
<li><a href="https://www.g2.com/categories/customer-data-platform-cdp?rank=1&tab=easiest_to_use#rank-1" target="_blank" rel="noreferrer noopener nofollow">CDPs</a>.</li>
<li><a href="https://www.g2.com/categories/personalization?rank=1&tab=easiest_to_use#rank-1" target="_blank" rel="noreferrer noopener nofollow">Personalization software</a>.</li>
<li><a href="https://www.g2.com/categories/mobile-marketing?rank=1&tab=easiest_to_use#rank-1" target="_blank" rel="noreferrer noopener nofollow">Mobile marketing software</a>.</li>
</ul>
<div class="wp-block-image">
<figure class="aligncenter size-large"><img loading="lazy" decoding="async" width="1024" height="271" src="https://insiderone.com/assets/media/2023/08/emarsys-competitors-and-alternatives-3-1024x271.png" alt="Insider One G2 leader ease of use ease of admin CDP personalization mobile marketing" class="wp-image-431821" srcset="https://insiderone.com/assets/media/2023/08/emarsys-competitors-and-alternatives-3-1024x271.png 1024w, https://insiderone.com/assets/media/2023/08/emarsys-competitors-and-alternatives-3-300x80.png 300w, https://insiderone.com/assets/media/2023/08/emarsys-competitors-and-alternatives-3-768x204.png 768w, https://insiderone.com/assets/media/2023/08/emarsys-competitors-and-alternatives-3.png 1999w" sizes="(max-width: 1024px) 100vw, 1024px" /></figure></div>
<p><a href="https://www.g2.com/products/insider/reviews/insider-review-8065319" target="_blank" rel="noreferrer noopener nofollow">Customers also highlight our support team</a> as a big reason for getting started and seeing value from Insider One incredibly fast:</p>
<blockquote class="wp-block-quote is-layout-flow wp-block-quote-is-layout-flow">
<p><em>“Their customer support has been nothing but a delight to assist us in every step of the way. They’ve made the complete experience amazing!”</em></p>
</blockquote>
<p><strong>The final reason for Insider One’s short time to value is our vast </strong><strong>template</strong><strong> library.</strong></p>
<p>We offer templates for all Insider One tools, channels, and use cases. For example, as you can see in the screenshot below, you can choose from various customer journey templates for:</p>
<ul class="wp-block-list">
<li>Generating leads.</li>
<li>Increasing conversions.</li>
<li>Gamifying customers’ shopping experience.</li>
<li>And many more.</li>
</ul>
<div class="wp-block-image">
<figure class="aligncenter size-large"><img loading="lazy" decoding="async" width="1024" height="474" src="https://insiderone.com/assets/media/2023/08/emarsys-competitors-and-alternatives-4-1024x474.png" alt="Insider One template library" class="wp-image-431826" srcset="https://insiderone.com/assets/media/2023/08/emarsys-competitors-and-alternatives-4-1024x474.png 1024w, https://insiderone.com/assets/media/2023/08/emarsys-competitors-and-alternatives-4-300x139.png 300w, https://insiderone.com/assets/media/2023/08/emarsys-competitors-and-alternatives-4-768x356.png 768w, https://insiderone.com/assets/media/2023/08/emarsys-competitors-and-alternatives-4.png 1999w" sizes="(max-width: 1024px) 100vw, 1024px" /></figure></div>
<p>Or, you can browse templates by channel and use case. The screenshot below shows a few of our email templates for cart abandonment, browser abandonment, and email surveys.</p>
<div class="wp-block-image">
<figure class="aligncenter size-full"><img loading="lazy" decoding="async" width="1000" height="460" src="https://insiderone.com/assets/media/2023/03/best-email-and-sms-marketing-software-7.png" alt="Insider One email templates" class="wp-image-415075" srcset="https://insiderone.com/assets/media/2023/03/best-email-and-sms-marketing-software-7.png 1000w, https://insiderone.com/assets/media/2023/03/best-email-and-sms-marketing-software-7-300x138.png 300w, https://insiderone.com/assets/media/2023/03/best-email-and-sms-marketing-software-7-768x353.png 768w" sizes="(max-width: 1000px) 100vw, 1000px" /></figure></div>
<p>Insider One’s gamification templates are among the most widely used and effective ones in terms of generating leads, conversions, and revenue. </p>
<p>For example, the Wheel of Fortune template lets visitors spin a wheel and potentially win a gift in exchange for their email or phone number. <a href="https://insiderone.com/clarins-success-story/" target="_blank" rel="noreferrer noopener"><strong>Clarins used this template</strong></a><strong> to increase their lead capture by 45%</strong> by giving customers the chance to win free delivery, a discount on their next purchase, or a free sample.</p>
<figure class="wp-block-image aligncenter size-full"><img loading="lazy" decoding="async" width="300" height="500" src="https://insiderone.com/assets/media/2023/08/emarsys-competitors-and-alternatives-8.png" alt="Insider One Wheel of Fortune templates
" class="wp-image-431838" srcset="https://insiderone.com/assets/media/2023/08/emarsys-competitors-and-alternatives-8.png 300w, https://insiderone.com/assets/media/2023/08/emarsys-competitors-and-alternatives-8-180x300.png 180w" sizes="(max-width: 300px) 100vw, 300px" /></figure>
<p>Lastly, you can <strong>easily customize any </strong><strong>template</strong> via a drag-and-drop editor and <strong>quickly add it to your site or app</strong> without needing developer assistance.</p>
<h3 class="wp-block-heading" id="2-improved-conversion-rates-and-maximized-marketing-budgets-advanced-on-site-and-in-app-personalization">#2 Improved conversion rates and maximized marketing budgets: Advanced on-site and in-app personalization</h3>
<p><a href="https://insiderone.com/website-personalization/" target="_blank" rel="noreferrer noopener">Website personalization</a> helps you increase your conversion rates, which is crucial for making the most out of the budget you’re spending to get users to your site.</p>
<p>However, many cross-channel marketing solutions offer either limited or very complex on-site personalization capabilities. They typically let you add basic pop-ups or banners but require developer work if you want to implement more advanced personalization strategies.</p>
<p>In contrast, <strong>Insider One lets you easily tailor every element of your website or mobile app to each customer’s behaviors, interests, and preferences.</strong></p>
<p>For example, with Insider One, you can personalize your website’s:</p>
<ul class="wp-block-list">
<li><strong>Categories, </strong><a href="/?p=5847" target="_blank" rel="noreferrer noopener"><strong>like Samsung did for the launch campaign of their Galaxy Note 9.</strong></a> They used Insider One’s Category Optimizer tool to automatically shuffle how categories were presented to each visitor, which led to a 10% conversion rate uplift.</li>
</ul>
<div class="wp-block-image">
<figure class="aligncenter size-full"><img loading="lazy" decoding="async" width="541" height="364" src="https://insiderone.com/assets/media/2021/06/samsung-case-3-1-1.png" alt="Insider One mobile website category optimization Samsung" class="wp-image-25327" srcset="https://insiderone.com/assets/media/2021/06/samsung-case-3-1-1.png 541w, https://insiderone.com/assets/media/2021/06/samsung-case-3-1-1-300x202.png 300w" sizes="(max-width: 541px) 100vw, 541px" /></figure></div>
<ul class="wp-block-list">
<li><strong><strong>Banners, </strong><a href="https://insiderone.com/?post_type=case-studies&p=7231" target="_blank" rel="noreferrer noopener"><strong>like Yves Rocher’s merchandising team did</strong></a>. </strong>Thanks to Insider One’s Banner Management campaigns, they were able to personalize their numerous on-site banners for an 18.36% increase in conversion rates.</li>
</ul>
<div class="wp-block-image">
<figure class="aligncenter size-full"><img loading="lazy" decoding="async" width="680" height="242" src="https://insiderone.com/assets/media/2021/07/yves-rocher-5-1-revised.png" alt="Insider One Yves Rocher personalized website banners" class="wp-image-26234" srcset="https://insiderone.com/assets/media/2021/07/yves-rocher-5-1-revised.png 680w, https://insiderone.com/assets/media/2021/07/yves-rocher-5-1-revised-300x107.png 300w" sizes="(max-width: 680px) 100vw, 680px" /></figure></div>
<ul class="wp-block-list">
<li><strong>Product recommendations, </strong><a href="https://insiderone.com/case-studies/avon/" target="_blank" rel="noreferrer noopener"><strong>like AVON did to stand out in the competitive cosmetics and beauty space</strong></a>. They used Insider One’s AI-powered Smart Recommender to deliver relevant product recommendations to each customer and to highlight trending and discounted products, leading to an 11% increase in average order value (AOV) and a 13% boost in clickthrough rates (CTR).</li>
</ul>
<p>While many of our on-site personalization capabilities are powered by AI algorithms, you can also <strong>tweak and customize them based on your preferences</strong>. For example, if you’re using the Smart Recommender, you start by deciding which page on your site should display a certain personalized product recommendation.</p>
<div class="wp-block-image">
<figure class="aligncenter size-large"><img loading="lazy" decoding="async" width="1024" height="562" src="https://insiderone.com/assets/media/2023/08/emarsys-competitors-and-alternatives-9-1024x562.png" alt="Insider One personalization strategy setup" class="wp-image-431845" srcset="https://insiderone.com/assets/media/2023/08/emarsys-competitors-and-alternatives-9-1024x562.png 1024w, https://insiderone.com/assets/media/2023/08/emarsys-competitors-and-alternatives-9-300x165.png 300w, https://insiderone.com/assets/media/2023/08/emarsys-competitors-and-alternatives-9-768x421.png 768w, https://insiderone.com/assets/media/2023/08/emarsys-competitors-and-alternatives-9.png 1999w" sizes="(max-width: 1024px) 100vw, 1024px" /></figure></div>
<p>Then, you can choose from different personalization strategies, like:</p>
<ul class="wp-block-list">
<li><strong>User-based personalization, which is driven by our algorithms.</strong> It ensures the products shown to every user are based on their unique behaviors and preferences. </li>
<li><strong>Most popular items, most-searched items, items that are often viewed or purchased together</strong>, and many other recommendation strategies shown below.</li>
</ul>
<div class="wp-block-image">
<figure class="aligncenter size-large"><img loading="lazy" decoding="async" width="1024" height="535" src="https://insiderone.com/assets/media/2023/08/emarsys-competitors-and-alternatives-10-1024x535.png" alt="Insider One personalized products recommendation strategies" class="wp-image-431848" srcset="https://insiderone.com/assets/media/2023/08/emarsys-competitors-and-alternatives-10-1024x535.png 1024w, https://insiderone.com/assets/media/2023/08/emarsys-competitors-and-alternatives-10-300x157.png 300w, https://insiderone.com/assets/media/2023/08/emarsys-competitors-and-alternatives-10-768x401.png 768w, https://insiderone.com/assets/media/2023/08/emarsys-competitors-and-alternatives-10.png 1999w" sizes="(max-width: 1024px) 100vw, 1024px" /></figure></div>
<p>As a result, you can <strong>take full advantage of AI’s automation potential</strong>, while still retaining granular control over your site’s product recommendations.</p>
<p>Lastly, Insider One also offers two unique products for website engagement and personalization:</p>
<ul class="wp-block-list">
<li><a href="https://insiderone.com/instory-product-discovery-solution/" target="_blank" rel="noreferrer noopener"><strong>InStory</strong></a><strong>. </strong>This tool lets you add Instagram-like stories to your site or app. These highly engaging stories contain personalized content, messaging, and product recommendations for every user that clicks on them. As we explained in <a href="https://insiderone.com/mobile-marketing-software/" target="_blank" rel="noreferrer noopener">our mobile marketing software guide</a>, this makes them a fantastic tool for catching mobile users’ attention and putting mobile product discovery on autopilot.</li>
</ul>
<div class="wp-block-image">
<figure class="aligncenter size-large"><img loading="lazy" decoding="async" width="1024" height="560" src="https://insiderone.com/assets/media/2023/08/emarsys-competitors-and-alternatives-11-1024x560.png" alt="Insider One InStory mobile stories" class="wp-image-431851" srcset="https://insiderone.com/assets/media/2023/08/emarsys-competitors-and-alternatives-11-1024x560.png 1024w, https://insiderone.com/assets/media/2023/08/emarsys-competitors-and-alternatives-11-300x164.png 300w, https://insiderone.com/assets/media/2023/08/emarsys-competitors-and-alternatives-11-768x420.png 768w, https://insiderone.com/assets/media/2023/08/emarsys-competitors-and-alternatives-11.png 1941w" sizes="(max-width: 1024px) 100vw, 1024px" /></figure></div>
<ul class="wp-block-list">
<li><a href="/?page_id=394622" target="_blank" rel="noreferrer noopener"><strong>EUREKA</strong></a><strong>. </strong>This tool lets you deliver personalized search results to every visitor who uses your site’s search function. You can also use it to help shoppers find what they’re looking for with advanced faceting filters based on attributes like price, category, brand, and more.</li>
</ul>
<div class="wp-block-image">
<figure class="aligncenter size-large"><img loading="lazy" decoding="async" width="1024" height="910" src="https://insiderone.com/assets/media/2023/06/bloomreach-competitors-3-1024x910.png" alt="Insider One EUREKA personalized website search results" class="wp-image-422575" srcset="https://insiderone.com/assets/media/2023/06/bloomreach-competitors-3-1024x910.png 1024w, https://insiderone.com/assets/media/2023/06/bloomreach-competitors-3-300x267.png 300w, https://insiderone.com/assets/media/2023/06/bloomreach-competitors-3-768x683.png 768w, https://insiderone.com/assets/media/2023/06/bloomreach-competitors-3.png 1033w" sizes="(max-width: 1024px) 100vw, 1024px" /></figure></div>
<h3 class="wp-block-heading" id="3-high-converting-automated-campaigns-across-all-touchpoints-ai-powered-customer-journey-builder">#3 High-converting, automated campaigns across all touchpoints: AI-powered <strong>customer journey builder</strong></h3>
<p>Besides personalizing your customers’ website and mobile app experiences, you can also tailor every other touchpoint they have with your brand. In fact, you can <strong>build fully personalized, cross-channel campaigns</strong> using <a href="https://insiderone.com/meet-architect/" target="_blank" rel="noreferrer noopener">Architect</a> — our user-friendly customer journey orchestration tool. </p>
<p>Here’s how the process works:</p>
<p>First, you start by choosing how each journey gets triggered. For example, journeys can be triggered by:</p>
<ul class="wp-block-list">
<li><strong>Events</strong>, which can be any actions on your site or app, like users opening a page, adding items to their carts, completing a purchase, and so on.</li>
<li><strong>Attribute changes</strong>, which are user-level shifts, like loyal customers who stop making purchases over a period of time.</li>
<li><strong>Dynamic dates</strong>, which are great for periodically reminding users to get products that are purchased on a regular schedule.</li>
<li><strong>Price</strong><strong> drops. </strong></li>
<li>And much more. </li>
</ul>
<div class="wp-block-image">
<figure class="aligncenter size-large"><img loading="lazy" decoding="async" width="1024" height="489" src="https://insiderone.com/assets/media/2023/05/omnichannel-marketing-automation-4-1024x489.png" alt="Insider One's Architect that lets you create, automate, and analyze omnichannel campaigns using a simple drag-and-drop editor" class="wp-image-419302" srcset="https://insiderone.com/assets/media/2023/05/omnichannel-marketing-automation-4-1024x489.png 1024w, https://insiderone.com/assets/media/2023/05/omnichannel-marketing-automation-4-300x143.png 300w, https://insiderone.com/assets/media/2023/05/omnichannel-marketing-automation-4-768x367.png 768w, https://insiderone.com/assets/media/2023/05/omnichannel-marketing-automation-4.png 1999w" sizes="(max-width: 1024px) 100vw, 1024px" /></figure></div>
<p>Then, you decide which visitor and customer segment should be included in the journey. <a href="https://insiderone.com/customer-data-management/segmentation/" target="_blank" rel="noreferrer noopener"><strong>Insider One’s advanced segmentation</strong></a><strong> helps you home in on the right audiences for each message or campaign.</strong></p>
<p>You can use over 120+ attributes to create your segments, including traits, behaviors, preferences, and more. Or, you can start with our automatically built audiences of users who:</p>
<ul class="wp-block-list">
<li>Abandoned their cart (or a product page).</li>
<li>Made a purchase over a specific period of time.</li>
<li>Interacted with your brand on a channel like email, SMS, WhatsApp, web push, and so on.</li>
<li>And others shown below.</li>
</ul>
<div class="wp-block-image">
<figure class="aligncenter size-full"><img loading="lazy" decoding="async" width="1000" height="450" src="https://insiderone.com/assets/media/2023/03/best-email-and-sms-marketing-software-19.png" alt="Insider One predefined audiences" class="wp-image-415105" srcset="https://insiderone.com/assets/media/2023/03/best-email-and-sms-marketing-software-19.png 1000w, https://insiderone.com/assets/media/2023/03/best-email-and-sms-marketing-software-19-300x135.png 300w, https://insiderone.com/assets/media/2023/03/best-email-and-sms-marketing-software-19-768x346.png 768w" sizes="(max-width: 1000px) 100vw, 1000px" /></figure></div>
<p><strong>Insider One’s AI-powered algorithms help you make each </strong><strong>segment</strong><strong> even more precise.</strong> Our AI-generated predictive audiences let you target users based on their discount affinity, projected spending, likelihood of purchase or churn, customer lifecycle status, and much more.</p>
<div class="wp-block-image">
<figure class="aligncenter size-large"><img loading="lazy" decoding="async" width="1024" height="698" src="https://insiderone.com/assets/media/2023/02/best-ecommerce-personalization-software-insider-17-1024x698.png" alt="Insider One predictive audiences" class="wp-image-395336" srcset="https://insiderone.com/assets/media/2023/02/best-ecommerce-personalization-software-insider-17-1024x698.png 1024w, https://insiderone.com/assets/media/2023/02/best-ecommerce-personalization-software-insider-17-300x204.png 300w, https://insiderone.com/assets/media/2023/02/best-ecommerce-personalization-software-insider-17-768x523.png 768w, https://insiderone.com/assets/media/2023/02/best-ecommerce-personalization-software-insider-17.png 1275w" sizes="(max-width: 1024px) 100vw, 1024px" /></figure></div>
<p>Once you’ve built your segments (or selected one of your previously created ones), you <strong>use the drag-and-drop editor to control how each journey unfolds</strong>, i.e., what messages are sent on what channels and when each one gets triggered.</p>
<p>For example, the screenshot below shows a journey that’s triggered by an on-site event, then continues across email and SMS.</p>
<div class="wp-block-image">
<figure class="aligncenter size-full"><img loading="lazy" decoding="async" width="1000" height="478" src="https://insiderone.com/assets/media/2023/03/best-email-and-sms-marketing-software-13.png" alt="Insider One Architect email SMS automated journey" class="wp-image-415088" srcset="https://insiderone.com/assets/media/2023/03/best-email-and-sms-marketing-software-13.png 1000w, https://insiderone.com/assets/media/2023/03/best-email-and-sms-marketing-software-13-300x143.png 300w, https://insiderone.com/assets/media/2023/03/best-email-and-sms-marketing-software-13-768x367.png 768w" sizes="(max-width: 1000px) 100vw, 1000px" /></figure></div>
<p>Thanks to Insider One’s broad channel support, you can utilize lots of channels in the journey builder including:</p>
<ul class="wp-block-list">
<li>SMS.</li>
<li><a href="https://insiderone.com/best-email-marketing-platforms/" target="_blank" rel="noreferrer noopener">Email</a>. </li>
<li><a href="https://insiderone.com/push-notification-software/" target="_blank" rel="noreferrer noopener">Push notifications</a>. </li>
<li><a href="https://insiderone.com/whatsapp-marketing-software/" target="_blank" rel="noreferrer noopener">WhatsApp</a>. </li>
<li>Online ads. </li>
<li>Facebook Messenger.</li>
</ul>
<p>While this versatility is great, it can be difficult to decide which channels to use and when to send each message. Fortunately, Insider One’s AI-powered features can take care of this issue for you. Specifically:</p>
<ul class="wp-block-list">
<li><strong>Send Time </strong><strong>Optimization</strong><strong> (STO)</strong> can analyze every recipient’s behavioral data and pick the ideal send time for sending each message.</li>
<li><strong>A/B Test Winner Autoselection. </strong>Insider One has built-in <a href="https://insiderone.com/your-guide-to-ab-testing/" target="_blank" rel="noreferrer noopener">A/B testing</a> that you can use to compare different paths in a journey against each other. The Winner Autoselection feature helps you save time and effort by letting Insider One automatically guide users to the winning patch in a journey based on deliverability, open rate, CTR, revenue, or any other winning metric you’ve selected.</li>
<li><strong>The next-best channel predictions </strong>can<strong> </strong>decide which touchpoint to try next, based on each user’s behaviors, interests, and preferred touchpoints.</li>
</ul>
<div class="wp-block-image">
<figure class="aligncenter size-large"><img loading="lazy" decoding="async" width="1024" height="631" src="https://insiderone.com/assets/media/2023/07/push-notifications-software-14-1024x631.png" alt="Insider One next best channel predictions" class="wp-image-426984" srcset="https://insiderone.com/assets/media/2023/07/push-notifications-software-14-1024x631.png 1024w, https://insiderone.com/assets/media/2023/07/push-notifications-software-14-300x185.png 300w, https://insiderone.com/assets/media/2023/07/push-notifications-software-14-768x473.png 768w, https://insiderone.com/assets/media/2023/07/push-notifications-software-14.png 1275w" sizes="(max-width: 1024px) 100vw, 1024px" /></figure></div>
<p>For a real-life example of Architect’s capabilities, you can check out <a href="https://insiderone.com/case-studies/slazenger/" target="_blank" rel="noreferrer noopener">our case study with Slazenger</a>.</p>
<p>As an eCommerce brand, Slazenger was looking to improve their marketing ROI by engaging users on their preferred channels with contextual and relevant messaging.</p>
<p>They used Architect to:</p>
<ul class="wp-block-list">
<li><strong>Recover lost revenue with personalized cart abandonment reminders. </strong>These timely and contextual reminders were sent to Slazenger’s customer base via web push, SMS, and email, leading to 40% of revenue being recovered in a single campaign.</li>
<li><strong>Entice potential shoppers to return with targeted </strong><strong>price</strong><strong> drop notifications. </strong>These were sent via email and web push to inform users whenever the price of a product they’d viewed, added to a wishlist, or abandoned in-cart dropped by 10% or more. These journeys had a 12.1% increase in CTR compared to their other campaigns.</li>
</ul>
<p>Overall, Slazenger saw <strong>a 49x ROI in just eight weeks of working with Insider One and experienced a 700% increase in customer acquisition</strong> thanks to our platform’s cross-channel personalization and automation capabilities.</p>
<h3 class="wp-block-heading" id="4-data-unification-and-360-degree-customer-profiles-insider-one-s-actionable-customer-data-platform-cdp">#4 Data unification and 360-degree customer profiles: Insider One’s Actionable <strong>Customer Data Platform (CDP)</strong></h3>
<p>The foundation behind Insider One’s ability to deliver highly personalized content, messaging, and product recommendations is our <a href="https://insiderone.com/cdp-use-cases-explorer/" target="_blank" rel="noreferrer noopener">Actionable CDP</a>.</p>
<p><strong>The </strong><strong>CDP</strong><strong> is built to ingest information from any online or offline source </strong>— including customer relationship management systems (CRMs), content management systems (CMSs), APIs, popular SaaS tools, and other solution providers. As a result, brands use the CDP to:</p>
<ul class="wp-block-list">
<li><strong>Consolidate their customer data and overcome data silos. </strong>This is a massive benefit for companies whose customer data is scattered across disconnected systems, preventing them from getting a clear view of the customer journey.</li>
<li><strong>Get accurate, 360-degree profiles of all customers. </strong>As you can see below, these profiles contain everything from customers’ names, emails, and phone numbers to their interactions with your brand on specific channels, on-site and in-app behaviors, and predictive characteristics, like their likelihood to purchase or churn.</li>
</ul>
<div class="wp-block-image">
<figure class="aligncenter size-large"><img loading="lazy" decoding="async" width="848" height="1024" src="https://insiderone.com/assets/media/2021/04/get-a-complete-view-of-each-customer-848x1024.png" alt="Insider One Unified Customer Profile" class="wp-image-16451" srcset="https://insiderone.com/assets/media/2021/04/get-a-complete-view-of-each-customer-848x1024.png 848w, https://insiderone.com/assets/media/2021/04/get-a-complete-view-of-each-customer-248x300.png 248w, https://insiderone.com/assets/media/2021/04/get-a-complete-view-of-each-customer-768x927.png 768w, https://insiderone.com/assets/media/2021/04/get-a-complete-view-of-each-customer.png 978w" sizes="(max-width: 848px) 100vw, 848px" /></figure></div>
<p><strong>Our </strong><a href="https://insiderone.com/best-customer-data-platform/" target="_blank" rel="noreferrer noopener"><strong>CDP</strong></a><strong> even creates profiles for anonymous website visitors with data about their website infractions</strong> — where they clicked, which product categories they browsed, what they added to their carts, and so on. </p>
<p>Insider One can use this data to personalize their experience in real-time (with relevant on-site content and web push notifications), which drastically lowers the time and resources required to turn new visitors into paying customers.</p>
<p>And once your data is aggregated into our CDP, you can <strong>start implementing data-backed strategies that have an immediate impact on your conversions and revenue</strong>. For example, you can:</p>
<ul class="wp-block-list">
<li>Personalize your site’s product recommendations based on users’ behavior in your mobile app (based on data from tools like Shopify and Salesforce Audience Studio).</li>
<li>Notify visitors when there’s a drop in the price of an item they’re interested in (based on data from tools like Microsoft 365 and Magento).</li>
<li>Offer discount coupons to customers with a low satisfaction score (based on data from tools like HubSpot and Zendesk).</li>
</ul>
<div class="wp-block-image">
<figure class="aligncenter size-large"><img loading="lazy" decoding="async" width="1024" height="630" src="https://insiderone.com/assets/media/2023/03/best-customer-data-platform-3-1024x630.png" alt="Insider One Actionable CDP explorer tool" class="wp-image-399400" srcset="https://insiderone.com/assets/media/2023/03/best-customer-data-platform-3-1024x630.png 1024w, https://insiderone.com/assets/media/2023/03/best-customer-data-platform-3-300x185.png 300w, https://insiderone.com/assets/media/2023/03/best-customer-data-platform-3-768x473.png 768w, https://insiderone.com/assets/media/2023/03/best-customer-data-platform-3.png 1999w" sizes="(max-width: 1024px) 100vw, 1024px" /></figure></div>
<p>You can also get a high-level overview of your audience to see:</p>
<ul class="wp-block-list">
<li>The number of known versus unknown users.</li>
<li>The best digital marketing channels in terms of reachability.</li>
<li>Other key metrics for your business, like funnel conversion rates, drop-offs, customer lifetime value, and more.</li>
</ul>
<div class="wp-block-image">
<figure class="aligncenter size-large"><img loading="lazy" decoding="async" width="1024" height="477" src="https://insiderone.com/assets/media/2023/05/plateforme-de-donnees-client-3-1024x477.png" alt="Insider One Audience Analytics" class="wp-image-418411" srcset="https://insiderone.com/assets/media/2023/05/plateforme-de-donnees-client-3-1024x477.png 1024w, https://insiderone.com/assets/media/2023/05/plateforme-de-donnees-client-3-300x140.png 300w, https://insiderone.com/assets/media/2023/05/plateforme-de-donnees-client-3-768x358.png 768w, https://insiderone.com/assets/media/2023/05/plateforme-de-donnees-client-3.png 1999w" sizes="(max-width: 1024px) 100vw, 1024px" /></figure></div>
<p>You can also <strong>easily drill down into specific channels and analyze their individual results</strong>. For example, the screenshot below shows an SMS analytics dashboard with key metrics like conversion rates, CTR, and revenue.</p>
<div class="wp-block-image">
<figure class="aligncenter size-large"><img loading="lazy" decoding="async" width="1024" height="364" src="https://insiderone.com/assets/media/2023/08/emarsys-competitors-and-alternatives-12-1024x364.png" alt="Insider One SMS analytics" class="wp-image-431863" srcset="https://insiderone.com/assets/media/2023/08/emarsys-competitors-and-alternatives-12-1024x364.png 1024w, https://insiderone.com/assets/media/2023/08/emarsys-competitors-and-alternatives-12-300x107.png 300w, https://insiderone.com/assets/media/2023/08/emarsys-competitors-and-alternatives-12-768x273.png 768w, https://insiderone.com/assets/media/2023/08/emarsys-competitors-and-alternatives-12.png 1999w" sizes="(max-width: 1024px) 100vw, 1024px" /></figure></div>
<p>Finally, you can also <strong>analyze the results for your automated customer journeys in a dedicated dashboard</strong>. Insider One gives you the option to see how your journeys are performing as a whole or analyze individual Architect campaigns to monitor how many users are moving between specific steps and uncover where most drop-offs occur.</p>
<div class="wp-block-image">
<figure class="aligncenter size-full"><img loading="lazy" decoding="async" width="1000" height="473" src="https://insiderone.com/assets/media/2023/03/best-email-and-sms-marketing-software-25.png" alt="Insider One Architect analytics" class="wp-image-415122" srcset="https://insiderone.com/assets/media/2023/03/best-email-and-sms-marketing-software-25.png 1000w, https://insiderone.com/assets/media/2023/03/best-email-and-sms-marketing-software-25-300x142.png 300w, https://insiderone.com/assets/media/2023/03/best-email-and-sms-marketing-software-25-768x363.png 768w" sizes="(max-width: 1000px) 100vw, 1000px" /></figure></div>
<p>Overall, Insider One’s customizable analytics dashboards let you:</p>
<ul class="wp-block-list">
<li>Determine the ROI of each channel, campaign, or other marketing activity. </li>
<li>Evaluate the effectiveness of your marketing strategy and adjust accordingly.</li>
<li>Make data-driven decisions about how to distribute your budget across tactics and channels.</li>
</ul>
<p><em>For more details on how Insider One can help you build and automate personalized marketing campaigns across all touchpoints customers have with your brand, </em><a href="https://insiderone.com/request-a-demo/" target="_blank" rel="noreferrer noopener"><strong><em>book a live demo with our team</em></strong></a><em>.</em></p>
<h2 class="wp-block-heading" id="2-adobe-marketing-cloud">2. Adobe Marketing Cloud</h2>
<div class="wp-block-image">
<figure class="aligncenter size-large"><img loading="lazy" decoding="async" width="1024" height="344" src="https://insiderone.com/assets/media/2023/04/braze-competitors-and-alternatives-8-1-1024x344.png" alt="Adobe Marketing Cloud homepage" class="wp-image-415952" srcset="https://insiderone.com/assets/media/2023/04/braze-competitors-and-alternatives-8-1-1024x344.png 1024w, https://insiderone.com/assets/media/2023/04/braze-competitors-and-alternatives-8-1-300x101.png 300w, https://insiderone.com/assets/media/2023/04/braze-competitors-and-alternatives-8-1-768x258.png 768w, https://insiderone.com/assets/media/2023/04/braze-competitors-and-alternatives-8-1.png 1999w" sizes="(max-width: 1024px) 100vw, 1024px" /></figure></div>
<p><a href="https://business.adobe.com/products/marketing-cloud/main.html" target="_blank" rel="noreferrer noopener nofollow">Adobe Marketing Cloud</a><strong> </strong>(part of the larger Adobe Experience Cloud) is a suite of marketing tools for building, automating, and analyzing B2B and B2C cross-channel campaigns. Some of these tools include:</p>
<ul class="wp-block-list">
<li><strong>Adobe</strong><strong> Experience Manager</strong>,<strong> </strong>for creating, storing, and managing website content and other digital assets.</li>
<li><strong>Adobe</strong><strong> Campaign</strong>,<strong> </strong>for unifying customer data and building email marketing campaigns.</li>
<li><strong>Marketo Engage</strong><strong>, </strong>for automating workflows and managing leads.</li>
<li><strong>Adobe</strong><strong> Target</strong>, for A/B testing and personalization. </li>
</ul>
<h2 class="wp-block-heading" id="3-salesforce-marketing-cloud">3. Salesforce Marketing Cloud</h2>
<div class="wp-block-image">
<figure class="aligncenter size-large"><img loading="lazy" decoding="async" width="1024" height="438" src="https://insiderone.com/assets/media/2023/03/best-customer-data-platforms-15-1024x438.png" alt="Salesforce Marketing Cloud homepage" class="wp-image-399520" srcset="https://insiderone.com/assets/media/2023/03/best-customer-data-platforms-15-1024x438.png 1024w, https://insiderone.com/assets/media/2023/03/best-customer-data-platforms-15-300x128.png 300w, https://insiderone.com/assets/media/2023/03/best-customer-data-platforms-15-768x328.png 768w, https://insiderone.com/assets/media/2023/03/best-customer-data-platforms-15.png 1999w" sizes="(max-width: 1024px) 100vw, 1024px" /></figure></div>
<p>Similar to other marketing hubs and clouds, <a href="https://www.salesforce.com/eu/products/marketing-cloud/overview/" target="_blank" rel="noreferrer noopener nofollow">Salesforce Marketing Cloud</a> also brings together a suite of tools for:</p>
<ul class="wp-block-list">
<li>Personalization.</li>
<li>Loyalty management.</li>
<li>Account-based marketing.</li>
<li>Customer data aggregation.</li>
<li>Cross-channel automation and engagement.</li>
</ul>
<p>It supports channels like email, social media, SMS, and push notifications. It also relies on AI to deliver relevant product recommendations and content across these channels.</p>
<h2 class="wp-block-heading" id="4-bloomreach">4. Bloomreach</h2>
<div class="wp-block-image">
<figure class="aligncenter size-large"><img loading="lazy" decoding="async" width="1024" height="484" src="https://insiderone.com/assets/media/2023/02/ecommerce-personalization-software-11-1024x484.png" alt="Bloomreach homepage" class="wp-image-395264" srcset="https://insiderone.com/assets/media/2023/02/ecommerce-personalization-software-11-1024x484.png 1024w, https://insiderone.com/assets/media/2023/02/ecommerce-personalization-software-11-300x142.png 300w, https://insiderone.com/assets/media/2023/02/ecommerce-personalization-software-11-768x363.png 768w, https://insiderone.com/assets/media/2023/02/ecommerce-personalization-software-11.png 1623w" sizes="(max-width: 1024px) 100vw, 1024px" /></figure></div>
<p><a href="https://www.bloomreach.com/en" target="_blank" rel="noreferrer noopener nofollow">Bloomreach</a> is an eCommerce experience platform. It offers three distinct products aimed at creating end-to-end commerce experiences:</p>
<ol class="wp-block-list">
<li><strong>Engagement, </strong>which covers channels and use cases like email, SMS, online ads, push notifications, web personalization, mobile app marketing, and A/B testing.</li>
<li><strong>Discovery, </strong>which is a site search, SEO, and eCommerce merchandising solution.</li>
<li><strong>Content, </strong>which is a headless CMS for building landing pages and managing websites.</li>
</ol>
<p><strong><em>Suggested reading: </em></strong><a href="https://insiderone.com/bloomreach-competitors-and-alternatives/" target="_blank" rel="noreferrer noopener"><em>11 Top Bloomreach competitors & alternatives (by category)</em></a></p>
<h2 class="wp-block-heading" id="5-braze">5. Braze</h2>
<div class="wp-block-image">
<figure class="aligncenter size-large"><img loading="lazy" decoding="async" width="1024" height="406" src="https://insiderone.com/assets/media/2023/05/mobile-marketing-software-11-1024x406.png" alt="Braze homepage" class="wp-image-419239" srcset="https://insiderone.com/assets/media/2023/05/mobile-marketing-software-11-1024x406.png 1024w, https://insiderone.com/assets/media/2023/05/mobile-marketing-software-11-300x119.png 300w, https://insiderone.com/assets/media/2023/05/mobile-marketing-software-11-768x304.png 768w, https://insiderone.com/assets/media/2023/05/mobile-marketing-software-11.png 1999w" sizes="(max-width: 1024px) 100vw, 1024px" /></figure></div>
<p><a href="https://www.braze.com/" target="_blank" rel="noreferrer noopener nofollow">Braze</a> is a cross-channel customer engagement platform. It supports channels like email, SMS, WhatsApp, and push notifications, with features for automating campaigns across them. It also has limited on-site personalization features, as well as a generative AI product (Sage AI) for building engaging cross-channel experiences.</p>
<p><strong><em>Suggested reading: </em></strong><a href="https://insiderone.com/braze-competitors-and-alternatives/" target="_blank" rel="noreferrer noopener"><em>12 Braze competitors & alternatives for cross-channel marketing</em></a></p>
<h2 class="wp-block-heading" id="6-iterable">6. Iterable</h2>
<div class="wp-block-image">
<figure class="aligncenter size-large"><img loading="lazy" decoding="async" width="1024" height="434" src="https://insiderone.com/assets/media/2023/03/personalization-software-10-1024x434.png" alt="Iterable homepage" class="wp-image-402983" srcset="https://insiderone.com/assets/media/2023/03/personalization-software-10-1024x434.png 1024w, https://insiderone.com/assets/media/2023/03/personalization-software-10-300x127.png 300w, https://insiderone.com/assets/media/2023/03/personalization-software-10-768x326.png 768w, https://insiderone.com/assets/media/2023/03/personalization-software-10.png 1999w" sizes="(max-width: 1024px) 100vw, 1024px" /></figure></div>
<p><a href="https://iterable.com/" target="_blank" rel="noreferrer noopener nofollow">Iterable</a> is a cross-channel marketing platform. It helps brands aggregate their customer data to get a clear view of their customers and overcome data silos. It also has features for building and automating campaigns across channels like email, SMS, and push notifications.</p>
<p><strong><em>Suggested reading: </em></strong><a href="https://insiderone.com/iterable-competitors-and-alternatives/" target="_blank" rel="noreferrer noopener"><em>10 Best Iterable competitors and alternatives in 2023 (in-depth look)</em></a></p>
<h2 class="wp-block-heading" id="7-salesmanago">7. SALESmanago</h2>
<div class="wp-block-image">
<figure class="aligncenter size-large"><img loading="lazy" decoding="async" width="1024" height="451" src="https://insiderone.com/assets/media/2023/08/emarsys-competitors-and-alternatives-13-1024x451.png" alt="SALESmanago homepage" class="wp-image-431873" srcset="https://insiderone.com/assets/media/2023/08/emarsys-competitors-and-alternatives-13-1024x451.png 1024w, https://insiderone.com/assets/media/2023/08/emarsys-competitors-and-alternatives-13-300x132.png 300w, https://insiderone.com/assets/media/2023/08/emarsys-competitors-and-alternatives-13-768x338.png 768w, https://insiderone.com/assets/media/2023/08/emarsys-competitors-and-alternatives-13.png 1999w" sizes="(max-width: 1024px) 100vw, 1024px" /></figure></div>
<p><a href="https://www.salesmanago.com/" target="_blank" rel="noreferrer noopener nofollow">SALESmanago</a> is a customer engagement platform for eCommerce marketing teams. It combines a CDP with various omnichannel automation and personalization capabilities. In terms of channels, SALESmanago supports email, SMS, push notifications, live chat, WhatsApp (via a third-party integration), and on-site.</p>
<h2 class="wp-block-heading" id="8-moengage">8. MoEngage</h2>
<div class="wp-block-image">
<figure class="aligncenter size-large"><img loading="lazy" decoding="async" width="1024" height="471" src="https://insiderone.com/assets/media/2023/06/iterable-competitors-8-1024x471.png" alt="MoEngage homepage" class="wp-image-422760" srcset="https://insiderone.com/assets/media/2023/06/iterable-competitors-8-1024x471.png 1024w, https://insiderone.com/assets/media/2023/06/iterable-competitors-8-300x138.png 300w, https://insiderone.com/assets/media/2023/06/iterable-competitors-8-768x353.png 768w, https://insiderone.com/assets/media/2023/06/iterable-competitors-8.png 1999w" sizes="(max-width: 1024px) 100vw, 1024px" /></figure></div>
<p><a href="https://www.moengage.com/" target="_blank" rel="noreferrer noopener nofollow">MoEngage</a> is an insights-led customer engagement platform for:</p>
<ul class="wp-block-list">
<li>SMS.</li>
<li>Email.</li>
<li>WhatsApp.</li>
<li>Social media ads.</li>
<li>Push notifications.</li>
<li>In-app communications.</li>
</ul>
<p>The platform also offers an AI-powered campaign builder and optimization tool, as well as website personalization capabilities for creating tailored user experiences.</p>
<h2 class="wp-block-heading" id="9-klaviyo">9. Klaviyo</h2>
<div class="wp-block-image">
<figure class="aligncenter size-large"><img loading="lazy" decoding="async" width="1024" height="435" src="https://insiderone.com/assets/media/2023/08/emarsys-competitors-and-alternatives-14-1024x435.png" alt="Klaviyo homepage" class="wp-image-431881" srcset="https://insiderone.com/assets/media/2023/08/emarsys-competitors-and-alternatives-14-1024x435.png 1024w, https://insiderone.com/assets/media/2023/08/emarsys-competitors-and-alternatives-14-300x127.png 300w, https://insiderone.com/assets/media/2023/08/emarsys-competitors-and-alternatives-14-768x326.png 768w, https://insiderone.com/assets/media/2023/08/emarsys-competitors-and-alternatives-14.png 1999w" sizes="(max-width: 1024px) 100vw, 1024px" /></figure></div>
<p><a href="https://www.klaviyo.com/" target="_blank" rel="noreferrer noopener nofollow">Klaviyo</a> is a cloud-based marketing automation platform primarily used by eCommerce businesses. </p>
<p>Klaviyo started as an SMS and email marketing software tool for mid-sized and small businesses looking to send transactional messages and build simple SMS and email campaigns. But since then, Klaviyo has added features for larger companies and multi-channel use cases, like:</p>
<ul class="wp-block-list">
<li>Engaging users with mobile push notifications.</li>
<li>Collecting and displaying customer reviews.</li>
<li>Aggregating customer data.</li>
</ul>
<p>Unlike traditional solutions in the email and automation space like (Mailchimp or ActiveCampaign), Klaviyo also offers an enterprise marketing automation software platform called Klaviyo One.</p>
<p><strong><em>Suggested reading: </em></strong><a href="https://insiderone.com/klaviyo-competitors-and-alternatives/" target="_blank" rel="noreferrer noopener"><em>11 Best Klaviyo competitors & alternatives for all business types</em></a></p>
<h2 class="wp-block-heading" id="take-your-cross-channel-marketing-to-the-next-level-with-insider-one"><strong>Take your </strong>cross-channel<strong> marketing to the next level with Insider One</strong></h2>
<p>Insider One is the ideal Emarsys alternative for midsize and enterprise companies looking for:</p>
<ul class="wp-block-list">
<li>A cross-channel marketing platform that supports tons of channels (like on-site, email, SMS, WhatsApp, Facebook Messenger, and push notifications) and offers versatile, hassle-free setup options.</li>
<li>An experienced global support team that can guide you through the setup process and ensure you see immediate results from our platform.</li>
<li>The ability to build, automate, and analyze campaigns across all channels from a single place.</li>
<li>A vast library of proven templates for any channel or use case — from generating email, SMS, or WhatsApp subscribers with the help of gamification to automating cross-channel cart abandonment journeys or cross-sell campaigns.</li>
<li>Advanced on-site and in-app personalization for tailoring content, messaging, and product recommendations to each user’s preferences.</li>
<li>AI-powered segmentation and automations that reveal customers’ preferences and ensure every message is always sent to the right audiences, on the right channels, at the right times.</li>
</ul>
<p><a href="https://insiderone.com/request-a-demo/" target="_blank" rel="noreferrer noopener"><strong><em>Click here to book a demo with our team and learn how Insider One can help you reach your business goals</em></strong></a><strong><em>. </em></strong></p>
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<a href="https://insiderone.com/author/christopher-baldwin/">
<span>Chris Baldwin </span>
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<span class="hipen px-2 text-decoration-none"> - </span>
VP Marketing, Brand and Communications </p>
<p class="author-bio">Chris is an award-winning marketing leader with more than 12 years experience in the marketing and customer experience space. As VP of Marketing, Brand and Communications, Chris is responsible for Insider One's brand strategy, and overseeing the global marketing team. Fun fact: Chris recently attended a clay-making workshop to make his own coffee cup…let's just say that he shouldn't give up the day job just yet.</p>
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Migrate from Adobe Experience Cloud to Insider One in 4 Easy Steps </a>
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But what happens when platforms like Adobe Experience Cloud fall short of your needs? Limited features, high costs, and the complexity of juggling multiple tools can hinder your growth. That’s when you decide to leave behind the limitations of outdated systems. To tame your migration fear, we’ve created our Migration Mission to make switching simple […] </a>
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13 Jan 2025 </p>
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document.addEventListener('DOMContentLoaded', function() {
// Yeni HTML yapısındaki dil listesi kapsayıcısını ve içindeki linkleri seçiyoruz
var langContainer = document.querySelector('.header-top-action-lang-list');
if (langContainer) {
var langItems = langContainer.querySelectorAll('a');
langItems.forEach(function(item) {
item.addEventListener('click', function(e) {
// Linkin href değerini al
var href = this.getAttribute('href');
// Sondaki olası '/' işaretini kaldır (örn: /fr/ -> /fr)
var cleanHref = href.replace(/\/$/, "");
// URL'i parçala ve son kısmı (dil kodunu) al
var languageCode = cleanHref.split('/').pop();
// EĞER ana domain'e tıklanırsa (örn: insiderone.com), son parça domain adı olur.
// Bu durumda varsayılan dil 'en' olarak ayarlanmalı mı?
// Genellikle root URL İngilizce olduğu için bu kontrolü ekledim:
if (languageCode.includes('.') || languageCode === 'https:' || languageCode === 'http:') {
languageCode = 'en';
}
var date = new Date();
date.setTime(date.getTime() + (2 * 24 * 60 * 60 * 1000)); // 2 days
var expires = "; expires=" + date.toUTCString();
document.cookie = "selectedLanguage=" + languageCode + expires + "; path=/";
});
});
}
});
</script>
<script type='text/javascript'>
const lazyloadRunObserver = () => {
const lazyloadBackgrounds = document.querySelectorAll( `.e-con.e-parent:not(.e-lazyloaded)` );
const lazyloadBackgroundObserver = new IntersectionObserver( ( entries ) => {
entries.forEach( ( entry ) => {
if ( entry.isIntersecting ) {
let lazyloadBackground = entry.target;
if( lazyloadBackground ) {
lazyloadBackground.classList.add( 'e-lazyloaded' );
}
lazyloadBackgroundObserver.unobserve( entry.target );
}
});
}, { rootMargin: '200px 0px 200px 0px' } );
lazyloadBackgrounds.forEach( ( lazyloadBackground ) => {
lazyloadBackgroundObserver.observe( lazyloadBackground );
} );
};
const events = [
'DOMContentLoaded',
'elementor/lazyload/observe',
];
events.forEach( ( event ) => {
document.addEventListener( event, lazyloadRunObserver );
} );
</script>
<div class="wt-cli-cookie-bar-container" data-nosnippet="true"><!--googleoff: all--><div id="cookie-law-info-bar" role="dialog" aria-live="polite" aria-label="cookieconsent" aria-describedby="wt-cli-cookie-banner" data-cli-geo-loc="0" style="text-align:left; padding:15px 30px; border-color:rgb(51, 51, 51); font-weight:400; font-size:10px; background:radial-gradient(74.99% 100% at 0% 25.01%, rgba(244, 72, 43, 0.03) 0%, rgba(244, 72, 43, 0) 75%), radial-gradient(114.73% 141.42% at 100% 100%, rgba(244, 72, 43, 0.03) 0%, rgba(244, 72, 43, 0) 75%), linear-gradient(0deg, rgb(255, 255, 255) 0%, rgba(255, 255, 255, 0.7) 100%), rgba(239, 235, 228, 0.7); border-radius:24px; box-shadow:0 6px 6px -3px var(--Shadow-Dark-S, rgba(38, 26, 40, 0.05)), 0 3px 3px -1.5px var(--Shadow-Dark-S, rgba(38, 26, 40, 0.05)), 0 1px 1px -0.5px var(--Shadow-Dark-S, rgba(38, 26, 40, 0.05)), 0 0 0 1px var(--Shadow-Dark-M, rgba(38, 26, 40, 0.10));" class="wt-cli-cookie-bar"><div class="cli-wrapper"><h5 role="heading" aria-level="5" tabindex="0" id="wt-cli-cookie-banner-title" style="display:block; background-color:rgba(0, 0, 0, 0); border-color:rgb(38, 26, 40); color:rgb(38, 26, 40); font-family:var(--Font-Family-Sans-Serif, Figtree); font-size:var(--Font-Font-Size-L, 20px); font-style:normal; font-weight:var(--Font-Font-Weight-Semi-Bold, 600); line-height:var(--Font-Line-Height-XL, 28px); letter-spacing:var(--Font-Letter-Spacing-M, 0.2px);">This website uses cookies</h5><span id="wt-cli-cookie-banner"><div class="cli-bar-container cli-style-v2"><div class="cli-bar-message" style="font-size:10px!important">Cookies are used on this website to personalize content and ads and to provide analytics about website usage. We also share information about your use of our website with our social media, advertising, and analytics partner. Our partners may combine this information with other data that you have provided to them or that they have collected in the course of your use of the Services. Please make your individual settings about the types of cookies that should be allowed. Please note that due to your setting, all functions of the website may no longer be available. You can also revoke your consent at any time.<br />
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Further information on the details of the data involved, the storage period, access to your data by third parties, third country data transfers and your right of revocation can be found under <a id="wt-cli-settings-btn" tabindex="0" role='button' style="border-bottom:1px solid rgb(137, 136, 136); text-decoration:none; border-top-color:rgb(137, 136, 136); border-right-color:rgb(137, 136, 136); border-left-color:rgb(137, 136, 136); font-family:gilroy,Arial,sans-serif,apple color emoji,segoe ui emoji,segoe ui symbol,noto color emoji; ;"class="wt-cli-element cli_settings_button" >cookie settings</a> and in our <a href="https://insiderone.com/privacy-policy/">privacy policy.</a> <a href="https://insiderone.com/legal/">Legal information.</a><br />
</div><br />
<div class="cli-bar-btn_container"><a id="wt-cli-accept-all-btn" tabindex="0" role='button' style="border-radius:22px; padding:8px 25px; border-color:rgb(255, 255, 255); font-size:12px; font-weight:500;" data-cli_action="accept_all" class="wt-cli-element medium cli-plugin-button wt-cli-accept-all-btn cookie_action_close_header cli_action_button" >Accept All</a><a id="wt-cli-accept-btn" tabindex="0" role='button' style="margin:5px 0px 5px 10px; border-radius:50px; padding:8px 25px; border-color:rgb(255, 255, 255); font-weight:400; font-family:Figtree, Arial, sans-serif, 'apple color emoji', 'segoe ui emoji', 'segoe ui symbol', 'noto color emoji'; font-size:12px;" data-cli_action="accept" class="wt-cli-element medium cli-plugin-button cli-plugin-main-button cookie_action_close_header cli_action_button" >Only Necessary</a><a id="wt-cli-reject-btn" tabindex="0" role='button' style="margin:5px 5px 5px 0px; border-radius:50px; padding:8px 25px; border-color:rgb(255, 255, 255); font-weight:400; font-size:12px;" class="wt-cli-element medium cli-plugin-button cli-plugin-main-button cookie_action_close_header_reject cli_action_button" data-cli_action="reject">Decline All</a></div></div></span></div></div><div tabindex="0" id="cookie-law-info-again" style="display:none;"><span id="cookie_hdr_showagain">Manage consent</span></div><div class="cli-modal" id="cliSettingsPopup" role="dialog" aria-labelledby="wt-cli-privacy-title" tabindex="-1" aria-hidden="true">
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<svg class="" viewBox="0 0 24 24"><path d="M19 6.41l-1.41-1.41-5.59 5.59-5.59-5.59-1.41 1.41 5.59 5.59-5.59 5.59 1.41 1.41 5.59-5.59 5.59 5.59 1.41-1.41-5.59-5.59z"></path><path d="M0 0h24v24h-24z" fill="none"></path></svg>
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<div class="cli-modal-body">
<div class="wt-cli-element cli-container-fluid cli-tab-container">
<div class="cli-row">
<div class="cli-col-12 cli-align-items-stretch cli-px-0">
<div class="cli-privacy-overview">
<h4 id='wt-cli-privacy-title'>Privacy Overview</h4> <div class="cli-privacy-content">
<div class="cli-privacy-content-text">This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.</div>
</div>
<a id="wt-cli-privacy-readmore" tabindex="0" role="button" class="cli-privacy-readmore" data-readmore-text="Show more" data-readless-text="Show less"></a> </div>
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<div class="cli-col-12 cli-align-items-stretch cli-px-0 cli-tab-section-container" role="tablist">
<div class="cli-tab-section">
<div class="cli-tab-header">
<a id="wt-cli-tab-link-necessary" tabindex="0" role="tab" aria-expanded="false" aria-describedby="wt-cli-tab-necessary" aria-controls="wt-cli-tab-necessary" class="cli-nav-link cli-settings-mobile" data-target="necessary" data-toggle="cli-toggle-tab">
Necessary </a>
<div class="wt-cli-necessary-checkbox">
<input type="checkbox" class="cli-user-preference-checkbox" id="wt-cli-checkbox-necessary" aria-label="Necessary" data-id="checkbox-necessary" checked="checked" />
<label class="form-check-label" for="wt-cli-checkbox-necessary"> Necessary </label>
</div>
<span class="cli-necessary-caption">
Always Enabled </span>
</div>
<div class="cli-tab-content">
<div id="wt-cli-tab-necessary" tabindex="0" role="tabpanel" aria-labelledby="wt-cli-tab-link-necessary" class="cli-tab-pane cli-fade" data-id="necessary">
<div class="wt-cli-cookie-description">Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously.
<table class="wt-cli-element cookielawinfo-row-cat-table cookielawinfo-winter"><thead><tr><th scope="col" class="cookielawinfo-column-1">Cookie</th><th scope="col" class="cookielawinfo-column-3">Duration</th><th scope="col" class="cookielawinfo-column-4">Description</th></tr></thead><tbody><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">__cf_bm</td><td class="cookielawinfo-column-3">1 hour</td><td class="cookielawinfo-column-4">This cookie, set by Cloudflare, is used to support Cloudflare Bot Management.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">__Secure-ENID</td><td class="cookielawinfo-column-3">1 year 1 month</td><td class="cookielawinfo-column-4">The __Secure-ENID cookie is a type of secure cookie used for authentication and to ensure the security of user sessions.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_cfuvid</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">Cloudflare sets this cookie to track users across sessions to optimize user experience by maintaining session consistency and providing personalized services</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_GRECAPTCHA</td><td class="cookielawinfo-column-3">6 months</td><td class="cookielawinfo-column-4">Google Recaptcha service sets this cookie to identify bots to protect the website against malicious spam attacks.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_shopify_essential</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">Shopify sets this cookie, which contains essential information required for the proper functioning of a store, such as session details, checkout information and anti-tampering data.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">AWSALBCORS</td><td class="cookielawinfo-column-3">7 days</td><td class="cookielawinfo-column-4">Amazon Web Services set this cookie for load balancing.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">connect.sid</td><td class="cookielawinfo-column-3">2 hours</td><td class="cookielawinfo-column-4">This cookie is used for authentication and for secure log-in. It registers the log-in information.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">cookielawinfo-checkbox-advertisement</td><td class="cookielawinfo-column-3">1 year</td><td class="cookielawinfo-column-4">The cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Advertisement".</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">cookielawinfo-checkbox-analytics</td><td class="cookielawinfo-column-3">1 year</td><td class="cookielawinfo-column-4">This cookies is set by GDPR Cookie Consent WordPress Plugin. The cookie is used to remember the user consent for the cookies under the category "Analytics".</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">cookielawinfo-checkbox-necessary</td><td class="cookielawinfo-column-3">1 year</td><td class="cookielawinfo-column-4">This cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">cookielawinfo-checkbox-performance</td><td class="cookielawinfo-column-3">1 year</td><td class="cookielawinfo-column-4">This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">datadome</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">This is a security cookie set by Force24 to detect BOTS and malicious traffic.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">elementor</td><td class="cookielawinfo-column-3">never</td><td class="cookielawinfo-column-4">The website's WordPress theme uses this cookie. It allows the website owner to implement or change the website's content in real-time.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">localization</td><td class="cookielawinfo-column-3">1 year</td><td class="cookielawinfo-column-4">The localization cookie stores user preferences for language and region to provide a personalized browsing experience.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">rc::a</td><td class="cookielawinfo-column-3">never</td><td class="cookielawinfo-column-4">This cookie is set by the Google recaptcha service to identify bots to protect the website against malicious spam attacks.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">rc::b</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">This cookie is set by the Google recaptcha service to identify bots to protect the website against malicious spam attacks.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">rc::c</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">This cookie is set by the Google recaptcha service to identify bots to protect the website against malicious spam attacks.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">rc::f</td><td class="cookielawinfo-column-3">never</td><td class="cookielawinfo-column-4">This cookie is set by the Google recaptcha service to identify bots to protect the website against malicious spam attacks.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">viewed_cookie_policy</td><td class="cookielawinfo-column-3">1 year</td><td class="cookielawinfo-column-4">The GDPR Cookie Consent plugin sets the cookie to store whether or not the user has consented to use cookies. It does not store any personal data.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">VISITOR_PRIVACY_METADATA</td><td class="cookielawinfo-column-3">6 months</td><td class="cookielawinfo-column-4">YouTube sets this cookie to store the user's cookie consent state for the current domain.</td></tr></tbody></table></div>
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</div>
<div class="cli-tab-section">
<div class="cli-tab-header">
<a id="wt-cli-tab-link-functional" tabindex="0" role="tab" aria-expanded="false" aria-describedby="wt-cli-tab-functional" aria-controls="wt-cli-tab-functional" class="cli-nav-link cli-settings-mobile" data-target="functional" data-toggle="cli-toggle-tab">
Functional </a>
<div class="cli-switch">
<input type="checkbox" class="cli-user-preference-checkbox" id="wt-cli-checkbox-functional" aria-label="functional" data-id="checkbox-functional" role="switch" aria-controls="wt-cli-tab-link-functional" aria-labelledby="wt-cli-tab-link-functional" />
<label for="wt-cli-checkbox-functional" class="cli-slider" data-cli-enable="Enabled" data-cli-disable="Disabled"><span class="wt-cli-sr-only">functional</span></label>
</div>
</div>
<div class="cli-tab-content">
<div id="wt-cli-tab-functional" tabindex="0" role="tabpanel" aria-labelledby="wt-cli-tab-link-functional" class="cli-tab-pane cli-fade" data-id="functional">
<div class="wt-cli-cookie-description">Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features.
<table class="wt-cli-element cookielawinfo-row-cat-table cookielawinfo-winter"><thead><tr><th scope="col" class="cookielawinfo-column-1">Cookie</th><th scope="col" class="cookielawinfo-column-3">Duration</th><th scope="col" class="cookielawinfo-column-4">Description</th></tr></thead><tbody><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">__hssc</td><td class="cookielawinfo-column-3">30 minutes</td><td class="cookielawinfo-column-4">This cookie is set by HubSpot. The purpose of the cookie is to keep track of sessions. This is used to determine if HubSpot should increment the session number and timestamps in the __hstc cookie. It contains the domain, viewCount (increments each pageView in a session), and session start timestamp.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">bcookie</td><td class="cookielawinfo-column-3">11 months</td><td class="cookielawinfo-column-4">This cookie is set by linkedIn. The purpose of the cookie is to enable LinkedIn functionalities on the page.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">lang</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">This cookie is used to store the language preferences of a user to serve up content in that stored language the next time user visit the website.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">lidc</td><td class="cookielawinfo-column-3">1 day</td><td class="cookielawinfo-column-4">This cookie is set by LinkedIn and used for routing.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">yt-remote-cast-available</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">The yt-remote-cast-available cookie is used to store the user's preferences regarding whether casting is available on their YouTube video player.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">yt-remote-cast-installed</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">The yt-remote-cast-installed cookie is used to store the user's video player preferences using embedded YouTube video.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">yt-remote-connected-devices</td><td class="cookielawinfo-column-3">never</td><td class="cookielawinfo-column-4">YouTube sets this cookie to store the user's video preferences using embedded YouTube videos.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">yt-remote-device-id</td><td class="cookielawinfo-column-3">never</td><td class="cookielawinfo-column-4">YouTube sets this cookie to store the user's video preferences using embedded YouTube videos.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">yt-remote-fast-check-period</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">The yt-remote-fast-check-period cookie is used by YouTube to store the user's video player preferences for embedded YouTube videos.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">yt-remote-session-app</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">The yt-remote-session-app cookie is used by YouTube to store user preferences and information about the interface of the embedded YouTube video player.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">yt-remote-session-name</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">The yt-remote-session-name cookie is used by YouTube to store the user's video player preferences using embedded YouTube video.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">ytidb::LAST_RESULT_ENTRY_KEY</td><td class="cookielawinfo-column-3">never</td><td class="cookielawinfo-column-4">The cookie ytidb::LAST_RESULT_ENTRY_KEY is used by YouTube to store the last search result entry that was clicked by the user. This information is used to improve the user experience by providing more relevant search results in the future.</td></tr></tbody></table></div>
</div>
</div>
</div>
<div class="cli-tab-section">
<div class="cli-tab-header">
<a id="wt-cli-tab-link-performance" tabindex="0" role="tab" aria-expanded="false" aria-describedby="wt-cli-tab-performance" aria-controls="wt-cli-tab-performance" class="cli-nav-link cli-settings-mobile" data-target="performance" data-toggle="cli-toggle-tab">
Performance </a>
<div class="cli-switch">
<input type="checkbox" class="cli-user-preference-checkbox" id="wt-cli-checkbox-performance" aria-label="performance" data-id="checkbox-performance" role="switch" aria-controls="wt-cli-tab-link-performance" aria-labelledby="wt-cli-tab-link-performance" />
<label for="wt-cli-checkbox-performance" class="cli-slider" data-cli-enable="Enabled" data-cli-disable="Disabled"><span class="wt-cli-sr-only">performance</span></label>
</div>
</div>
<div class="cli-tab-content">
<div id="wt-cli-tab-performance" tabindex="0" role="tabpanel" aria-labelledby="wt-cli-tab-link-performance" class="cli-tab-pane cli-fade" data-id="performance">
<div class="wt-cli-cookie-description">Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.
<table class="wt-cli-element cookielawinfo-row-cat-table cookielawinfo-winter"><thead><tr><th scope="col" class="cookielawinfo-column-1">Cookie</th><th scope="col" class="cookielawinfo-column-3">Duration</th><th scope="col" class="cookielawinfo-column-4">Description</th></tr></thead><tbody><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_gat</td><td class="cookielawinfo-column-3">1 minute</td><td class="cookielawinfo-column-4">Google Universal Analytics sets this cookie to restrain request rate and thus limit data collection on high-traffic sites.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">AWSALB</td><td class="cookielawinfo-column-3">7 days</td><td class="cookielawinfo-column-4">AWSALB is an application load balancer cookie set by Amazon Web Services to map the session to the target.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">INGRESSCOOKIE</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">This cookie is used for load balancing and session stickiness. This technical session identifier is required for some website features.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">YSC</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">This cookies is set by Youtube and is used to track the views of embedded videos.</td></tr></tbody></table></div>
</div>
</div>
</div>
<div class="cli-tab-section">
<div class="cli-tab-header">
<a id="wt-cli-tab-link-analytics" tabindex="0" role="tab" aria-expanded="false" aria-describedby="wt-cli-tab-analytics" aria-controls="wt-cli-tab-analytics" class="cli-nav-link cli-settings-mobile" data-target="analytics" data-toggle="cli-toggle-tab">
Analytics </a>
<div class="cli-switch">
<input type="checkbox" class="cli-user-preference-checkbox" id="wt-cli-checkbox-analytics" aria-label="analytics" data-id="checkbox-analytics" role="switch" aria-controls="wt-cli-tab-link-analytics" aria-labelledby="wt-cli-tab-link-analytics" />
<label for="wt-cli-checkbox-analytics" class="cli-slider" data-cli-enable="Enabled" data-cli-disable="Disabled"><span class="wt-cli-sr-only">analytics</span></label>
</div>
</div>
<div class="cli-tab-content">
<div id="wt-cli-tab-analytics" tabindex="0" role="tabpanel" aria-labelledby="wt-cli-tab-link-analytics" class="cli-tab-pane cli-fade" data-id="analytics">
<div class="wt-cli-cookie-description">Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.
<table class="wt-cli-element cookielawinfo-row-cat-table cookielawinfo-winter"><thead><tr><th scope="col" class="cookielawinfo-column-1">Cookie</th><th scope="col" class="cookielawinfo-column-3">Duration</th><th scope="col" class="cookielawinfo-column-4">Description</th></tr></thead><tbody><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">__hstc</td><td class="cookielawinfo-column-3">11 months</td><td class="cookielawinfo-column-4">This cookie is set by Hubspot and is used for tracking visitors. It contains the domain, utk, initial timestamp (first visit), last timestamp (last visit), current timestamp (this visit), and session number (increments for each subsequent session).</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_ga</td><td class="cookielawinfo-column-3">1 year</td><td class="cookielawinfo-column-4">This cookie is installed by Google Analytics. The cookie is used to calculate visitor, session, campaign data and keep track of site usage for the site's analytics report. The cookies store information anonymously and assign a randomly generated number to identify unique visitors.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_ga_*</td><td class="cookielawinfo-column-3">1 year 1 month 4 days</td><td class="cookielawinfo-column-4">Google Analytics sets this cookie to store and count page views.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_gat_UA-*</td><td class="cookielawinfo-column-3">1 minute</td><td class="cookielawinfo-column-4">Google Analytics sets this cookie for user behaviour tracking.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_gat_UA-81205217-1</td><td class="cookielawinfo-column-3">1 minute</td><td class="cookielawinfo-column-4">This is a pattern type cookie set by Google Analytics, where the pattern element on the name contains the unique identity number of the account or website it relates to. It appears to be a variation of the _gat cookie which is used to limit the amount of data recorded by Google on high traffic volume websites.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_gcl_au</td><td class="cookielawinfo-column-3">3 months</td><td class="cookielawinfo-column-4">This cookie is used by Google Analytics to understand user interaction with the website.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_gd_session</td><td class="cookielawinfo-column-3">4 hours</td><td class="cookielawinfo-column-4">6sense sets this cookie to collect information on users' visits to the website. It collects data such as the total number of visits, the average time spent on the website and the pages loaded.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_gd_visitor</td><td class="cookielawinfo-column-3">1 year 1 month 4 days</td><td class="cookielawinfo-column-4">6sense sets this cookie, which is used for collecting information on the user's visit, such as the number of visits, average time spent on the website and the pages loaded for displaying targeted ads.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_gid</td><td class="cookielawinfo-column-3">1 day</td><td class="cookielawinfo-column-4">This cookie is installed by Google Analytics. The cookie is used to store information of how visitors use a website and helps in creating an analytics report of how the website is doing. The data collected including the number visitors, the source where they have come from, and the pages visted in an anonymous form.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_hjSession_*</td><td class="cookielawinfo-column-3">1 hour</td><td class="cookielawinfo-column-4">Hotjar sets this cookie to ensure data from subsequent visits to the same site is attributed to the same user ID, which persists in the Hotjar User ID, which is unique to that site.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_hjSessionUser_*</td><td class="cookielawinfo-column-3">1 year</td><td class="cookielawinfo-column-4">Hotjar sets this cookie to ensure data from subsequent visits to the same site is attributed to the same user ID, which persists in the Hotjar User ID, which is unique to that site.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_shopify_s</td><td class="cookielawinfo-column-3">1 hour</td><td class="cookielawinfo-column-4">This cookie is associated with Shopify's analytics suite.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_shopify_y</td><td class="cookielawinfo-column-3">1 year</td><td class="cookielawinfo-column-4">This cookie is associated with Shopify's analytics suite.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">AEC</td><td class="cookielawinfo-column-3">6 months</td><td class="cookielawinfo-column-4">AEC cookies are used to ensure user data remains consistent during an Analytics session.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">hubspotutk</td><td class="cookielawinfo-column-3">11 months</td><td class="cookielawinfo-column-4">This cookie is used by HubSpot to keep track of the visitors to the website. This cookie is passed to Hubspot on form submission and used when deduplicating contacts.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">vuid</td><td class="cookielawinfo-column-3">1 year</td><td class="cookielawinfo-column-4">Vimeo installs this cookie to collect tracking information by setting a unique ID to embed videos on the website.</td></tr></tbody></table></div>
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Advertisement </a>
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<div id="wt-cli-tab-advertisement" tabindex="0" role="tabpanel" aria-labelledby="wt-cli-tab-link-advertisement" class="cli-tab-pane cli-fade" data-id="advertisement">
<div class="wt-cli-cookie-description">Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads.
<table class="wt-cli-element cookielawinfo-row-cat-table cookielawinfo-winter"><thead><tr><th scope="col" class="cookielawinfo-column-1">Cookie</th><th scope="col" class="cookielawinfo-column-3">Duration</th><th scope="col" class="cookielawinfo-column-4">Description</th></tr></thead><tbody><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_fbp</td><td class="cookielawinfo-column-3">3 months</td><td class="cookielawinfo-column-4">This cookie is set by Facebook to deliver advertisement when they are on Facebook or a digital platform powered by Facebook advertising after visiting this website.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">bscookie</td><td class="cookielawinfo-column-3">11 months</td><td class="cookielawinfo-column-4">This cookie is a browser ID cookie set by Linked share Buttons and ad tags.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">c</td><td class="cookielawinfo-column-3">6 months 2 days</td><td class="cookielawinfo-column-4">Rubicon Project sets this cookie to control the synchronization of user identification and the exchange of user data between various ad services.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">fr</td><td class="cookielawinfo-column-3">3 months</td><td class="cookielawinfo-column-4">The cookie is set by Facebook to show relevant advertisments to the users and measure and improve the advertisements. The cookie also tracks the behavior of the user across the web on sites that have Facebook pixel or Facebook social plugin.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">IDE</td><td class="cookielawinfo-column-3">11 months</td><td class="cookielawinfo-column-4">Used by Google DoubleClick and stores information about how the user uses the website and any other advertisement before visiting the website. This is used to present users with ads that are relevant to them according to the user profile.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">test_cookie</td><td class="cookielawinfo-column-3">15 minutes</td><td class="cookielawinfo-column-4">This cookie is set by doubleclick.net. The purpose of the cookie is to determine if the user's browser supports cookies.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">VISITOR_INFO1_LIVE</td><td class="cookielawinfo-column-3">5 months 27 days</td><td class="cookielawinfo-column-4">This cookie is set by Youtube. Used to track the information of the embedded YouTube videos on a website.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">yt.innertube::nextId</td><td class="cookielawinfo-column-3">never</td><td class="cookielawinfo-column-4">YouTube sets this cookie to register a unique ID to store data on what videos from YouTube the user has seen.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">yt.innertube::requests</td><td class="cookielawinfo-column-3">never</td><td class="cookielawinfo-column-4">YouTube sets this cookie to register a unique ID to store data on what videos from YouTube the user has seen.</td></tr></tbody></table></div>
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<a id="wt-cli-tab-link-others" tabindex="0" role="tab" aria-expanded="false" aria-describedby="wt-cli-tab-others" aria-controls="wt-cli-tab-others" class="cli-nav-link cli-settings-mobile" data-target="others" data-toggle="cli-toggle-tab">
Others </a>
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<div class="wt-cli-cookie-description">Other uncategorized cookies are those that are being analyzed and have not been classified into a category as yet.
<table class="wt-cli-element cookielawinfo-row-cat-table cookielawinfo-winter"><thead><tr><th scope="col" class="cookielawinfo-column-1">Cookie</th><th scope="col" class="cookielawinfo-column-3">Duration</th><th scope="col" class="cookielawinfo-column-4">Description</th></tr></thead><tbody><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">__cflb</td><td class="cookielawinfo-column-3">1 hour</td><td class="cookielawinfo-column-4">This cookie is used by Cloudflare for load balancing.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">__Secure-ROLLOUT_TOKEN</td><td class="cookielawinfo-column-3">6 months</td><td class="cookielawinfo-column-4">Description is currently not available.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">__Secure-YEC</td><td class="cookielawinfo-column-3">past</td><td class="cookielawinfo-column-4">Description is currently not available.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">__Secure-YNID</td><td class="cookielawinfo-column-3">6 months</td><td class="cookielawinfo-column-4">Description is currently not available.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">__tld__</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">Description is currently not available.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_an_uid</td><td class="cookielawinfo-column-3">7 days</td><td class="cookielawinfo-column-4">No description available.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_dd_s</td><td class="cookielawinfo-column-3">1 year</td><td class="cookielawinfo-column-4">No description available.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_w_session</td><td class="cookielawinfo-column-3">14 days</td><td class="cookielawinfo-column-4">Description is currently not available.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_zitok</td><td class="cookielawinfo-column-3">1 year</td><td class="cookielawinfo-column-4">Description is currently not available.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">aka_edgescape</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">No description available.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">aka_edgescape_country</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">No description available.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">akaalb_enterprise_aws</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">Description is currently not available.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">akaas_audseg_bobbibrowncosmetics_com</td><td class="cookielawinfo-column-3">7 days</td><td class="cookielawinfo-column-4">Description is currently not available.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">akaas_audseg_origins_com</td><td class="cookielawinfo-column-3">7 days</td><td class="cookielawinfo-column-4">Description is currently not available.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">Akamai-Edgescape</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">Description is currently not available.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">AnalyticsSyncHistory</td><td class="cookielawinfo-column-3">1 month</td><td class="cookielawinfo-column-4">No description</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">authenticity_token</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">No description available.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">cookielawinfo-checkbox-functional</td><td class="cookielawinfo-column-3">1 year</td><td class="cookielawinfo-column-4">The cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">cookielawinfo-checkbox-others</td><td class="cookielawinfo-column-3">1 year</td><td class="cookielawinfo-column-4">No description</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">dd_anonymous_id</td><td class="cookielawinfo-column-3">1 year</td><td class="cookielawinfo-column-4">Description is currently not available.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">ins-c</td><td class="cookielawinfo-column-3">1 day</td><td class="cookielawinfo-column-4">No description</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">ins-current-currency</td><td class="cookielawinfo-column-3">never</td><td class="cookielawinfo-column-4">No description available.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">ins-gaSSId</td><td class="cookielawinfo-column-3">never</td><td class="cookielawinfo-column-4">This cookie is set by the useinsider. This cookie is used for calculating the impact of special campaigns.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">ins-storage-version</td><td class="cookielawinfo-column-3">1 year</td><td class="cookielawinfo-column-4">No description</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">insdrPushCookieStatus</td><td class="cookielawinfo-column-3">1 day</td><td class="cookielawinfo-column-4">This cookie is set by the provider Insider One. This cookie is used for web push recieving.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">js_enabled</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">No description available.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">RUL</td><td class="cookielawinfo-column-3">1 year</td><td class="cookielawinfo-column-4">No description</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">UserMatchHistory</td><td class="cookielawinfo-column-3">1 month</td><td class="cookielawinfo-column-4">Linkedin - Used to track visitors on multiple websites, in order to present relevant advertisement based on the visitor's preferences.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">WMF-Uniq</td><td class="cookielawinfo-column-3">1 year</td><td class="cookielawinfo-column-4">Description is currently not available.</td></tr></tbody></table></div>
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Non-necessary </a>
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