Rivalry2

Insider One for Media Markt - Insider
2026-03-06 01:19 Diff
https://useinsider.com/es/insider-for-media-markt/
5 estrategias para aumentar tus ventas y mejorar la fidelización de clientes
Hola, somos Insider

Estamos aquí para ayudar a MediaMarkt a generar más ingresos, crecimiento y lealtad al brindar experiencias de cliente convincentes, conectadas y personalizadas en todas sus plataformas digitales.
Aquí hay 5 estrategias personalizados y altamente efectivas para ayudarlos a acelerar su negocio y hacer que comprar con MediaMarkt sea más fácil y agradable.
Inspírate y aprende a:

Mejorar el descubrimiento de productos en dispositivos móviles con InStories
Impulse el compromiso y las conversiones en los canales digitales
Genere más ingresos a través de los canales de mensajería
Maximice el valor de por vida del cliente uniendo los puntos en los datos de sus clientes
Personalice la experiencia de compra de cada cliente, esté donde esté
1. Cree una experiencia de compra personalizada para cada visitante

Mostrar contenido genérico en una experiencia de sitio web estático es una oportunidad perdida para generar mayores tasas de participación y conversión.
Con las capacidades de personalización de Insider, puede combatir la «ceguera de los banners». A los visitantes recurrentes o conocidos se les muestra una experiencia relevante, con contenido y productos personalizados para reflejar su historial de compras, comportamiento de navegación, intereses o comportamiento previsto.
2. Mejore el descubrimiento de productos con InStory

Los lapsos de atención son cortos. Con InStory, puede capturar la imaginación de sus visitantes. Personalice cada historia según el historial de compras de un visitante, el comportamiento en tiempo real y las acciones previstas para reducir las tasas de rebote móvil y ayudar a los usuarios a encontrar lo que buscan.
¿No eres diseñador? No hay problema. Crea experiencias inmersivas a pantalla completa con nuestro editor de arrastrar y soltar. Agregue florituras como calcomanías y temporizadores de cuenta regresiva para aumentar el compromiso y las conversiones.
3. Convierte visitantes anónimos en clientes conocidos con gamificación

Convierta visitantes desconocidos en clientes conocidos con plantillas gamificadas hechas para convertir. Cree una experiencia atractiva y gratificante que aliente a los visitantes a compartir su información con usted. Guíe a los clientes sin problemas desde su primera compra hasta la lealtad a largo plazo.
¿La mejor parte? No necesita un departamento de TI para crear estas experiencias. Transforme la experiencia tradicional con un giro extraordinario.
4. Impulse experiencias 1:1 fluidas a través de la orquestación de viajes entre canales

Elimine las conjeturas y la molestia de juntar datos incompletos de sistemas y tableros desconectados. En su lugar, cree una CX que sea perfecta y se adapte al comportamiento de cada cliente: ¿en qué hicieron clic? ¿Comprar? ¿Cuál es el mejor canal para involucrarlos?
Todo esto y más está disponible con el orquestador de viajes potente y fácil de usar de Insider. Con Architect, entregar mensajes y productos relevantes en los canales preferidos de los clientes nunca ha sido más fácil… o más efectivo.
5. Reactivar a los clientes silenciosos para aumentar el CLV y abordar la rotación

Todas las señales están ahí. Han dejado de venir al sitio, no abren sus correos electrónicos, no han realizado una compra en meses. Es hora de mezclar tu estrategia.
El aprendizaje automático de Insider reconoce los distintos patrones de comportamiento de sus clientes para detectar cuándo es probable que un cliente abandone, antes de que sea demasiado tarde.
Mantenga la conversación identificando el canal y el mensaje correctos para cada cliente que está en peligro de abandonar para inspirar lealtad y mantener a los clientes comprometidos.
Más de 1000 marcas ya confían en Insider

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Adidas achieves 35.31% conversion rate increase from returning users
¿Quieres saber más?

Si deseas analizar cómo estas estrategias aportarían valor a la experiencia de tus clientes, no dudes en contactarme.
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  .wp-block-insider-custom-gutenberg-blocks-custom-blockquote .ins-blockquote-inner .ins-button-link .ins-button-text {
    padding: 16px 45px;
    font-size: 20px;
  }
}

/*# sourceMappingURL=style-index.css.map*/
</style>
<style id='insider-custom-gutenberg-blocks-custom-image-with-caption-block-style-inline-css'>
/*!***************************************************************************************************************************************************************************************************************************************!*\
  !*** css ./node_modules/css-loader/dist/cjs.js??ruleSet[1].rules[4].use[1]!./node_modules/postcss-loader/dist/cjs.js??ruleSet[1].rules[4].use[2]!./node_modules/sass-loader/dist/cjs.js??ruleSet[1].rules[4].use[3]!./src/style.scss ***!
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/**
 * The following styles get applied both on the front of your site
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 *
 * Replace them with your own styles or remove the file completely.
 */
.wp-block-insider-custom-gutenberg-blocks-custom-image-with-caption-block {
  margin-bottom: 20px;
}
@media only screen and (min-width: 480px) {
  .wp-block-insider-custom-gutenberg-blocks-custom-image-with-caption-block {
    margin-bottom: 40px;
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}

.ins-image {
  width: 100%;
  height: auto;
  display: block;
}

.ins-caption {
  font-size: 12px;
  color: #394157;
  padding: 10px;
  background-color: #fff;
  letter-spacing: 0.01rem;
}
@media only screen and (min-width: 480px) {
  .ins-caption {
    text-align: center;
    padding: 11px 30px;
  }
}

/*# sourceMappingURL=style-index.css.map*/
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<style id='global-styles-inline-css'>
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:where(.wp-block-post-template.is-layout-flex){gap: 1.25em;}:where(.wp-block-post-template.is-layout-grid){gap: 1.25em;}
:where(.wp-block-columns.is-layout-flex){gap: 2em;}:where(.wp-block-columns.is-layout-grid){gap: 2em;}
:root :where(.wp-block-pullquote){font-size: 1.5em;line-height: 1.6;}
</style>
<link rel='stylesheet' id='cookie-law-info-css' href='https://insiderone.com/wp-content/plugins/webtoffee-gdpr-cookie-consent/public/css/cookie-law-info-public.css?ver=2.3.6' media='all' />
<link rel='stylesheet' id='cookie-law-info-gdpr-css' href='https://insiderone.com/wp-content/plugins/webtoffee-gdpr-cookie-consent/public/css/cookie-law-info-gdpr.css?ver=2.3.6' media='all' />
<style id='cookie-law-info-gdpr-inline-css'>
.cli-modal-content, .cli-tab-content { background-color: #ffffff; }.cli-privacy-content-text, .cli-modal .cli-modal-dialog, .cli-tab-container p, a.cli-privacy-readmore { color: #000000; }.cli-tab-header { background-color: #f2f2f2; }.cli-tab-header, .cli-tab-header a.cli-nav-link,span.cli-necessary-caption,.cli-switch .cli-slider:after { color: #000000; }.cli-switch .cli-slider:before { background-color: #ffffff; }.cli-switch input:checked + .cli-slider:before { background-color: #ffffff; }.cli-switch .cli-slider { background-color: #e3e1e8; }.cli-switch input:checked + .cli-slider { background-color: #28a745; }.cli-modal-close svg { fill: #000000; }.cli-tab-footer .wt-cli-privacy-accept-all-btn { background-color: #00acad; color: #ffffff}.cli-tab-footer .wt-cli-privacy-accept-btn { background-color: #00acad; color: #ffffff}.cli-tab-header a:before{ border-right: 1px solid #000000; border-bottom: 1px solid #000000; }
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<link rel='stylesheet' id='elementor-frontend-css' href='https://insiderone.com/wp-content/plugins/elementor/assets/css/frontend.min.css?ver=3.25.0' media='all' />
<style id='elementor-frontend-inline-css'>
.elementor-kit-960{--e-global-color-primary:#6EC1E4;--e-global-color-secondary:#54595F;--e-global-color-text:#7A7A7A;--e-global-color-accent:#61CE70;--e-global-color-ba76b60:#F6F9FC;--e-global-color-d5a3a31:#051235;--e-global-color-3b67f95:#FFB19D;--e-global-color-b1438ce:#FFFFFF;--e-global-color-c875cf4:#F9FF79;--e-global-typography-primary-font-family:"Figtree";--e-global-typography-primary-font-size:18px;--e-global-typography-primary-font-weight:500;--e-global-typography-primary-line-height:1.5em;--e-global-typography-secondary-font-family:"Roboto Slab";--e-global-typography-secondary-font-weight:400;--e-global-typography-text-font-family:"Roboto";--e-global-typography-text-font-weight:400;--e-global-typography-accent-font-family:"Roboto";--e-global-typography-accent-font-weight:500;--e-global-typography-b1103e1-font-family:"Gilroy";--e-global-typography-b1103e1-font-size:20px;--e-global-typography-b1103e1-line-height:1.47em;}.elementor-kit-960 e-page-transition{background-color:#FFBC7D;}.elementor-section.elementor-section-boxed > .elementor-container{max-width:1140px;}.e-con{--container-max-width:1140px;}.elementor-widget:not(:last-child){margin-block-end:20px;}.elementor-element{--widgets-spacing:20px 20px;}{}h1.entry-title{display:var(--page-title-display);}@media(max-width:1024px){.elementor-section.elementor-section-boxed > .elementor-container{max-width:1024px;}.e-con{--container-max-width:1024px;}}@media(max-width:767px){.elementor-section.elementor-section-boxed > .elementor-container{max-width:767px;}.e-con{--container-max-width:767px;}}/* Start custom CSS */@media (min-width: 1024px) and (max-width: 1310px) {
    .container{
        max-width: 100%;
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}/* End custom CSS */
/* Start Custom Fonts CSS */@font-face {
	font-family: 'Gilroy';
	font-style: normal;
	font-weight: 200;
	font-display: auto;
	src: url('https://insiderone.com/assets/font/gilroy/subset-Gilroy-UltraLight.woff2') format('woff2'),
		url('https://insiderone.com/assets/font/gilroy/subset-Gilroy-UltraLight.woff') format('woff');
}
@font-face {
	font-family: 'Gilroy';
	font-style: normal;
	font-weight: 100;
	font-display: auto;
	src: url('https://insiderone.com/assets/font/gilroy/subset-Gilroy-Thin.woff2') format('woff2'),
		url('https://insiderone.com/assets/font/gilroy/subset-Gilroy-Thin.woff') format('woff');
}
@font-face {
	font-family: 'Gilroy';
	font-style: normal;
	font-weight: 300;
	font-display: auto;
	src: url('https://insiderone.com/assets/font/gilroy/subset-Gilroy-Light.woff2') format('woff2'),
		url('https://insiderone.com/assets/font/gilroy/subset-Gilroy-Light.woff') format('woff');
}
@font-face {
	font-family: 'Gilroy';
	font-style: normal;
	font-weight: 400;
	font-display: auto;
	src: url('https://insiderone.com/assets/font/gilroy/Gilroy-Regular-1.woff') format('woff');
}
@font-face {
	font-family: 'Gilroy';
	font-style: normal;
	font-weight: 500;
	font-display: auto;
	src: url('https://insiderone.com/assets/font/gilroy/Gilroy-Medium-1.woff') format('woff');
}
@font-face {
	font-family: 'Gilroy';
	font-style: normal;
	font-weight: 800;
	font-display: auto;
	src: url('https://insiderone.com/assets/font/gilroy/subset-Gilroy-Black.woff2') format('woff2'),
		url('https://insiderone.com/assets/font/gilroy/subset-Gilroy-Black.woff') format('woff');
}
@font-face {
	font-family: 'Gilroy';
	font-style: normal;
	font-weight: 900;
	font-display: auto;
	src: url('https://insiderone.com/assets/font/gilroy/subset-Gilroy-Heavy.woff2') format('woff2'),
		url('https://insiderone.com/assets/font/gilroy/subset-Gilroy-Heavy.woff') format('woff');
}
@font-face {
	font-family: 'Gilroy';
	font-style: normal;
	font-weight: 600;
	font-display: auto;
	src: url('https://insiderone.com/assets/font/gilroy/subset-Gilroy-Bold.woff2') format('woff2'),
		url('https://insiderone.com/assets/font/gilroy/subset-Gilroy-Bold.woff') format('woff');
}
@font-face {
	font-family: 'Gilroy';
	font-style: normal;
	font-weight: 700;
	font-display: auto;
	src: url('https://insiderone.com/assets/font/gilroy/subset-Gilroy-Extrabold.woff') format('woff2'),
		url('https://insiderone.com/assets/font/gilroy/subset-Gilroy-Extrabold.woff') format('woff');
}
/* End Custom Fonts CSS */
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}



section#footer {
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}

#navigation {
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}

#page-wrapper {
    padding-top: 0px;
}/* End custom CSS */
/* Start custom CSS for text-editor, class: .elementor-element-7b7a754f */#list ul {
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}

div#list {
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}

#list ul li {
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}

#list ul li::before {
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    color: #7AC5FF;
    font-weight: bold;
    display: inline-block;
    width: 40px;
    height: 30px;

}

@media all and (max-width:760px) {
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}
}

@media all and (max-width:800px) {
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}
#list ul li::before {
transform: scale(.7);

}
}/* End custom CSS */
/* Start custom CSS for section, class: .elementor-element-426b6329 */@media all and (max-width:760px){
   
}/* End custom CSS */
/* Start custom CSS for image, class: .elementor-element-1f7bf71a */#profil-pict{
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}
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}
}/* End custom CSS */
/* Start custom CSS for image, class: .elementor-element-13a7555f */#com-logo{
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    top: 150px;
    left: -25px;
}
@media all and (max-width:760px){
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        top:-410px;
        left:0px;
}
}/* End custom CSS */
/* Start custom CSS for column, class: .elementor-element-5bd07bfa */@media all and (max-width:700px){
    #expert-column1{
        order:2;
}
#expert-column2{
        order:1;
}
}/* End custom CSS */
/* Start custom CSS for section, class: .elementor-element-30a16908 */#text-shodow{
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border-radius: 5px;
}/* End custom CSS */
/* Start custom CSS for html, class: .elementor-element-775726f4 */.img{
    margin-left: 40px;
}
#fb-logo{
    margin-left: 20px;
}
@media all and (max-width:760px){
    .img{
        display: block;
        float:left;
        margin-left:30px;
  }
}/* End custom CSS */
</style>
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<script src="https://insiderone.com/wp-includes/js/jquery/jquery-migrate.min.js?ver=3.4.1" id="jquery-migrate-js"></script>
<script id="cookie-law-info-js-extra">
var Cli_Data = {"nn_cookie_ids":[],"non_necessary_cookies":[],"cookielist":{"necessary":{"id":"687","status":true,"priority":0,"title":"Necessary","strict":true,"default_state":false,"ccpa_optout":false,"loadonstart":false}},"ajax_url":"https:\/\/insiderone.com\/wp-admin\/admin-ajax.php","current_lang":"es","security":"3b11af5c7f","eu_countries":["GB"],"geoIP":"disabled","use_custom_geolocation_api":"","custom_geolocation_api":"https:\/\/geoip.cookieyes.com\/geoip\/checker\/result.php","consentVersion":"5","strictlyEnabled":["necessary","obligatoire"],"cookieDomain":"","privacy_length":"250","ccpaEnabled":"","ccpaRegionBased":"","ccpaBarEnabled":"","ccpaType":"gdpr","triggerDomRefresh":"","secure_cookies":""};
var log_object = {"ajax_url":"https:\/\/insiderone.com\/wp-admin\/admin-ajax.php"};
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<script defer src="https://insiderone.com/wp-content/plugins/webtoffee-gdpr-cookie-consent/public/js/cookie-law-info-public.js?ver=2.3.6" id="cookie-law-info-js"></script>
<script defer src="https://insiderone.com/wp-content/plugins/generic-webinar-widgets//build/js/app.min.js?ver=1708959490" id="gew_script-js"></script>
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<script defer src="https://insiderone.com/wp-content/plugins/uplift-widgets//build/js/app.min.js?ver=1707113298" id="uplift_script-js"></script>
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                gtag('consent', 'update', {
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        function set_ads_data_redaction() {
            if (redact_ad_data && wt_cli_ad_storage == 'denied') {
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<link rel="alternate" title="oEmbed (XML)" type="text/xml+oembed" href="https://insiderone.com/es/wp-json/oembed/1.0/embed?url=https%3A%2F%2Finsiderone.com%2Fes%2Finsider-for-media-markt%2F&#038;format=xml" />
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					<style>
				.e-con.e-parent:nth-of-type(n+4):not(.e-lazyloaded):not(.e-no-lazyload),
				.e-con.e-parent:nth-of-type(n+4):not(.e-lazyloaded):not(.e-no-lazyload) * {
					background-image: none !important;
				}
				@media screen and (max-height: 1024px) {
					.e-con.e-parent:nth-of-type(n+3):not(.e-lazyloaded):not(.e-no-lazyload),
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						background-image: none !important;
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				}
				@media screen and (max-height: 640px) {
					.e-con.e-parent:nth-of-type(n+2):not(.e-lazyloaded):not(.e-no-lazyload),
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						background-image: none !important;
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            wf.async = true;
            s.parentNode.insertBefore(wf, s);
        })(document);*/
    </script>
    		<style id="wp-custom-css">
			.insiderone-generic-event-who-should-attend-container .attend-area {
    column-gap: 25px;
}
.insiderone-generic-event-who-should-attend-container .attend-area > div {
    flex: calc(50% - 25px) !important;
}
.insiderone-generic-event-hero-banner-container .insiderone-generic-event-hero-banner-content .insiderone-generic-event-hero-banner-content-right .insiderone-generic-event-hero-banner-form .actions input {
	justify-content:center;
}

.insiderone-generic-event-hero-banner-container .insiderone-generic-event-hero-banner-content .insiderone-generic-event-hero-banner-content-right .insiderone-generic-event-hero-banner-form label {
    display: flex;
    align-items: center;
}
li.hs-form-checkbox span {
    margin-left: 10px !important;
}


/* Need this fixes to add the widget files */
.insiderone-ghs-hero-banner-container .hs-fieldtype-checkbox.field.hs-form-field label {
    display: flex !important;
}
.insiderone-ghs-hero-banner-container .hs-fieldtype-checkbox.field.hs-form-field li.hs-form-checkbox label {
    display: flex !important;
    align-items: center !important;
}
.insiderone-ghs-hero-banner-container .hs-fieldtype-checkbox.field.hs-form-field li.hs-form-checkbox span {
    margin-left: 10px;
}

.insiderone-ghs-hero-banner-content img[src=''] {
    display: none;
}
.insiderone-ghs-hero-banner-form-inner .hs_submit.hs-submit input {
justify-content: center;
}


.speaker-featured-left-right .speaker-featured-image-container, .speaker-featured-no-bio-left-right .speaker-featured-image-container {
    justify-content: center !important;
}
.speaker-featured-image-container img {
    height: 100% !important;
    width: auto !important;
}
.speaker-featured-image-container, .speaker-featured-no-bio-image-container {
    align-items: initial !important;
}

.speaker-featured-image-container, .speaker-featured-no-bio-image-container {
    width: 344px;
}
.speaker-featured-left-right-container, .speaker-featured-no-bio-left-right-container {
        justify-content: space-between;

}
.insiderone-gmc-speaker-list-item-img {
    aspect-ratio: 304 / 344;
    position: relative;
}
.insiderone-gmc-speaker-list-item-img img {
    position: absolute;
    bottom: 0;
}
/* Need this fixes to add the widget files */








.single-news-latest-posts .post .post-title h5{
	height: 90px!important;
}

.migration-lab-reviews{
	    background-repeat: no-repeat;
    background-size: cover;
}


/* EVENT QUICKFIXES */

	.insiderone-ghs-speaker-list-item-img img{
	width: 100%;
}


@media only screen and (max-width:767px){
	.insiderone-ghs-hero-banner-container .insiderone-ghs-bottom-logos .logo_items{
		width: 50%;
	}
}

/* EVENT QUICKFIXES */



.homepage-logo-reel-row, .homepage-hero-logo-reel{
	height: 35px;
}

.homepage-core-differentiators-body-item-media img{
	pointer-events:none;
}

@media only screen and (max-width:767px){
	.wt-cli-cookie-bar-container{
		position: absolute;
		z-index: 999999999999;
	}
	.wt-cli-cookie-bar-container h5{
		margin-top: 2vw!important;
	}
}

.cli-bar-message a{
	color:#50E9C3;
}
	
main.flexible-layout{
	overflow-x:hidden;
}

a#wt-cli-accept-all-btn, a#wt-cli-accept-btn{
	display: flex;
    justify-content: center;
    align-items: center;
}



.cli-bar-btn_container{
	margin-top: 10px;
}

#wt-cli-accept-all-btn{
	font-weight: 800!important;
}

a#wt-cli-reject-btn, a#wt-cli-accept-btn{
	font-weight: 400!important;
}

.headbackground .post-head-container .post-info-container h2{
	color: #F8F8F8
}

body:has(.footer-light) .footer-newsletter-select2-dropdown .select2-results__option {
    color: #261a28 !important;
}

@media only screen and (min-width: 1201px) and (max-width: 1439px) {
    .homepage-hero-content h1 {
        font-size: 30px;
    }
}

.footer-badges .badge{
	width: 64px;
	height: 64px;
}

.footer-badges .badge img{
	width: 100%;
}

@media screen and (min-width:1024px){
	.header-menu-list{
	overflow-x:hidden;
}
}

@media only screen and (min-width: 320px) and (max-width: 767px) {
    .header.header-insiderone .header-banner a {
        font-size: 3vw;
    }
}

@media only screen and (max-width:768px){
	
	.header-menu-item-lang.show svg {
    transform: rotate(180deg);
    transition: all 0.3s 
ease-in;
}

.header-menu-item-lang.show{
    transition: all 0.3s 
ease-in;
}
.header-menu-item-lang-list {
    position: relative;
}
	
	
	@media screen and (min-width:768px){
		.cli-bar-container.cli-style-v2 .cli-bar-message{
	font-size:10px!important;
	}
}	

	.cli-bar-btn_container{
		display: flex!important;
	}

	
.cli-bar-btn_container a{
		font-size:3vw!important;
		width:30%!important;
		padding:2vw!important;
		display:flex!important;
		justify-content:center!important;
		align-items:center!important;
	}
	#wt-cli-cookie-banner .cli-bar-container  .cli-bar-message{
		font-size:2.5vw!important;
		height: 30vw;
		overflow-y: scroll;
		-ms-overflow-style: none;
		scrollbar-width: none;
	}
	#wt-cli-cookie-banner .cli-bar-container  .cli-bar-message::::-webkit-scrollbar {
    display: none;
}

}

#resources-post-slider{
	display:none;
}



.cli-bar-message {
	width:100%; 
}
.cli-tab-section {
    padding: 0 2px;
}
.cli-switch input:checked + .cli-slider {
    background-color: #EEE;
}
.cli-tab-footer .wt-cli-privacy-accept-btn {
    background-color: #50E9C3;
    color: #261A28;
    font-weight: 500;
    font-size: 16px;
}
.cli-tab-header {
    border-radius: 10px;
    background: var(--Light-Third-Card, radial-gradient(74.99% 100% at 0% 25.01%, rgba(244, 72, 43, 0.03) 0%, rgba(244, 72, 43, 0.00) 75%), radial-gradient(114.73% 141.42% at 100% 100%, rgba(244, 72, 43, 0.03) 0%, rgba(244, 72, 43, 0.00) 75%), linear-gradient(0deg, rgba(255, 255, 255, 0.70) 0%, rgba(255, 255, 255, 0.70) 100%), rgba(239, 235, 228, 0.70));
    box-shadow: 0 0 0 1px var(--Shadow-Dark-M, rgba(38, 26, 40, 0.10));
}
.cli-modal-content.cli-bar-popup {
	border-radius: var(--Radius-2XL, 32px);
background: var(--Light-Second-Card, radial-gradient(74.99% 100% at 0% 25.01%, rgba(244, 72, 43, 0.03) 0%, rgba(244, 72, 43, 0.00) 75%), radial-gradient(114.73% 141.42% at 100% 100%, rgba(244, 72, 43, 0.03) 0%, rgba(244, 72, 43, 0.00) 100%), linear-gradient(0deg, rgba(255, 255, 255, 0.45) 0%, rgba(255, 255, 255, 7) 100%), rgba(239, 235, 228, 1));

/* Surface Shadow/M */
box-shadow: 0 6px 6px -3px var(--Shadow-Dark-S, rgba(38, 26, 40, 0.05)), 0 3px 3px -1.5px var(--Shadow-Dark-S, rgba(38, 26, 40, 0.05)), 0 1px 1px -0.5px var(--Shadow-Dark-S, rgba(38, 26, 40, 0.05)), 0 0 0 1px var(--Shadow-Dark-M, rgba(38, 26, 40, 0.10));
}

a#wt-cli-reject-btn, a#wt-cli-accept-btn {
	border-radius: var(--Radius-Curve, 3600px);
    background: var(--Surface-Dark, #FAFAFA);
    box-shadow: 0 0 0 1px var(--Shadow-Dark-M, rgba(38, 26, 40, 0.10));
}
div#cookie-law-info-bar {
    max-width: 920px;
    left: 50%;
    transform: translateX(-50%);
}
.cli-bar-btn_container {
    display: flex;
    gap: 8px;
}
a#wt-cli-accept-all-btn,a#wt-cli-accept-btn {
    margin-left: 0 !important;
    margin-right: 0 !important;
}
a#wt-cli-settings-btn {
    border: none !important;
    padding: 0;
}
@media screen and (max-width:768px) {
	a#wt-cli-accept-all-btn {
    width: 100%;
}
	.cli-bar-btn_container {
    display: flex;
    flex-wrap: wrap;
    text-align: center;
    justify-content: space-between;
}
a#wt-cli-reject-btn, a#wt-cli-accept-btn {
    width: 48%;
	
}
}








a.insiderone-grid-slider-right-arrow.swiper-button-disabled,a.nav-next.swiper-button-disabled {
    filter: brightness(0.9);
}

	.homepage-case-study-body-item-content-start .number {
    text-transform: uppercase;
}

.insiderone-text-with-image-details a:hover svg path {
    stroke: #E92E2F;
    transition: none;
}

.insiderone-text-with-image-details a:hover {
    color: #E92E2F;
    transition: none;
}
.insiderone-partner-listing-container .insiderone-partner-listing-container-integration-link svg {
    width: 16px;
}


.insiderone-icon-cards-grid-item-title h3 {
    font-family: 'Figtree' !important;
    line-height: 40px !important;
}

a.insiderone-text-with-image-rows-item-cta-link:hover svg.btn-arrow path {
    stroke: #E92E2F;
}

a.insiderone-text-with-image-rows-item-cta-link:hover span {
    color: #E92E2F;
}

.insiderone-faq-container .insiderone-faq-title {
	opacity:1;
}

.insiderone-faq-container .insiderone-faq-item .insiderone-faq-question .insiderone-faq-question-icon {
    background-image: url(https://insiderone.com/assets/media/2025/10/down.svg);
}

@media screen and (min-width: 1440px) {
    .insiderone-hero-banner-container {
        background-position-y: bottom;
    }
}



@media screen and (min-width: 1024px) {
	
	.insiderone-hero-banner-container .insiderone-hero-banner-content .insiderone-hero-banner-content-right .insiderone-hero-banner-form {
		padding:20px !important
	}
	@media screen and (min-width: 768px) {
    .insiderone-hero-banner-container .insiderone-hero-banner-content {
        gap: 80px;
    }
}
    .insiderone-report-tabs-container .insiderone-report-tabs-nav .insiderone-report-tabs-nav-item {
        padding: 12px 0;
        line-height: 16px;
    }
}

.insiderone-locations-slider-slides .swiper-slide {
    /*margin-right: 24px !important;*/
}

.homepage-case-study {
    background: linear-gradient(180deg, #efebe4, #fafafa);
}


.insiderone-complex-reel-container-wrap .insiderone-complex-reel-container-widget-title-wrap h2 {
    font-family: 'Red Hat Display' !important;
}

.insiderone-text-with-image-container .insiderone-text-with-image-description p,.insiderone-text-with-image-text p {
	    font-family: "Figtree", sans-serif !important;

}


.insiderone-hero-banner-content-buttons a.inso-btn-transparent:hover {
    color: #F4482B;
}


.insiderone-simple-testimonial-inner-container a {
    transition: 0.4s;
}

.insiderone-simple-testimonial-inner-container a:hover {
    color: #F4482B;
    transition: 0.4s;
}

.insiderone-comparison-general-container.mobile-cloned {
    padding: 0;
    background: transparent;
}
.insiderone-report-card-cta-main-container a:hover svg path,.insiderone-rich-text-button-section a.inso-btn-transparent:hover svg path,.insiderone-locations-slider-item-content a:hover svg path,.insiderone-icon-cards-container .insiderone-icon-cards-button-group .inso-btn:not(.inso-btn-primary):hover svg path {
	stroke:#E92E2F;
}
.homepage-insider-one-ai-body-content-item a:hover {
    color: #E92E2F;
}
 
.insiderone-glossy-metrics_wrapper h2 {
    font-weight: 400 !important;
}

.insiderone-icon-cards-button-group a:last-child,.insiderone-complex-reel-container-wrap .btn svg path {
		transition:all .2s ease-in-out;

}

a.insiderone-partner-listing-container-integration-link:hover:after, .insiderone-icon-cards-grid a:hover:after,.insiderone-partner-listing-container .insiderone-partner-listing-container-integration-link:hover:after {
    content: "";
filter:brightness(0) saturate(100%) invert(38%) sepia(79%) saturate(2904%) hue-rotate(344deg) brightness(97%) contrast(98%);
}

@media screen and (max-width: 1024px) {
    .insiderone-text-with-image-container .insiderone-text-with-image-visual {
        max-height: fit-content !important;
    }
}

.insiderone-testimonials-slider-middle img[src=""] {
    display: none;
}


@media screen and (max-width: 1023px) {
	.homepage-insider-one-ai-slide-item-content-start h3 {
    color: #261A28 !important;
}
    .insiderone-text-with-image-rows-container .insiderone-text-with-image-rows-content .insiderone-text-with-image-rows-right .insiderone-text-with-image-rows-text-panel .insiderone-text-with-image-rows-item-image img {
        height: auto;
    }
	

.insiderone-text-over-image-container:after {
    z-index: 3 !important;
}



@media screen and (max-width:768px) {
	
		.homepage-case-study-body-item-content-start .number {
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							<p>5 estrategias para aumentar tus ventas y mejorar la fidelización de clientes</p>						</div>
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							<h3><span style="color: #000000;">Hola, somos Insider</span></h3>
<p style="caret-color: #000000; color: #000000; font-size: 20px; font-weight: 400;">Estamos aquí para ayudar a MediaMarkt a g<b>enerar más ingresos</b>,&nbsp;<b>crecimiento</b>&nbsp;y&nbsp;<b>lealtad</b>&nbsp;al brindar experiencias de cliente convincentes, conectadas y&nbsp;<b>personalizadas</b>&nbsp;en todas sus plataformas digitales.</p>
<p style="caret-color: #000000; color: #000000; font-size: 20px; font-weight: 400;">Aquí hay<b>&nbsp;5 estrategias personalizados y altamente efectivas&nbsp;</b>para ayudarlos a acelerar su negocio y hacer que comprar con MediaMarkt sea más fácil y agradable.</p>						</div>
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			<h2 class="elementor-heading-title elementor-size-default"><span class="elementor-heading-title elementor-size-default elementor-inline-editing pen" data-elementor-setting-key="title" data-pen-placeholder="Type Here...">Inspírate y aprende a: </span></h2>		</div>
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							<ul><li><span style="color: #000000;"><span style="color: #000000;"><span style="color: #333333;">Mejorar el descubrimiento de productos en dispositivos móviles con InStories </span></span></span></li><li><span style="color: #000000;"><span style="color: #000000;"><span style="color: #333333;">Impulse el compromiso y las conversiones en los canales digitales</span></span></span></li><li><span style="color: #000000;"><span style="color: #000000;"><span style="color: #333333;">Genere más ingresos a través de los canales de mensajería</span></span></span></li><li>Maximice el valor de por vida del cliente uniendo los puntos en los datos de sus clientes<span style="color: #000000;"> </span></li><li>Personalice la experiencia de compra de cada cliente, esté donde esté<span style="color: #000000;"> </span></li></ul>						</div>
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			<h3 class="elementor-heading-title elementor-size-default">1. Cree una experiencia de compra personalizada para cada visitante</h3>		</div>
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							<p style="caret-color: #000000; color: #000000; font-size: 18.4px;">Mostrar contenido genérico en una experiencia de sitio web estático es una oportunidad perdida para generar mayores tasas de participación y conversión.</p><p style="caret-color: #000000; color: #000000; font-size: 18.4px;">Con las capacidades de personalización de Insider, puede combatir la «ceguera de los banners». A los visitantes recurrentes o conocidos se les muestra una experiencia relevante, con contenido y productos personalizados para reflejar su historial de compras, comportamiento de navegación, intereses o comportamiento previsto.</p>						</div>
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			<h3 class="elementor-heading-title elementor-size-default">2. Mejore el descubrimiento de productos con InStory</h3>		</div>
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							<p style="font-size: 18.4px;"><span style="color: #000000;">Los lapsos de atención son cortos. Con InStory, puede capturar la imaginación de sus visitantes. Personalice cada historia según el historial de compras de un visitante, el comportamiento en tiempo real y las acciones previstas para <b>reducir las tasas de rebote móvil </b>y ayudar a los usuarios a encontrar lo que buscan.</span></p><p style="font-size: 18.4px;"><span style="color: #000000;"><b>¿No eres diseñador?</b> No hay problema. Crea experiencias inmersivas a pantalla completa con nuestro editor de arrastrar y soltar. Agregue florituras como calcomanías y temporizadores de cuenta regresiva para aumentar el compromiso y las conversiones.</span></p>						</div>
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													<img loading="lazy" decoding="async" width="829" height="881" src="https://insiderone.com/assets/media/2022/05/2.MediaMarkt.png" class="attachment-large size-large wp-image-316129" alt="" srcset="https://insiderone.com/assets/media/2022/05/2.MediaMarkt.png 829w, https://insiderone.com/assets/media/2022/05/2.MediaMarkt-282x300.png 282w, https://insiderone.com/assets/media/2022/05/2.MediaMarkt-768x816.png 768w" sizes="(max-width: 829px) 100vw, 829px" />													</div>
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			<h3 class="elementor-heading-title elementor-size-default">3. Convierte visitantes anónimos en clientes conocidos con gamificación</h3>		</div>
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													<img loading="lazy" decoding="async" width="768" height="525" src="https://insiderone.com/assets/media/2022/05/3.MediaMarkt-768x525.png" class="attachment-medium_large size-medium_large wp-image-316120" alt="" srcset="https://insiderone.com/assets/media/2022/05/3.MediaMarkt-768x525.png 768w, https://insiderone.com/assets/media/2022/05/3.MediaMarkt-300x205.png 300w, https://insiderone.com/assets/media/2022/05/3.MediaMarkt-1024x700.png 1024w, https://insiderone.com/assets/media/2022/05/3.MediaMarkt.png 1135w" sizes="(max-width: 768px) 100vw, 768px" />													</div>
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							<p style="font-size: 18.4px;">Convierta visitantes desconocidos en clientes conocidos con plantillas gamificadas hechas para convertir. Cree una experiencia atractiva y gratificante que aliente a los visitantes a compartir su información con usted. Guíe a los clientes sin problemas desde su primera compra hasta la lealtad a largo plazo.</p><p style="font-size: 18.4px;">¿La mejor parte? <b>No necesita un departamento de TI para crear estas experiencias.</b> Transforme la experiencia tradicional con un giro extraordinario.</p>						</div>
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			<h3 class="elementor-heading-title elementor-size-default">4. Impulse experiencias 1:1 fluidas a través de la orquestación de viajes entre canales</h3>		</div>
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													<img loading="lazy" decoding="async" width="768" height="379" src="https://insiderone.com/assets/media/2022/05/6.MediaMarkt-768x379.png" class="attachment-medium_large size-medium_large wp-image-316093" alt="" srcset="https://insiderone.com/assets/media/2022/05/6.MediaMarkt-768x379.png 768w, https://insiderone.com/assets/media/2022/05/6.MediaMarkt-300x148.png 300w, https://insiderone.com/assets/media/2022/05/6.MediaMarkt-1024x505.png 1024w, https://insiderone.com/assets/media/2022/05/6.MediaMarkt.png 2042w" sizes="(max-width: 768px) 100vw, 768px" />													</div>
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							<p style="font-size: 18.4px;">Elimine las conjeturas y la molestia de juntar datos incompletos de sistemas y tableros desconectados. En su lugar, cree una <b>CX que sea perfecta y se adapte al comportamiento de cada cliente</b>: ¿en qué hicieron clic? ¿Comprar? ¿Cuál es el mejor canal para involucrarlos?</p><p style="font-size: 18.4px;">Todo esto y más está disponible con el orquestador de viajes potente y fácil de usar de Insider. Con Architect, entregar mensajes y <b>productos relevantes</b> en los canales preferidos de los clientes nunca ha sido más fácil&#8230; o más efectivo.</p>						</div>
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													<img loading="lazy" decoding="async" width="982" height="863" src="https://insiderone.com/assets/media/2022/05/4.MediaMarkt.png" class="attachment-large size-large wp-image-316111" alt="" srcset="https://insiderone.com/assets/media/2022/05/4.MediaMarkt.png 982w, https://insiderone.com/assets/media/2022/05/4.MediaMarkt-300x264.png 300w, https://insiderone.com/assets/media/2022/05/4.MediaMarkt-768x675.png 768w" sizes="(max-width: 982px) 100vw, 982px" />													</div>
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			<h3 class="elementor-heading-title elementor-size-default">5. Reactivar a los clientes silenciosos para aumentar el CLV y abordar la rotación</h3>		</div>
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							<p>Todas las señales están ahí. Han dejado de venir al sitio, no abren sus correos electrónicos, no han realizado una compra en meses. Es hora de mezclar tu estrategia.</p><p>El aprendizaje automático de Insider <b>reconoce</b> los distintos <b>patrones de comportamiento</b> de sus clientes para detectar cuándo es probable que un cliente abandone, <b>antes de que sea demasiado tarde</b>.</p><p>Mantenga la conversación identificando el canal y el <b>mensaje correctos para cada cliente</b> que está en peligro de abandonar para inspirar lealtad y mantener a los clientes comprometidos.</p>						</div>
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			<h3 class="elementor-heading-title elementor-size-default"><span data-elementor-setting-key="title" data-pen-placeholder="Type Here..." style="font-size: 2.2rem">Más de 1000 marcas ya confían en Insider </span></h3>		</div>
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