Insider One x Best Western Exclusive Masterclass - Insider
2026-03-06 01:11 Diff

Wednesday, October 15 | 1:00 PM London | 4:00 PM Gulf Standard Time
5 additional time options are in the form on the right - please select your slot.

Insider has been powering Best Western ever since 2021 to enhance personalized guest journeys across web, app, and email. By reducing customer acquisition costs through smarter targeting, increasing direct booking conversion rates, and upselling add-on services, Best Western achieved a 26% uplift in direct bookings and a 19% increase in ancillary revenue, while also growing loyalty program engagement.