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Original 2026-01-01
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1 <h2>6 strategies to help LVMH drive more revenue and to improve customer loyalty</h2>
1 <h2>6 strategies to help LVMH drive more revenue and to improve customer loyalty</h2>
2 <p>We are here to help LVMH achieve its mission to carry its vision of the finest art of living around the world.</p>
2 <p>We are here to help LVMH achieve its mission to carry its vision of the finest art of living around the world.</p>
3 <p>Here are 6 proven approaches to <strong>drive more revenue, growth and loyalty</strong> by delivering a compelling, connected and <strong>personalized customer experience across all your digital properties</strong>.</p>
3 <p>Here are 6 proven approaches to <strong>drive more revenue, growth and loyalty</strong> by delivering a compelling, connected and <strong>personalized customer experience across all your digital properties</strong>.</p>
4 <h4><strong>Learn how to :</strong></h4>
4 <h4><strong>Learn how to :</strong></h4>
5 <ul><li>Increase engagement and conversions across all your digital channels</li>
5 <ul><li>Increase engagement and conversions across all your digital channels</li>
6 <li>Connect your customer data across all channels to maximise your LTV</li>
6 <li>Connect your customer data across all channels to maximise your LTV</li>
7 <li>Increase sales from messaging channels</li>
7 <li>Increase sales from messaging channels</li>
8 <li>Increase the return on your advertising spend (ROAS)</li>
8 <li>Increase the return on your advertising spend (ROAS)</li>
9 </ul><h4>Enhance product discovery with snackable stories</h4>
9 </ul><h4>Enhance product discovery with snackable stories</h4>
10 <p>Attention spans are short. With InStory, you can <strong>capture your visitors’ imagination</strong>. Customize each story based on a visitor’s purchase history, real-time behavior, and predicted actions to <strong>reduce mobile bounce rates</strong> and help users find what they’re looking for.</p>
10 <p>Attention spans are short. With InStory, you can <strong>capture your visitors’ imagination</strong>. Customize each story based on a visitor’s purchase history, real-time behavior, and predicted actions to <strong>reduce mobile bounce rates</strong> and help users find what they’re looking for.</p>
11 <p><strong>Not a designer?</strong> Not a problem. Create immersive full screen experiences with our drag-and-drop editor. Add flourishes like stickers and countdown timers to boost engagement and conversions.</p>
11 <p><strong>Not a designer?</strong> Not a problem. Create immersive full screen experiences with our drag-and-drop editor. Add flourishes like stickers and countdown timers to boost engagement and conversions.</p>
12 <h4>Increase conversion rates with personalized website content</h4>
12 <h4>Increase conversion rates with personalized website content</h4>
13 <p>Displaying <strong>generic content</strong> across a <strong>static website</strong> <strong>experience</strong> is a missed opportunity to drive higher <strong>engagement</strong> and <strong>conversion rates</strong>.</p>
13 <p>Displaying <strong>generic content</strong> across a <strong>static website</strong> <strong>experience</strong> is a missed opportunity to drive higher <strong>engagement</strong> and <strong>conversion rates</strong>.</p>
14 <p>With Insider’s <strong>deep web personalization</strong> capabilities, you can combat <strong>“banner blindness”</strong>. Returning or known visitors are shown a <strong>hyper-relevant experience</strong>, with content and products personalized to reflect their <strong>shopping history</strong>, <strong>browsing behavior</strong>, <strong>interests</strong> - or <strong>predicted behavior</strong>.</p>
14 <p>With Insider’s <strong>deep web personalization</strong> capabilities, you can combat <strong>“banner blindness”</strong>. Returning or known visitors are shown a <strong>hyper-relevant experience</strong>, with content and products personalized to reflect their <strong>shopping history</strong>, <strong>browsing behavior</strong>, <strong>interests</strong> - or <strong>predicted behavior</strong>.</p>
15 <h4>Cross-sell with confidence and drive relevant second category purchases</h4>
15 <h4>Cross-sell with confidence and drive relevant second category purchases</h4>
16 <p>Enticing customers to consider additional product categories, outside their usual hero product, can be tricky.</p>
16 <p>Enticing customers to consider additional product categories, outside their usual hero product, can be tricky.</p>
17 <p>By leveraging custom segments, as well as algorithms such as Frequently Purchased Together, Users Also Buy or Trending Products, you can introduce customers to the most relevant products.</p>
17 <p>By leveraging custom segments, as well as algorithms such as Frequently Purchased Together, Users Also Buy or Trending Products, you can introduce customers to the most relevant products.</p>
18 <p>Use AI-powered recommendations to match every customer with the perfect product to increase cross-selling success.</p>
18 <p>Use AI-powered recommendations to match every customer with the perfect product to increase cross-selling success.</p>
19 <h4>Maximize loyalty and CLV with timely replenishment reminders</h4>
19 <h4>Maximize loyalty and CLV with timely replenishment reminders</h4>
20 <p>With so many retailers vying for your customers’ attention, how do you ensure that when the time comes, they re-buy <strong>from you</strong>?</p>
20 <p>With so many retailers vying for your customers’ attention, how do you ensure that when the time comes, they re-buy <strong>from you</strong>?</p>
21 <p>Send your customers replenishment reminders on and off-site to <strong>drive them back to your site,</strong> right before their favorite product is likely to run out.</p>
21 <p>Send your customers replenishment reminders on and off-site to <strong>drive them back to your site,</strong> right before their favorite product is likely to run out.</p>
22 <p>The Insider platform uses machine learning to create <strong>powerful customer segments</strong>, meaning every message can be tailored to where your customer is in their journey - <strong>perfectly timed, every time.</strong></p>
22 <p>The Insider platform uses machine learning to create <strong>powerful customer segments</strong>, meaning every message can be tailored to where your customer is in their journey - <strong>perfectly timed, every time.</strong></p>
23 <h4>Increase customer loyalty and lifetime value through cross-channel journey orchestration</h4>
23 <h4>Increase customer loyalty and lifetime value through cross-channel journey orchestration</h4>
24 <p>With Architect, Insider’s <strong>cross-channel journey orchestrator</strong>, you can make every customer interaction dependent on: what are they interested in? What do they click? What have they purchases? Which is the best channel to engage?</p>
24 <p>With Architect, Insider’s <strong>cross-channel journey orchestrator</strong>, you can make every customer interaction dependent on: what are they interested in? What do they click? What have they purchases? Which is the best channel to engage?</p>
25 <p>Create <strong>powerful</strong>,<strong> personalized cross-channel experiences</strong> that deliver relevant messages via a customer’s preferred channel.</p>
25 <p>Create <strong>powerful</strong>,<strong> personalized cross-channel experiences</strong> that deliver relevant messages via a customer’s preferred channel.</p>
26 <h4>Generate revenue through messaging channels</h4>
26 <h4>Generate revenue through messaging channels</h4>
27 <p><strong>Email engagement rates</strong> continue to <strong>decline</strong>. If you are relying solely on email to engage users and drive them back to your website or app, you are missing a huge piece of the puzzle and leaving revenue on the table.</p>
27 <p><strong>Email engagement rates</strong> continue to <strong>decline</strong>. If you are relying solely on email to engage users and drive them back to your website or app, you are missing a huge piece of the puzzle and leaving revenue on the table.</p>
28 <p>Send automated alerts and personalized messages from cart reminders to back in stock reminders to speed up purchase decisions and recover lost revenue.</p>
28 <p>Send automated alerts and personalized messages from cart reminders to back in stock reminders to speed up purchase decisions and recover lost revenue.</p>
29 <p>Utilise web push notifications, app push, WhatsApp, Facebook Messenger, Email, SMS and RCS.</p>
29 <p>Utilise web push notifications, app push, WhatsApp, Facebook Messenger, Email, SMS and RCS.</p>
30 <p>If you would like to discuss how any of these strategies would bring value to the LVMH customer experience, don’t hesitate to get in touch. </p>
30 <p>If you would like to discuss how any of these strategies would bring value to the LVMH customer experience, don’t hesitate to get in touch. </p>
31 <p><strong>Mathilde Seven</strong></p>
31 <p><strong>Mathilde Seven</strong></p>
32 <p>Digital Growth Associate</p>
32 <p>Digital Growth Associate</p>
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