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1 5 strategies to drive revenue and customer loyalty for

2 <h3>Hi, we are Insider. </h3>

3 We’re here to help Sweaty Betty realize its mission ofempowering womenthrough fitness.

4 Here are5 customizedandhighly-effective approachesto help youaccelerate your online businessand help women find the pieces that maximize both their movement and their confidence.

5 <h2>Take inspiration and learn how to:</h2>

6 <ul><li>Provide additional profit for partners with visual storytelling</li>

7 <li>Increase conversion rates with personalized website content</li>

8 <li>Increase customer loyalty and LTV through cross-channel journey orchestration</li>

9 <li>Maximize AOV with personalized product recommendations</li>

10 <li>Speed up the path to purchase with social proof</li>

11 </ul><h3>Provide additional profit for partners with visual storytelling</h3>

12 Increaseproduct discoverabilitythroughsocial-style navigation. With InStory, each thumbnail can be personalized to individual users’ interests or behavior, and expands into a full-screenimmersive experience.

13 Multi-brand retailers use InStory to showcase partner brands, offeringpremium real-estateand enhancedstorytellingopportunities to driveadditional revenueand build profitable brand partnerships.

14 <h3>Increase conversion rates with personalized website content</h3>

15 Displayinggeneric contentacross a static website experience is a missed opportunity to drivehigher engagementandconversion rates.

16 With Insider’s deep web personalization capabilities, you can combat“banner blindness”. Returning or known visitors are shown ahyper-relevant experience, with content and products personalized to reflect theirshopping history,browsing behavior, interests - orpredicted behavior.

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19 <h3>Increase customer loyalty and lifetime value through cross-channel journey orchestration</h3>

20 Convert“one-time”shoppers into repeat customers and identify opportunities tocross-sell.

21 With Architect, Insider’scross-channel journey orchestrator, you can make every customer interaction dependent on: what are they interested in? What do they click? What have they purchases? Which is the best channel to engage?

22 Createpowerful, personalized cross-channel experiencesthat deliverrelevant messagesvia a customer’spreferred channel.

23 <h3>Maximize AOV with personalized product recommendations</h3>

24 Building purchase confidence, speeding up decision making and eliminating the need to shop around remain some of the biggest challenges for ecommerce and marketing teams.

25 Insider’s AI learns your customers’ favourite things, based on browsing and purchase behavior. You can offer recommendations on your homepage, product pages, cart pages, emails, and messaging channels. Let shoppers know that you understand what they value and show them products that they will love.

26 This not only shorten their path to purchase, it also boosts both average order value and customer lifetime value.

27 <h3>Speed up the path to purchase with social proof</h3>

28 Nearly all fashion shoppers surveyed said thatcustomer reviewsare the number one factor that helps them decide whether to buy something or not. But they’re always hidden way down the page.

29 Give shoppers peace of mind by placing aproduct’s best reviewfront and centre, without masses of development time. Create trust in your brand andincrease conversion rates.

30 <h3>Trusted by 1000+ businesses, including:</h3>

31 Marks & Spencer increases cart recovery rate to 15.1%

32 Ready for peak? Strategies to maximize holiday revenue

33 Puma boosts conversion rates with holiday-themed gamification

34 <h2>Ready to learn more?</h2>

35 If you would like to discuss how any of these strategies would bring value to the Sweaty Betty customer experience, don’t hesitate to get in touch.