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Original 2026-01-01
Modified 2026-03-06
1 <p>Deloitte Back to School survey, 2018 estimates the B2S spending to touch $27.6 Billion in the US. Online search volumes globally will be 10% higher during this time, as reported by Google. Mobile searches for Back to School products are estimated to be 20X higher than before.</p>
1 <p>Deloitte Back to School survey, 2018 estimates the B2S spending to touch $27.6 Billion in the US. Online search volumes globally will be 10% higher during this time, as reported by Google. Mobile searches for Back to School products are estimated to be 20X higher than before.</p>
2 <p>Back to School season is a tremendous opportunity for marketers. With online search volumes rising, more people will buy essentials like clothing, school supplies, electronics, mobile phone plans, and cosmetics and beauty products from their favorite brands online and forgo the brick-and-mortar experience. </p>
2 <p>Back to School season is a tremendous opportunity for marketers. With online search volumes rising, more people will buy essentials like clothing, school supplies, electronics, mobile phone plans, and cosmetics and beauty products from their favorite brands online and forgo the brick-and-mortar experience. </p>
3 <p>To help marketers prepare for this shift, we’ve compiled eight real-life Back to School marketing strategies and proven tactics on how to fix the leak in your conversion funnel. In it, you’ll find new ways to drive demand across channels using methods like social proof, personalized onsite banners, captivating exit-intent overlays, and much more. </p>
3 <p>To help marketers prepare for this shift, we’ve compiled eight real-life Back to School marketing strategies and proven tactics on how to fix the leak in your conversion funnel. In it, you’ll find new ways to drive demand across channels using methods like social proof, personalized onsite banners, captivating exit-intent overlays, and much more. </p>
4 <p><strong>Key takeaways</strong></p>
4 <p><strong>Key takeaways</strong></p>
5 <ul><li>Learn how to optimize your budget with AI and machine learning-powered predictive segments. </li>
5 <ul><li>Learn how to optimize your budget with AI and machine learning-powered predictive segments. </li>
6 <li>Discover how to win back users and get last year’s shoppers to buy from you. </li>
6 <li>Discover how to win back users and get last year’s shoppers to buy from you. </li>
7 <li>Drive loyalty with compelling content and personalized offers. </li>
7 <li>Drive loyalty with compelling content and personalized offers. </li>
8 </ul><p><a><strong>Click here</strong></a> to amaze yourself and your valued customers.</p>
8 </ul><p><a><strong>Click here</strong></a> to amaze yourself and your valued customers.</p>
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