Rivalry2

MAXAROMA achieves $2.3M incremental revenue with Insider's personalization solutions
2026-03-06 00:24 Diff
https://useinsider.com/case-studies/maxaroma-casestudy/
Boost ROI and incremental revenue using AI-powered InStory across website and mobile channels
MAXAROMA encountered challenges due to its small team size and the requirement for a low-dev, quick ROI solution. The company sought a visual storytelling tool to effectively promote products and highlight their social activities on Instagram and YouTube podcasts. Personalizing the customer experience was a critical goal, alongside improving onsite engagement, increasing time spent on the site, and enhancing product discovery. MAXAROMA also aimed to educate customers in visually appealing ways, showcase product collaborations, and build brand awareness through compelling storytelling—all within a resource-efficient framework that could be swiftly implemented.
MAXAROMA implemented Insider’s InStory solution on its website and mobile channels to enhance customer experience and achieve its goals. InStory uses AI-powered recommendations and fullscreen visuals to help shoppers quickly discover personalized products, boosting onsite engagement and time spent on the site. It also allowed MAXAROMA to use visual storytelling to promote products and highlight social activities on Instagram and YouTube podcasts. By adopting InStory, MAXAROMA personalized the customer journey, educated shoppers, showcased collaborations, built brand awareness, and optimized resources, leading to a swift return on investment.
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/* Start Custom Fonts CSS */@font-face {
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    		<style id="wp-custom-css">
			.insiderone-generic-event-who-should-attend-container .attend-area {
    column-gap: 25px;
}
.insiderone-generic-event-who-should-attend-container .attend-area > div {
    flex: calc(50% - 25px) !important;
}
.insiderone-generic-event-hero-banner-container .insiderone-generic-event-hero-banner-content .insiderone-generic-event-hero-banner-content-right .insiderone-generic-event-hero-banner-form .actions input {
	justify-content:center;
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.insiderone-generic-event-hero-banner-container .insiderone-generic-event-hero-banner-content .insiderone-generic-event-hero-banner-content-right .insiderone-generic-event-hero-banner-form label {
    display: flex;
    align-items: center;
}
li.hs-form-checkbox span {
    margin-left: 10px !important;
}


/* Need this fixes to add the widget files */
.insiderone-ghs-hero-banner-container .hs-fieldtype-checkbox.field.hs-form-field label {
    display: flex !important;
}
.insiderone-ghs-hero-banner-container .hs-fieldtype-checkbox.field.hs-form-field li.hs-form-checkbox label {
    display: flex !important;
    align-items: center !important;
}
.insiderone-ghs-hero-banner-container .hs-fieldtype-checkbox.field.hs-form-field li.hs-form-checkbox span {
    margin-left: 10px;
}

.insiderone-ghs-hero-banner-content img[src=''] {
    display: none;
}
.insiderone-ghs-hero-banner-form-inner .hs_submit.hs-submit input {
justify-content: center;
}


.speaker-featured-left-right .speaker-featured-image-container, .speaker-featured-no-bio-left-right .speaker-featured-image-container {
    justify-content: center !important;
}
.speaker-featured-image-container img {
    height: 100% !important;
    width: auto !important;
}
.speaker-featured-image-container, .speaker-featured-no-bio-image-container {
    align-items: initial !important;
}

.speaker-featured-image-container, .speaker-featured-no-bio-image-container {
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}
.speaker-featured-left-right-container, .speaker-featured-no-bio-left-right-container {
        justify-content: space-between;

}
.insiderone-gmc-speaker-list-item-img {
    aspect-ratio: 304 / 344;
    position: relative;
}
.insiderone-gmc-speaker-list-item-img img {
    position: absolute;
    bottom: 0;
}
/* Need this fixes to add the widget files */








.single-news-latest-posts .post .post-title h5{
	height: 90px!important;
}

.migration-lab-reviews{
	    background-repeat: no-repeat;
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}


/* EVENT QUICKFIXES */

	.insiderone-ghs-speaker-list-item-img img{
	width: 100%;
}


@media only screen and (max-width:767px){
	.insiderone-ghs-hero-banner-container .insiderone-ghs-bottom-logos .logo_items{
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}

/* EVENT QUICKFIXES */



.homepage-logo-reel-row, .homepage-hero-logo-reel{
	height: 35px;
}

.homepage-core-differentiators-body-item-media img{
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}

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}

.cli-bar-message a{
	color:#50E9C3;
}
	
main.flexible-layout{
	overflow-x:hidden;
}

a#wt-cli-accept-all-btn, a#wt-cli-accept-btn{
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    justify-content: center;
    align-items: center;
}



.cli-bar-btn_container{
	margin-top: 10px;
}

#wt-cli-accept-all-btn{
	font-weight: 800!important;
}

a#wt-cli-reject-btn, a#wt-cli-accept-btn{
	font-weight: 400!important;
}

.headbackground .post-head-container .post-info-container h2{
	color: #F8F8F8
}

body:has(.footer-light) .footer-newsletter-select2-dropdown .select2-results__option {
    color: #261a28 !important;
}

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        font-size: 30px;
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}

.footer-badges .badge{
	width: 64px;
	height: 64px;
}

.footer-badges .badge img{
	width: 100%;
}

@media screen and (min-width:1024px){
	.header-menu-list{
	overflow-x:hidden;
}
}

@media only screen and (min-width: 320px) and (max-width: 767px) {
    .header.header-insiderone .header-banner a {
        font-size: 3vw;
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}

@media only screen and (max-width:768px){
	
	.header-menu-item-lang.show svg {
    transform: rotate(180deg);
    transition: all 0.3s 
ease-in;
}

.header-menu-item-lang.show{
    transition: all 0.3s 
ease-in;
}
.header-menu-item-lang-list {
    position: relative;
}
	
	
	@media screen and (min-width:768px){
		.cli-bar-container.cli-style-v2 .cli-bar-message{
	font-size:10px!important;
	}
}	

	.cli-bar-btn_container{
		display: flex!important;
	}

	
.cli-bar-btn_container a{
		font-size:3vw!important;
		width:30%!important;
		padding:2vw!important;
		display:flex!important;
		justify-content:center!important;
		align-items:center!important;
	}
	#wt-cli-cookie-banner .cli-bar-container  .cli-bar-message{
		font-size:2.5vw!important;
		height: 30vw;
		overflow-y: scroll;
		-ms-overflow-style: none;
		scrollbar-width: none;
	}
	#wt-cli-cookie-banner .cli-bar-container  .cli-bar-message::::-webkit-scrollbar {
    display: none;
}

}

#resources-post-slider{
	display:none;
}



.cli-bar-message {
	width:100%; 
}
.cli-tab-section {
    padding: 0 2px;
}
.cli-switch input:checked + .cli-slider {
    background-color: #EEE;
}
.cli-tab-footer .wt-cli-privacy-accept-btn {
    background-color: #50E9C3;
    color: #261A28;
    font-weight: 500;
    font-size: 16px;
}
.cli-tab-header {
    border-radius: 10px;
    background: var(--Light-Third-Card, radial-gradient(74.99% 100% at 0% 25.01%, rgba(244, 72, 43, 0.03) 0%, rgba(244, 72, 43, 0.00) 75%), radial-gradient(114.73% 141.42% at 100% 100%, rgba(244, 72, 43, 0.03) 0%, rgba(244, 72, 43, 0.00) 75%), linear-gradient(0deg, rgba(255, 255, 255, 0.70) 0%, rgba(255, 255, 255, 0.70) 100%), rgba(239, 235, 228, 0.70));
    box-shadow: 0 0 0 1px var(--Shadow-Dark-M, rgba(38, 26, 40, 0.10));
}
.cli-modal-content.cli-bar-popup {
	border-radius: var(--Radius-2XL, 32px);
background: var(--Light-Second-Card, radial-gradient(74.99% 100% at 0% 25.01%, rgba(244, 72, 43, 0.03) 0%, rgba(244, 72, 43, 0.00) 75%), radial-gradient(114.73% 141.42% at 100% 100%, rgba(244, 72, 43, 0.03) 0%, rgba(244, 72, 43, 0.00) 100%), linear-gradient(0deg, rgba(255, 255, 255, 0.45) 0%, rgba(255, 255, 255, 7) 100%), rgba(239, 235, 228, 1));

/* Surface Shadow/M */
box-shadow: 0 6px 6px -3px var(--Shadow-Dark-S, rgba(38, 26, 40, 0.05)), 0 3px 3px -1.5px var(--Shadow-Dark-S, rgba(38, 26, 40, 0.05)), 0 1px 1px -0.5px var(--Shadow-Dark-S, rgba(38, 26, 40, 0.05)), 0 0 0 1px var(--Shadow-Dark-M, rgba(38, 26, 40, 0.10));
}

a#wt-cli-reject-btn, a#wt-cli-accept-btn {
	border-radius: var(--Radius-Curve, 3600px);
    background: var(--Surface-Dark, #FAFAFA);
    box-shadow: 0 0 0 1px var(--Shadow-Dark-M, rgba(38, 26, 40, 0.10));
}
div#cookie-law-info-bar {
    max-width: 920px;
    left: 50%;
    transform: translateX(-50%);
}
.cli-bar-btn_container {
    display: flex;
    gap: 8px;
}
a#wt-cli-accept-all-btn,a#wt-cli-accept-btn {
    margin-left: 0 !important;
    margin-right: 0 !important;
}
a#wt-cli-settings-btn {
    border: none !important;
    padding: 0;
}
@media screen and (max-width:768px) {
	a#wt-cli-accept-all-btn {
    width: 100%;
}
	.cli-bar-btn_container {
    display: flex;
    flex-wrap: wrap;
    text-align: center;
    justify-content: space-between;
}
a#wt-cli-reject-btn, a#wt-cli-accept-btn {
    width: 48%;
	
}
}








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    filter: brightness(0.9);
}

	.homepage-case-study-body-item-content-start .number {
    text-transform: uppercase;
}

.insiderone-text-with-image-details a:hover svg path {
    stroke: #E92E2F;
    transition: none;
}

.insiderone-text-with-image-details a:hover {
    color: #E92E2F;
    transition: none;
}
.insiderone-partner-listing-container .insiderone-partner-listing-container-integration-link svg {
    width: 16px;
}


.insiderone-icon-cards-grid-item-title h3 {
    font-family: 'Figtree' !important;
    line-height: 40px !important;
}

a.insiderone-text-with-image-rows-item-cta-link:hover svg.btn-arrow path {
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}

a.insiderone-text-with-image-rows-item-cta-link:hover span {
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.insiderone-faq-container .insiderone-faq-title {
	opacity:1;
}

.insiderone-faq-container .insiderone-faq-item .insiderone-faq-question .insiderone-faq-question-icon {
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}

@media screen and (min-width: 1440px) {
    .insiderone-hero-banner-container {
        background-position-y: bottom;
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}



@media screen and (min-width: 1024px) {
	
	.insiderone-hero-banner-container .insiderone-hero-banner-content .insiderone-hero-banner-content-right .insiderone-hero-banner-form {
		padding:20px !important
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	@media screen and (min-width: 768px) {
    .insiderone-hero-banner-container .insiderone-hero-banner-content {
        gap: 80px;
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}
    .insiderone-report-tabs-container .insiderone-report-tabs-nav .insiderone-report-tabs-nav-item {
        padding: 12px 0;
        line-height: 16px;
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}

.insiderone-locations-slider-slides .swiper-slide {
    /*margin-right: 24px !important;*/
}

.homepage-case-study {
    background: linear-gradient(180deg, #efebe4, #fafafa);
}


.insiderone-complex-reel-container-wrap .insiderone-complex-reel-container-widget-title-wrap h2 {
    font-family: 'Red Hat Display' !important;
}

.insiderone-text-with-image-container .insiderone-text-with-image-description p,.insiderone-text-with-image-text p {
	    font-family: "Figtree", sans-serif !important;

}


.insiderone-hero-banner-content-buttons a.inso-btn-transparent:hover {
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}


.insiderone-simple-testimonial-inner-container a {
    transition: 0.4s;
}

.insiderone-simple-testimonial-inner-container a:hover {
    color: #F4482B;
    transition: 0.4s;
}

.insiderone-comparison-general-container.mobile-cloned {
    padding: 0;
    background: transparent;
}
.insiderone-report-card-cta-main-container a:hover svg path,.insiderone-rich-text-button-section a.inso-btn-transparent:hover svg path,.insiderone-locations-slider-item-content a:hover svg path,.insiderone-icon-cards-container .insiderone-icon-cards-button-group .inso-btn:not(.inso-btn-primary):hover svg path {
	stroke:#E92E2F;
}
.homepage-insider-one-ai-body-content-item a:hover {
    color: #E92E2F;
}
 
.insiderone-glossy-metrics_wrapper h2 {
    font-weight: 400 !important;
}

.insiderone-icon-cards-button-group a:last-child,.insiderone-complex-reel-container-wrap .btn svg path {
		transition:all .2s ease-in-out;

}

a.insiderone-partner-listing-container-integration-link:hover:after, .insiderone-icon-cards-grid a:hover:after,.insiderone-partner-listing-container .insiderone-partner-listing-container-integration-link:hover:after {
    content: "";
filter:brightness(0) saturate(100%) invert(38%) sepia(79%) saturate(2904%) hue-rotate(344deg) brightness(97%) contrast(98%);
}

@media screen and (max-width: 1024px) {
    .insiderone-text-with-image-container .insiderone-text-with-image-visual {
        max-height: fit-content !important;
    }
}

.insiderone-testimonials-slider-middle img[src=""] {
    display: none;
}


@media screen and (max-width: 1023px) {
	.homepage-insider-one-ai-slide-item-content-start h3 {
    color: #261A28 !important;
}
    .insiderone-text-with-image-rows-container .insiderone-text-with-image-rows-content .insiderone-text-with-image-rows-right .insiderone-text-with-image-rows-text-panel .insiderone-text-with-image-rows-item-image img {
        height: auto;
    }
	

.insiderone-text-over-image-container:after {
    z-index: 3 !important;
}



@media screen and (max-width:768px) {
	
		.homepage-case-study-body-item-content-start .number {
		        font-size: 56px !important;

}
	
	.homepage-case-study-body-item-content-end img {
    height: 96px !important;
}
	
	.insiderone-hero-banner-container:not(.insiderone-hero-banner-container.case) {
    padding: 144px 0 32px 0 !important;
}
	a.insiderone-report-tabs-nav-item {
    white-space: pre-line !important;
}
	.comparison-ratings .brand-mobile {
    width: 100px !important;
}
}		</style>
		
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		<div data-elementor-type="wp-post" data-elementor-id="497299" class="elementor elementor-497299" data-elementor-post-type="case-studies">
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													<img decoding="async" width="388" height="78" src="https://insiderone.com/assets/media/2024/09/maxaroma-logo.png" class="attachment-full size-full wp-image-493740" alt="" srcset="https://insiderone.com/assets/media/2024/09/maxaroma-logo.png 388w, https://insiderone.com/assets/media/2024/09/maxaroma-logo-300x60.png 300w" sizes="(max-width: 388px) 100vw, 388px" />													</div>
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			<h6 class="elementor-heading-title elementor-size-default">Success Story</h6>		</div>
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			<h1 class="elementor-heading-title elementor-size-default">MAXAROMA generated $2.3 Million in incremental revenue through personalization program using Insider</h1>		</div>
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			<h6 class="elementor-heading-title elementor-size-default">Personalization</h6>		</div>
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			<h6 class="elementor-heading-title elementor-size-default">Beauty &amp; Cosmetics</h6>		</div>
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													<img fetchpriority="high" decoding="async" width="1023" height="895" src="https://insiderone.com/assets/media/2024/09/maxaroma-banner.png" class="attachment-full size-full wp-image-493741" alt="" srcset="https://insiderone.com/assets/media/2024/09/maxaroma-banner.png 1023w, https://insiderone.com/assets/media/2024/09/maxaroma-banner-300x262.png 300w, https://insiderone.com/assets/media/2024/09/maxaroma-banner-768x672.png 768w" sizes="(max-width: 1023px) 100vw, 1023px" />													</div>
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						<div class="elementor-element elementor-element-f5f59c0 elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-text-editor" data-id="f5f59c0" data-element_type="widget" data-widget_type="text-editor.default">
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							<p>$2.3M</p>						</div>
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				<div class="elementor-element elementor-element-a895973 elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-text-editor" data-id="a895973" data-element_type="widget" data-widget_type="text-editor.default">
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							<p>incremental revenue generated</p><p> from the personalization program</p>						</div>
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							<p>75% ROI</p>						</div>
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				<div class="elementor-element elementor-element-e7111a4 elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-text-editor" data-id="e7111a4" data-element_type="widget" data-widget_type="text-editor.default">
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							<p>specific to personalized</p><p>product recommendations</p>						</div>
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							<p><strong>Industry</strong></p>						</div>
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							<p>Retail</p>						</div>
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							<p><strong>Category</strong></p>						</div>
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							<p>Personalization</p>						</div>
				</div>
				<div class="elementor-element elementor-element-ce2c8ef elementor-widget elementor-widget-text-editor" data-id="ce2c8ef" data-element_type="widget" data-widget_type="text-editor.default">
				<div class="elementor-widget-container">
							<p><strong>Channels</strong></p>						</div>
				</div>
				<div class="elementor-element elementor-element-1ce0841 elementor-widget elementor-widget-text-editor" data-id="1ce0841" data-element_type="widget" data-widget_type="text-editor.default">
				<div class="elementor-widget-container">
							<p>Onsite</p>						</div>
				</div>
				<div class="elementor-element elementor-element-3dc607d elementor-widget elementor-widget-text-editor" data-id="3dc607d" data-element_type="widget" data-widget_type="text-editor.default">
				<div class="elementor-widget-container">
							<p><strong>Solutions</strong></p>						</div>
				</div>
				<div class="elementor-element elementor-element-8b39475 elementor-widget elementor-widget-text-editor" data-id="8b39475" data-element_type="widget" data-widget_type="text-editor.default">
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							<p>InStory</p>						</div>
				</div>
					</div>
		</div>
					</div>
		</section>
					</div>
		</div>
				<div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-ee8e76b" data-id="ee8e76b" data-element_type="column">
			<div class="elementor-widget-wrap elementor-element-populated">
						<section class="elementor-section elementor-inner-section elementor-element elementor-element-a7ddf58 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="a7ddf58" data-element_type="section" data-settings="{&quot;background_background&quot;:&quot;classic&quot;}">
						<div class="elementor-container elementor-column-gap-default">
					<div class="elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-bab56fe" data-id="bab56fe" data-element_type="column">
			<div class="elementor-widget-wrap elementor-element-populated">
						<div class="elementor-element elementor-element-c9faf9a elementor-widget elementor-widget-image" data-id="c9faf9a" data-element_type="widget" data-widget_type="image.default">
				<div class="elementor-widget-container">
													<img loading="lazy" decoding="async" width="79" height="54" src="https://insiderone.com/assets/media/2023/07/cs_quote.svg" class="attachment-full size-full wp-image-426401" alt="" />													</div>
				</div>
				<div class="elementor-element elementor-element-edfc233 elementor-widget elementor-widget-text-editor" data-id="edfc233" data-element_type="widget" data-widget_type="text-editor.default">
				<div class="elementor-widget-container">
							<p>MAXAROMA partnered with Insider to enhance product discovery, boost onsite engagement, and increase time spent on their site by implementing Insider&#8217;s InStory solution. By integrating AI-powered recommendations using InStory and engaging fullscreen experiences across their website and mobile channels, MAXAROMA significantly enhanced product discovery and customer engagement. This innovative approach led to impressive results, including $2.3 million in incremental revenue, and a 75% ROI specifically from personalized product recommendations.</p>						</div>
				</div>
				<div class="elementor-element elementor-element-1191066 elementor-widget elementor-widget-text-editor" data-id="1191066" data-element_type="widget" data-widget_type="text-editor.default">
				<div class="elementor-widget-container">
							<p><strong>Hamed Arefin, VP &amp; Co-Founder</strong></p>						</div>
				</div>
				<div class="elementor-element elementor-element-a819e0a elementor-widget elementor-widget-image" data-id="a819e0a" data-element_type="widget" data-widget_type="image.default">
				<div class="elementor-widget-container">
													<img decoding="async" width="388" height="78" src="https://insiderone.com/assets/media/2024/09/maxaroma-logo.png" class="attachment-full size-full wp-image-493740" alt="" srcset="https://insiderone.com/assets/media/2024/09/maxaroma-logo.png 388w, https://insiderone.com/assets/media/2024/09/maxaroma-logo-300x60.png 300w" sizes="(max-width: 388px) 100vw, 388px" />													</div>
				</div>
					</div>
		</div>
					</div>
		</section>
					</div>
		</div>
					</div>
		</section>
				<section class="elementor-section elementor-top-section elementor-element elementor-element-4c4d743 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="4c4d743" data-element_type="section">
						<div class="elementor-container elementor-column-gap-default">
					<div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c006d6a" data-id="c006d6a" data-element_type="column">
			<div class="elementor-widget-wrap elementor-element-populated">
						<div class="elementor-element elementor-element-620d47d elementor-widget elementor-widget-text-editor" data-id="620d47d" data-element_type="widget" data-widget_type="text-editor.default">
				<div class="elementor-widget-container">
							<p>Executive summary</p>						</div>
				</div>
				<div class="elementor-element elementor-element-75f961a elementor-widget elementor-widget-text-editor" data-id="75f961a" data-element_type="widget" data-widget_type="text-editor.default">
				<div class="elementor-widget-container">
							<p>MAXAROMA partnered with Insider to enhance product discovery, boost onsite engagement, and increase time spent on their site by implementing Insider&#8217;s InStory solution. By integrating AI-powered recommendations using InStory and engaging fullscreen experiences across their website and mobile channels, MAXAROMA significantly enhanced product discovery and customer engagement. This innovative approach led to impressive results, including $2.3 million in incremental revenue, and a 75% ROI specifically from personalized product recommendations.</p>						</div>
				</div>
					</div>
		</div>
					</div>
		</section>
				<section class="elementor-section elementor-top-section elementor-element elementor-element-79f7911 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="79f7911" data-element_type="section" data-settings="{&quot;background_background&quot;:&quot;classic&quot;}">
						<div class="elementor-container elementor-column-gap-default">
					<div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-dd829cc" data-id="dd829cc" data-element_type="column">
			<div class="elementor-widget-wrap elementor-element-populated">
						<div class="elementor-element elementor-element-d97892f elementor-align-center elementor-widget__width-auto elementor-widget elementor-widget-button" data-id="d97892f" data-element_type="widget" data-widget_type="button.default">
				<div class="elementor-widget-container">
							<div class="elementor-button-wrapper">
					<a class="elementor-button elementor-button-link elementor-size-sm" href="https://insiderone.com/assets/media/2024/09/MaxAroma-casestudy.pdf" target="_blank">
						<span class="elementor-button-content-wrapper">
									<span class="elementor-button-text">Download as PDF</span>
					</span>
					</a>
				</div>
						</div>
				</div>
				<div class="elementor-element elementor-element-a8373b5 elementor-align-center elementor-widget__width-auto elementor-widget elementor-widget-button" data-id="a8373b5" data-element_type="widget" data-widget_type="button.default">
				<div class="elementor-widget-container">
							<div class="elementor-button-wrapper">
					<a class="elementor-button elementor-button-link elementor-size-sm" href="https://insiderone.com/request-a-demo/" target="_blank">
						<span class="elementor-button-content-wrapper">
									<span class="elementor-button-text">Get a demo</span>
					</span>
					</a>
				</div>
						</div>
				</div>
					</div>
		</div>
					</div>
		</section>
				<section class="elementor-section elementor-top-section elementor-element elementor-element-30b433d elementor-reverse-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="30b433d" data-element_type="section" data-settings="{&quot;background_background&quot;:&quot;classic&quot;}">
						<div class="elementor-container elementor-column-gap-default">
					<div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-80f944b" data-id="80f944b" data-element_type="column">
			<div class="elementor-widget-wrap elementor-element-populated">
						<div class="elementor-element elementor-element-6a196bb elementor-widget elementor-widget-text-editor" data-id="6a196bb" data-element_type="widget" data-widget_type="text-editor.default">
				<div class="elementor-widget-container">
							<p>About MaxAroma</p>						</div>
				</div>
				<div class="elementor-element elementor-element-03dc49d elementor-widget elementor-widget-text-editor" data-id="03dc49d" data-element_type="widget" data-widget_type="text-editor.default">
				<div class="elementor-widget-container">
							<p>MaxAroma.com, founded in 2010 by a husband and wife in New York City, was born from their shared passion for fragrances. The company has earned an international reputation for delivering high-quality cosmetics and exceptional customer service. Catering to today’s fashion-conscious and value-driven consumers, MaxAroma.com offers top-notch products at significant savings. Their trained fragrance consultants provide personalized service and expert advice on popular, classic, and hard-to-find fragrances, ensuring a tailored shopping experience that meets diverse customer needs.</p>						</div>
				</div>
					</div>
		</div>
				<div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-9691a9f" data-id="9691a9f" data-element_type="column">
			<div class="elementor-widget-wrap elementor-element-populated">
						<div class="elementor-element elementor-element-cdc8d8b elementor-widget-mobile__width-inherit elementor-widget elementor-widget-image" data-id="cdc8d8b" data-element_type="widget" data-widget_type="image.default">
				<div class="elementor-widget-container">
													<img loading="lazy" decoding="async" width="1090" height="941" src="https://insiderone.com/assets/media/2024/09/maxaroma-about.png" class="attachment-full size-full wp-image-493752" alt="" srcset="https://insiderone.com/assets/media/2024/09/maxaroma-about.png 1090w, https://insiderone.com/assets/media/2024/09/maxaroma-about-300x259.png 300w, https://insiderone.com/assets/media/2024/09/maxaroma-about-1024x884.png 1024w, https://insiderone.com/assets/media/2024/09/maxaroma-about-768x663.png 768w" sizes="(max-width: 1090px) 100vw, 1090px" />													</div>
				</div>
					</div>
		</div>
					</div>
		</section>
				<section class="elementor-section elementor-top-section elementor-element elementor-element-a8b4073 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="a8b4073" data-element_type="section">
						<div class="elementor-container elementor-column-gap-default">
					<div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d5bb2ef" data-id="d5bb2ef" data-element_type="column">
			<div class="elementor-widget-wrap elementor-element-populated">
						<div class="elementor-element elementor-element-f4f6f31 elementor-widget elementor-widget-text-editor" data-id="f4f6f31" data-element_type="widget" data-widget_type="text-editor.default">
				<div class="elementor-widget-container">
							<p>Why Insider?</p>						</div>
				</div>
				<div class="elementor-element elementor-element-32c1982 elementor-widget elementor-widget-text-editor" data-id="32c1982" data-element_type="widget" data-widget_type="text-editor.default">
				<div class="elementor-widget-container">
							<p>MAXAROMA collaborated with Insider to enhance product discovery, boost onsite engagement, and increase time spent on their site.</p>						</div>
				</div>
				<div class="elementor-element elementor-element-018195c elementor-widget elementor-widget-text-editor" data-id="018195c" data-element_type="widget" data-widget_type="text-editor.default">
				<div class="elementor-widget-container">
							<p>MAXAROMA appreciates the Insider platform&#8217;s low development requirements that are easy to set up and use, which allow for quicker ROI. They also value our ability to engage anonymous traffic and our strong visual storytelling features.</p>						</div>
				</div>
					</div>
		</div>
					</div>
		</section>
		<div class="elementor-element elementor-element-44e7158 e-flex e-con-boxed e-con e-parent" data-id="44e7158" data-element_type="container">
					<div class="e-con-inner">
				<div class="elementor-element elementor-element-69a8ce7 elementor-widget elementor-widget-text-editor" data-id="69a8ce7" data-element_type="widget" data-widget_type="text-editor.default">
				<div class="elementor-widget-container">
							<p>USE CASE #1</p>						</div>
				</div>
				<div class="elementor-element elementor-element-10fd087 elementor-widget elementor-widget-text-editor" data-id="10fd087" data-element_type="widget" data-widget_type="text-editor.default">
				<div class="elementor-widget-container">
							<p>Boost ROI and incremental revenue using AI-powered InStory across website and mobile channels</p>						</div>
				</div>
				<div class="elementor-element elementor-element-a40d8fb elementor-hidden-desktop elementor-hidden-tablet elementor-widget elementor-widget-image" data-id="a40d8fb" data-element_type="widget" data-widget_type="image.default">
				<div class="elementor-widget-container">
													<img loading="lazy" decoding="async" width="778" height="3576" src="https://insiderone.com/assets/media/2024/09/maxaroma-use-case-1-mobile.png" class="attachment-full size-full wp-image-493826" alt="" srcset="https://insiderone.com/assets/media/2024/09/maxaroma-use-case-1-mobile.png 778w, https://insiderone.com/assets/media/2024/09/maxaroma-use-case-1-mobile-65x300.png 65w, https://insiderone.com/assets/media/2024/09/maxaroma-use-case-1-mobile-223x1024.png 223w, https://insiderone.com/assets/media/2024/09/maxaroma-use-case-1-mobile-768x3530.png 768w" sizes="(max-width: 778px) 100vw, 778px" />													</div>
				</div>
				<div class="elementor-element elementor-element-811ff86 elementor-widget elementor-widget-text-editor" data-id="811ff86" data-element_type="widget" data-widget_type="text-editor.default">
				<div class="elementor-widget-container">
							<p><span style="white-space-collapse: preserve;">The challenge</span></p>						</div>
				</div>
				<div class="elementor-element elementor-element-6c03549 elementor-widget elementor-widget-text-editor" data-id="6c03549" data-element_type="widget" data-widget_type="text-editor.default">
				<div class="elementor-widget-container">
							<p>MAXAROMA encountered challenges due to its small team size and the requirement for a low-dev, quick ROI solution. The company sought a visual storytelling tool to effectively promote products and highlight their social activities on Instagram and YouTube podcasts. Personalizing the customer experience was a critical goal, alongside improving onsite engagement, increasing time spent on the site, and enhancing product discovery. MAXAROMA also aimed to educate customers in visually appealing ways, showcase product collaborations, and build brand awareness through compelling storytelling—all within a resource-efficient framework that could be swiftly implemented.</p>						</div>
				</div>
				<div class="elementor-element elementor-element-08e0ffc elementor-widget elementor-widget-text-editor" data-id="08e0ffc" data-element_type="widget" data-widget_type="text-editor.default">
				<div class="elementor-widget-container">
							<p><span style="white-space-collapse: preserve;">The solution</span></p>						</div>
				</div>
				<div class="elementor-element elementor-element-6e33181 elementor-widget elementor-widget-text-editor" data-id="6e33181" data-element_type="widget" data-widget_type="text-editor.default">
				<div class="elementor-widget-container">
							<p>MAXAROMA implemented Insider&#8217;s InStory solution on its website and mobile channels to enhance customer experience and achieve its goals. InStory uses AI-powered recommendations and fullscreen visuals to help shoppers quickly discover personalized products, boosting onsite engagement and time spent on the site. It also allowed MAXAROMA to use visual storytelling to promote products and highlight social activities on Instagram and YouTube podcasts. By adopting InStory, MAXAROMA personalized the customer journey, educated shoppers, showcased collaborations, built brand awareness, and optimized resources, leading to a swift return on investment.</p>						</div>
				</div>
				<div class="elementor-element elementor-element-450e4fd elementor-hidden-mobile elementor-widget elementor-widget-image" data-id="450e4fd" data-element_type="widget" data-widget_type="image.default">
				<div class="elementor-widget-container">
													<img loading="lazy" decoding="async" width="2638" height="1863" src="https://insiderone.com/assets/media/2024/09/maxaroma-use-case-1-2.png" class="attachment-full size-full wp-image-493825" alt="" srcset="https://insiderone.com/assets/media/2024/09/maxaroma-use-case-1-2.png 2638w, https://insiderone.com/assets/media/2024/09/maxaroma-use-case-1-2-300x212.png 300w, https://insiderone.com/assets/media/2024/09/maxaroma-use-case-1-2-1024x723.png 1024w, https://insiderone.com/assets/media/2024/09/maxaroma-use-case-1-2-768x542.png 768w" sizes="(max-width: 2638px) 100vw, 2638px" />													</div>
				</div>
					</div>
				</div>
				<section class="elementor-section elementor-top-section elementor-element elementor-element-f328ab8 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="f328ab8" data-element_type="section" data-settings="{&quot;background_background&quot;:&quot;classic&quot;}">
						<div class="elementor-container elementor-column-gap-default">
					<div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a85f2f7" data-id="a85f2f7" data-element_type="column">
			<div class="elementor-widget-wrap elementor-element-populated">
						<div class="elementor-element elementor-element-73d2ea5 elementor-widget elementor-widget-text-editor" data-id="73d2ea5" data-element_type="widget" data-widget_type="text-editor.default">
				<div class="elementor-widget-container">
							<p>The results</p>						</div>
				</div>
				<section class="elementor-section elementor-inner-section elementor-element elementor-element-238757f elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="238757f" data-element_type="section" data-settings="{&quot;background_background&quot;:&quot;classic&quot;}">
						<div class="elementor-container elementor-column-gap-default">
					<div class="elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-9f0ce39" data-id="9f0ce39" data-element_type="column">
			<div class="elementor-widget-wrap elementor-element-populated">
						<div class="elementor-element elementor-element-98d37c4 elementor-widget elementor-widget-text-editor" data-id="98d37c4" data-element_type="widget" data-widget_type="text-editor.default">
				<div class="elementor-widget-container">
							<p>75%</p>						</div>
				</div>
				<div class="elementor-element elementor-element-1f79543 elementor-widget elementor-widget-text-editor" data-id="1f79543" data-element_type="widget" data-widget_type="text-editor.default">
				<div class="elementor-widget-container">
							<p>ROI specific to personalized <br />product recommendations</p>						</div>
				</div>
					</div>
		</div>
				<div class="elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-4698f58" data-id="4698f58" data-element_type="column">
			<div class="elementor-widget-wrap elementor-element-populated">
						<div class="elementor-element elementor-element-e207917 elementor-widget elementor-widget-text-editor" data-id="e207917" data-element_type="widget" data-widget_type="text-editor.default">
				<div class="elementor-widget-container">
							<p>$2.3M</p>						</div>
				</div>
				<div class="elementor-element elementor-element-a2b5260 elementor-widget elementor-widget-text-editor" data-id="a2b5260" data-element_type="widget" data-widget_type="text-editor.default">
				<div class="elementor-widget-container">
							<p>incremental revenue generated<br />from the program</p>						</div>
				</div>
					</div>
		</div>
				<div class="elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-26cb737" data-id="26cb737" data-element_type="column">
			<div class="elementor-widget-wrap elementor-element-populated">
						<div class="elementor-element elementor-element-f7e4fe0 elementor-widget elementor-widget-text-editor" data-id="f7e4fe0" data-element_type="widget" data-widget_type="text-editor.default">
				<div class="elementor-widget-container">
							<p>7%</p>						</div>
				</div>
				<div class="elementor-element elementor-element-eca3d07 elementor-widget elementor-widget-text-editor" data-id="eca3d07" data-element_type="widget" data-widget_type="text-editor.default">
				<div class="elementor-widget-container">
							<p>increase<br />in CTR</p>						</div>
				</div>
					</div>
		</div>
					</div>
		</section>
					</div>
		</div>
					</div>
		</section>
				<section class="elementor-section elementor-top-section elementor-element elementor-element-cf13b11 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="cf13b11" data-element_type="section">
						<div class="elementor-container elementor-column-gap-default">
					<div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3a87f4c" data-id="3a87f4c" data-element_type="column">
			<div class="elementor-widget-wrap elementor-element-populated">
						<div class="elementor-element elementor-element-799632e elementor-widget elementor-widget-text-editor" data-id="799632e" data-element_type="widget" data-widget_type="text-editor.default">
				<div class="elementor-widget-container">
							<p>Summary</p>						</div>
				</div>
				<div class="elementor-element elementor-element-d2e1cce elementor-widget elementor-widget-text-editor" data-id="d2e1cce" data-element_type="widget" data-widget_type="text-editor.default">
				<div class="elementor-widget-container">
							<p>Implementing Insider’s AI-powered InStory on its website and mobile channels enabled MAXAROMA to generate $2.3 million in incremental revenue, and see a 75% ROI specifically from personalized product recommendations.</p>						</div>
				</div>
					</div>
		</div>
					</div>
		</section>
				<section class="elementor-section elementor-top-section elementor-element elementor-element-e53af7f elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="e53af7f" data-element_type="section" data-settings="{&quot;background_background&quot;:&quot;classic&quot;}">
						<div class="elementor-container elementor-column-gap-default">
					<div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-0dd3858" data-id="0dd3858" data-element_type="column">
			<div class="elementor-widget-wrap elementor-element-populated">
						<div class="elementor-element elementor-element-db3cb26 elementor-widget elementor-widget-text-editor" data-id="db3cb26" data-element_type="widget" data-widget_type="text-editor.default">
				<div class="elementor-widget-container">
							<p>Looking ahead</p>						</div>
				</div>
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                        <h4 id='wt-cli-privacy-title'>Privacy Overview</h4>                        <div class="cli-privacy-content">
                            <div class="cli-privacy-content-text">This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.</div>
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                            <a id="wt-cli-tab-link-necessary" tabindex="0" role="tab" aria-expanded="false" aria-describedby="wt-cli-tab-necessary" aria-controls="wt-cli-tab-necessary" class="cli-nav-link cli-settings-mobile" data-target="necessary" data-toggle="cli-toggle-tab">
                                Necessary                            </a>
                                                                                        <div class="wt-cli-necessary-checkbox">
                                    <input type="checkbox" class="cli-user-preference-checkbox" id="wt-cli-checkbox-necessary" aria-label="Necessary" data-id="checkbox-necessary" checked="checked" />
                                    <label class="form-check-label" for="wt-cli-checkbox-necessary"> Necessary </label>
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                            <div id="wt-cli-tab-necessary" tabindex="0" role="tabpanel" aria-labelledby="wt-cli-tab-link-necessary" class="cli-tab-pane cli-fade" data-id="necessary">
                            <div class="wt-cli-cookie-description">Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously.
<table class="wt-cli-element cookielawinfo-row-cat-table cookielawinfo-winter"><thead><tr><th scope="col" class="cookielawinfo-column-1">Cookie</th><th scope="col" class="cookielawinfo-column-3">Duration</th><th scope="col" class="cookielawinfo-column-4">Description</th></tr></thead><tbody><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">__cf_bm</td><td class="cookielawinfo-column-3">1 hour</td><td class="cookielawinfo-column-4">This cookie, set by Cloudflare, is used to support Cloudflare Bot Management.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">__Secure-ENID</td><td class="cookielawinfo-column-3">1 year 1 month</td><td class="cookielawinfo-column-4">The __Secure-ENID cookie is a type of secure cookie used for authentication and to ensure the security of user sessions.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_cfuvid</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">Cloudflare sets this cookie to track users across sessions to optimize user experience by maintaining session consistency and providing personalized services</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_GRECAPTCHA</td><td class="cookielawinfo-column-3">6 months</td><td class="cookielawinfo-column-4">Google Recaptcha service sets this cookie to identify bots to protect the website against malicious spam attacks.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_shopify_essential</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">Shopify sets this cookie, which contains essential information required for the proper functioning of a store, such as session details, checkout information and anti-tampering data.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">AWSALBCORS</td><td class="cookielawinfo-column-3">7 days</td><td class="cookielawinfo-column-4">Amazon Web Services set this cookie for load balancing.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">connect.sid</td><td class="cookielawinfo-column-3">2 hours</td><td class="cookielawinfo-column-4">This cookie is used for authentication and for secure log-in. It registers the log-in information.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">cookielawinfo-checkbox-advertisement</td><td class="cookielawinfo-column-3">1 year</td><td class="cookielawinfo-column-4">The cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Advertisement".</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">cookielawinfo-checkbox-analytics</td><td class="cookielawinfo-column-3">1 year</td><td class="cookielawinfo-column-4">This cookies is set by GDPR Cookie Consent WordPress Plugin. The cookie is used to remember the user consent for the cookies under the category "Analytics".</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">cookielawinfo-checkbox-necessary</td><td class="cookielawinfo-column-3">1 year</td><td class="cookielawinfo-column-4">This cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">cookielawinfo-checkbox-performance</td><td class="cookielawinfo-column-3">1 year</td><td class="cookielawinfo-column-4">This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">datadome</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">This is a security cookie set by Force24 to detect BOTS and malicious traffic.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">elementor</td><td class="cookielawinfo-column-3">never</td><td class="cookielawinfo-column-4">The website's WordPress theme uses this cookie. It allows the website owner to implement or change the website's content in real-time.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">localization</td><td class="cookielawinfo-column-3">1 year</td><td class="cookielawinfo-column-4">The localization cookie stores user preferences for language and region to provide a personalized browsing experience.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">rc::a</td><td class="cookielawinfo-column-3">never</td><td class="cookielawinfo-column-4">This cookie is set by the Google recaptcha service to identify bots to protect the website against malicious spam attacks.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">rc::b</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">This cookie is set by the Google recaptcha service to identify bots to protect the website against malicious spam attacks.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">rc::c</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">This cookie is set by the Google recaptcha service to identify bots to protect the website against malicious spam attacks.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">rc::f</td><td class="cookielawinfo-column-3">never</td><td class="cookielawinfo-column-4">This cookie is set by the Google recaptcha service to identify bots to protect the website against malicious spam attacks.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">viewed_cookie_policy</td><td class="cookielawinfo-column-3">1 year</td><td class="cookielawinfo-column-4">The GDPR Cookie Consent plugin sets the cookie to store whether or not the user has consented to use cookies. It does not store any personal data.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">VISITOR_PRIVACY_METADATA</td><td class="cookielawinfo-column-3">6 months</td><td class="cookielawinfo-column-4">YouTube sets this cookie to store the user's cookie consent state for the current domain.</td></tr></tbody></table></div>
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                        <div class="cli-tab-header">
                            <a id="wt-cli-tab-link-functional" tabindex="0" role="tab" aria-expanded="false" aria-describedby="wt-cli-tab-functional" aria-controls="wt-cli-tab-functional" class="cli-nav-link cli-settings-mobile" data-target="functional" data-toggle="cli-toggle-tab">
                                Functional                            </a>
                                                                                        <div class="cli-switch">
                                    <input type="checkbox" class="cli-user-preference-checkbox"  id="wt-cli-checkbox-functional" aria-label="functional" data-id="checkbox-functional" role="switch" aria-controls="wt-cli-tab-link-functional" aria-labelledby="wt-cli-tab-link-functional"  />
                                    <label for="wt-cli-checkbox-functional" class="cli-slider" data-cli-enable="Enabled" data-cli-disable="Disabled"><span class="wt-cli-sr-only">functional</span></label>
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                        <div class="cli-tab-content">
                            <div id="wt-cli-tab-functional" tabindex="0" role="tabpanel" aria-labelledby="wt-cli-tab-link-functional" class="cli-tab-pane cli-fade" data-id="functional">
                            <div class="wt-cli-cookie-description">Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features.
<table class="wt-cli-element cookielawinfo-row-cat-table cookielawinfo-winter"><thead><tr><th scope="col" class="cookielawinfo-column-1">Cookie</th><th scope="col" class="cookielawinfo-column-3">Duration</th><th scope="col" class="cookielawinfo-column-4">Description</th></tr></thead><tbody><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">__hssc</td><td class="cookielawinfo-column-3">30 minutes</td><td class="cookielawinfo-column-4">This cookie is set by HubSpot. The purpose of the cookie is to keep track of sessions. This is used to determine if HubSpot should increment the session number and timestamps in the __hstc cookie. It contains the domain, viewCount (increments each pageView in a session), and session start timestamp.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">bcookie</td><td class="cookielawinfo-column-3">11 months</td><td class="cookielawinfo-column-4">This cookie is set by linkedIn. The purpose of the cookie is to enable LinkedIn functionalities on the page.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">lang</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">This cookie is used to store the language preferences of a user to serve up content in that stored language the next time user visit the website.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">lidc</td><td class="cookielawinfo-column-3">1 day</td><td class="cookielawinfo-column-4">This cookie is set by LinkedIn and used for routing.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">yt-remote-cast-available</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">The yt-remote-cast-available cookie is used to store the user's preferences regarding whether casting is available on their YouTube video player.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">yt-remote-cast-installed</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">The yt-remote-cast-installed cookie is used to store the user's video player preferences using embedded YouTube video.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">yt-remote-connected-devices</td><td class="cookielawinfo-column-3">never</td><td class="cookielawinfo-column-4">YouTube sets this cookie to store the user's video preferences using embedded YouTube videos.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">yt-remote-device-id</td><td class="cookielawinfo-column-3">never</td><td class="cookielawinfo-column-4">YouTube sets this cookie to store the user's video preferences using embedded YouTube videos.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">yt-remote-fast-check-period</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">The yt-remote-fast-check-period cookie is used by YouTube to store the user's video player preferences for embedded YouTube videos.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">yt-remote-session-app</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">The yt-remote-session-app cookie is used by YouTube to store user preferences and information about the interface of the embedded YouTube video player.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">yt-remote-session-name</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">The yt-remote-session-name cookie is used by YouTube to store the user's video player preferences using embedded YouTube video.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">ytidb::LAST_RESULT_ENTRY_KEY</td><td class="cookielawinfo-column-3">never</td><td class="cookielawinfo-column-4">The cookie ytidb::LAST_RESULT_ENTRY_KEY is used by YouTube to store the last search result entry that was clicked by the user. This information is used to improve the user experience by providing more relevant search results in the future.</td></tr></tbody></table></div>
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                                    <div class="cli-tab-section">
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                            <a id="wt-cli-tab-link-performance" tabindex="0" role="tab" aria-expanded="false" aria-describedby="wt-cli-tab-performance" aria-controls="wt-cli-tab-performance" class="cli-nav-link cli-settings-mobile" data-target="performance" data-toggle="cli-toggle-tab">
                                Performance                            </a>
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                                    <input type="checkbox" class="cli-user-preference-checkbox"  id="wt-cli-checkbox-performance" aria-label="performance" data-id="checkbox-performance" role="switch" aria-controls="wt-cli-tab-link-performance" aria-labelledby="wt-cli-tab-link-performance"  />
                                    <label for="wt-cli-checkbox-performance" class="cli-slider" data-cli-enable="Enabled" data-cli-disable="Disabled"><span class="wt-cli-sr-only">performance</span></label>
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                        <div class="cli-tab-content">
                            <div id="wt-cli-tab-performance" tabindex="0" role="tabpanel" aria-labelledby="wt-cli-tab-link-performance" class="cli-tab-pane cli-fade" data-id="performance">
                            <div class="wt-cli-cookie-description">Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.
<table class="wt-cli-element cookielawinfo-row-cat-table cookielawinfo-winter"><thead><tr><th scope="col" class="cookielawinfo-column-1">Cookie</th><th scope="col" class="cookielawinfo-column-3">Duration</th><th scope="col" class="cookielawinfo-column-4">Description</th></tr></thead><tbody><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_gat</td><td class="cookielawinfo-column-3">1 minute</td><td class="cookielawinfo-column-4">Google Universal Analytics sets this cookie to restrain request rate and thus limit data collection on high-traffic sites.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">AWSALB</td><td class="cookielawinfo-column-3">7 days</td><td class="cookielawinfo-column-4">AWSALB is an application load balancer cookie set by Amazon Web Services to map the session to the target.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">INGRESSCOOKIE</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">This cookie is used for load balancing and session stickiness. This technical session identifier is required for some website features.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">YSC</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">This cookies is set by Youtube and is used to track the views of embedded videos.</td></tr></tbody></table></div>
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                                    <div class="cli-tab-section">
                        <div class="cli-tab-header">
                            <a id="wt-cli-tab-link-analytics" tabindex="0" role="tab" aria-expanded="false" aria-describedby="wt-cli-tab-analytics" aria-controls="wt-cli-tab-analytics" class="cli-nav-link cli-settings-mobile" data-target="analytics" data-toggle="cli-toggle-tab">
                                Analytics                            </a>
                                                                                        <div class="cli-switch">
                                    <input type="checkbox" class="cli-user-preference-checkbox"  id="wt-cli-checkbox-analytics" aria-label="analytics" data-id="checkbox-analytics" role="switch" aria-controls="wt-cli-tab-link-analytics" aria-labelledby="wt-cli-tab-link-analytics"  />
                                    <label for="wt-cli-checkbox-analytics" class="cli-slider" data-cli-enable="Enabled" data-cli-disable="Disabled"><span class="wt-cli-sr-only">analytics</span></label>
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                        <div class="cli-tab-content">
                            <div id="wt-cli-tab-analytics" tabindex="0" role="tabpanel" aria-labelledby="wt-cli-tab-link-analytics" class="cli-tab-pane cli-fade" data-id="analytics">
                            <div class="wt-cli-cookie-description">Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.
<table class="wt-cli-element cookielawinfo-row-cat-table cookielawinfo-winter"><thead><tr><th scope="col" class="cookielawinfo-column-1">Cookie</th><th scope="col" class="cookielawinfo-column-3">Duration</th><th scope="col" class="cookielawinfo-column-4">Description</th></tr></thead><tbody><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">__hstc</td><td class="cookielawinfo-column-3">11 months</td><td class="cookielawinfo-column-4">This cookie is set by Hubspot and is used for tracking visitors. It contains the domain, utk, initial timestamp (first visit), last timestamp (last visit), current timestamp (this visit), and session number (increments for each subsequent session).</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_ga</td><td class="cookielawinfo-column-3">1 year</td><td class="cookielawinfo-column-4">This cookie is installed by Google Analytics. The cookie is used to calculate visitor, session, campaign data and keep track of site usage for the site's analytics report. The cookies store information anonymously and assign a randomly generated number to identify unique visitors.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_ga_*</td><td class="cookielawinfo-column-3">1 year 1 month 4 days</td><td class="cookielawinfo-column-4">Google Analytics sets this cookie to store and count page views.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_gat_UA-*</td><td class="cookielawinfo-column-3">1 minute</td><td class="cookielawinfo-column-4">Google Analytics sets this cookie for user behaviour tracking.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_gat_UA-81205217-1</td><td class="cookielawinfo-column-3">1 minute</td><td class="cookielawinfo-column-4">This is a pattern type cookie set by Google Analytics, where the pattern element on the name contains the unique identity number of the account or website it relates to. It appears to be a variation of the _gat cookie which is used to limit the amount of data recorded by Google on high traffic volume websites.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_gcl_au</td><td class="cookielawinfo-column-3">3 months</td><td class="cookielawinfo-column-4">This cookie is used by Google Analytics to understand user interaction with the website.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_gd_session</td><td class="cookielawinfo-column-3">4 hours</td><td class="cookielawinfo-column-4">6sense sets this cookie to collect information on users' visits to the website. It collects data such as the total number of visits, the average time spent on the website and the pages loaded.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_gd_visitor</td><td class="cookielawinfo-column-3">1 year 1 month 4 days</td><td class="cookielawinfo-column-4">6sense sets this cookie, which is used for collecting information on the user's visit, such as the number of visits, average time spent on the website and the pages loaded for displaying targeted ads.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_gid</td><td class="cookielawinfo-column-3">1 day</td><td class="cookielawinfo-column-4">This cookie is installed by Google Analytics. The cookie is used to store information of how visitors use a website and helps in creating an analytics report of how the website is doing. The data collected including the number visitors, the source where they have come from, and the pages visted in an anonymous form.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_hjSession_*</td><td class="cookielawinfo-column-3">1 hour</td><td class="cookielawinfo-column-4">Hotjar sets this cookie to ensure data from subsequent visits to the same site is attributed to the same user ID, which persists in the Hotjar User ID, which is unique to that site.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_hjSessionUser_*</td><td class="cookielawinfo-column-3">1 year</td><td class="cookielawinfo-column-4">Hotjar sets this cookie to ensure data from subsequent visits to the same site is attributed to the same user ID, which persists in the Hotjar User ID, which is unique to that site.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_shopify_s</td><td class="cookielawinfo-column-3">1 hour</td><td class="cookielawinfo-column-4">This cookie is associated with Shopify's analytics suite.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_shopify_y</td><td class="cookielawinfo-column-3">1 year</td><td class="cookielawinfo-column-4">This cookie is associated with Shopify's analytics suite.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">AEC</td><td class="cookielawinfo-column-3">6 months</td><td class="cookielawinfo-column-4">AEC cookies are used to ensure user data remains consistent during an Analytics session.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">hubspotutk</td><td class="cookielawinfo-column-3">11 months</td><td class="cookielawinfo-column-4">This cookie is used by HubSpot to keep track of the visitors to the website. This cookie is passed to Hubspot on form submission and used when deduplicating contacts.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">vuid</td><td class="cookielawinfo-column-3">1 year</td><td class="cookielawinfo-column-4">Vimeo installs this cookie to collect tracking information by setting a unique ID to embed videos on the website.</td></tr></tbody></table></div>
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                                    <div class="cli-tab-section">
                        <div class="cli-tab-header">
                            <a id="wt-cli-tab-link-advertisement" tabindex="0" role="tab" aria-expanded="false" aria-describedby="wt-cli-tab-advertisement" aria-controls="wt-cli-tab-advertisement" class="cli-nav-link cli-settings-mobile" data-target="advertisement" data-toggle="cli-toggle-tab">
                                Advertisement                            </a>
                                                                                        <div class="cli-switch">
                                    <input type="checkbox" class="cli-user-preference-checkbox"  id="wt-cli-checkbox-advertisement" aria-label="advertisement" data-id="checkbox-advertisement" role="switch" aria-controls="wt-cli-tab-link-advertisement" aria-labelledby="wt-cli-tab-link-advertisement"  />
                                    <label for="wt-cli-checkbox-advertisement" class="cli-slider" data-cli-enable="Enabled" data-cli-disable="Disabled"><span class="wt-cli-sr-only">advertisement</span></label>
                                </div>
                                                    </div>
                        <div class="cli-tab-content">
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