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:root :where(.wp-block-pullquote){font-size: 1.5em;line-height: 1.6;}
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<link rel='stylesheet' id='cookie-law-info-css' href='https://insiderone.com/wp-content/plugins/webtoffee-gdpr-cookie-consent/public/css/cookie-law-info-public.css?ver=2.3.6' media='all' />
<link rel='stylesheet' id='cookie-law-info-gdpr-css' href='https://insiderone.com/wp-content/plugins/webtoffee-gdpr-cookie-consent/public/css/cookie-law-info-gdpr.css?ver=2.3.6' media='all' />
<style id='cookie-law-info-gdpr-inline-css'>
.cli-modal-content, .cli-tab-content { background-color: #ffffff; }.cli-privacy-content-text, .cli-modal .cli-modal-dialog, .cli-tab-container p, a.cli-privacy-readmore { color: #000000; }.cli-tab-header { background-color: #f2f2f2; }.cli-tab-header, .cli-tab-header a.cli-nav-link,span.cli-necessary-caption,.cli-switch .cli-slider:after { color: #000000; }.cli-switch .cli-slider:before { background-color: #ffffff; }.cli-switch input:checked + .cli-slider:before { background-color: #ffffff; }.cli-switch .cli-slider { background-color: #e3e1e8; }.cli-switch input:checked + .cli-slider { background-color: #28a745; }.cli-modal-close svg { fill: #000000; }.cli-tab-footer .wt-cli-privacy-accept-all-btn { background-color: #00acad; color: #ffffff}.cli-tab-footer .wt-cli-privacy-accept-btn { background-color: #00acad; color: #ffffff}.cli-tab-header a:before{ border-right: 1px solid #000000; border-bottom: 1px solid #000000; }
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.container{
max-width: 100%;
}
}/* End custom CSS */
/* Start Custom Fonts CSS */@font-face {
font-family: 'Gilroy';
font-style: normal;
font-weight: 200;
font-display: auto;
src: url('https://insiderone.com/assets/font/gilroy/subset-Gilroy-UltraLight.woff2') format('woff2'),
url('https://insiderone.com/assets/font/gilroy/subset-Gilroy-UltraLight.woff') format('woff');
}
@font-face {
font-family: 'Gilroy';
font-style: normal;
font-weight: 100;
font-display: auto;
src: url('https://insiderone.com/assets/font/gilroy/subset-Gilroy-Thin.woff2') format('woff2'),
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@font-face {
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}
@font-face {
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font-style: normal;
font-weight: 400;
font-display: auto;
src: url('https://insiderone.com/assets/font/gilroy/Gilroy-Regular-1.woff') format('woff');
}
@font-face {
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font-style: normal;
font-weight: 500;
font-display: auto;
src: url('https://insiderone.com/assets/font/gilroy/Gilroy-Medium-1.woff') format('woff');
}
@font-face {
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font-weight: 800;
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}
@font-face {
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@font-face {
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@font-face {
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font-style: normal;
font-weight: 700;
font-display: auto;
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}
/* End Custom Fonts CSS */
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height: 35px;
}
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pointer-events:none;
}
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position: absolute;
z-index: 999999999999;
}
.wt-cli-cookie-bar-container h5{
margin-top: 2vw!important;
}
}
.cli-bar-message a{
color:#50E9C3;
}
main.flexible-layout{
overflow-x:hidden;
}
a#wt-cli-accept-all-btn, a#wt-cli-accept-btn{
display: flex;
justify-content: center;
align-items: center;
}
.cli-bar-btn_container{
margin-top: 10px;
}
#wt-cli-accept-all-btn{
font-weight: 800!important;
}
a#wt-cli-reject-btn, a#wt-cli-accept-btn{
font-weight: 400!important;
}
.headbackground .post-head-container .post-info-container h2{
color: #F8F8F8
}
body:has(.footer-light) .footer-newsletter-select2-dropdown .select2-results__option {
color: #261a28 !important;
}
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font-size: 30px;
}
}
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width: 64px;
height: 64px;
}
.footer-badges .badge img{
width: 100%;
}
@media screen and (min-width:1024px){
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overflow-x:hidden;
}
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font-size: 3vw;
}
}
@media only screen and (max-width:768px){
.header-menu-item-lang.show svg {
transform: rotate(180deg);
transition: all 0.3s
ease-in;
}
.header-menu-item-lang.show{
transition: all 0.3s
ease-in;
}
.header-menu-item-lang-list {
position: relative;
}
@media screen and (min-width:768px){
.cli-bar-container.cli-style-v2 .cli-bar-message{
font-size:10px!important;
}
}
.cli-bar-btn_container{
display: flex!important;
}
.cli-bar-btn_container a{
font-size:3vw!important;
width:30%!important;
padding:2vw!important;
display:flex!important;
justify-content:center!important;
align-items:center!important;
}
#wt-cli-cookie-banner .cli-bar-container .cli-bar-message{
font-size:2.5vw!important;
height: 30vw;
overflow-y: scroll;
-ms-overflow-style: none;
scrollbar-width: none;
}
#wt-cli-cookie-banner .cli-bar-container .cli-bar-message::::-webkit-scrollbar {
display: none;
}
}
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display:none;
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width:100%;
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padding: 0 2px;
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background-color: #EEE;
}
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background-color: #50E9C3;
color: #261A28;
font-weight: 500;
font-size: 16px;
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border-radius: 10px;
background: var(--Light-Third-Card, radial-gradient(74.99% 100% at 0% 25.01%, rgba(244, 72, 43, 0.03) 0%, rgba(244, 72, 43, 0.00) 75%), radial-gradient(114.73% 141.42% at 100% 100%, rgba(244, 72, 43, 0.03) 0%, rgba(244, 72, 43, 0.00) 75%), linear-gradient(0deg, rgba(255, 255, 255, 0.70) 0%, rgba(255, 255, 255, 0.70) 100%), rgba(239, 235, 228, 0.70));
box-shadow: 0 0 0 1px var(--Shadow-Dark-M, rgba(38, 26, 40, 0.10));
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border-radius: var(--Radius-2XL, 32px);
background: var(--Light-Second-Card, radial-gradient(74.99% 100% at 0% 25.01%, rgba(244, 72, 43, 0.03) 0%, rgba(244, 72, 43, 0.00) 75%), radial-gradient(114.73% 141.42% at 100% 100%, rgba(244, 72, 43, 0.03) 0%, rgba(244, 72, 43, 0.00) 100%), linear-gradient(0deg, rgba(255, 255, 255, 0.45) 0%, rgba(255, 255, 255, 7) 100%), rgba(239, 235, 228, 1));
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box-shadow: 0 6px 6px -3px var(--Shadow-Dark-S, rgba(38, 26, 40, 0.05)), 0 3px 3px -1.5px var(--Shadow-Dark-S, rgba(38, 26, 40, 0.05)), 0 1px 1px -0.5px var(--Shadow-Dark-S, rgba(38, 26, 40, 0.05)), 0 0 0 1px var(--Shadow-Dark-M, rgba(38, 26, 40, 0.10));
}
a#wt-cli-reject-btn, a#wt-cli-accept-btn {
border-radius: var(--Radius-Curve, 3600px);
background: var(--Surface-Dark, #FAFAFA);
box-shadow: 0 0 0 1px var(--Shadow-Dark-M, rgba(38, 26, 40, 0.10));
}
div#cookie-law-info-bar {
max-width: 920px;
left: 50%;
transform: translateX(-50%);
}
.cli-bar-btn_container {
display: flex;
gap: 8px;
}
a#wt-cli-accept-all-btn,a#wt-cli-accept-btn {
margin-left: 0 !important;
margin-right: 0 !important;
}
a#wt-cli-settings-btn {
border: none !important;
padding: 0;
}
@media screen and (max-width:768px) {
a#wt-cli-accept-all-btn {
width: 100%;
}
.cli-bar-btn_container {
display: flex;
flex-wrap: wrap;
text-align: center;
justify-content: space-between;
}
a#wt-cli-reject-btn, a#wt-cli-accept-btn {
width: 48%;
}
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stroke: #E92E2F;
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color: #E92E2F;
transition: none;
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width: 16px;
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font-family: 'Figtree' !important;
line-height: 40px !important;
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a.insiderone-text-with-image-rows-item-cta-link:hover svg.btn-arrow path {
stroke: #E92E2F;
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a.insiderone-text-with-image-rows-item-cta-link:hover span {
color: #E92E2F;
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opacity:1;
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background-image: url(https://insiderone.com/assets/media/2025/10/down.svg);
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background-position-y: bottom;
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@media screen and (min-width: 1024px) {
.insiderone-hero-banner-container .insiderone-hero-banner-content .insiderone-hero-banner-content-right .insiderone-hero-banner-form {
padding:20px !important
}
@media screen and (min-width: 768px) {
.insiderone-hero-banner-container .insiderone-hero-banner-content {
gap: 80px;
}
}
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padding: 12px 0;
line-height: 16px;
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/*margin-right: 24px !important;*/
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.homepage-case-study {
background: linear-gradient(180deg, #efebe4, #fafafa);
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font-family: 'Red Hat Display' !important;
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font-family: "Figtree", sans-serif !important;
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color: #F4482B;
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transition: 0.4s;
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color: #F4482B;
transition: 0.4s;
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padding: 0;
background: transparent;
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.insiderone-report-card-cta-main-container a:hover svg path,.insiderone-rich-text-button-section a.inso-btn-transparent:hover svg path,.insiderone-locations-slider-item-content a:hover svg path,.insiderone-icon-cards-container .insiderone-icon-cards-button-group .inso-btn:not(.inso-btn-primary):hover svg path {
stroke:#E92E2F;
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color: #E92E2F;
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font-weight: 400 !important;
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transition:all .2s ease-in-out;
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a.insiderone-partner-listing-container-integration-link:hover:after, .insiderone-icon-cards-grid a:hover:after,.insiderone-partner-listing-container .insiderone-partner-listing-container-integration-link:hover:after {
content: "";
filter:brightness(0) saturate(100%) invert(38%) sepia(79%) saturate(2904%) hue-rotate(344deg) brightness(97%) contrast(98%);
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max-height: fit-content !important;
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display: none;
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@media screen and (max-width: 1023px) {
.homepage-insider-one-ai-slide-item-content-start h3 {
color: #261A28 !important;
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height: auto;
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.insiderone-text-over-image-container:after {
z-index: 3 !important;
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@media screen and (max-width:768px) {
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font-size: 56px !important;
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.homepage-case-study-body-item-content-end img {
height: 96px !important;
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.insiderone-hero-banner-container:not(.insiderone-hero-banner-container.case) {
padding: 144px 0 32px 0 !important;
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a.insiderone-report-tabs-nav-item {
white-space: pre-line !important;
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.comparison-ratings .brand-mobile {
width: 100px !important;
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} </style>
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<div class="header-menu-item-dropdown-item-wrapper"><div class="header-menu-item-dropdown-item " style=""><div class="title"><h3>VUE D’ENSEMBLE</h3></div><ul><li class=""><a class="" href="/fr/platform/" target=""><span data-text="Vue d’ensemble de la plateforme"><i><img class="light-svg" src="https://insiderone.com/wp-content/themes/insiderone/assets/img/dynamic/icons/grid.svg"><img class="dark-svg" src="https://insiderone.com/wp-content/themes/insiderone/assets/img/dynamic/icons/grid-dark.svg"><img class="hover-svg" src="https://insiderone.com/wp-content/themes/insiderone/assets/img/dynamic/icons/grid-hover.svg"></i>Vue d’ensemble de la plateforme</span><p data-text="Explorez Insider One : tout ce dont vous avez besoin, sans superflu — en un seul endroit.">Explorez Insider One : tout ce dont vous avez besoin, sans superflu — en un seul endroit.</p></a></li></ul></div><div class="header-menu-item-dropdown-item " style=""><div class="title"><h3>'+100 INTÉGRATIONS</h3></div><ul><li class=""><a class="" href="/integrations/" target=""><span data-text="Hub d’intégration"><i><img class="light-svg" src="https://insiderone.com/wp-content/themes/insiderone/assets/img/dynamic/icons/link.svg"><img class="dark-svg" src="https://insiderone.com/wp-content/themes/insiderone/assets/img/dynamic/icons/link-dark.svg"><img class="hover-svg" src="https://insiderone.com/wp-content/themes/insiderone/assets/img/dynamic/icons/link-hover.svg"></i>Hub d’intégration</span><p data-text="Connectez Insider One à l’ensemble de votre stack MarTech : simplement, instantanément et en toute sécurité.">Connectez Insider One à l’ensemble de votre stack MarTech : simplement, instantanément et en toute sécurité.</p></a></li></ul></div></div><div class="header-menu-item-dropdown-item " style=""><div class="title"><h3>FONCTIONNALITÉS</h3></div><ul><li class=""><a class="" href="/fr/ai-overview/" target=""><span data-text="Sirius AI™"><i><img class="light-svg" 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src="https://insiderone.com/wp-content/themes/insiderone/assets/img/dynamic/icons/behavioral_analytics-hover.svg"></i>Analytique comportementale</span></a></li></ul></div><div class="header-menu-item-dropdown-item " style=""><div class="title"><h3>CANAUX</h3></div><ul><li class=""><a class="" href="/fr/channels/web/" target=""><span data-text="Web"><i><img class="light-svg" src="https://insiderone.com/wp-content/themes/insiderone/assets/img/dynamic/icons/web.svg"><img class="dark-svg" src="https://insiderone.com/wp-content/themes/insiderone/assets/img/dynamic/icons/web-dark.svg"><img class="hover-svg" src="https://insiderone.com/wp-content/themes/insiderone/assets/img/dynamic/icons/web-hover.svg"></i>Web</span></a></li><li class=""><a class="" href="/fr/channels/email/" target=""><span data-text="Email"><i><img class="light-svg" src="https://insiderone.com/wp-content/themes/insiderone/assets/img/dynamic/icons/enevelope.svg"><img class="dark-svg" 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frais cachés.">Migrer sans crainte, sans contrainte ni frais cachés.</p></a></li><li class=""><a class="" href="/fr/why-insiderone/" target=""><span data-text="La différence Insider One"><i><img class="light-svg" src="https://insiderone.com/wp-content/themes/insiderone/assets/img/dynamic/icons/loop.svg"><img class="dark-svg" src="https://insiderone.com/wp-content/themes/insiderone/assets/img/dynamic/icons/loop-dark.svg"><img class="hover-svg" src="https://insiderone.com/wp-content/themes/insiderone/assets/img/dynamic/icons/loop-hover.svg"></i>La différence Insider One</span><p data-text="Découvrez ce qui nous rend uniques">Découvrez ce qui nous rend uniques</p></a></li><li class=""><a class="" href="/fr/compare-insiderone/" target=""><span data-text="Comparer les fournisseurs"><i><img class="light-svg" src="https://insiderone.com/wp-content/themes/insiderone/assets/img/dynamic/icons/network.svg"><img class="dark-svg" src="https://insiderone.com/wp-content/themes/insiderone/assets/img/dynamic/icons/network-dark.svg"><img class="hover-svg" src="https://insiderone.com/wp-content/themes/insiderone/assets/img/dynamic/icons/network-hover.svg"></i>Comparer les fournisseurs</span><p data-text="Voyez comment nous nous positionnons face aux autres acteurs du marché">Voyez comment nous nous positionnons face aux autres acteurs du marché</p></a></li><li class=""><a class="" href="/fr/insiderone-switch/" target=""><span data-text="Passer à Insider One"><i><img class="light-svg" src="https://insiderone.com/wp-content/themes/insiderone/assets/img/dynamic/icons/reload.svg"><img class="dark-svg" src="https://insiderone.com/wp-content/themes/insiderone/assets/img/dynamic/icons/reload-dark.svg"><img class="hover-svg" src="https://insiderone.com/wp-content/themes/insiderone/assets/img/dynamic/icons/reload-hover.svg"></i>Passer à Insider One</span><p data-text="Découvrez pourquoi les marques les plus emblématiques au monde nous choisissent">Découvrez pourquoi les marques les plus emblématiques au monde nous choisissent</p></a></li></ul></div>
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src="https://insiderone.com/wp-content/themes/insiderone/assets/img/dynamic/icons/store.svg"><img class="dark-svg" src="https://insiderone.com/wp-content/themes/insiderone/assets/img/dynamic/icons/store-dark.svg"><img class="hover-svg" src="https://insiderone.com/wp-content/themes/insiderone/assets/img/dynamic/icons/store-hover.svg"></i>Retail & Ecommerce</span><p data-text="Du premier clic à l’achat répété, créez des expériences que vos clients vont adorer">Du premier clic à l’achat répété, créez des expériences que vos clients vont adorer</p></a></li><li class=""><a class="" href="/fr/industries/finance/" target=""><span data-text="Services financiers"><i><img class="light-svg" src="https://insiderone.com/wp-content/themes/insiderone/assets/img/dynamic/icons/dollar.svg"><img class="dark-svg" src="https://insiderone.com/wp-content/themes/insiderone/assets/img/dynamic/icons/dollar-dark.svg"><img class="hover-svg" src="https://insiderone.com/wp-content/themes/insiderone/assets/img/dynamic/icons/dollar-hover.svg"></i>Services financiers</span><p data-text="Renforcez confiance et fidélité grâce à des expériences personnalisées qui stimulent engagement et rétention">Renforcez confiance et fidélité grâce à des expériences personnalisées qui stimulent engagement et rétention</p></a></li><li class=""><a class="" href="/fr/industries/travel/" target=""><span data-text="Travel"><i><img class="light-svg" src="https://insiderone.com/wp-content/themes/insiderone/assets/img/dynamic/icons/plane.svg"><img class="dark-svg" src="https://insiderone.com/wp-content/themes/insiderone/assets/img/dynamic/icons/plane-dark.svg"><img class="hover-svg" src="https://insiderone.com/wp-content/themes/insiderone/assets/img/dynamic/icons/plane-hover.svg"></i>Travel</span><p data-text="Inspirez, personnalisez chaque étape du parcours, augmentez les réservations et les revenus additionnels">Inspirez, personnalisez chaque étape du parcours, augmentez les réservations et les revenus additionnels</p></a></li></ul></div><div class="header-menu-item-dropdown-item " style=""><ul><li class=""><a class="" href="/fr/beauty-cosmetics/" target=""><span data-text="Beauté & cosmétiques"><i><img class="light-svg" src="https://insiderone.com/wp-content/themes/insiderone/assets/img/dynamic/icons/water.svg"><img class="dark-svg" src="https://insiderone.com/wp-content/themes/insiderone/assets/img/dynamic/icons/water-dark.svg"><img class="hover-svg" src="https://insiderone.com/wp-content/themes/insiderone/assets/img/dynamic/icons/water-hover.svg"></i>Beauté & cosmétiques</span><p data-text="Du skincare au bien-être : engagez avec précision, pertinence et style">Du skincare au bien-être : engagez avec précision, pertinence et style</p></a></li><li class=""><a class="" href="/fr/industries/automotive/" target=""><span data-text="Automobile"><i><img class="light-svg" src="https://insiderone.com/wp-content/themes/insiderone/assets/img/dynamic/icons/car.svg"><img class="dark-svg" src="https://insiderone.com/wp-content/themes/insiderone/assets/img/dynamic/icons/car-dark.svg"><img class="hover-svg" src="https://insiderone.com/wp-content/themes/insiderone/assets/img/dynamic/icons/car-hover.svg"></i>Automobile</span><p data-text="Unifiez le online et le offline pour accélérer engagement, leads et fidélisation">Unifiez le online et le offline pour accélérer engagement, leads et fidélisation</p></a></li><li class=""><a class="" href="/fr/industries/telecom/" target=""><span data-text="Telco"><i><img class="light-svg" src="https://insiderone.com/wp-content/themes/insiderone/assets/img/dynamic/icons/wifi.svg"><img class="dark-svg" src="https://insiderone.com/wp-content/themes/insiderone/assets/img/dynamic/icons/wifi-dark.svg"><img class="hover-svg" src="https://insiderone.com/wp-content/themes/insiderone/assets/img/dynamic/icons/wifi-hover.svg"></i>Telco</span><p data-text="Réduisez l’attrition, renforcez la loyauté et personnalisez à grande échelle">Réduisez l’attrition, renforcez la loyauté et personnalisez à grande échelle</p></a></li></ul></div>
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Découvrez plus de 80 démos et cas d’usage adaptés à votre rôle, vos objectifs ou votre secteur. Aucun formulaire. Aucun délai.">Explorez Insider One et devenez inarrêtable. Découvrez plus de 80 démos et cas d’usage adaptés à votre rôle, vos objectifs ou votre secteur. Aucun formulaire. 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<p data-start="573" data-end="947">Augmentez votre chiffre d’affaires mobile en transformant chaque interaction avec votre application en impact mesurable. Cassez les silos avec une plateforme unique et connectée, établissez des relations solides avec vos données first-party et offrez des expériences personnalisées en temps réel qui font de votre application un moteur clé d’engagement et de croissance.</p> </div>
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<p><p data-start="2273" data-end="2459">Exploitez l’historique des interactions, les prédictions de l'IA et plus de 120 attributs pour construire une expérience personnalisée et centrée sur l’utilisateur. Chaque interaction est unique et pertinente.</p><p data-start="2461" data-end="2491"> </p><p> </p></p>
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<div class="description"><p><p data-start="2769" data-end="2953">Combinez les données online et offline — CRM, points de vente, centres de contact — pour segmenter vos utilisateurs en fonction d’événements en temps réel et de déclencheurs définis.</p></p></div>
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<span> 3.99/5.0</span>
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<span>4.11/5.0</span>
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<span>4.9/5.0</span>
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<span>4.9/5.0</span>
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<span> 4.8/5.0</span>
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<span> 4.9/5.0</span>
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<span> 4.7/5.0</span>
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Logiciel de personnalisation
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CDP
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Marketing mobile
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SMS marketing
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WhatsApp Marketing
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6 catégories supplémentaires
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<p data-start="57" data-end="413">"Ce qui nous impressionne le plus, ce sont les capacités de segmentation d’Insider One, alimentées par l’IA. La plateforme apprend du comportement des clients et met en avant les produits et services les plus pertinents. Cette intelligence nous permet de maximiser l’engagement et de proposer des expériences personnalisées, pertinentes et opportunes."</p><p data-start="415" data-end="548" data-is-last-node="" data-is-only-node=""> </p> </div>
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<article class="text-token-text-primary w-full focus:outline-none [--shadow-height:45px] has-data-writing-block:pointer-events-none has-data-writing-block:-mt-(--shadow-height) has-data-writing-block:pt-(--shadow-height) [&:has([data-writing-block])>*]:pointer-events-auto [content-visibility:auto] supports-[content-visibility:auto]:[contain-intrinsic-size:auto_100lvh] scroll-mt-[calc(var(--header-height)+min(200px,max(70px,20svh)))]" dir="auto" tabindex="-1" data-turn-id="request-690cafb1-272c-832d-9cd5-6d60ede012cd-41" data-testid="conversation-turn-134" data-scroll-anchor="true" data-turn="assistant"><div class="text-base my-auto mx-auto pb-10 [--thread-content-margin:--spacing(4)] thread-sm:[--thread-content-margin:--spacing(6)] thread-lg:[--thread-content-margin:--spacing(16)] px-(--thread-content-margin)"><div class="[--thread-content-max-width:40rem] thread-lg:[--thread-content-max-width:48rem] mx-auto max-w-(--thread-content-max-width) flex-1 group/turn-messages focus-visible:outline-hidden relative flex w-full min-w-0 flex-col agent-turn" tabindex="-1"><div class="flex max-w-full flex-col grow"><div class="min-h-8 text-message relative flex w-full flex-col items-end gap-2 text-start break-words whitespace-normal [.text-message+&]:mt-1" dir="auto" data-message-author-role="assistant" data-message-id="bb3005d7-419c-422e-b994-630ba18c0b48" data-message-model-slug="gpt-5-mini"><div class="flex w-full flex-col gap-1 empty:hidden first:pt-[1px]"><div class="markdown prose dark:prose-invert w-full break-words dark markdown-new-styling"><p data-start="57" data-end="298" data-is-last-node="" data-is-only-node="">"Notre priorité était de simplifier la communication avec les utilisateurs de notre application mobile pour toutes nos promotions. Avec de nombreuses campagnes chaque mois, Insider One nous permet de les gérer efficacement et sans effort."</p></div></div></div></div><div class="z-0 flex min-h-[46px] justify-start"> </div><div class="mt-3 w-full empty:hidden"><div class="text-center"> </div></div></div></div></article><div class="pointer-events-none h-px w-px" aria-hidden="true" data-edge="true"> </div> </div>
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<h2 class="insiderone-text-over-image-heading"><em>Soyez inarrêtable</em> avec Insider One</h2><div class="insiderone-text-over-image-subheading"><p><span style="font-weight: 400;">Les résultats parlent d’eux-mêmes. À vous de jouer : remplissez le formulaire et l’un de nos experts en croissance vous contactera.</span></p></div><a class="insiderone-text-over-image-btn" href="https://insiderone.com/fr/request-a-demo/" target="_blank" rel="nofollow">Demandez une démo
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Foire aux questions </h2>
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<p class="insiderone-faq-question-text">
Qu'est ce que la personnalisation sur application mobile ? </p>
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<div class="insiderone-faq-answer">La personnalisation des applications mobiles consiste à personnaliser l'expérience d'un utilisateur au sein d'une application en fonction de son comportement, de ses préférences et de ses interactions, en proposant un contenu et des fonctionnalités sur mesure qui trouvent un écho auprès de chaque utilisateur.</div>
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Pourquoi la personnalisation est-elle importante dans les applications mobiles ? </p>
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<div class="insiderone-faq-answer">La personnalisation dans les applications mobiles est essentielle pour renforcer l’engagement, la satisfaction et la fidélité. En proposant des contenus et des expériences adaptés aux préférences de chaque utilisateur, elle transforme chaque interaction en une expérience plus pertinente et impactante.</div>
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<p class="insiderone-faq-question-text">
En quoi la personnalisation des apps est-elle bénéfique pour les utilisateurs ? </p>
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</div>
<div class="insiderone-faq-answer">La personnalisation des apps profite aux utilisateurs en leur offrant une expérience intuitive et centrée sur leurs besoins. Contenus, fonctionnalités et recommandations sont adaptés à leurs préférences et comportements pour rendre chaque interaction plus pertinente et engageante.</div>
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Comment personnaliser une application mobile ? </p>
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</div>
<div class="insiderone-faq-answer">Pour personnaliser une application mobile, il s’agit d’analyser les données utilisateurs, de segmenter les audiences, de proposer des recommandations sur mesure et d’adapter l’interface en fonction des préférences et comportements de chacun.</div>
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Comment utilisez-vous l'IA pour des expériences personnalisées dans les apps ? </p>
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