Insider named #1 Best Personalization Software by G2
2026-03-06 02:58 Diff

Why settle for anything less than the best? Insider outranks every other solution provider with a perfect user satisfaction score of 100/100 in:

  • Personalization Software
  • E-commerce Personalization
  • Personalization Engines

See how Insider compares to other vendors

Ratings

Ease of Setup

93%

79%

78%

76%

77%

80%

Ratings

Meets Requirements

96%

88%

88%

86%

87%

90%

Ratings

Ease of Use

96%

80%

84%

85%

86%

81%

Ratings

Has the product been a good partner in doing business?

96%

86%

92%

91%

92%

90%

Ratings

Quality of Support

97%

82%

94%

85%

91%

83%

Insider

1,054 reviews

Adobe

2,528 reviews

Bloomreach

632 reviews

Braze

1,094 reviews

Iterable

608 reviews

Salesforce

1,756 reviews

Ease of Setup

93%

79%

78%

76%

77%

80%

Meets Requirements

96%

88%

88%

86%

87%

90%

Ease of Use

96%

80%

84%

85%

86%

81%

Has the product been a good partner in doing business?

96%

86%

92%

91%

92%

90%

Quality of Support

97%

82%

94%

85%

91%

83%

We provide 3X faster time to value (TTV) compared to other players

We provide 3X faster time to value (TTV) compared to other players

We offer the fastest time to value (TTV)—up to 3X quicker than other industry players—thanks to our fast integration, industry-specific best practices across 26 countries, expert growth consultation, and localized support which helps customers realize ROI much faster.

Why top brands choose Insider

Insider’s Architect helps us engage users across different channels. Earlier, they didn’t relate to our recommendations. Architect did the job of understanding user behavior to personalize experiences across the customer lifecyle.

E-commerce and Sales Director

Product Capabilities

With Insider’s platform and customer support team, we have achieved 12x ROI in 6 months. Smart Recommender helped improved the relevancy of product recommendations and Web Push, helped us drive back traffic into our website.

Time to Value

Insider’s A/B testing capability allowed us to experiment, and gain valuable insights into user behaviour. It’s super easy to activate campaigns and test pages using the Insider Platform. Client services are also impeccable.

Online UX and Content Director

Ease of Setup

Insider offers one of the most exciting ways of displaying product recommendations – InStory. Since integrating it into our mobile website and app, we have seen a positive improvement in engagement and conversions, by over 10%.

Best Results
Product Capabilities

Insider’s Architect helps us engage users across different channels. Earlier, they didn’t relate to our recommendations. Architect did the job of understanding user behavior to personalize experiences across the customer lifecyle.

E-commerce and Sales Director

Time to Value

With Insider’s platform and customer support team, we have achieved 12x ROI in 6 months. Smart Recommender helped improved the relevancy of product recommendations and Web Push, helped us drive back traffic into our website.

Ease of Use

Insider’s A/B testing capability allowed us to experiment, and gain valuable insights into user behaviour. It’s super easy to activate campaigns and test pages using the Insider Platform. Client services are also impeccable.

Online UX and Content Director

Best Results

Insider offers one of the most exciting ways of displaying product recommendations – InStory. Since integrating it into our mobile website and app, we have seen a positive improvement in engagement and conversions, by over 10%.

Voted #1 for outstanding personalization features

We’re helping brands create engaging user experiences by unifying customer data, predicting future behavior with AI, and personalizing experiences across Web, App, Push Messages, Email, SMS, WhatsApp, Social Media, and more.

The most advanced and extensive personalization capabilities

Seamlessly orchestrate omnichannel customer journeys from a single platform.

Architect, Insider’s AI-powered customer journey orchestration tool empowers brands to build personalized experiences across 12+ channels. Connect data from different sources and build relevant one-to-one experiences.

Launch perfectly crafted web and mobile experiences in minutes

Delivering seamless, timely, and personalized customer experiences has never been easier. Leverage over 100 pre-built, marketer-tested templates to launch meaningful and personalized web and app campaigns in no time and see instant results.

Share relevant content, products, and offers across every touch point and channel

Leverage 20+ recommendation strategies to individually tailor experiences and recommendations at every touchpoint. Boost product and drive higher conversions with Insider’s Smart Recommender.

Tailor-made search results with AI-led product recommendations

Help shoppers discover relevant products faster by showing AI-led search results and recommendations based on past and predicted behaviors. Customize the search results and category pages manually with drag-and-drop merchandising to drive higher conversions and AOV. 

Personalized product discovery for a social media generation

Boost engagement and conversions with Insider’s Instagram-like stories template, InStory. Blend AI-powered recommendations with captivating fullscreen experiences to help shoppers discover the best products for them in the quickest time.

Seamlessly orchestrate omnichannel customer journeys from a single platform.

Architect, Insider’s AI-powered customer journey orchestration tool empowers brands to build personalized experiences across 12+ channels. Connect data from different sources and build relevant one-to-one experiences.

Launch perfectly crafted web and mobile experiences in minutes

Delivering seamless, timely, and personalized customer experiences has never been easier. Leverage over 100 pre-built, marketer-tested templates to launch meaningful and personalized web and app campaigns in no time and see instant results.

Share relevant content, products, and offers across every touch point and channel

Leverage 20+ recommendation strategies to individually tailor experiences and recommendations at every touchpoint. Boost product and drive higher conversions with Insider’s Smart Recommender.

Tailor-made search results with AI-led product recommendations

Help shoppers discover relevant products faster by showing AI-led search results and recommendations based on past and predicted behaviors. Customize the search results and category pages manually with drag-and-drop merchandising to drive higher conversions and AOV. 

Personalized product discovery for a social media generation

Boost engagement and conversions with Insider’s Instagram-like stories template, InStory. Blend AI-powered recommendations with captivating fullscreen experiences to help shoppers discover the best products for them in the quickest time.

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Work smarter, achieve more with Sirius AI™

Our patent-pending AI solutions help brands boost productivity by leveraging the combined power of generative, predictive, and conversational AI. Uncover new revenue opportunities, and scale your mobile marketing like never before.

Our patent-pending AI solutions help brands boost productivity by leveraging the combined power of generative, predictive, and conversational AI. Uncover new revenue opportunities, and scale your mobile marketing like never before.

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#1 AI-native Omnichannel Experience and Customer Engagement Platform

The end-to-end platform with an integrated CDP to fuel journey orchestration across the widest set of channels to deliver experiences as unique as each customer – with the fastest ROI, higher efficiency, and better results.

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