HTML Diff
0 added 0 removed
Original 2026-01-01
Modified 2026-03-06
1 <h2>6 strategies to drive revenue &amp; growth across digital channels for</h2>
1 <h2>6 strategies to drive revenue &amp; growth across digital channels for</h2>
2 <h3>Hi, we are Insider. </h3>
2 <h3>Hi, we are Insider. </h3>
3 <p>We are here to help Ted Baker<b>drive more revenue</b>,<b>growth</b>and<b>loyalty</b>across by delivering compelling, connected and<b>personalized customer experiences</b>across all your digital properties.</p>
3 <p>We are here to help Ted Baker<b>drive more revenue</b>,<b>growth</b>and<b>loyalty</b>across by delivering compelling, connected and<b>personalized customer experiences</b>across all your digital properties.</p>
4 <p>Here are<strong>6 customized and highly-effective approaches</strong>to help you<strong>accelerate your online business.</strong></p>
4 <p>Here are<strong>6 customized and highly-effective approaches</strong>to help you<strong>accelerate your online business.</strong></p>
5 <h2>Learn how to:</h2>
5 <h2>Learn how to:</h2>
6 <p>Enhance product discovery on mobile with snackable stories</p>
6 <p>Enhance product discovery on mobile with snackable stories</p>
7 <p>Boost engagement and with made-to-convert gamified templates</p>
7 <p>Boost engagement and with made-to-convert gamified templates</p>
8 <p>Maximize AOV with personalized product recommendations</p>
8 <p>Maximize AOV with personalized product recommendations</p>
9 <p>Reactivate silent customers to increase CLV and tackle churn</p>
9 <p>Reactivate silent customers to increase CLV and tackle churn</p>
10 <p>Deliver relevant messages via a customer’s preferred channel at scale</p>
10 <p>Deliver relevant messages via a customer’s preferred channel at scale</p>
11 <p>Generate revenue through messaging channels</p>
11 <p>Generate revenue through messaging channels</p>
12 <h3>Enhance product discovery with snackable stories</h3>
12 <h3>Enhance product discovery with snackable stories</h3>
13 <p>Attention spans are short. With InStory, you can<strong>capture your visitors’ imagination</strong>. Customize each story based on a visitor’s purchase history, real-time behavior, and predicted actions to<strong>reduce mobile bounce rates</strong>and help users find what they’re looking for.</p>
13 <p>Attention spans are short. With InStory, you can<strong>capture your visitors’ imagination</strong>. Customize each story based on a visitor’s purchase history, real-time behavior, and predicted actions to<strong>reduce mobile bounce rates</strong>and help users find what they’re looking for.</p>
14 <p><strong>Not a designer?</strong>No problem. Create immersive full screen experiences with our drag-and-drop editor. Add flourishes like stickers and countdown timers to boost engagement and conversions.</p>
14 <p><strong>Not a designer?</strong>No problem. Create immersive full screen experiences with our drag-and-drop editor. Add flourishes like stickers and countdown timers to boost engagement and conversions.</p>
15 <h3>Maximize your first and zero party data strategy with gamification</h3>
15 <h3>Maximize your first and zero party data strategy with gamification</h3>
16 <p>Turn unknown visitors into known customers with gamified made-to-convert templates. Create an engaging and rewarding experience that encourages visitors to share their information with you. Lead customers seamlessly from their first purchase to long-term loyalty.</p>
16 <p>Turn unknown visitors into known customers with gamified made-to-convert templates. Create an engaging and rewarding experience that encourages visitors to share their information with you. Lead customers seamlessly from their first purchase to long-term loyalty.</p>
17 <p>The best part?<strong>You don’t need an IT department to build these experiences</strong>. Transform the traditional experience with an extraordinary twist.</p>
17 <p>The best part?<strong>You don’t need an IT department to build these experiences</strong>. Transform the traditional experience with an extraordinary twist.</p>
18 <h3>Maximize AOV with personalized product recommendations</h3>
18 <h3>Maximize AOV with personalized product recommendations</h3>
19 <p>Insider’s AI learns your customers’ favourite things, based on<strong>browsing and purchase behavior</strong>, as well as “go-to” algorithms like<strong>Top Sellers</strong>and<strong>Customers Also Bought</strong>.</p>
19 <p>Insider’s AI learns your customers’ favourite things, based on<strong>browsing and purchase behavior</strong>, as well as “go-to” algorithms like<strong>Top Sellers</strong>and<strong>Customers Also Bought</strong>.</p>
20 <p>You can offer recommendations on your homepage, product pages, cart pages, emails, and messaging channels. Let shoppers know that you understand what they value and show them products that they will love.</p>
20 <p>You can offer recommendations on your homepage, product pages, cart pages, emails, and messaging channels. Let shoppers know that you understand what they value and show them products that they will love.</p>
21 <p><strong>Maximize average order value</strong>and<strong>customer lifetime value</strong>with personalized<strong>upsell</strong>and<strong>cross-sell</strong>recommendations.</p>
21 <p><strong>Maximize average order value</strong>and<strong>customer lifetime value</strong>with personalized<strong>upsell</strong>and<strong>cross-sell</strong>recommendations.</p>
22 <h2>Reactivate silent customers to increase CLV and tackle churn</h2>
22 <h2>Reactivate silent customers to increase CLV and tackle churn</h2>
23 <p>All the signs are there. They’ve stopped coming to site, they’re not opening your emails, they haven’t made a purchase in months. It’s time to mix up your strategy.</p>
23 <p>All the signs are there. They’ve stopped coming to site, they’re not opening your emails, they haven’t made a purchase in months. It’s time to mix up your strategy.</p>
24 <p>Insider’s machine learning recognizes the distinct behavioral patterns of your customers to detect when a customer is<strong>likely to churn</strong>- before it’s too late.</p>
24 <p>Insider’s machine learning recognizes the distinct behavioral patterns of your customers to detect when a customer is<strong>likely to churn</strong>- before it’s too late.</p>
25 <p>Keep the conversation going by<strong>identifying</strong>the<strong>right channel</strong>and<strong>message</strong>for each customer who is in danger of churning to<strong>inspire loyalty</strong>and<strong>keep customers engaged</strong>.</p>
25 <p>Keep the conversation going by<strong>identifying</strong>the<strong>right channel</strong>and<strong>message</strong>for each customer who is in danger of churning to<strong>inspire loyalty</strong>and<strong>keep customers engaged</strong>.</p>
26 <h3>Increase customer loyalty and lifetime value through cross-channel journey orchestration</h3>
26 <h3>Increase customer loyalty and lifetime value through cross-channel journey orchestration</h3>
27 <p>Remove the guesswork and hassle of piecing together incomplete data from disconnected systems and dashboards. Instead, create a CX which is seamless, and<b>adapted</b>to<b>each customers’ behavior</b>- What did they click? Buy? What’s the best channel to engage them?</p>
27 <p>Remove the guesswork and hassle of piecing together incomplete data from disconnected systems and dashboards. Instead, create a CX which is seamless, and<b>adapted</b>to<b>each customers’ behavior</b>- What did they click? Buy? What’s the best channel to engage them?</p>
28 <p>All this and more is available with Insider’s powerful and user-friendly<b>journey</b><b>orchestrator</b>. With Architect, delivering<b>relevant messages</b>and products on<b>customers’ preferred channels</b>has never been easier… or more effective.</p>
28 <p>All this and more is available with Insider’s powerful and user-friendly<b>journey</b><b>orchestrator</b>. With Architect, delivering<b>relevant messages</b>and products on<b>customers’ preferred channels</b>has never been easier… or more effective.</p>
29 <h2>Generate revenue with messaging channels</h2>
29 <h2>Generate revenue with messaging channels</h2>
30 <p><strong>Email engagement rates continue to decline</strong>. If you are relying solely on email to engage users and drive them back to your website or app, you are missing a huge piece of the puzzle and<strong>leaving revenue on the table</strong>.</p>
30 <p><strong>Email engagement rates continue to decline</strong>. If you are relying solely on email to engage users and drive them back to your website or app, you are missing a huge piece of the puzzle and<strong>leaving revenue on the table</strong>.</p>
31 <p>Send<strong>automated alerts</strong>and<strong>personalized messages</strong>from<strong>cart reminders</strong>to<strong>back in stock</strong>reminders to<strong>speed up purchase decisions</strong>and recover lost revenue.</p>
31 <p>Send<strong>automated alerts</strong>and<strong>personalized messages</strong>from<strong>cart reminders</strong>to<strong>back in stock</strong>reminders to<strong>speed up purchase decisions</strong>and recover lost revenue.</p>
32 <p>Utilise<strong>web push notifications</strong>,<strong>app push</strong>,<strong>WhatsApp</strong>,<strong>SMS</strong>and<strong>RCS</strong>as well as traditional<strong>email.</strong></p>
32 <p>Utilise<strong>web push notifications</strong>,<strong>app push</strong>,<strong>WhatsApp</strong>,<strong>SMS</strong>and<strong>RCS</strong>as well as traditional<strong>email.</strong></p>
33 <h3>Trusted by 1000+ businesses, including:</h3>
33 <h3>Trusted by 1000+ businesses, including:</h3>
34 <p><strong> Marks &amp; Spencer increases cart recovery rate to 15.1%</strong></p>
34 <p><strong> Marks &amp; Spencer increases cart recovery rate to 15.1%</strong></p>
35 <p><strong>Hunkemöller achieves a 20% CVR uplift with social proof</strong></p>
35 <p><strong>Hunkemöller achieves a 20% CVR uplift with social proof</strong></p>
36 <p><strong> Adidas achieves 35.31% CVR increase for returning users</strong></p>
36 <p><strong> Adidas achieves 35.31% CVR increase for returning users</strong></p>
37 <h2>Ready to learn more?</h2>
37 <h2>Ready to learn more?</h2>
38 <p>If you would like to discuss how any of these strategies would bring value to the Ted Baker customer experience, don’t hesitate to get in touch. </p>
38 <p>If you would like to discuss how any of these strategies would bring value to the Ted Baker customer experience, don’t hesitate to get in touch. </p>
39 <p>© 2021 Powered by Insider. All rights reserved.</p>
39 <p>© 2021 Powered by Insider. All rights reserved.</p>
40  
40