Rivalry2

How Flyadeal Achieved 378X ROI with Insider’s Journey Orchestration, Omnichannel Capabilities, and with WhatsApp| Insider
2026-03-06 03:53 Diff
https://useinsider.com/case-studies/flyadeal-casestudy/
Personalizing the website experience to increase conversions and average order value
flyadeal was facing significant challenges in providing a personalized experience on their website. Despite their efforts, they struggled to deliver tailored content and recommendations to their users, which impacted conversion and average order value.
By implementing onsite personalizations, flyadeal successfully tailored the user experience on their website. This approach allowed them to dynamically showcase the best flight options to each user based on their preferences and browsing behavior. As a result, users were presented with more relevant and appealing flight choices, enhancing their overall browsing experience.
In addition to optimizing flight selections, flyadeal promoted ancillary products, such as extra baggage, seat upgrades, and in-flight services. By personalizing these offers, they were able to highlight products that matched the specific needs and interests of each user. This not only increased the visibility of ancillary products but also drove higher conversion rates, as users found these tailored offers more compelling.
Increased ROI with personalized email and web push journeys using Insider’s Architect
flyadeal struggled to target users effectively via email and web push notifications. They relied on one-time campaigns instead of automated journeys, resulting in a lack of personalized and timely communication. Additionally, making changes to the website to deliver web push notifications required their technical team’s involvement, leading to long delivery cycles and delayed updates. These issues prevented flyadeal from delivering a dynamic, relevant, and engaging user experience.
By introducing email and web push notifications and utilizing Architect, Insider’s customer journey solution, flyadeal improved user targeting at different stages of the funnel. For example, when users abandoned a trip search, automated emails and web pushes re-engaged them with personalized flight offers. For users who just booked a flight, flyadeal sent tailored recommendations for ancillary products like extra baggage and seat upgrades. This approach increased conversions and ROI while removing reliance on the technical team for quick implementation.
The addition of WhatsApp adds more convenience
flyadeal needed to adapt their channel and messaging strategy to meet their customers’ evolving demands for convenience and immediacy. The primary issue was that a large portion of their user base preferred WhatsApp as their main communication channel.
To effectively engage users, flyadeal expanded their focus to include campaigns on WhatsApp, a highly preferred communication channel. By implementing WhatsApp campaigns, Flyadeal was able to adapt their channel and messaging strategy to meet the evolving demands for convenience and immediacy among their customers.
These campaigns included tailored content such as special promotions and flight offers. By sending these messages directly to users’ WhatsApp, flyadeal ensured higher visibility and engagement compared to other channels. The convenience and familiarity of WhatsApp made it easier for users to interact with the messages, leading to increased click-through rates and conversions.
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/* Start Custom Fonts CSS */@font-face {
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Take a self-guided tour of 80+ demos and use cases tailored to your role, goals, or industry. No forms. No delay">Explore Insider One and become unstoppable. Take a self-guided tour of 80+ demos and use cases tailored to your role, goals, or industry. No forms. No delay</p></a></li><li class=""><a class="" href="/whatsapp-templates/" target=""><span data-text="WhatsApp Explorer"><i><img class="light-svg" src="https://insiderone.com/wp-content/themes/insiderone/assets/img/dynamic/icons/wp.svg"><img class="dark-svg" src="https://insiderone.com/wp-content/themes/insiderone/assets/img/dynamic/icons/wp-dark.svg"><img class="hover-svg" src="https://insiderone.com/wp-content/themes/insiderone/assets/img/dynamic/icons/wp-hover.svg"></i>WhatsApp Explorer</span><p data-text="Discover the power of WhatsApp for business">Discover the power of WhatsApp for business</p></a></li><li class=""><a class="" href="/sms-templates/" target=""><span data-text="SMS Template Library"><i><img class="light-svg" src="https://insiderone.com/wp-content/themes/insiderone/assets/img/dynamic/icons/message.svg"><img class="dark-svg" src="https://insiderone.com/wp-content/themes/insiderone/assets/img/dynamic/icons/message-dark.svg"><img class="hover-svg" src="https://insiderone.com/wp-content/themes/insiderone/assets/img/dynamic/icons/message-hover.svg"></i>SMS Template Library</span><p data-text="60+ templates for seamless SMS marketing">60+ templates for seamless SMS marketing</p></a></li><li class=""><a class="" href="/cdp-use-cases-explorer/" target=""><span data-text="CDP Explorer"><i><img class="light-svg" src="https://insiderone.com/wp-content/themes/insiderone/assets/img/dynamic/icons/database.svg"><img class="dark-svg" src="https://insiderone.com/wp-content/themes/insiderone/assets/img/dynamic/icons/database-dark.svg"><img class="hover-svg" src="https://insiderone.com/wp-content/themes/insiderone/assets/img/dynamic/icons/database-hover.svg"></i>CDP Explorer</span><p data-text="Learn how to put your customer data into action">Learn how to put your customer data into action</p></a></li></ul></div><div class="header-menu-item-dropdown-item " style=""><div class="title"><h3>OTHER RESOURCES</h3></div><ul><li class=""><a class="" href="/case-studies" target=""><span data-text="Case Studies"><i><img class="light-svg" src="https://insiderone.com/wp-content/themes/insiderone/assets/img/dynamic/icons/heart.svg"><img class="dark-svg" src="https://insiderone.com/wp-content/themes/insiderone/assets/img/dynamic/icons/heart-dark.svg"><img class="hover-svg" src="https://insiderone.com/wp-content/themes/insiderone/assets/img/dynamic/icons/heart-hover.svg"></i>Case Studies</span></a></li><li class=""><a class="" href="/blog" target=""><span data-text="Blog"><i><img class="light-svg" src="https://insiderone.com/wp-content/themes/insiderone/assets/img/dynamic/icons/pen.svg"><img class="dark-svg" src="https://insiderone.com/wp-content/themes/insiderone/assets/img/dynamic/icons/pen-dark.svg"><img class="hover-svg" src="https://insiderone.com/wp-content/themes/insiderone/assets/img/dynamic/icons/pen-hover.svg"></i>Blog</span></a></li><li class=""><a class="" href="/ebook" target=""><span data-text="E-Books &amp; Guides"><i><img class="light-svg" src="https://insiderone.com/wp-content/themes/insiderone/assets/img/dynamic/icons/book.svg"><img class="dark-svg" src="https://insiderone.com/wp-content/themes/insiderone/assets/img/dynamic/icons/book-dark.svg"><img class="hover-svg" src="https://insiderone.com/wp-content/themes/insiderone/assets/img/dynamic/icons/book-hover.svg"></i>E-Books &amp; Guides</span></a></li><li class=""><a class="" href="/glossary" target=""><span data-text="Glossary"><i><img class="light-svg" src="https://insiderone.com/wp-content/themes/insiderone/assets/img/dynamic/icons/glossary.svg"><img class="dark-svg" src="https://insiderone.com/wp-content/themes/insiderone/assets/img/dynamic/icons/glossary-dark.svg"><img class="hover-svg" src="https://insiderone.com/wp-content/themes/insiderone/assets/img/dynamic/icons/glossary-hover.svg"></i>Glossary</span></a></li></ul></div>
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		<div data-elementor-type="wp-post" data-elementor-id="493548" class="elementor elementor-493548" data-elementor-post-type="case-studies">
						<section class="elementor-section elementor-top-section elementor-element elementor-element-bb9f634 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="bb9f634" data-element_type="section">
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													<img decoding="async" width="300" height="98" src="https://insiderone.com/assets/media/2024/09/flyadeal-logo.png" class="attachment-full size-full wp-image-493550" alt="" />													</div>
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			<h6 class="elementor-heading-title elementor-size-default">Success Story</h6>		</div>
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			<h1 class="elementor-heading-title elementor-size-default">How flyadeal leveraged Insider’s Journey Orchestration, Web, and WhatsApp capabilities to achieve a 378X ROI</h1>		</div>
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				<section class="elementor-section elementor-inner-section elementor-element elementor-element-6543a9f elementor-section-full_width elementor-section-height-default elementor-section-height-default" data-id="6543a9f" data-element_type="section">
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			<h6 class="elementor-heading-title elementor-size-default">Web Channel</h6>		</div>
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			<h6 class="elementor-heading-title elementor-size-default">WhatsApp</h6>		</div>
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			<h6 class="elementor-heading-title elementor-size-default"><a href="https://insiderone.com/individualize/">Architect</a></h6>		</div>
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													<img fetchpriority="high" decoding="async" width="1023" height="895" src="https://insiderone.com/assets/media/2024/09/flyadeal-banner-img.png" class="attachment-full size-full wp-image-493554" alt="" srcset="https://insiderone.com/assets/media/2024/09/flyadeal-banner-img.png 1023w, https://insiderone.com/assets/media/2024/09/flyadeal-banner-img-300x262.png 300w, https://insiderone.com/assets/media/2024/09/flyadeal-banner-img-768x672.png 768w" sizes="(max-width: 1023px) 100vw, 1023px" />													</div>
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				<section class="elementor-section elementor-top-section elementor-element elementor-element-1e7886b elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="1e7886b" data-element_type="section" data-settings="{&quot;background_background&quot;:&quot;classic&quot;}">
						<div class="elementor-container elementor-column-gap-default">
					<div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c6deeca" data-id="c6deeca" data-element_type="column">
			<div class="elementor-widget-wrap elementor-element-populated">
						<div class="elementor-element elementor-element-58a6bf0 elementor-widget__width-auto elementor-widget-mobile__width-inherit elementor-widget elementor-widget-text-editor" data-id="58a6bf0" data-element_type="widget" data-widget_type="text-editor.default">
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							<p>378X</p>						</div>
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				<div class="elementor-element elementor-element-c97c74a elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-text-editor" data-id="c97c74a" data-element_type="widget" data-widget_type="text-editor.default">
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							<p>ROI</p>						</div>
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													<img decoding="async" width="2" height="52" src="https://insiderone.com/assets/media/2023/07/HR.svg" class="attachment-full size-full wp-image-426388" alt="" />													</div>
				</div>
				<div class="elementor-element elementor-element-e1a2378 elementor-widget__width-auto elementor-widget-mobile__width-inherit elementor-widget elementor-widget-text-editor" data-id="e1a2378" data-element_type="widget" data-widget_type="text-editor.default">
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							<p>30%</p>						</div>
				</div>
				<div class="elementor-element elementor-element-e64efdd elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-text-editor" data-id="e64efdd" data-element_type="widget" data-widget_type="text-editor.default">
				<div class="elementor-widget-container">
							<p>increase in </p><p>conversion rate</p>						</div>
				</div>
				<div class="elementor-element elementor-element-ad2d6f5 elementor-widget__width-auto elementor-hidden-mobile elementor-widget elementor-widget-image" data-id="ad2d6f5" data-element_type="widget" data-widget_type="image.default">
				<div class="elementor-widget-container">
													<img decoding="async" width="2" height="52" src="https://insiderone.com/assets/media/2023/07/HR.svg" class="attachment-full size-full wp-image-426388" alt="" />													</div>
				</div>
				<div class="elementor-element elementor-element-6f46b64 elementor-widget__width-auto elementor-widget-mobile__width-inherit elementor-widget elementor-widget-text-editor" data-id="6f46b64" data-element_type="widget" data-widget_type="text-editor.default">
				<div class="elementor-widget-container">
							<p>7%</p>						</div>
				</div>
				<div class="elementor-element elementor-element-0a2f059 elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-text-editor" data-id="0a2f059" data-element_type="widget" data-widget_type="text-editor.default">
				<div class="elementor-widget-container">
							<p>user conversion rate</p><p>on WhatsApp</p>						</div>
				</div>
					</div>
		</div>
					</div>
		</section>
				<section class="elementor-section elementor-top-section elementor-element elementor-element-1ef5219 elementor-section-full_width elementor-section-height-default elementor-section-height-default" data-id="1ef5219" data-element_type="section" data-settings="{&quot;background_background&quot;:&quot;classic&quot;}">
						<div class="elementor-container elementor-column-gap-default">
					<div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-9794dc6" data-id="9794dc6" data-element_type="column">
			<div class="elementor-widget-wrap elementor-element-populated">
						<section class="elementor-section elementor-inner-section elementor-element elementor-element-f13e42f elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="f13e42f" data-element_type="section" data-settings="{&quot;background_background&quot;:&quot;classic&quot;}">
						<div class="elementor-container elementor-column-gap-default">
					<div class="elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-53c75a6" data-id="53c75a6" data-element_type="column">
			<div class="elementor-widget-wrap elementor-element-populated">
						<div class="elementor-element elementor-element-ba72923 elementor-widget elementor-widget-text-editor" data-id="ba72923" data-element_type="widget" data-widget_type="text-editor.default">
				<div class="elementor-widget-container">
							<p><strong>Industry</strong></p>						</div>
				</div>
				<div class="elementor-element elementor-element-4030295 elementor-widget elementor-widget-text-editor" data-id="4030295" data-element_type="widget" data-widget_type="text-editor.default">
				<div class="elementor-widget-container">
							<p>Travel</p>						</div>
				</div>
				<div class="elementor-element elementor-element-376dd99 elementor-widget elementor-widget-text-editor" data-id="376dd99" data-element_type="widget" data-widget_type="text-editor.default">
				<div class="elementor-widget-container">
							<p><strong>Category</strong></p>						</div>
				</div>
				<div class="elementor-element elementor-element-0c6320f elementor-widget elementor-widget-text-editor" data-id="0c6320f" data-element_type="widget" data-widget_type="text-editor.default">
				<div class="elementor-widget-container">
							<p><span style="white-space-collapse: preserve;">CDP</span></p>						</div>
				</div>
				<div class="elementor-element elementor-element-4eabb76 elementor-widget elementor-widget-text-editor" data-id="4eabb76" data-element_type="widget" data-widget_type="text-editor.default">
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							<p><strong>Channels</strong></p>						</div>
				</div>
				<div class="elementor-element elementor-element-c00158b elementor-widget elementor-widget-text-editor" data-id="c00158b" data-element_type="widget" data-widget_type="text-editor.default">
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							<p>Web Push<br />WhatsApp</p>						</div>
				</div>
				<div class="elementor-element elementor-element-129c533 elementor-widget elementor-widget-text-editor" data-id="129c533" data-element_type="widget" data-widget_type="text-editor.default">
				<div class="elementor-widget-container">
							<p><strong>Solutions</strong></p>						</div>
				</div>
				<div class="elementor-element elementor-element-21e0bfe elementor-widget elementor-widget-text-editor" data-id="21e0bfe" data-element_type="widget" data-widget_type="text-editor.default">
				<div class="elementor-widget-container">
							<p>Architect</p>						</div>
				</div>
					</div>
		</div>
					</div>
		</section>
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		</div>
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						<div class="elementor-container elementor-column-gap-default">
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													<img loading="lazy" decoding="async" width="79" height="54" src="https://insiderone.com/assets/media/2023/07/cs_quote.svg" class="attachment-full size-full wp-image-426401" alt="" />													</div>
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							<p>Partnering with Insider has revolutionized our approach to customer engagement. By leveraging onsite personalizations, automated email and web push journeys, and WhatsApp campaigns, we&#8217;ve been able to deliver highly relevant and timely content to our users. This strategic shift has not only enhanced our user experience but also significantly boosted our ROI. Insider&#8217;s solutions have empowered us to connect with our customers in a more meaningful way, driving loyalty and growth.</p>						</div>
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							<p><strong>Ecommerce Manager</strong></p>						</div>
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													<img decoding="async" width="300" height="98" src="https://insiderone.com/assets/media/2024/09/flyadeal-logo.png" class="attachment-full size-full wp-image-493550" alt="" />													</div>
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							<p>Executive summary</p>						</div>
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							<p>flyadeal boosted ROI, user engagement, and conversion rates through a comprehensive strategy. They personalized the website to highlight optimal flight options and ancillary products, enhancing visibility and conversions. Using Insider’s Architect, flyadeal automated user journeys with personalized email and web push notifications, re-engaging users at various funnel stages. To further connect with Saudi Arabian users, they launched WhatsApp campaigns, sending timely, personalized messages that increased engagement and click-through rates. These efforts resulted in a 378x ROI, a 30% rise in conversion rates, and significantly improved user experience and revenue.</p>						</div>
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							<p>About flyadeal</p>						</div>
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							<p>flyadeal is Saudi Arabia’s new low-fare airline. Based in Jeddah, they are a sister company of Saudia Airlines that focuses on providing low-cost air travel to customers. flyadeal began operations on September 23, 2017, Saudi Arabia’s National Day. </p>						</div>
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													<img loading="lazy" decoding="async" width="1090" height="941" src="https://insiderone.com/assets/media/2024/09/about-flyadeal.png" class="attachment-full size-full wp-image-493562" alt="" srcset="https://insiderone.com/assets/media/2024/09/about-flyadeal.png 1090w, https://insiderone.com/assets/media/2024/09/about-flyadeal-300x259.png 300w, https://insiderone.com/assets/media/2024/09/about-flyadeal-1024x884.png 1024w, https://insiderone.com/assets/media/2024/09/about-flyadeal-768x663.png 768w" sizes="(max-width: 1090px) 100vw, 1090px" />													</div>
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							<p>Why Insider?</p>						</div>
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							<p>flyadeal, one of Insider&#8217;s longest-standing clients in the Middle East, has transformed its approach to personalization since partnering with Insider. Previously reliant on technical teams for onsite personalization, which hindered effective A/B test measurement, flyadeal now easily conducts A/B tests and delivers clear, measurable results to management. This partnership has also enabled a seamless cross-channel experience, ensuring consistent and personalized customer journeys across all touchpoints, significantly enhancing flyadeal&#8217;s strategy and customer service.</p>						</div>
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							<p>USE CASE #1</p>						</div>
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							<p>Personalizing the website experience to increase conversions and average order value</p>						</div>
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													<img loading="lazy" decoding="async" width="720" height="552" src="https://insiderone.com/assets/media/2024/09/flyadeal-use-case-1-mobile-new.png" class="attachment-full size-full wp-image-494405" alt="" srcset="https://insiderone.com/assets/media/2024/09/flyadeal-use-case-1-mobile-new.png 720w, https://insiderone.com/assets/media/2024/09/flyadeal-use-case-1-mobile-new-300x230.png 300w" sizes="(max-width: 720px) 100vw, 720px" />													</div>
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							<p><span style="white-space-collapse: preserve;">The challenge</span></p>						</div>
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							<p>flyadeal was facing significant challenges in providing a personalized experience on their website. Despite their efforts, they struggled to deliver tailored content and recommendations to their users, which impacted conversion and average order value.</p>						</div>
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							<p><span style="white-space-collapse: preserve;">The solution</span></p>						</div>
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							<p>By implementing onsite personalizations, flyadeal successfully tailored the user experience on their website. This approach allowed them to dynamically showcase the best flight options to each user based on their preferences and browsing behavior. As a result, users were presented with more relevant and appealing flight choices, enhancing their overall browsing experience.</p>						</div>
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							<p>In addition to optimizing flight selections, flyadeal promoted ancillary products, such as extra baggage, seat upgrades, and in-flight services. By personalizing these offers, they were able to highlight products that matched the specific needs and interests of each user. This not only increased the visibility of ancillary products but also drove higher conversion rates, as users found these tailored offers more compelling.</p>						</div>
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													<img loading="lazy" decoding="async" width="1899" height="1152" src="https://insiderone.com/assets/media/2024/09/flyadeal-use-case-1-new.png" class="attachment-full size-full wp-image-494406" alt="" srcset="https://insiderone.com/assets/media/2024/09/flyadeal-use-case-1-new.png 1899w, https://insiderone.com/assets/media/2024/09/flyadeal-use-case-1-new-300x182.png 300w, https://insiderone.com/assets/media/2024/09/flyadeal-use-case-1-new-1024x621.png 1024w, https://insiderone.com/assets/media/2024/09/flyadeal-use-case-1-new-768x466.png 768w" sizes="(max-width: 1899px) 100vw, 1899px" />													</div>
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							<p>The results</p>						</div>
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				<section class="elementor-section elementor-inner-section elementor-element elementor-element-ec7e467 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="ec7e467" data-element_type="section" data-settings="{&quot;background_background&quot;:&quot;classic&quot;}">
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					<div class="elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-97f50a2" data-id="97f50a2" data-element_type="column">
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						<div class="elementor-element elementor-element-9a60ddc elementor-widget elementor-widget-text-editor" data-id="9a60ddc" data-element_type="widget" data-widget_type="text-editor.default">
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							<p>Increase</p>						</div>
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							<p>in onsite<br />incremental revenue</p>						</div>
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							<p>Increase</p>						</div>
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							<p>in AOV by 20%</p>						</div>
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							<p>USE CASE #2</p>						</div>
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							<p>Increased ROI with personalized email and web push journeys using Insider&#8217;s Architect</p>						</div>
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				<div class="elementor-element elementor-element-a400ef4 elementor-hidden-desktop elementor-hidden-tablet elementor-widget elementor-widget-image" data-id="a400ef4" data-element_type="widget" data-widget_type="image.default">
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													<img loading="lazy" decoding="async" width="718" height="1066" src="https://insiderone.com/assets/media/2024/09/use-case-2-mobile-1.png" class="attachment-full size-full wp-image-493574" alt="" srcset="https://insiderone.com/assets/media/2024/09/use-case-2-mobile-1.png 718w, https://insiderone.com/assets/media/2024/09/use-case-2-mobile-1-202x300.png 202w, https://insiderone.com/assets/media/2024/09/use-case-2-mobile-1-690x1024.png 690w" sizes="(max-width: 718px) 100vw, 718px" />													</div>
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							<p><span style="white-space-collapse: preserve;">The challenge</span></p>						</div>
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							<p>flyadeal struggled to target users effectively via email and web push notifications. They relied on one-time campaigns instead of automated journeys, resulting in a lack of personalized and timely communication. Additionally, making changes to the website to deliver web push notifications required their technical team&#8217;s involvement, leading to long delivery cycles and delayed updates. These issues prevented flyadeal from delivering a dynamic, relevant, and engaging user experience.</p>						</div>
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							<p><span style="white-space-collapse: preserve;">The solution</span></p>						</div>
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				<div class="elementor-element elementor-element-d4a9a59 elementor-widget elementor-widget-text-editor" data-id="d4a9a59" data-element_type="widget" data-widget_type="text-editor.default">
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							<p>By introducing email and web push notifications and utilizing Architect, Insider&#8217;s customer journey solution, flyadeal improved user targeting at different stages of the funnel. For example, when users abandoned a trip search, automated emails and web pushes re-engaged them with personalized flight offers. For users who just booked a flight, flyadeal sent tailored recommendations for ancillary products like extra baggage and seat upgrades. This approach increased conversions and ROI while removing reliance on the technical team for quick implementation.</p>						</div>
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				<div class="elementor-element elementor-element-7884f1d elementor-hidden-mobile elementor-widget elementor-widget-image" data-id="7884f1d" data-element_type="widget" data-widget_type="image.default">
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													<img loading="lazy" decoding="async" width="1713" height="1790" src="https://insiderone.com/assets/media/2024/09/use-case-2-1.png" class="attachment-full size-full wp-image-493575" alt="" srcset="https://insiderone.com/assets/media/2024/09/use-case-2-1.png 1713w, https://insiderone.com/assets/media/2024/09/use-case-2-1-287x300.png 287w, https://insiderone.com/assets/media/2024/09/use-case-2-1-980x1024.png 980w, https://insiderone.com/assets/media/2024/09/use-case-2-1-768x803.png 768w" sizes="(max-width: 1713px) 100vw, 1713px" />													</div>
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				<section class="elementor-section elementor-top-section elementor-element elementor-element-73142d2 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="73142d2" data-element_type="section" data-settings="{&quot;background_background&quot;:&quot;classic&quot;}">
						<div class="elementor-container elementor-column-gap-default">
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						<div class="elementor-element elementor-element-2ac43f2 elementor-widget elementor-widget-text-editor" data-id="2ac43f2" data-element_type="widget" data-widget_type="text-editor.default">
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							<p>The results</p>						</div>
				</div>
				<section class="elementor-section elementor-inner-section elementor-element elementor-element-701dd12 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="701dd12" data-element_type="section" data-settings="{&quot;background_background&quot;:&quot;classic&quot;}">
						<div class="elementor-container elementor-column-gap-default">
					<div class="elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-4199343" data-id="4199343" data-element_type="column">
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						<div class="elementor-element elementor-element-6b9564b elementor-widget elementor-widget-text-editor" data-id="6b9564b" data-element_type="widget" data-widget_type="text-editor.default">
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							<p>378x</p>						</div>
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							<p>ROI</p>						</div>
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				<div class="elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-2468826" data-id="2468826" data-element_type="column">
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						<div class="elementor-element elementor-element-d283d51 elementor-widget elementor-widget-text-editor" data-id="d283d51" data-element_type="widget" data-widget_type="text-editor.default">
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							<p>30%</p>						</div>
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				<div class="elementor-element elementor-element-f930cc1 elementor-widget elementor-widget-text-editor" data-id="f930cc1" data-element_type="widget" data-widget_type="text-editor.default">
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							<p>increase in<br />conversion rate</p>						</div>
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							<p>USE CASE #3</p>						</div>
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							<p>The addition of WhatsApp adds more convenience</p>						</div>
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													<img loading="lazy" decoding="async" width="780" height="1362" src="https://insiderone.com/assets/media/2024/09/flyadeal-use-case-3-mobile-new.png" class="attachment-full size-full wp-image-494407" alt="" srcset="https://insiderone.com/assets/media/2024/09/flyadeal-use-case-3-mobile-new.png 780w, https://insiderone.com/assets/media/2024/09/flyadeal-use-case-3-mobile-new-172x300.png 172w, https://insiderone.com/assets/media/2024/09/flyadeal-use-case-3-mobile-new-586x1024.png 586w, https://insiderone.com/assets/media/2024/09/flyadeal-use-case-3-mobile-new-768x1341.png 768w" sizes="(max-width: 780px) 100vw, 780px" />													</div>
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							<p><span style="white-space-collapse: preserve;">The challenge</span></p>						</div>
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							<p>flyadeal needed to adapt their channel and messaging strategy to meet their customers&#8217; evolving demands for convenience and immediacy. The primary issue was that a large portion of their user base preferred WhatsApp as their main communication channel. </p>						</div>
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							<p><span style="white-space-collapse: preserve;">The solution</span></p>						</div>
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							<p>To effectively engage users, flyadeal expanded their focus to include campaigns on WhatsApp, a highly preferred communication channel. By implementing WhatsApp campaigns, Flyadeal was able to adapt their channel and messaging strategy to meet the evolving demands for convenience and immediacy among their customers. </p>						</div>
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							<p>These campaigns included tailored content such as special promotions and flight offers. By sending these messages directly to users&#8217; WhatsApp, flyadeal ensured higher visibility and engagement compared to other channels. The convenience and familiarity of WhatsApp made it easier for users to interact with the messages, leading to increased click-through rates and conversions.</p>						</div>
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													<img loading="lazy" decoding="async" width="1763" height="1067" src="https://insiderone.com/assets/media/2024/09/flyadeal-use-case-3-new-1.png" class="attachment-full size-full wp-image-494408" alt="" srcset="https://insiderone.com/assets/media/2024/09/flyadeal-use-case-3-new-1.png 1763w, https://insiderone.com/assets/media/2024/09/flyadeal-use-case-3-new-1-300x182.png 300w, https://insiderone.com/assets/media/2024/09/flyadeal-use-case-3-new-1-1024x620.png 1024w, https://insiderone.com/assets/media/2024/09/flyadeal-use-case-3-new-1-768x465.png 768w" sizes="(max-width: 1763px) 100vw, 1763px" />													</div>
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							<p>The results</p>						</div>
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							<p>8%</p>						</div>
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				<div class="elementor-element elementor-element-95cc6f3 elementor-widget elementor-widget-text-editor" data-id="95cc6f3" data-element_type="widget" data-widget_type="text-editor.default">
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							<p>click-through rate</p>						</div>
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							<p>7%</p>						</div>
				</div>
				<div class="elementor-element elementor-element-74341c0 elementor-widget elementor-widget-text-editor" data-id="74341c0" data-element_type="widget" data-widget_type="text-editor.default">
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							<p>user conversion rate</p>						</div>
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		</section>
					</div>
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							<p>Summary</p>						</div>
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							<p>flyadeal leveraged Insider’s journey orchestration, web personalization, and WhatsApp campaigns to enhance user engagement and achieved a remarkable 378X ROI and a 30% increase in conversion rate.</p>						</div>
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							<p>Looking ahead</p>						</div>
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							<p>Future plans involve using Insider to enhance their mobile app experience and ensure seamless cross-channel communication, integrating email, WhatsApp, web push, and their website. They aim to expand WhatsApp beyond marketing to include transactional and support services, reducing agent workload and offering more self-service options. Additionally, they are shifting from offer-based to product-focused communications, emphasizing features and benefits to build brand loyalty and deliver value-driven content.</p>						</div>
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        Favorite feature
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      Architect
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    <p class="favorite_text">flyadeal's favorite feature is Architect, Insider's customer journey solution. Architect allows them to create automated, personalized journeys that effectively engage users at different funnel stages, significantly improving their targeting, engagement, and conversion rates. This powerful tool has been instrumental in streamlining their marketing efforts and achieving impressive results.
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                            <div id="wt-cli-tab-functional" tabindex="0" role="tabpanel" aria-labelledby="wt-cli-tab-link-functional" class="cli-tab-pane cli-fade" data-id="functional">
                            <div class="wt-cli-cookie-description">Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features.
<table class="wt-cli-element cookielawinfo-row-cat-table cookielawinfo-winter"><thead><tr><th scope="col" class="cookielawinfo-column-1">Cookie</th><th scope="col" class="cookielawinfo-column-3">Duration</th><th scope="col" class="cookielawinfo-column-4">Description</th></tr></thead><tbody><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">__hssc</td><td class="cookielawinfo-column-3">30 minutes</td><td class="cookielawinfo-column-4">This cookie is set by HubSpot. The purpose of the cookie is to keep track of sessions. This is used to determine if HubSpot should increment the session number and timestamps in the __hstc cookie. It contains the domain, viewCount (increments each pageView in a session), and session start timestamp.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">bcookie</td><td class="cookielawinfo-column-3">11 months</td><td class="cookielawinfo-column-4">This cookie is set by linkedIn. The purpose of the cookie is to enable LinkedIn functionalities on the page.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">lang</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">This cookie is used to store the language preferences of a user to serve up content in that stored language the next time user visit the website.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">lidc</td><td class="cookielawinfo-column-3">1 day</td><td class="cookielawinfo-column-4">This cookie is set by LinkedIn and used for routing.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">yt-remote-cast-available</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">The yt-remote-cast-available cookie is used to store the user's preferences regarding whether casting is available on their YouTube video player.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">yt-remote-cast-installed</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">The yt-remote-cast-installed cookie is used to store the user's video player preferences using embedded YouTube video.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">yt-remote-connected-devices</td><td class="cookielawinfo-column-3">never</td><td class="cookielawinfo-column-4">YouTube sets this cookie to store the user's video preferences using embedded YouTube videos.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">yt-remote-device-id</td><td class="cookielawinfo-column-3">never</td><td class="cookielawinfo-column-4">YouTube sets this cookie to store the user's video preferences using embedded YouTube videos.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">yt-remote-fast-check-period</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">The yt-remote-fast-check-period cookie is used by YouTube to store the user's video player preferences for embedded YouTube videos.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">yt-remote-session-app</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">The yt-remote-session-app cookie is used by YouTube to store user preferences and information about the interface of the embedded YouTube video player.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">yt-remote-session-name</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">The yt-remote-session-name cookie is used by YouTube to store the user's video player preferences using embedded YouTube video.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">ytidb::LAST_RESULT_ENTRY_KEY</td><td class="cookielawinfo-column-3">never</td><td class="cookielawinfo-column-4">The cookie ytidb::LAST_RESULT_ENTRY_KEY is used by YouTube to store the last search result entry that was clicked by the user. This information is used to improve the user experience by providing more relevant search results in the future.</td></tr></tbody></table></div>
                            </div>
                        </div>
                    </div>
                                    <div class="cli-tab-section">
                        <div class="cli-tab-header">
                            <a id="wt-cli-tab-link-performance" tabindex="0" role="tab" aria-expanded="false" aria-describedby="wt-cli-tab-performance" aria-controls="wt-cli-tab-performance" class="cli-nav-link cli-settings-mobile" data-target="performance" data-toggle="cli-toggle-tab">
                                Performance                            </a>
                                                                                        <div class="cli-switch">
                                    <input type="checkbox" class="cli-user-preference-checkbox"  id="wt-cli-checkbox-performance" aria-label="performance" data-id="checkbox-performance" role="switch" aria-controls="wt-cli-tab-link-performance" aria-labelledby="wt-cli-tab-link-performance"  />
                                    <label for="wt-cli-checkbox-performance" class="cli-slider" data-cli-enable="Enabled" data-cli-disable="Disabled"><span class="wt-cli-sr-only">performance</span></label>
                                </div>
                                                    </div>
                        <div class="cli-tab-content">
                            <div id="wt-cli-tab-performance" tabindex="0" role="tabpanel" aria-labelledby="wt-cli-tab-link-performance" class="cli-tab-pane cli-fade" data-id="performance">
                            <div class="wt-cli-cookie-description">Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.
<table class="wt-cli-element cookielawinfo-row-cat-table cookielawinfo-winter"><thead><tr><th scope="col" class="cookielawinfo-column-1">Cookie</th><th scope="col" class="cookielawinfo-column-3">Duration</th><th scope="col" class="cookielawinfo-column-4">Description</th></tr></thead><tbody><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_gat</td><td class="cookielawinfo-column-3">1 minute</td><td class="cookielawinfo-column-4">Google Universal Analytics sets this cookie to restrain request rate and thus limit data collection on high-traffic sites.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">AWSALB</td><td class="cookielawinfo-column-3">7 days</td><td class="cookielawinfo-column-4">AWSALB is an application load balancer cookie set by Amazon Web Services to map the session to the target.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">INGRESSCOOKIE</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">This cookie is used for load balancing and session stickiness. This technical session identifier is required for some website features.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">YSC</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">This cookies is set by Youtube and is used to track the views of embedded videos.</td></tr></tbody></table></div>
                            </div>
                        </div>
                    </div>
                                    <div class="cli-tab-section">
                        <div class="cli-tab-header">
                            <a id="wt-cli-tab-link-analytics" tabindex="0" role="tab" aria-expanded="false" aria-describedby="wt-cli-tab-analytics" aria-controls="wt-cli-tab-analytics" class="cli-nav-link cli-settings-mobile" data-target="analytics" data-toggle="cli-toggle-tab">
                                Analytics                            </a>
                                                                                        <div class="cli-switch">
                                    <input type="checkbox" class="cli-user-preference-checkbox"  id="wt-cli-checkbox-analytics" aria-label="analytics" data-id="checkbox-analytics" role="switch" aria-controls="wt-cli-tab-link-analytics" aria-labelledby="wt-cli-tab-link-analytics"  />
                                    <label for="wt-cli-checkbox-analytics" class="cli-slider" data-cli-enable="Enabled" data-cli-disable="Disabled"><span class="wt-cli-sr-only">analytics</span></label>
                                </div>
                                                    </div>
                        <div class="cli-tab-content">
                            <div id="wt-cli-tab-analytics" tabindex="0" role="tabpanel" aria-labelledby="wt-cli-tab-link-analytics" class="cli-tab-pane cli-fade" data-id="analytics">
                            <div class="wt-cli-cookie-description">Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.
<table class="wt-cli-element cookielawinfo-row-cat-table cookielawinfo-winter"><thead><tr><th scope="col" class="cookielawinfo-column-1">Cookie</th><th scope="col" class="cookielawinfo-column-3">Duration</th><th scope="col" class="cookielawinfo-column-4">Description</th></tr></thead><tbody><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">__hstc</td><td class="cookielawinfo-column-3">11 months</td><td class="cookielawinfo-column-4">This cookie is set by Hubspot and is used for tracking visitors. It contains the domain, utk, initial timestamp (first visit), last timestamp (last visit), current timestamp (this visit), and session number (increments for each subsequent session).</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_ga</td><td class="cookielawinfo-column-3">1 year</td><td class="cookielawinfo-column-4">This cookie is installed by Google Analytics. The cookie is used to calculate visitor, session, campaign data and keep track of site usage for the site's analytics report. The cookies store information anonymously and assign a randomly generated number to identify unique visitors.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_ga_*</td><td class="cookielawinfo-column-3">1 year 1 month 4 days</td><td class="cookielawinfo-column-4">Google Analytics sets this cookie to store and count page views.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_gat_UA-*</td><td class="cookielawinfo-column-3">1 minute</td><td class="cookielawinfo-column-4">Google Analytics sets this cookie for user behaviour tracking.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_gat_UA-81205217-1</td><td class="cookielawinfo-column-3">1 minute</td><td class="cookielawinfo-column-4">This is a pattern type cookie set by Google Analytics, where the pattern element on the name contains the unique identity number of the account or website it relates to. It appears to be a variation of the _gat cookie which is used to limit the amount of data recorded by Google on high traffic volume websites.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_gcl_au</td><td class="cookielawinfo-column-3">3 months</td><td class="cookielawinfo-column-4">This cookie is used by Google Analytics to understand user interaction with the website.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_gd_session</td><td class="cookielawinfo-column-3">4 hours</td><td class="cookielawinfo-column-4">6sense sets this cookie to collect information on users' visits to the website. It collects data such as the total number of visits, the average time spent on the website and the pages loaded.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_gd_visitor</td><td class="cookielawinfo-column-3">1 year 1 month 4 days</td><td class="cookielawinfo-column-4">6sense sets this cookie, which is used for collecting information on the user's visit, such as the number of visits, average time spent on the website and the pages loaded for displaying targeted ads.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_gid</td><td class="cookielawinfo-column-3">1 day</td><td class="cookielawinfo-column-4">This cookie is installed by Google Analytics. The cookie is used to store information of how visitors use a website and helps in creating an analytics report of how the website is doing. The data collected including the number visitors, the source where they have come from, and the pages visted in an anonymous form.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_hjSession_*</td><td class="cookielawinfo-column-3">1 hour</td><td class="cookielawinfo-column-4">Hotjar sets this cookie to ensure data from subsequent visits to the same site is attributed to the same user ID, which persists in the Hotjar User ID, which is unique to that site.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_hjSessionUser_*</td><td class="cookielawinfo-column-3">1 year</td><td class="cookielawinfo-column-4">Hotjar sets this cookie to ensure data from subsequent visits to the same site is attributed to the same user ID, which persists in the Hotjar User ID, which is unique to that site.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_shopify_s</td><td class="cookielawinfo-column-3">1 hour</td><td class="cookielawinfo-column-4">This cookie is associated with Shopify's analytics suite.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_shopify_y</td><td class="cookielawinfo-column-3">1 year</td><td class="cookielawinfo-column-4">This cookie is associated with Shopify's analytics suite.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">AEC</td><td class="cookielawinfo-column-3">6 months</td><td class="cookielawinfo-column-4">AEC cookies are used to ensure user data remains consistent during an Analytics session.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">hubspotutk</td><td class="cookielawinfo-column-3">11 months</td><td class="cookielawinfo-column-4">This cookie is used by HubSpot to keep track of the visitors to the website. This cookie is passed to Hubspot on form submission and used when deduplicating contacts.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">vuid</td><td class="cookielawinfo-column-3">1 year</td><td class="cookielawinfo-column-4">Vimeo installs this cookie to collect tracking information by setting a unique ID to embed videos on the website.</td></tr></tbody></table></div>
                            </div>
                        </div>
                    </div>
                                    <div class="cli-tab-section">
                        <div class="cli-tab-header">
                            <a id="wt-cli-tab-link-advertisement" tabindex="0" role="tab" aria-expanded="false" aria-describedby="wt-cli-tab-advertisement" aria-controls="wt-cli-tab-advertisement" class="cli-nav-link cli-settings-mobile" data-target="advertisement" data-toggle="cli-toggle-tab">
                                Advertisement                            </a>
                                                                                        <div class="cli-switch">
                                    <input type="checkbox" class="cli-user-preference-checkbox"  id="wt-cli-checkbox-advertisement" aria-label="advertisement" data-id="checkbox-advertisement" role="switch" aria-controls="wt-cli-tab-link-advertisement" aria-labelledby="wt-cli-tab-link-advertisement"  />
                                    <label for="wt-cli-checkbox-advertisement" class="cli-slider" data-cli-enable="Enabled" data-cli-disable="Disabled"><span class="wt-cli-sr-only">advertisement</span></label>
                                </div>
                                                    </div>
                        <div class="cli-tab-content">
                            <div id="wt-cli-tab-advertisement" tabindex="0" role="tabpanel" aria-labelledby="wt-cli-tab-link-advertisement" class="cli-tab-pane cli-fade" data-id="advertisement">
                            <div class="wt-cli-cookie-description">Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads.
<table class="wt-cli-element cookielawinfo-row-cat-table cookielawinfo-winter"><thead><tr><th scope="col" class="cookielawinfo-column-1">Cookie</th><th scope="col" class="cookielawinfo-column-3">Duration</th><th scope="col" class="cookielawinfo-column-4">Description</th></tr></thead><tbody><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_fbp</td><td class="cookielawinfo-column-3">3 months</td><td class="cookielawinfo-column-4">This cookie is set by Facebook to deliver advertisement when they are on Facebook or a digital platform powered by Facebook advertising after visiting this website.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">bscookie</td><td class="cookielawinfo-column-3">11 months</td><td class="cookielawinfo-column-4">This cookie is a browser ID cookie set by Linked share Buttons and ad tags.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">c</td><td class="cookielawinfo-column-3">6 months 2 days</td><td class="cookielawinfo-column-4">Rubicon Project sets this cookie to control the synchronization of user identification and the exchange of user data between various ad services.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">fr</td><td class="cookielawinfo-column-3">3 months</td><td class="cookielawinfo-column-4">The cookie is set by Facebook to show relevant advertisments to the users and measure and improve the advertisements. The cookie also tracks the behavior of the user across the web on sites that have Facebook pixel or Facebook social plugin.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">IDE</td><td class="cookielawinfo-column-3">11 months</td><td class="cookielawinfo-column-4">Used by Google DoubleClick and stores information about how the user uses the website and any other advertisement before visiting the website. This is used to present users with ads that are relevant to them according to the user profile.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">test_cookie</td><td class="cookielawinfo-column-3">15 minutes</td><td class="cookielawinfo-column-4">This cookie is set by doubleclick.net. The purpose of the cookie is to determine if the user's browser supports cookies.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">VISITOR_INFO1_LIVE</td><td class="cookielawinfo-column-3">5 months 27 days</td><td class="cookielawinfo-column-4">This cookie is set by Youtube. Used to track the information of the embedded YouTube videos on a website.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">yt.innertube::nextId</td><td class="cookielawinfo-column-3">never</td><td class="cookielawinfo-column-4">YouTube sets this cookie to register a unique ID to store data on what videos from YouTube the user has seen.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">yt.innertube::requests</td><td class="cookielawinfo-column-3">never</td><td class="cookielawinfo-column-4">YouTube sets this cookie to register a unique ID to store data on what videos from YouTube the user has seen.</td></tr></tbody></table></div>
                            </div>
                        </div>
                    </div>
                                    <div class="cli-tab-section">
                        <div class="cli-tab-header">
                            <a id="wt-cli-tab-link-others" tabindex="0" role="tab" aria-expanded="false" aria-describedby="wt-cli-tab-others" aria-controls="wt-cli-tab-others" class="cli-nav-link cli-settings-mobile" data-target="others" data-toggle="cli-toggle-tab">
                                Others                            </a>
                                                                                        <div class="cli-switch">
                                    <input type="checkbox" class="cli-user-preference-checkbox"  id="wt-cli-checkbox-others" aria-label="others" data-id="checkbox-others" role="switch" aria-controls="wt-cli-tab-link-others" aria-labelledby="wt-cli-tab-link-others"  />
                                    <label for="wt-cli-checkbox-others" class="cli-slider" data-cli-enable="Enabled" data-cli-disable="Disabled"><span class="wt-cli-sr-only">others</span></label>
                                </div>
                                                    </div>
                        <div class="cli-tab-content">
                            <div id="wt-cli-tab-others" tabindex="0" role="tabpanel" aria-labelledby="wt-cli-tab-link-others" class="cli-tab-pane cli-fade" data-id="others">
                            <div class="wt-cli-cookie-description">Other uncategorized cookies are those that are being analyzed and have not been classified into a category as yet.
<table class="wt-cli-element cookielawinfo-row-cat-table cookielawinfo-winter"><thead><tr><th scope="col" class="cookielawinfo-column-1">Cookie</th><th scope="col" class="cookielawinfo-column-3">Duration</th><th scope="col" class="cookielawinfo-column-4">Description</th></tr></thead><tbody><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">__cflb</td><td class="cookielawinfo-column-3">1 hour</td><td class="cookielawinfo-column-4">This cookie is used by Cloudflare for load balancing.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">__Secure-ROLLOUT_TOKEN</td><td class="cookielawinfo-column-3">6 months</td><td class="cookielawinfo-column-4">Description is currently not available.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">__Secure-YEC</td><td class="cookielawinfo-column-3">past</td><td class="cookielawinfo-column-4">Description is currently not available.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">__Secure-YNID</td><td class="cookielawinfo-column-3">6 months</td><td class="cookielawinfo-column-4">Description is currently not available.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">__tld__</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">Description is currently not available.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_an_uid</td><td class="cookielawinfo-column-3">7 days</td><td class="cookielawinfo-column-4">No description available.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_dd_s</td><td class="cookielawinfo-column-3">1 year</td><td class="cookielawinfo-column-4">No description available.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_w_session</td><td class="cookielawinfo-column-3">14 days</td><td class="cookielawinfo-column-4">Description is currently not available.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">_zitok</td><td class="cookielawinfo-column-3">1 year</td><td class="cookielawinfo-column-4">Description is currently not available.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">aka_edgescape</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">No description available.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">aka_edgescape_country</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">No description available.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">akaalb_enterprise_aws</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">Description is currently not available.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">akaas_audseg_bobbibrowncosmetics_com</td><td class="cookielawinfo-column-3">7 days</td><td class="cookielawinfo-column-4">Description is currently not available.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">akaas_audseg_origins_com</td><td class="cookielawinfo-column-3">7 days</td><td class="cookielawinfo-column-4">Description is currently not available.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">Akamai-Edgescape</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">Description is currently not available.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">AnalyticsSyncHistory</td><td class="cookielawinfo-column-3">1 month</td><td class="cookielawinfo-column-4">No description</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">authenticity_token</td><td class="cookielawinfo-column-3">session</td><td class="cookielawinfo-column-4">No description available.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">cookielawinfo-checkbox-functional</td><td class="cookielawinfo-column-3">1 year</td><td class="cookielawinfo-column-4">The cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">cookielawinfo-checkbox-others</td><td class="cookielawinfo-column-3">1 year</td><td class="cookielawinfo-column-4">No description</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">dd_anonymous_id</td><td class="cookielawinfo-column-3">1 year</td><td class="cookielawinfo-column-4">Description is currently not available.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">ins-c</td><td class="cookielawinfo-column-3">1 day</td><td class="cookielawinfo-column-4">No description</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">ins-current-currency</td><td class="cookielawinfo-column-3">never</td><td class="cookielawinfo-column-4">No description available.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">ins-gaSSId</td><td class="cookielawinfo-column-3">never</td><td class="cookielawinfo-column-4">This cookie is set by the useinsider. This cookie is used for calculating the impact of special campaigns.</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">ins-storage-version</td><td class="cookielawinfo-column-3">1 year</td><td class="cookielawinfo-column-4">No description</td></tr><tr class="cookielawinfo-row"><td class="cookielawinfo-column-1">insdrPushCookieStatus</td><td class="cookielawinfo-column-3">1 day</td><td class="cookielawinfo-column-4">This cookie is set by the provider Insider One. 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