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1 <h3>5 strategies to accelerate revenue &amp; growth across digital</h3>
1 <h3>5 strategies to accelerate revenue &amp; growth across digital</h3>
2 <h2>Hi, we are Insider</h2>
2 <h2>Hi, we are Insider</h2>
3 <p>We know that Wickes is a digital-first home improvement retailer. That’s why we thought you’d appreciate us compiling<strong>five strategies</strong>to help you drive more<strong>revenue</strong>,<strong>growth</strong>and<strong>loyalty</strong>- that you’re not leveraging today. How?</p>
3 <p>We know that Wickes is a digital-first home improvement retailer. That’s why we thought you’d appreciate us compiling<strong>five strategies</strong>to help you drive more<strong>revenue</strong>,<strong>growth</strong>and<strong>loyalty</strong>- that you’re not leveraging today. How?</p>
4 <p>Deliver a<strong>connected</strong>and<strong>personalized CX</strong>for both retail and trade customers, across all touchpoints, from a single platform, with a proven 4X faster time to ROI.</p>
4 <p>Deliver a<strong>connected</strong>and<strong>personalized CX</strong>for both retail and trade customers, across all touchpoints, from a single platform, with a proven 4X faster time to ROI.</p>
5 <h2>Learn how to:</h2>
5 <h2>Learn how to:</h2>
6 <p>Enhance product discovery across mobile web and appBoost engagement across trade customers with with gamified templatesIdentify and recover churn-risk customers to increase lifetime valueCreate a personalized web experience to increase engagement Deliver relevant messages via a customer’s preferred channel at scale</p>
6 <p>Enhance product discovery across mobile web and appBoost engagement across trade customers with with gamified templatesIdentify and recover churn-risk customers to increase lifetime valueCreate a personalized web experience to increase engagement Deliver relevant messages via a customer’s preferred channel at scale</p>
7 <h3>Enhance product discovery with mobile-first navigation</h3>
7 <h3>Enhance product discovery with mobile-first navigation</h3>
8 <p>Finding what you’re looking for is hard - especially on mobile. With InStory, you can increase product discovery even on the smallest screen. Customize the content based on a user’s purchase history, real-time behavior, and predicted actions to<strong>increase revenue from mobile</strong>.</p>
8 <p>Finding what you’re looking for is hard - especially on mobile. With InStory, you can increase product discovery even on the smallest screen. Customize the content based on a user’s purchase history, real-time behavior, and predicted actions to<strong>increase revenue from mobile</strong>.</p>
9 <p><strong>Not a designer?</strong>Not a problem. Create immersive full screen experiences with drag-and-drop elements. Add flourishes like stickers and countdown timers to boost engagement and conversions</p>
9 <p><strong>Not a designer?</strong>Not a problem. Create immersive full screen experiences with drag-and-drop elements. Add flourishes like stickers and countdown timers to boost engagement and conversions</p>
10 <h3>Convert anonymous users into loyal customers with gamification</h3>
10 <h3>Convert anonymous users into loyal customers with gamification</h3>
11 <p>The latest research highlights that only<strong>6.4%</strong>of<strong>app users</strong>return in the<strong>28 days after downloading</strong>. Keep your trade users engaged with a rewarding and memorable experience.</p>
11 <p>The latest research highlights that only<strong>6.4%</strong>of<strong>app users</strong>return in the<strong>28 days after downloading</strong>. Keep your trade users engaged with a rewarding and memorable experience.</p>
12 <p>Gamify your CX using a library of<strong>made-to-convert</strong>templates to encourage visitors to engage, convert and share their data. Driven ore revenue from your app.</p>
12 <p>Gamify your CX using a library of<strong>made-to-convert</strong>templates to encourage visitors to engage, convert and share their data. Driven ore revenue from your app.</p>
13 <h3>Reactivate silent customers to tackle churn</h3>
13 <h3>Reactivate silent customers to tackle churn</h3>
14 <p>All the signs are there. They’ve stopped coming to site, they’re not opening your emails, they haven’t made a purchase in months.</p>
14 <p>All the signs are there. They’ve stopped coming to site, they’re not opening your emails, they haven’t made a purchase in months.</p>
15 <p>Insider’s<strong>machine learning</strong>recognizes the distinct behavioral patterns of your customers to detect when a customer is likely to churn - before it’s too late.</p>
15 <p>Insider’s<strong>machine learning</strong>recognizes the distinct behavioral patterns of your customers to detect when a customer is likely to churn - before it’s too late.</p>
16 <p>Keep the conversation going by identifying the right channel and message for each ‘at risk’ customer to<strong>inspire loyalty</strong>and<strong>increase repeat purchase rate</strong>.</p>
16 <p>Keep the conversation going by identifying the right channel and message for each ‘at risk’ customer to<strong>inspire loyalty</strong>and<strong>increase repeat purchase rate</strong>.</p>
17 <p>Previous slide</p>
17 <p>Previous slide</p>
18 <p>Next slide</p>
18 <p>Next slide</p>
19 <h3>Create a personalized shopping experience for every customer</h3>
19 <h3>Create a personalized shopping experience for every customer</h3>
20 <p>Displaying<b>generic content</b>on your<b>website</b>is a missed opportunity to drive higher<b>engagement</b>&amp;<b>conversion rates</b>.</p>
20 <p>Displaying<b>generic content</b>on your<b>website</b>is a missed opportunity to drive higher<b>engagement</b>&amp;<b>conversion rates</b>.</p>
21 <p>With Insider’s<b>deep personalization</b>capabilities, you can beat<b>“banner blindness”</b>on your website. </p>
21 <p>With Insider’s<b>deep personalization</b>capabilities, you can beat<b>“banner blindness”</b>on your website. </p>
22 <p>Provide returning or known visitors with hyper-relevant content and products based on their<b>purchasing history</b>,<b>browsing habits</b>,<b>interests</b>- or<b>predicted behavior</b>.</p>
22 <p>Provide returning or known visitors with hyper-relevant content and products based on their<b>purchasing history</b>,<b>browsing habits</b>,<b>interests</b>- or<b>predicted behavior</b>.</p>
23 <h3>Engage users off-site with powerful Push Notifications</h3>
23 <h3>Engage users off-site with powerful Push Notifications</h3>
24 <p>Deliver<strong>timely, relevant and personalized</strong>rich push notifications to customers even when customers are off-site to drive proactive behavior.</p>
24 <p>Deliver<strong>timely, relevant and personalized</strong>rich push notifications to customers even when customers are off-site to drive proactive behavior.</p>
25 <p>Notify customers when a product comes back in stock, there is a price drop, to retrieve an abandoned cart or to up-sell complimentary products. Drive your customers back to site.</p>
25 <p>Notify customers when a product comes back in stock, there is a price drop, to retrieve an abandoned cart or to up-sell complimentary products. Drive your customers back to site.</p>
26 <h3>Deliver Revelant Messages via a Customer’s Preferred Channel at Scale</h3>
26 <h3>Deliver Revelant Messages via a Customer’s Preferred Channel at Scale</h3>
27 <p>With Architect, Insider’s cross-channel journey orchestrator, you can make every customer interaction matter dependent on: what are they interested in? What do they click? What have they purchased, and when? Which is the best engagement channel?</p>
27 <p>With Architect, Insider’s cross-channel journey orchestrator, you can make every customer interaction matter dependent on: what are they interested in? What do they click? What have they purchased, and when? Which is the best engagement channel?</p>
28 <p>Create powerful, personalized cross-channel experiences that deliver relevant messages via a customer’s preferred channel like never before.</p>
28 <p>Create powerful, personalized cross-channel experiences that deliver relevant messages via a customer’s preferred channel like never before.</p>
29 <ul><li><a>Web</a></li>
29 <ul><li><a>Web</a></li>
30 <li><a>App</a></li>
30 <li><a>App</a></li>
31 <li><a>Web Push</a></li>
31 <li><a>Web Push</a></li>
32 <li><a>Email</a></li>
32 <li><a>Email</a></li>
33 <li><a>Messaging</a></li>
33 <li><a>Messaging</a></li>
34 <li><a>Sms</a></li>
34 <li><a>Sms</a></li>
35 </ul><h4>Onsite experiences that turn heads</h4>
35 </ul><h4>Onsite experiences that turn heads</h4>
36 <p>Psst… want the secret to grabbing visitors' attention on your website? The answer is simple: extraordinary experiences made just for them. Make your website a joy to discover with individualization. Create more value with every click, tap, and scroll. </p>
36 <p>Psst… want the secret to grabbing visitors' attention on your website? The answer is simple: extraordinary experiences made just for them. Make your website a joy to discover with individualization. Create more value with every click, tap, and scroll. </p>
37 <p><a>Learn More<i></i></a></p>
37 <p><a>Learn More<i></i></a></p>
38 <h4>In-app experiences they’ll love</h4>
38 <h4>In-app experiences they’ll love</h4>
39 <p>Know app users inside-out. Create individualized in-app experiences with a powerful suite of mobile marketing tools. From onboarding to retention, see an almost immediate uptick in engagement with app push and in-app messages.</p>
39 <p>Know app users inside-out. Create individualized in-app experiences with a powerful suite of mobile marketing tools. From onboarding to retention, see an almost immediate uptick in engagement with app push and in-app messages.</p>
40 <p><a>Learn More<i></i></a></p>
40 <p><a>Learn More<i></i></a></p>
41 <h4>Grab their attention offsite</h4>
41 <h4>Grab their attention offsite</h4>
42 <p>Direct any user's attention wherever you want it and make conversions soar with individually tailored, perfectly timed web push notifications - even when they're offsite. </p>
42 <p>Direct any user's attention wherever you want it and make conversions soar with individually tailored, perfectly timed web push notifications - even when they're offsite. </p>
43 <p><a>Learn More<i></i></a></p>
43 <p><a>Learn More<i></i></a></p>
44 <h4>Goodbye, broken email experience</h4>
44 <h4>Goodbye, broken email experience</h4>
45 <p>With so many emails blasted out each day, how do you stand a chance in a user's overflowing inbox? AI to the rescue! Recommend products each customer will love, binge-worthy content, and must-attend events at speed and scale with Insider's email marketing software. </p>
45 <p>With so many emails blasted out each day, how do you stand a chance in a user's overflowing inbox? AI to the rescue! Recommend products each customer will love, binge-worthy content, and must-attend events at speed and scale with Insider's email marketing software. </p>
46 <p><a>Learn More<i></i></a></p>
46 <p><a>Learn More<i></i></a></p>
47 <h4>Start conversations that convert</h4>
47 <h4>Start conversations that convert</h4>
48 <p>With the average user active on six or more channels, you need to be where they are. Engage millions of users already active on messaging channels like WhatsApp Business and Facebook Messenger with one-to-one messages.</p>
48 <p>With the average user active on six or more channels, you need to be where they are. Engage millions of users already active on messaging channels like WhatsApp Business and Facebook Messenger with one-to-one messages.</p>
49 <p><a>Learn More<i></i></a></p>
49 <p><a>Learn More<i></i></a></p>
50 <h4>Make one-to-one connections with SMS</h4>
50 <h4>Make one-to-one connections with SMS</h4>
51 <p>Most of us are glued to our phones. Use SMS to engage offline customers and share sales, limited time offers, events, answer their questions and remind them of items they’ve left behind. </p>
51 <p>Most of us are glued to our phones. Use SMS to engage offline customers and share sales, limited time offers, events, answer their questions and remind them of items they’ve left behind. </p>
52 <p><a>Learn More<i></i></a></p>
52 <p><a>Learn More<i></i></a></p>
53 <h3>Trusted by 1000+ businesses, including:</h3>
53 <h3>Trusted by 1000+ businesses, including:</h3>
54 <p><strong> The Ultimate Guide for Home Retailers </strong></p>
54 <p><strong> The Ultimate Guide for Home Retailers </strong></p>
55 <p><strong>7 Tips for Home &amp; Furniture Marketers</strong></p>
55 <p><strong>7 Tips for Home &amp; Furniture Marketers</strong></p>
56 <p><strong>IKEA gets more than 3,000 4-star reviews with in-app overlays</strong></p>
56 <p><strong>IKEA gets more than 3,000 4-star reviews with in-app overlays</strong></p>
57 <h2>Ready to learn more?</h2>
57 <h2>Ready to learn more?</h2>
58 <p>If you would like to discuss how any of these strategies would bring value to the Wickes customer experience, don’t hesitate to get in touch. </p>
58 <p>If you would like to discuss how any of these strategies would bring value to the Wickes customer experience, don’t hesitate to get in touch. </p>
59 <p>© 2021 Powered by Insider. All rights reserved.</p>
59 <p>© 2021 Powered by Insider. All rights reserved.</p>
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