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<div class="header-banner topBanner" data-type="header" style="display: block; position: sticky; top: 0; z-index: 999;">
<a data-source="224476" data-banner="226288" class="universal-notice js-universal-notice-notice universal-notice--webp universal-notice--bitrix universal-notice--active" href="https://skillbox.ru/sale/main/?utm_source=media&utm_medium=banners&utm_campaign=all_all_media_banners_banners_header_all_all_skillbox" target="_blank" style="--banner-bg: #5927E9;--banner-color: #fff;--button-font-color: #000000;--button-bg-color: #FFFFFF;--banner-img-left: url(https://cdn.skillbox.pro/mainsite/banners/promo_picture_left/602754/f9ac17dd-a1d4-46c6-aa14-4f7b949defd1.png);--banner-img-left-webp: url(https://cdn.skillbox.pro/mainsite/banners/promo_picture_left/602754/f9ac17dd-a1d4-46c6-aa14-4f7b949defd1.webp);--banner-img-center: url(https://cdn.skillbox.pro/mainsite/banners/promo_picture_center/602507/232fc4a5-b130-4af2-a629-bdb293a4dd2e.png);--banner-img-center-webp: url(https://cdn.skillbox.pro/mainsite/banners/promo_picture_center/602507/232fc4a5-b130-4af2-a629-bdb293a4dd2e.webp);--banner-img-center-mobile: url(https://cdn.skillbox.pro/mainsite/banners/promo_picture_center/602507/232fc4a5-b130-4af2-a629-bdb293a4dd2e.png);--banner-img-center-mobile-webp: url(https://cdn.skillbox.pro/mainsite/banners/promo_picture_center/602507/232fc4a5-b130-4af2-a629-bdb293a4dd2e.webp);--banner-img-right: url(https://cdn.skillbox.pro/mainsite/banners/promo_picture_right/602755/ad7a7fe5-b8d3-47a3-885b-51a7971c12a9.png);--banner-img-right-webp: url(https://cdn.skillbox.pro/mainsite/banners/promo_picture_right/602755/ad7a7fe5-b8d3-47a3-885b-51a7971c12a9.webp);">
<span class="universal-notice__wrapper">
<b class="universal-notice__title">
Скидка до 55% и 3 курса в подарок
</b>
<span class="universal-timer js-universal-notice-timer js-universal-notice-active">
<span class="universal-timer__days js-universal-notice-days">2 дня</span>
<span class="js-universal-notice-hours">13</span>
:<span class="js-universal-notice-minutes">30</span>
:<span class="js-universal-notice-seconds">09</span>
</span>
<span class="universal-notice__button">Выбрать курс</span>
</span>
</a><script>
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const deadline = new Date();
deadline.setDate(5);
deadline.setHours(0, 0, 0);
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const elHours = timer.querySelector('.js-universal-notice-hours');
const elMinutes = timer.querySelector('.js-universal-notice-minutes');
const elSeconds = timer.querySelector('.js-universal-notice-seconds');
// Функция обновления таймера
const updateTimer = () => {
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let diff = Math.max(0, deadline - now);
if (diff === 0) {
let lastDayOfMonth = new Date(now.getFullYear(), now.getMonth() + 1, 0);
let lastDay = lastDayOfMonth.getDate();
if (lastDay - now.getDate() < 4) {
deadline.setMonth(deadline.getMonth() + 1, 1);
} else {
deadline.setDate(deadline.getDate() + 4);
}
diff = Math.max(0, deadline - now);
}
// Time calculations for days, hours, minutes and seconds
var days = Math.floor(diff / (1000 * 60 * 60 * 24));
var hours = Math.floor((diff % (1000 * 60 * 60 * 24)) / (1000 * 60 * 60)).toString();
var minutes = Math.floor((diff % (1000 * 60 * 60)) / (1000 * 60)).toString();
var seconds = Math.floor((diff % (1000 * 60)) / 1000).toString();
if (timer) {
let dayTitles = ['день', 'дня', 'дней'];
let daySuffix = dayTitles[(days % 100 > 4 && days % 100 < 20) ? 2 : [2, 0, 1, 1, 1, 2][days % 10 < 5 ? days % 10 : 5]]
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elMinutes.innerHTML = minutes.padStart(2, '0');
elSeconds.innerHTML = seconds.padStart(2, '0');
}
};
updateTimer();
const timerId = setInterval(updateTimer, 1000);
});
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</div> <div data-area="article" data-title="Галерея Pop/Off/Art представила обновлённую айдентику / Skillbox Media" class=" noFullClass">
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<li class="info-item"> <time class="info-text" datatime="#">18 июл 2025</time></li>
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<h1 class="article-preview__title">Галерея Pop/Off/Art представила обновлённую айдентику</h1>
<p class="article-preview__description">Предыдущий логотип несколько устарел за 20 лет существования, а шрифт в нём «явно устал там находиться».</p>
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Журналистка, мама четверых детей. Тут должно быть написано, что она любила бы делать в свободное время, если бы оно у неё было. </div>
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<div class="stk-post stk-layout_12col_18068 stk-theme_26309" data-stk="{"images":[{"id":122944,"alt":"","caption":""},{"id":122946,"alt":"","caption":""},{"id":122947,"alt":"","caption":""},{"id":122940,"alt":"","caption":""},{"id":122942,"alt":"","caption":""},{"id":122941,"alt":"","caption":""},{"id":122943,"alt":"","caption":""},{"id":122945,"alt":"","caption":""},{"id":122939,"alt":"","caption":""},{"id":122938,"alt":"","caption":""}]}" data-ui-id="post" data-ce-tag="post" data-reset-type="class" data-layout-type="auto" data-editor-version="3.2.8-rc1"><div class="stk-grid" data-ce-tag="grid"><div data-col-width="12" class="stk-grid-col stk-grid-col_last" data-ce-tag="grid-col"><p class="stk-reset" data-ce-tag="paragraph">В новой айдентике решили использовать рамку, которая обрамляет не только работы художников, но и само пространство.</p><figure class="stk-reset stk-image-figure" data-ce-tag="image-figure"><div class="stk-mask" data-ce-tag="mask"><img src="/upload/setka_images/17140518072025_ce177938bc9a1bb140b0972d4b07afd4e078915a.jpg" data-image-id="122938" data-image-name="Pop_off_art_01.jpg" width="1540" height="866" loading="lazy" class="stk-image stk-reset"/></div><figcaption style="display:block" class="stk-reset stk-description" data-ce-tag="description"><em class="stk-reset">Изображение: Artem Matyushkin /<a class="stk-reset" href="https://www.are.na/non-objective-6bi5deobx2m/023-an-identity-that-frames-not-only-the-artworks-but-the-gallery-itself" target="_blank"> Галерея pop/off/art</a></em></figcaption></figure><p class="stk-reset" data-ce-tag="paragraph">В работе, которую провела <a class="stk-reset" href="https://non-objective.works" target="_blank">студия Non-Objective</a>, не стали менять сложившиеся ключевые решения — дробное написание названия, фирменный красный, лаконичность подачи. Всё это получило новое звучание. Красный оттенок стал чище и ярче, шрифт — современнее, а логотип перестал быть похожим на «офисную плашку» нулевых.</p><figure class="stk-reset stk-image-figure" data-ce-tag="image-figure"><div class="stk-mask" data-ce-tag="mask"><img src="/upload/setka_images/17140518072025_5a5b29801538e41e0f3f8eda1c56fd611fc80c6f.jpg" data-image-id="122939" data-image-name="Pop_off_art_02.jpg" width="1540" height="866" loading="lazy" class="stk-image stk-reset"/></div><figcaption style="display:block" class="stk-reset stk-description" data-ce-tag="description"><em class="stk-reset">Изображение: Artem Matyushkin /<a href="https://www.are.na/non-objective-6bi5deobx2m/023-an-identity-that-frames-not-only-the-artworks-but-the-gallery-itself" target="_blank" class="stk-reset"> Галерея pop/off/art</a></em></figcaption></figure><p class="stk-reset" data-ce-tag="paragraph">Теперь в коммуникации галереи используются две визуальные рамки — одна обрамляет произведение искусства, другая — материалы от имени самой Pop/Off/Art. Возле каждой из них размещаются этикетки с информацией об авторе, названии и годе — будь то художник или сама галерея.</p><figure class="stk-reset stk-image-figure" data-ce-tag="image-figure"><div class="stk-mask" data-ce-tag="mask"><img src="/upload/setka_images/17141018072025_a3aa9478c7d484cbdb35ddc416f9115a54f50ea1.jpg" data-image-id="122945" data-image-name="Pop_off_art_03.jpg" width="1540" height="866" loading="lazy" class="stk-image stk-reset"/></div><figcaption style="display:block" class="stk-reset stk-description" data-ce-tag="description"><em class="stk-reset">Изображение: Artem Matyushkin /<a href="https://www.are.na/non-objective-6bi5deobx2m/023-an-identity-that-frames-not-only-the-artworks-but-the-gallery-itself" target="_blank" class="stk-reset"> Галерея pop/off/art</a></em></figcaption></figure><p class="stk-reset" data-ce-tag="paragraph">«Мы не стали ломать, мы — оформили», — так описывают новый подход дизайнеры. Обновлённую айдентику уже используют в анонсах выставок и визуальной коммуникации галереи.</p><figure class="stk-reset stk-image-figure" data-ce-tag="image-figure"><div class="stk-mask" data-ce-tag="mask"><img src="/upload/setka_images/17140818072025_4d1f0dc541c265a8673ea8fa67b342976947e7d7.jpg" data-image-id="122943" data-image-name="Pop_off_art_04.jpg" width="1540" height="866" loading="lazy" class="stk-image stk-reset"/></div><figcaption style="display:block" class="stk-reset stk-description" data-ce-tag="description"><em class="stk-reset">Изображение: Artem Matyushkin /<a href="https://www.are.na/non-objective-6bi5deobx2m/023-an-identity-that-frames-not-only-the-artworks-but-the-gallery-itself" target="_blank" class="stk-reset"> Галерея pop/off/art</a></em></figcaption></figure><figure class="stk-reset stk-image-figure" data-ce-tag="image-figure"><div class="stk-mask" data-ce-tag="mask"><img src="/upload/setka_images/17140718072025_18f837c84f80c4729fa03f2388942f52701f612f.jpg" data-image-id="122941" data-image-name="Pop_off_art_05.jpg" width="1540" height="866" loading="lazy" class="stk-image stk-reset"/></div><figcaption style="display:block" class="stk-reset stk-description" data-ce-tag="description"><em class="stk-reset">Изображение: Artem Matyushkin /<a href="https://www.are.na/non-objective-6bi5deobx2m/023-an-identity-that-frames-not-only-the-artworks-but-the-gallery-itself" target="_blank" class="stk-reset"> Галерея pop/off/art</a></em></figcaption></figure><figure class="stk-reset stk-image-figure" data-ce-tag="image-figure"><div class="stk-mask" data-ce-tag="mask"><img src="/upload/setka_images/17140718072025_cb659ccd161cdda3d26d27048624ae0f85a0566c.jpg" data-image-id="122942" data-image-name="Pop_off_art_06.jpg" width="1540" height="866" loading="lazy" class="stk-image stk-reset"/></div><figcaption style="display:block" class="stk-reset stk-description" data-ce-tag="description"><em class="stk-reset">Изображение: Artem Matyushkin /<a href="https://www.are.na/non-objective-6bi5deobx2m/023-an-identity-that-frames-not-only-the-artworks-but-the-gallery-itself" target="_blank" class="stk-reset"> Галерея pop/off/art</a></em></figcaption></figure><figure class="stk-reset stk-image-figure" data-ce-tag="image-figure"><div class="stk-mask" data-ce-tag="mask"><img src="/upload/setka_images/17140718072025_d3d194b812b1ba67bf8e220465ce3801589b0a63.jpg" data-image-id="122940" data-image-name="Pop_off_art_07.jpg" width="1540" height="866" loading="lazy" class="stk-image stk-reset"/></div><figcaption style="display:block" class="stk-reset stk-description" data-ce-tag="description"><em class="stk-reset">Изображение: Artem Matyushkin /<a href="https://www.are.na/non-objective-6bi5deobx2m/023-an-identity-that-frames-not-only-the-artworks-but-the-gallery-itself" target="_blank" class="stk-reset"> Галерея pop/off/art</a></em></figcaption></figure><figure class="stk-reset stk-image-figure" data-ce-tag="image-figure"><div class="stk-mask" data-ce-tag="mask"><img src="/upload/setka_images/17141118072025_d8f5d1ba91b76689626fbba5787c77f16c4dba77.jpg" data-image-id="122947" data-image-name="Pop_off_art_08.jpg" width="1540" height="866" loading="lazy" class="stk-image stk-reset"/></div><figcaption style="display:block" class="stk-reset stk-description" data-ce-tag="description"><em class="stk-reset">Изображение: Artem Matyushkin /<a href="https://www.are.na/non-objective-6bi5deobx2m/023-an-identity-that-frames-not-only-the-artworks-but-the-gallery-itself" target="_blank" class="stk-reset"> Галерея pop/off/art</a></em></figcaption></figure><figure class="stk-reset stk-image-figure" data-ce-tag="image-figure"><div class="stk-mask" data-ce-tag="mask"><img src="/upload/setka_images/17141118072025_f72c18f1212e9fdf97fb0607a05c637c3de6ebac.jpg" data-image-id="122946" data-image-name="Pop_off_art_09.jpg" width="1540" height="866" loading="lazy" class="stk-image stk-reset"/></div><figcaption style="display:block" class="stk-reset stk-description" data-ce-tag="description"><em class="stk-reset">Изображение: Artem Matyushkin /<a href="https://www.are.na/non-objective-6bi5deobx2m/023-an-identity-that-frames-not-only-the-artworks-but-the-gallery-itself" target="_blank" class="stk-reset"> Галерея pop/off/art</a></em></figcaption></figure><figure class="stk-reset stk-image-figure" data-ce-tag="image-figure"><div class="stk-mask" data-ce-tag="mask"><img src="/upload/setka_images/17141018072025_61dd0bdbb23cd1ddf3f72c80a4de989475e038b8.jpg" data-image-id="122944" data-image-name="Pop_off_art_10.jpg" width="1540" height="1150" loading="lazy" class="stk-image stk-reset"/></div><figcaption style="display:block" class="stk-reset stk-description" data-ce-tag="description"><em class="stk-reset">Изображение: Artem Matyushkin /<a href="https://www.are.na/non-objective-6bi5deobx2m/023-an-identity-that-frames-not-only-the-artworks-but-the-gallery-itself" target="_blank" class="stk-reset"> Галерея 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