Forrester Report: The Case for a B2C CRM - Klaviyo SG
2026-03-10 19:15 Diff

Download the 2025 Forrester study to learn why:

  • 91% of decision-makers are interested in or have already adopted unified 
tools for their department
  • 78% of B2C brands name higher customer retention as a top strategic 
goal and believe the right CRM can help them achieve it
  • Just 29% of market leaders feel their current CRM fully enables them 
to achieve their top business objectives