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Original 2026-01-01
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1 <p>Kelly Thacker is the Vice President of Product Marketing at Klaviyo, where she sets the global strategy for launching new products, driving adoption at scale, and turning customers into advocates. She leads Klaviyo’s product marketing, customer marketing, and community teams-bringing together narrative, data, and go-to-market execution to fuel product-led growth. Recognized for her ability to translate complex products into clear, compelling stories, Kelly has spent over two decades building category-defining brands and scaling high-performing teams. Prior to Klaviyo, she served as CMO of Salesforce Commerce Cloud, where she helped shape one of the most successful enterprise platforms in digital commerce.</p>
1 <p>Kelly Thacker is the Vice President of Product Marketing at Klaviyo, where she sets the global strategy for launching new products, driving adoption at scale, and turning customers into advocates. She leads Klaviyo’s product marketing, customer marketing, and community teams-bringing together narrative, data, and go-to-market execution to fuel product-led growth. Recognized for her ability to translate complex products into clear, compelling stories, Kelly has spent over two decades building category-defining brands and scaling high-performing teams. Prior to Klaviyo, she served as CMO of Salesforce Commerce Cloud, where she helped shape one of the most successful enterprise platforms in digital commerce.</p>
2 <h2>Posts by this author</h2>
2 <h2>Posts by this author</h2>
3 <a></a><p><a>Introducing the new Klaviyo Omnichannel features</a></p>
3 <a></a><p><a>Introducing the new Klaviyo Omnichannel features</a></p>
4 - <p>Think back for a moment. You used to carry a paper map for directions. A flip phone to call a friend. A camera for photos. A laptop for email. A planner to track your week. Everything workeduntil it didnt. Its not that any one tool was broken. Its that they werent built to work together. []</p>
4 + <p>The next chapter of marketing automation is here. Discover how Klaviyo's new omnichannel features help you build deeper customer relationships, increase conversions, and simplify your marketing.</p>
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