Klaviyo Product Updates: New Features & Platform Enhancements - Klaviyo
2026-03-10 22:15 Diff

Klaviyo news

Every platform update, feature enhancement, and innovation at Klaviyo is designed with one goal: empowering businesses to create stronger customer connections. Stay current with the latest developments in our platform’s evolution, from major releases that transform capabilities to thoughtful improvements that streamline daily workflows. Explore detailed insights into new features, integration updates, and platform enhancements that help businesses unlock more value from their customer data and deliver more impactful experiences.

Locale aware catalogs: sync Shopify Markets with Klaviyo

Sync localized product catalogs from Shopify Markets into Klaviyo to deliver accurate pricing, language, and products for every customer in every region.

RCS for Business is here

Now generally available in Klaviyo, RCS business messaging—in partnership with Google—lets brands send verified, interactive text messages

Introducing the Klaviyo app in ChatGPT

The Klaviyo app for ChatGPT delivers real-time marketing intelligence and AI-driven automation wherever you work. Check performance, analyze anomalies, and get strategic actions instantly.

Klaviyo data is now in Claude

Bring your Klaviyo marketing and customer data into Anthropic’s Claude to analyze performance, uncover insights, and take action—without exporting data or rebuilding dashboards.

Introducing Segments from Funnels

Turn marketing funnel analysis into actionable segments—without spreadsheets or rebuilding logic. Re-engage drop-offs and personalize faster with Segments from Funnels by Klaviyo.

Social list growth: Turn social followers to subscribers

Turn Instagram engagement into high-intent email and SMS subscribers. Social Auto-replies by Klaviyo helps brands convert social followers into long-term customers.

Personalized Send Time: AI for send time optimization

Personalized send time uses AI for send time optimization, delivering messages when each shopper is most likely to engage, click, and convert.

Video messaging: Send marketing videos across mobile

Send high-quality marketing videos across WhatsApp, RCS, MMS, and Push—natively with Klaviyo. Turn fast mobile moments into meaningful engagement.