14 added
6 removed
Original
2026-01-01
Modified
2026-03-10
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<p>Klaviyo Marketing</p>
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<p>K:Marketing</p>
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<h2><strong>Think outside the inbox with smarter marketing automation</strong></h2>
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<h2>Think outside the inbox with smarter marketing automation</h2>
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<p>Grow faster than ever by automating timely experiences across email, SMS, mobile push, and more-all boosted by the Klaviyo Data Platform and built-in AI.</p>
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<p>Grow faster than ever by automating timely experiences across email, SMS, mobile push, and more-all boosted by the Klaviyo Data Platform and built-in AI.</p>
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<h2>Build more valuable relationships across every channel</h2>
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<h3>Create omnichannel momentum</h3>
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<h3>Create omnichannel momentum</h3>
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<p>Keep revenue flowing by automating email, SMS, mobile push, reviews, and any other channels you integrate.</p>
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<p>Keep revenue flowing by automating email, SMS, mobile push, reviews, and any other channels you integrate.</p>
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<h3>Keep outdoing yourself</h3>
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<h3>Keep outdoing yourself</h3>
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<p>Drive better performance day after day with Klaviyo AI’s always-on insights and optimizations.</p>
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<p>Drive better performance day after day with Klaviyo AI’s always-on insights and optimizations.</p>
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<h3>Kick growth into high gear</h3>
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<h3>Kick growth into high gear</h3>
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<p>Equip your team to make quick progress with pre-built templates and intuitive features. No coding required.</p>
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<p>Equip your team to make quick progress with pre-built templates and intuitive features. No coding required.</p>
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<h2>Effortless. Seamless. Everywhere.</h2>
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<p>Power personalized experiences across every channel with intuitive marketing automation.</p>
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<h3>Email</h3>
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<h3>Email</h3>
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<p>Drive steady sales and lasting loyalty with powerful features.</p>
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<p>Drive steady sales and lasting loyalty with powerful features.</p>
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<h3>SMS</h3>
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<h3>SMS</h3>
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<p>The ultimate way to connect with customers on the go.</p>
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<p>The ultimate way to connect with customers on the go.</p>
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<h3>RCS</h3>
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<h3>RCS</h3>
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<p>Elevate your SMS sends with rich media, verified brand presence, and more. Currently in paid private beta.*</p>
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<p>Elevate your SMS sends with rich media, verified brand presence, and more.</p>
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<h3>Reviews</h3>
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<h3>Reviews</h3>
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<p>Automatically request feedback on recent purchases.</p>
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<p>Automatically request feedback on recent purchases.</p>
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<h3>WhatsApp</h3>
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<h3>WhatsApp</h3>
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<p>Connect globally through real-time, interactive conversations.</p>
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<p>Connect globally through real-time, interactive conversations.</p>
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<h3>Mobile app marketing</h3>
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<h3>Mobile app marketing</h3>
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<p>Keep customers in the loop with timely app notifications.</p>
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<p>Keep customers in the loop with timely app notifications.</p>
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<p>Deeper personalization</p>
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<p>Deeper personalization</p>
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<h2>Make every customer feel like your favorite customer</h2>
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<h2>Make every customer feel like your favorite customer</h2>
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<p>Klaviyo’s<a>built-in CDP</a>acts as one big brain for your entire tech stack, so you can make every customer interaction more meaningful.</p>
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<p>Klaviyo’s<a>built-in CDP</a>acts as one big brain for your entire tech stack, so you can make every customer interaction more meaningful.</p>
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<ul><li>Deliver more engaging experiences with deeper personalization, richer insights, and faster execution.</li>
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<ul><li>Deliver more engaging experiences with deeper personalization, richer insights, and faster execution.</li>
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<li><a>350+ integrations</a>and flexible APIs centralize all your data for easy activation and marketing automation.</li>
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<li><a>350+ integrations</a>and flexible APIs centralize all your data for easy activation and marketing automation.</li>
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<li>Build super-specific<a>audience segments</a>in seconds with any data, from any source, across all time.</li>
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<li>Build super-specific<a>audience segments</a>in seconds with any data, from any source, across all time.</li>
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</ul><p>Omnichannel automation</p>
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</ul><p>Omnichannel automation</p>
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<h2>Call the shots across channels</h2>
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<h2>Call the shots across channels</h2>
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<p>Unify email, SMS, mobile push, and WhatsApp to reach customers when they’re most engaged and maximize revenue across every channel.</p>
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<p>Unify email, SMS, mobile push, and WhatsApp to reach customers when they’re most engaged and maximize revenue across every channel.</p>
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<ul><li>Send super-relevant messages at key moments with easy-to-set-up<a>multi-channel flows</a>.</li>
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<ul><li>Send super-relevant messages at key moments with easy-to-set-up<a>multi-channel flows</a>.</li>
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<li>NEW Use the omnichannel campaign builder to create and send multi-step, multi-channel campaigns all from one place.</li>
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<li>NEW Use the omnichannel campaign builder to create and send multi-step, multi-channel campaigns all from one place.</li>
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<li>Boost engagement and conversions with AI-powered channel affinity that chooses the best channel for each customer.</li>
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<li>Boost engagement and conversions with AI-powered channel affinity that chooses the best channel for each customer.</li>
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<li>Set up triggered messages that send at the perfect time based on customer data and real-time behavior.</li>
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<li>Set up triggered messages that send at the perfect time based on customer data and real-time behavior.</li>
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</ul><h3>Ruffwear uses Klaviyo Data Platform to boost revenue and improve margins</h3>
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</ul><h2>Marketing automation stories from innovative brands</h2>
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<h3>Ruffwear uses Klaviyo Data Platform to boost revenue and improve margins</h3>
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<h3>Daily Harvest saves 50+ dev hours/month switching to Klaviyo + Shopify</h3>
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<h3>Daily Harvest saves 50+ dev hours/month switching to Klaviyo + Shopify</h3>
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<h3>Tata Harper grows sign-up form submissions over 65%</h3>
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<h3>Tata Harper grows sign-up form submissions over 65%</h3>
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<h3>minnow grows Klaviyo flow revenue 37%</h3>
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<h3>minnow grows Klaviyo flow revenue 37%</h3>
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<p>Always-on optimization</p>
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<p>Always-on optimization</p>
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<h2>Stay at the top of your game</h2>
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<h2>Stay at the top of your game</h2>
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<p>Get to your best results faster by fine-tuning your marketing automation with testing and<a>Klaviyo AI (K:AI)</a>.</p>
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<p>Get to your best results faster by fine-tuning your marketing automation with testing and<a>Klaviyo AI</a>.</p>
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<ul><li>New Jumpstart your marketing.<a>K:AI Marketing Agent</a>builds your custom strategy and ready-to-go campaigns, flows, and forms that stay on brand and keep growing with your business.</li>
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<ul><li>New Jumpstart your marketing.<a>K:AI Marketing Agent</a>builds your custom strategy and ready-to-go campaigns, flows, and forms that stay on brand and keep growing with your business.</li>
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<li>New Bring the power of autonomous AI to web chat and SMS (and soon email and WhatsApp too).<a>K:AI Customer Agent</a>gives your customers a 24/7 personal shopping and service assistant, boosting satisfaction and sales.</li>
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<li>New Bring the power of autonomous AI to web chat and SMS (and soon email and WhatsApp too).<a>K:AI Customer Agent</a>gives your customers a 24/7 personal shopping and service assistant, boosting satisfaction and sales.</li>
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<li>Automatically reach each customer on their preferred channel, at the moment they’re most likely to engage.</li>
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<li>Automatically reach each customer on their preferred channel, at the moment they’re most likely to engage.</li>
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<li>Hone experiences quickly with hands-off testing for<a>forms</a>and campaign personalization.</li>
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<li>Hone experiences quickly with hands-off testing for<a>forms</a>and campaign personalization.</li>
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<li>Make sure emails land in the inbox with automatic sending reputation repair.</li>
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<li>Make sure emails land in the inbox with automatic sending reputation repair.</li>
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</ul><p>intuitive tools</p>
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</ul><p>intuitive tools</p>
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<h2>Crush goals faster. And make it look easy.</h2>
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<h2>Crush goals faster. And make it look easy.</h2>
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<p>Equip your team to blaze through projects with pre-built templates and intuitive features. Built-in best practices and drag-and-drop customization set everyone up for success-no coding required.</p>
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<p>Equip your team to blaze through projects with pre-built templates and intuitive features. Built-in best practices and drag-and-drop customization set everyone up for success-no coding required.</p>
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<ul><li><a>160+ customizable email templates</a>help turn great ideas into brilliant campaigns.</li>
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<ul><li><a>160+ customizable email templates</a>help turn great ideas into brilliant campaigns.</li>
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<li><a>80+ pre-built flows</a>automate key customer moments.</li>
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<li><a>80+ pre-built flows</a>automate key customer moments.</li>
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<li><a>Klaviyo AI</a>makes segment and flow creation as simple as describing your ideal audience or automation.</li>
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<li><a>Klaviyo AI</a>makes segment and flow creation as simple as describing your ideal audience or automation.</li>
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</ul><h3>4 reasons personalized automation matters</h3>
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</ul><h2>Additional marketing automation resources</h2>
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<h3>4 reasons personalized automation matters</h3>
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<p>Discover how data can help you drive your best results with automated flows.</p>
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<p>Discover how data can help you drive your best results with automated flows.</p>
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<h3>7 advanced marketing automation examples</h3>
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<h3>7 advanced marketing automation examples</h3>
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<p>Check out the moves top agencies use to take personalization strategies way beyond the basics.</p>
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<p>Check out the moves top agencies use to take personalization strategies way beyond the basics.</p>
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<h3>How to set up your marketing automation strategy</h3>
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<h3>How to set up your marketing automation strategy</h3>
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<p>Follow these steps to build high-impact automations with help from your data and tech.</p>
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<p>Follow these steps to build high-impact automations with help from your data and tech.</p>
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<h3>Explore the rest of the B2C CRM</h3>
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<h3>Klaviyo Analytics</h3>
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<h3>Klaviyo Analytics</h3>
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<h3>Klaviyo Service</h3>
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<h3>Klaviyo Service</h3>
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<h3>Klaviyo Data Platform</h3>
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<h3>Klaviyo Data Platform</h3>
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<h3>Marketing automation platform FAQs</h3>
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<p>Marketing automation helps you complete tasks across your entire customer experience without having to be hands-on. With Klaviyo’s intelligent marketing automation software, you can automate personalized content with your data-without pressing send-and get a complete view of every customer. For example, build cross-channel experiences with email, SMS, and push notifications in the same flow, all with consolidated reports in one place.</p>
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<p>Marketing automation helps you complete tasks across your entire customer experience without having to be hands-on. With Klaviyo’s intelligent marketing automation software, you can automate personalized content with your data-without pressing send-and get a complete view of every customer. For example, build cross-channel experiences with email, SMS, and push notifications in the same flow, all with consolidated reports in one place.</p>
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