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Original 2026-01-01
Modified 2026-03-10
1 <p>In telecommunications, a<strong>carrier</strong>is a company that offers the underlying infrastructure necessary for<a>SMS</a>, phone calls, or internet access through cellular data.</p>
1 <p>In telecommunications, a<strong>carrier</strong>is a company that offers the underlying infrastructure necessary for<a>SMS</a>, phone calls, or internet access through cellular data.</p>
2 <p>Companies use their native technology-based frameworks, called carrier networks, to provide this service.</p>
2 <p>Companies use their native technology-based frameworks, called carrier networks, to provide this service.</p>
3 <h2>How to pick a carrier for your business</h2>
3 <h2>How to pick a carrier for your business</h2>
4 <p>While most businesses have in-house<a>wireless systems</a>, you should also have a carrier-based plan backup. Carrier networks keep your business running smoothly, even when your Wi-Fi is down.</p>
4 <p>While most businesses have in-house<a>wireless systems</a>, you should also have a carrier-based plan backup. Carrier networks keep your business running smoothly, even when your Wi-Fi is down.</p>
5 <p>Here’s how to pick a carrier plan for your business:</p>
5 <p>Here’s how to pick a carrier plan for your business:</p>
6 <ol><li><strong>Compare carriers:</strong>Consider factors your business may prioritise, such as network coverage, pricing, and data speed.</li>
6 <ol><li><strong>Compare carriers:</strong>Consider factors your business may prioritise, such as network coverage, pricing, and data speed.</li>
7 <li><strong>Consider plan features:</strong>Prioritise factors like your average data usage and budget and determine whether you require additional features with your plan, like unlimited data.</li>
7 <li><strong>Consider plan features:</strong>Prioritise factors like your average data usage and budget and determine whether you require additional features with your plan, like unlimited data.</li>
8 </ol><p>Ready to use your carrier’s SMS services to boost your brand’s loyalty and improve your marketing strategy? Maximise your<a>SMS marketing</a>efforts with a<a>marketing automation</a>platform like<a>Klaviyo</a>.</p>
8 </ol><p>Ready to use your carrier’s SMS services to boost your brand’s loyalty and improve your marketing strategy? Maximise your<a>SMS marketing</a>efforts with a<a>marketing automation</a>platform like<a>Klaviyo</a>.</p>
9 <p>Use Klaviyo’s<a>pre-built templates</a>to create engaging SMS campaigns and drive customer engagement. With<a>Klaviyo AI</a>, you can easily automate<a>segmentation</a>, personalise messages, and optimise campaign and flow performance based on predictive analytics.</p>
9 <p>Use Klaviyo’s<a>pre-built templates</a>to create engaging SMS campaigns and drive customer engagement. With<a>Klaviyo AI</a>, you can easily automate<a>segmentation</a>, personalise messages, and optimise campaign and flow performance based on predictive analytics.</p>
10 <p><a>Sign up</a>for Klaviyo to unlock the full potential of your SMS marketing initiatives.</p>
10 <p><a>Sign up</a>for Klaviyo to unlock the full potential of your SMS marketing initiatives.</p>
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