Forrester Report: The Case for a B2C CRM - Klaviyo
2026-03-10 21:39 Diff

Shared Goals, Separate Systems: Bridge the Gap

Get the 2025 Forrester study to learn what’s possible when your marketing and customer service tools are unified.

Get your copy of the Forrester study to learn why:

91% of decision-makers are interested in or have already adopted unified tools

78% of B2C brands say higher customer retention is a top goal and believe the right CRM can help them achieve it

Just 29% of market leaders feel their current CRM fully enables them to achieve their objectives