CRM with Email Marketing: Personalise & Automate Campaigns - Klaviyo
2026-03-10 19:12 Diff

Unified customer profiles

Combine email, ecommerce, behaviour, support, and review data.

Smart segmentation

Create dynamic segments using real-time filters and predictive traits.

Flow builder for automation

Automate messages based on behaviour and lifecycle stage.

Smart Send Time

Lean on AI-powered delivery optimisation for each recipient.

Email AI & subject line AI

Automatically generate subject lines and email content.

Reputation repair AI

Use AI to repair email deliverability.

Predictive analytics

Scores for lifetime value, churn risk, next order date, and more.

Email A/B testing

Test subject lines, content, or timing, manually or with AI optimisation.