Attentive vs Klaviyo (2025): Attentive Alternative for SMS Marketing
2026-03-10 19:09 Diff

Klaviyo vs. Attentive 

One platform. Every channel. Why Klaviyo beats Attentive.

Get the CRM built for B2C that unifies your marketing stack—email, SMS, reviews, and mobile apps—to drive smarter growth with centralised data, smarter targeting, and AI-powered optimisation.

Superior segmentation

Deliver more personalised experiences with complete customer profiles and segments that update in real-time.

Omnichannel optimisation

Maximise revenue across channels with features Attentive can’t match, like detailed deliverability insights and benchmarks.

Accurate attribution

Work smarter with smarter tools. Track email and SMS performance with metrics you can trust.

Klaviyo

Attentive

Optimisation across email, SMS, mobile push, and WhatsApp

Channel affinity

350+ pre-built integrations

Multi-touch attribution*

Easily customizable email and SMS attribution

RCS (beta)

SMS compliance tools built in

Enterprise-level support and services

Enterprise-scale processing / sending billions of events / messages daily

*Coming soon

Smarter tools for smarter omnichannel marketing

Not only does consolidating with Klaviyo enable customer-pleasing personalization, it empowers marketers to make strategic decisions, quickly and confidently. Let’s take a closer look at what you get with Klaviyo:

Gain a unified view of customer behavior across email, SMS, mobile app, service, and reviews, so you can deliver more targeted, more personalised experiences.

SMS users compared to Attentive’s 8K

growth in GMV using Klaviyo SMS + email*

Consolidating email, SMS, and sign-up forms with Klaviyo empowers Tatcha to build a cohesive customer experience.

Frances Valentine consolidated their email and SMS with Klaviyo to build cross-channel flows with impressive results.

Health is personal, so healthtech brand Mira knew they needed a platform that would deliver hyper personalization across email and SMS. That’s why they switched from Attentive to Klaviyo.