HTML Diff
0 added 0 removed
Original 2026-01-01
Modified 2026-03-10
1 <p>DATA INSIGHTS AND REPORTING</p>
1 <p>DATA INSIGHTS AND REPORTING</p>
2 <h2>Reveal actionable insights with email data and reporting</h2>
2 <h2>Reveal actionable insights with email data and reporting</h2>
3 <p>Take a deeper look at your data. Real-time performance metrics, multichannel attribution, and predictive analytics keep you in the know-and help you stay two steps ahead.</p>
3 <p>Take a deeper look at your data. Real-time performance metrics, multichannel attribution, and predictive analytics keep you in the know-and help you stay two steps ahead.</p>
4 <h2>More advanced reporting</h2>
4 <h2>More advanced reporting</h2>
5 <h2>Track multi-channel KPIs with built-in reports</h2>
5 <h2>Track multi-channel KPIs with built-in reports</h2>
6 <p>Get a custom view of essential real-time data, from opens and unsubscribes to click-through and bounce rates. Then, optimise your strategy with additional insight into:</p>
6 <p>Get a custom view of essential real-time data, from opens and unsubscribes to click-through and bounce rates. Then, optimise your strategy with additional insight into:</p>
7 <ul><li>Engagement by campaign</li>
7 <ul><li>Engagement by campaign</li>
8 <li>Sales by channel</li>
8 <li>Sales by channel</li>
9 <li>Revenue by month</li>
9 <li>Revenue by month</li>
10 <li>Fulfilled orders by month</li>
10 <li>Fulfilled orders by month</li>
11 </ul><h2>View the latest data from other platforms you rely on</h2>
11 </ul><h2>View the latest data from other platforms you rely on</h2>
12 <p>Track and visualise performance with robust reporting tools that show the full picture of every customer. 350+ integrations sync with your existing tech stack and business software-so you can pull in even more data. Individual customer profiles keep it all organised for smart segmentation and personalisation.</p>
12 <p>Track and visualise performance with robust reporting tools that show the full picture of every customer. 350+ integrations sync with your existing tech stack and business software-so you can pull in even more data. Individual customer profiles keep it all organised for smart segmentation and personalisation.</p>
13 <h2>Fuel growth with predictive analytics</h2>
13 <h2>Fuel growth with predictive analytics</h2>
14 <p>Plan your next moves with help from powerful predictions about customer behaviour. Built-in machine learning forecasts future activity on an individual level, so you can build dynamic segments and personalise high-impact campaigns, including:</p>
14 <p>Plan your next moves with help from powerful predictions about customer behaviour. Built-in machine learning forecasts future activity on an individual level, so you can build dynamic segments and personalise high-impact campaigns, including:</p>
15 <ul><li>Churn risk</li>
15 <ul><li>Churn risk</li>
16 <li>Customer Lifetime Value</li>
16 <li>Customer Lifetime Value</li>
17 <li>Expected date of next order</li>
17 <li>Expected date of next order</li>
18 <li>Demographic predictions</li>
18 <li>Demographic predictions</li>
19 </ul><h2>Schedule convenient custom reports</h2>
19 </ul><h2>Schedule convenient custom reports</h2>
20 <h2>Doe Lashes increased repeat purchase rate by 35%</h2>
20 <h2>Doe Lashes increased repeat purchase rate by 35%</h2>
21 <blockquote>Klaviyo’s analytics are so granular. There’s an entire trail of stuff Klaviyo tells us, which really helps advise on what our next strategy should be.”</blockquote>Jason Wong, Founder, Doe Lashes
21 <blockquote>Klaviyo’s analytics are so granular. There’s an entire trail of stuff Klaviyo tells us, which really helps advise on what our next strategy should be.”</blockquote>Jason Wong, Founder, Doe Lashes