2 added
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Original
2026-01-01
Modified
2026-03-10
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<h2>The Klaviyo Approach</h2>
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<h2>The Klaviyo Approach</h2>
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<p>Your owned marketing resource</p>
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<p>Your owned marketing resource</p>
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<h5>Browse topics</h5>
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<h5>Browse topics</h5>
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<h2>Latest articles</h2>
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<h2>Latest articles</h2>
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<p>Fresh perspectives on marketing strategy, customer engagement, and industry innovations from our team of experts and thought leaders.</p>
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<p>Fresh perspectives on marketing strategy, customer engagement, and industry innovations from our team of experts and thought leaders.</p>
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<p><a>View all posts</a></p>
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<p><a>View all posts</a></p>
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<a></a><p><a>Klaviyo's Platinum Partnership with Shopware</a></p>
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<p>Klaviyo has achieved Platinum Technology Partner status with Shopware, strengthening a shared commitment to deliver real-time data, omnichannel marketing, and faster growth for merchants through a powerful, unified integration.</p>
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<a></a><p>Campaign strategy</p>
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<p>19 Nov 2025</p>
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<p><a>Consumer behaviour shifts are already impacting BFCM predictions</a></p>
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<p>Shopping is about to hit its peak season. But this year’s surge will look different from those before it. Instead of impulsive buying sprees, shoppers are entering the holidays with a more deliberate mindset.</p>
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<a></a><p>Campaign strategy</p>
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<p>14 Nov 2025</p>
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<p><a>9 Boxing Day marketing ideas</a></p>
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<p>Get inspired by 9 Boxing Day marketing ideas and email examples from real brands. Learn how to segment audiences, personalize campaigns, and drive post-Christmas sales with Klaviyo.</p>
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<p>Elevate your email marketing with actionable insights, proven strategies, and expert tips to drive engagement and revenue through impactful campaigns.</p>
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<p>Elevate your email marketing with actionable insights, proven strategies, and expert tips to drive engagement and revenue through impactful campaigns.</p>
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<p><a>View category</a></p>
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<p><a>View category</a></p>
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<h2>SMS marketing best practices</h2>
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<h2>SMS marketing best practices</h2>
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<p>Discover how to build meaningful customer connections and drive results through strategic SMS campaigns, from automation best practices to compliance essentials.</p>
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<p>Discover how to build meaningful customer connections and drive results through strategic SMS campaigns, from automation best practices to compliance essentials.</p>
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<p><a>View category</a></p>
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<p><a>View category</a></p>
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<a></a><p><a>WhatsApp vs. SMS</a></p>
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<p>Choosing between SMS and WhatsApp? This guide explains how to prioritize channels by regional usage, cost, and features not just pricing.</p>
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<a></a><p><a>How to choose the right SMS provider</a></p>
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<a></a><p><a>How to choose the right SMS provider</a></p>
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<p>Discover 6 key factors to choose the best SMS marketing platform covering integrations, compliance, AI, and pricing to power smarter customer journeys.</p>
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<p>Discover 6 key factors to choose the best SMS marketing platform covering integrations, compliance, AI, and pricing to power smarter customer journeys.</p>
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<a></a><p><a>iOS 26 and the future of text marketing</a></p>
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<a></a><p><a>iOS 26 and the future of text marketing</a></p>
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<p>Inbox filtering, AI summaries, RCS, and link tracking changes are coming. Use Klaviyo to adapt quickly and keep your SMS strategy strong.</p>
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<p>Inbox filtering, AI summaries, RCS, and link tracking changes are coming. Use Klaviyo to adapt quickly and keep your SMS strategy strong.</p>
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<a></a><p><a>Multinational SMS marketing</a></p>
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<p>“I’m worried we’re going to create friction in the customer journey.” “I’m worried we’re going to get a lot of replies saying it’s spam.” “I’m worried people are going to unsubscribe and it’ll create bad experiences.” These are just a few of the very real concerns marketers have expressed when I’ve suggested SMS marketing. And, […]</p>
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<h2>Campaign strategy best practices</h2>
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<h2>Campaign strategy best practices</h2>
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<p>B2C marketing success demands more than isolated tactics-it requires orchestrated campaigns that connect with customers across channels.</p>
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<p>B2C marketing success demands more than isolated tactics-it requires orchestrated campaigns that connect with customers across channels.</p>
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<p><a>View category</a></p>
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<p><a>View category</a></p>
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<a></a><p><a>Consumer behaviour shifts are already impacting BFCM predictions</a></p>
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<p>Shopping is about to hit its peak season. But this year’s surge will look different from those before it. Instead of impulsive buying sprees, shoppers are entering the holidays with a more deliberate mindset.</p>
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<a></a><p><a>9 Boxing Day marketing ideas</a></p>
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<p>Get inspired by 9 Boxing Day marketing ideas and email examples from real brands. Learn how to segment audiences, personalize campaigns, and drive post-Christmas sales with Klaviyo.</p>
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<a></a><p><a>The BFCM browsing boom</a></p>
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<p>Ecommerce is in a browsing boom. Product views are up 37% YoY while orders lag behind. Discover how to turn browsers into buyers this BFCM 2025 with Klaviyo’s insights on personalization, AI, and pre-holiday shopping trends.</p>
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<h5>Explore more from The Klaviyo Approach</h5>
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<h5>Explore more from The Klaviyo Approach</h5>
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