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d="M18.143,10.245c0,4.224978-3.425022,7.649999-7.65,7.649999S2.842999,14.469978,2.842999,10.245 H18.143z"/><circle id="personalization-black-1" cx="10.494" cy="4.307" r="4.307"/></svg>Targeting<span>Serve each customer with unique offers</span></a></li><li class="key-caps-recs menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/recommendations/"><svg version="1.1" id="recs" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink" x="0px" y="0px" viewBox="0 0 30 30" style="enable-background:new 0 0 30 30;" xml:space="preserve"><path id="recs_4" d="M15.953,30H30V15.953H15.953V30z"/> <path id="recs_3" d="M0,15.953V30h14.047V15.953H0z"/><path id="recs_2" fill="#FFA354" d="M30,14.047V0H15.953v14.047H30z"/><path id="recs_1" d="M14.047,0H0v14.047h14.047V0z"/></svg>Recommendations<span>Algorithmically predict customers’ interests</span></a></li><li class="key-caps-email menu-item menu-item-type-post_type menu-item-object-page"><a 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d="M12.882,30C5.767468,30,0,24.232533,0,17.118S5.767468,4.236,12.882,4.236V30z"/></svg>Optimization<span>Experiment on any digital property</span></a></li><li class="key-caps-search menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/search/"><svg width="16" height="16" viewBox="0 0 16 16" fill="none" xmlns="http://www.w3.org/2000/svg"> <g clip-path="url(#clip0_4082_5186)" id="cap-search-svg-bg"> <path d="M11.6757 9.81054C8.73958 9.81054 6.35089 7.42177 6.35089 4.48562C6.35089 2.62899 7.30664 0.992133 8.75134 0.0388074C8.50309 0.0155936 8.25193 0.00238037 7.99762 0.00238037C3.58066 0.00238037 0 3.58304 0 8C0 12.417 3.58066 15.9976 7.99762 15.9976C12.4146 15.9976 15.9952 12.417 15.9952 8C15.9952 7.86848 15.9916 7.73782 15.9853 7.60785C15.0166 8.94122 13.4462 9.81054 11.6757 9.81054Z" fill="black"/> <path id="cap-search-svg-circle" d="M11.6757 0.161346C11.2226 0.161346 10.7857 0.231773 10.3749 0.361649C8.62429 0.915114 7.35156 2.55436 7.35156 4.48561C7.35156 6.87003 9.29141 8.80988 11.6757 8.80988C13.5373 8.80988 15.1277 7.62753 15.7358 5.97437C15.9066 5.51 16 5.00851 16 4.48561C16 2.10119 14.0602 0.161346 11.6757 0.161346Z" fill="#FFC61E"/> </g> <defs> <clipPath id="clip0_4082_5186"> <rect width="16" height="16" fill="white"/> </clipPath> </defs> </svg>Search<span>Help customers find what they want</span></a></li></ul></div></li><li class="right"><div class="scale-wrapper"><h2>Made for Scale</h2><ul class="links-list"><li class="key_caps-element menu-item menu-item-type-custom menu-item-object-custom"><a href="/element/">Element<span>A groundbreaking new dimension of hyper-personalization</span></a></li><li class="key_caps-adaptml menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/ai/">AI & Automation<span>Increase automation, lower operational costs, and drive more revenue with a holistic AI personalization system</span></a></li><li class="key_caps-apis menu-item menu-item-type-custom menu-item-object-custom"><a href="https://www.dynamicyield.com/experience-apis/">Experience APIs<span>Give developers the tools they need to build the best customer experiences</span></a></li><li class="key_caps-enterprise menu-item menu-item-type-custom menu-item-object-custom"><a href="https://www.dynamicyield.com/enterprise-grade-personalization/">Enterprise solutions<span>Scale with security, privacy, and compliance, made for the enterprise</span></a></li></ul></div></li></ul><a href="/shopping-muse/" target="" class="banner"><div class="menu-banner"><span class="menu-cta-text"><strong>Meet Shopping Muse: </strong> Conversational commerce meets cutting-edge personalization.</span> <span class="menu-cta-button">Learn more →</span></div></a></div></li><li id="solutions" class="dropdown links"><a href="" class="label">Solutions</a><div class="content"><ul><li class="left"><div class="industries-wrapper"><h2>Industries</h2><ul class="links-list"><li class="industry-ecomm menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/ecommerce/">eCommerce</a></li><li class="industry-finserv menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/financial-services/">Financial Services</a></li><li class="industry-qsr menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/restaurants/">Restaurants</a></li><li class="industry-grocery menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/grocery/">Grocery</a></li><li class="industry-b2b menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/b2b-ecommerce/">B2B eCommerce</a></li><li class="industry-travel menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/travel/">Travel</a></li><li class="industry-gaming menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/gaming/">iGaming</a></li><li class="industry-media menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/media/">Media</a></li></ul></div></li><li class="right"><div class="channels-wrapper"><h2>Channels</h2><ul class="links-list"><li class="channels-web menu-item menu-item-type-custom menu-item-object-custom"><a href="/web/">Web<span>Create customer-centric web experiences</span></a></li><li class="channels-email menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/channels/email/">Email<span>Personalize emails with a no-code builder</span></a></li><li class="channels-mobile-apps menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/mobile/">Apps<span>Optimize mobile app experiences</span></a></li><li class="channels-ads menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/advertising/">Ads<span>Improve customer acquisition results</span></a></li></ul></div></li></ul></div></li><li id="why-dynamic-yield" class="dropdown links"><a href="" class="label">Why Dynamic Yield</a><div class="content"><ul><li class="impact-wrapper"><h2>Proven impact and success services</h2><ul class="links-list"><li class=" menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/clients/">Select customers</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom"><a href="/case-studies/">Case studies</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom"><a href="/customer-success/">Customer success services</a></li></ul></li><li class="scale-wrapper"><h2>Built for scale</h2><ul class="links-list"><li class=" menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/enterprise-grade-personalization/">Enterprise-grade solutions</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom"><a href="/adaptml/">AI Technology</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/gdpr-and-privacy/">GDPR and data privacy</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/security/">Security</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/compliance/">Compliance</a></li></ul></li><li class="network-wrapper"><h2>Robust partner network</h2><ul class="links-list"><li class=" menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/partners/">Partner library</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/partner-program/">Partnership program</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom"><a href="/partners/#technology-partners">Tech Partners and Integrations</a></li></ul></li><li class="resources-wrapper"><h2>Extensive product resources</h2><ul class="links-list"><li class=" menu-item menu-item-type-custom menu-item-object-custom"><a href="https://support.dynamicyield.com/hc/en-us">Knowledge Base</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom"><a href="http://academy.dynamicyield.com/">Academy & Certification</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom"><a href="https://support.dynamicyield.com/hc/en-us/community/topics">Community</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom"><a href="https://dy.dev/">API documentation</a></li></ul></li></ul><a href="https://www.dynamicyield.com/personalization-awards/" target="_self" class="banner"><div class="menu-banner"><div class="menu-cta--left"> <img src="/wp-content/uploads/2023/11/2023-award-badge.svg" width="60" height="60" /></div><div class="menu-cta--right"> <strong class="menu-cta-title">The Personalization Awards</strong> <span class="menu-cta-subtitle">Celebrating customers and partners setting the gold-standard for personalization</span> <span class="menu-cta-button">Learn more →</span></div></div></a></div></li><li id="company" class="dropdown button"><a href="" class="label">Company</a><div class="content"><ul class="links-list"><li class=" menu-item menu-item-type-custom menu-item-object-custom"><a href="https://www.mastercard.com/us/en/for-the-world/about-us.html">About us</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom"><a href="/blog/">Blog</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/labs/">DY Labs</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/careers/">Careers</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom"><a href="https://events.dynamicyield.com/">Events</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom"><a href="https://www.mastercard.com/us/en/news-and-trends/stories.html">Press</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/awards-and-recognitions/">Awards</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/contact/">Contact us</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom"><a href="/request-demo/">Request a demo</a></li></ul></div></li><li id="learning-center" class="dropdown links"><a href="" class="label">Learning Center</a><div class="content"><ul><li class="top"><ul class="links-list"><li class="resources-xp hidden-mobile menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/learn/">Take your knowledge to exponential levels</a></li><li class="hidden-desktop menu-item menu-item-type-custom menu-item-object-custom"><a href="/learn/">XP<sup>2</sup> Hub<span>Take your knowledge to exponential levels</span></a></li><li class="resources-paths menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/learning-paths/">Learning Paths<span>Curated courses on key skill areas</span></a></li><li class="resources-webinars menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/talks/">Talks<span>Engaging discussions taking place in CX</span></a></li><li class="resources-articles menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/articles/">Articles<span>An expansive collection of in-depth playbooks</span></a></li><li class="resources-glossary menu-item menu-item-type-custom menu-item-object-custom"><a href="/glossary-terms/">Encyclopedia<span>A glossary of experience optimization terms</span></a></li><li class="resources-use-cases menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/personalization-examples/">Inspiration Library<span>Personalization examples from real brands</span></a></li><li class="resources-maturity menu-item menu-item-type-custom menu-item-object-custom"><a href="https://www.dynamicyield.com/personalization-maturity/"><strong class="badge-new">Personalization Maturity</strong><span>How global businesses prioritize personalization</span></a></li><li class="resources-guides menu-item menu-item-type-custom menu-item-object-custom"><a href="/guides/">Guides & reports<span>Comprehensive topic-specific materials</span></a></li><li class="resources-benchmarks menu-item menu-item-type-custom menu-item-object-custom"><a href="https://marketing.dynamicyield.com/benchmarks/">Benchmarks<span>Industry performance metrics and insights</span></a></li></ul></li><li class="bottom"><a href="/rooted-personalization/" target="_self"><div class="menu-banner"><div class="menu-cta--left"> <img src="/wp-content/uploads/2023/03/rooted-icon.svg" width="60" height="60" /></div><div class="menu-cta--right"> <strong class="menu-cta-title">Rooted Personalization<span>new</span></strong> <span class="menu-cta-subtitle">Learn a scalable methodology for building an audience-based personalization program.</span> <span class="menu-cta-button">Find out more →</span></div></div></a></li></ul></div></li><li class="contact top-link walker-last mobile-only menu-item menu-item-type-post_type menu-item-object-page" data-content="connect-with-us" title=""> <a href="https://www.dynamicyield.com/contact/"><span class="button-arrow">Connect with us</span></a></li></ul><div class="bg-layer" aria-hidden="true"></div></div></div></li></ul></nav></div><div class="topnav-buttons"><div class="language-switcher header-language-switcher"><ul><li>en<ul><li><a class="active" href="https://www.dynamicyield.com/blog/author/admin/">English</a></li><li><a href="https://www.dynamicyield.com/es/">Español</a></li><li><a href="https://www.dynamicyield.com/de/">Deutsch</a></li><li><a href="https://www.dynamicyield.com/fr/">Français</a></li><li><a href="https://www.dynamicyield.com/ja/">日本語</a></li></ul></li></li></ul></div> <a class="pulse-button v5 pulsed nav_btn" href="/request-demo/"> <span class="button-inner"> Talk to sales </span> </a> <a href="" class="nav-trigger"> Open Nav <span class="nav-trigger-box"><span class="nav-trigger-inner"></span></span> </a></div></div></header><div id="top-nav-backdrop"></div><div id="et-main-area"><div class="archive_title"><div class="container clearfix"><h1>All Posts by Dynamic Yield</h1></div></div><div id="main-content"><div class="archive_top_bg"></div><div class="container"><div id="content-area" class="clearfix dy_blog_grid"><article id="post-210205" class="et_pb_post post-210205 post type-post status-publish format-standard has-post-thumbnail hentry category-press tag-conversational-ai tag-generative-ai tag-generative-nlp tag-press tag-shopping-muse"> <a href="https://www.dynamicyield.com/blog/shopping-muse-announcement/"> <img src="https://www.dynamicyield.com/wp-content/uploads/2023/11/shopping-muse-featured-image.png" alt='Dynamic Yield by Mastercard Unveils Shopping Muse, the Next Generation Personal Retail Assistant' width='1080' height='675' /> </a><div class="dc_archive_header_meta"><div class="archive_author_title"> <a href="https://www.dynamicyield.com/blog/author/admin/" title="Posts by Dynamic Yield Marketing" rel="author">Dynamic Yield Marketing</a></div></div><div class="clearfix"></div> <a href="https://www.dynamicyield.com/blog/shopping-muse-announcement/"><h2>Dynamic Yield by Mastercard Unveils Shopping Muse, the Next Generation Personal Retail Assistant</h2><p>Bolstered by advanced personalization capabilities, the generative AI-based tool redefines a tailored retail experience</p><div class="grid_read_more_button"> Read More</div></a></article><article id="post-200548" class="et_pb_post post-200548 post type-post status-publish format-standard has-post-thumbnail hentry category-press tag-gartner tag-magic-quadrant-for-personalization-engines"> <a href="https://www.dynamicyield.com/blog/2023-gartner-personalization-engine-leader-announcement/"> <img src="https://www.dynamicyield.com/wp-content/uploads/2023/09/gartner-2023-press-feature-image.jpg" alt='Dynamic Yield Positioned Highest In Execution and Furthest In Vision in 2023 Gartner Magic Quadrant for Personalization Engines' width='1080' height='675' /> </a><div class="dc_archive_header_meta"><div class="archive_author_title"> <a href="https://www.dynamicyield.com/blog/author/admin/" title="Posts by Dynamic Yield Marketing" rel="author">Dynamic Yield Marketing</a></div></div><div class="clearfix"></div> <a href="https://www.dynamicyield.com/blog/2023-gartner-personalization-engine-leader-announcement/"><h2>Dynamic Yield Positioned Highest In Execution and Furthest In Vision in 2023 Gartner Magic Quadrant for Personalization Engines</h2><p>Latest report marks company’s sixth consecutive year as a Leader.</p><div class="grid_read_more_button"> Read More</div></a></article><article id="post-191739" class="et_pb_post post-191739 post type-post status-publish format-standard has-post-thumbnail hentry category-press tag-element tag-mastercard-data-services"> <a href="https://www.dynamicyield.com/blog/mastercard-personalization-suite-element/"> <img src="https://www.dynamicyield.com/wp-content/uploads/2023/03/element-pressrelease-795x320-1.png" alt='Dynamic Yield Launches Element, Bringing the Power of Mastercard to Personalization' width='1080' height='675' /> </a><div class="dc_archive_header_meta"><div class="archive_author_title"> <a href="https://www.dynamicyield.com/blog/author/admin/" title="Posts by Dynamic Yield Marketing" rel="author">Dynamic Yield Marketing</a></div></div><div class="clearfix"></div> <a href="https://www.dynamicyield.com/blog/mastercard-personalization-suite-element/"><h2>Dynamic Yield Launches Element, Bringing the Power of Mastercard to Personalization</h2><p>Mastercard’s proprietary prediction models and aggregated consumer spend insights activate new ways for customers to enhance personalization across digital channels as part of the company’s Experience OS.</p><div class="grid_read_more_button"> Read More</div></a></article><article id="post-186746" class="et_pb_post post-186746 post type-post status-publish format-standard has-post-thumbnail hentry category-press tag-personalization-awards"> <a href="https://www.dynamicyield.com/blog/2022-personalization-awards-americas/"> <img src="https://www.dynamicyield.com/wp-content/uploads/2022/10/dy-personalization-awards-2022-V2-blog-americas.png" alt='Deckers Brands, Synchrony, SKIMS, Tappan, and Others Honored in 2022 Dynamic Yield Personalization Awards for Americas' width='1080' height='675' /> </a><div class="dc_archive_header_meta"><div class="archive_author_title"> <a href="https://www.dynamicyield.com/blog/author/admin/" title="Posts by Dynamic Yield Marketing" rel="author">Dynamic Yield Marketing</a></div></div><div class="clearfix"></div> <a href="https://www.dynamicyield.com/blog/2022-personalization-awards-americas/"><h2>Deckers Brands, Synchrony, SKIMS, Tappan, and Others Honored in 2022 Dynamic Yield Personalization Awards for Americas</h2><p>The company recognizes trailblazers at the forefront of customer experience design</p><div class="grid_read_more_button"> Read More</div></a></article><article id="post-185317" class="et_pb_post post-185317 post type-post status-publish format-standard has-post-thumbnail hentry category-press"> <a href="https://www.dynamicyield.com/blog/crains-best-place-to-work-nyc-2022/"> <img src="https://www.dynamicyield.com/wp-content/uploads/2022/10/dy-crains-2022-press-feature.png" alt='Dynamic Yield Recognized by Crain’s as a Best Place to Work in NYC for Fifth Year' width='1080' height='675' /> </a><div class="dc_archive_header_meta"><div class="archive_author_title"> <a href="https://www.dynamicyield.com/blog/author/admin/" title="Posts by Dynamic Yield Marketing" rel="author">Dynamic Yield Marketing</a></div></div><div class="clearfix"></div> <a href="https://www.dynamicyield.com/blog/crains-best-place-to-work-nyc-2022/"><h2>Dynamic Yield Recognized by Crain’s as a Best Place to Work in NYC for Fifth Year</h2><p>Honor awarded following expansion of remote work policies and the addition of Mastercard perks as part of ongoing employee benefit activations.</p><div class="grid_read_more_button"> Read More</div></a></article><article id="post-185264" class="et_pb_post post-185264 post type-post status-publish format-standard has-post-thumbnail hentry category-press tag-experience-os"> <a href="https://www.dynamicyield.com/blog/experience-os-launch/"> <img src="https://www.dynamicyield.com/wp-content/uploads/2022/09/experience-os-press-release-thumbnail.jpg" alt='Dynamic Yield Launches Experience OS to Deliver on Personalization of Tomorrow, Today' width='1080' height='675' /> </a><div class="dc_archive_header_meta"><div class="archive_author_title"> <a href="https://www.dynamicyield.com/blog/author/admin/" title="Posts by Dynamic Yield Marketing" rel="author">Dynamic Yield Marketing</a></div></div><div class="clearfix"></div> <a href="https://www.dynamicyield.com/blog/experience-os-launch/"><h2>Dynamic Yield Launches Experience OS to Deliver on Personalization of Tomorrow, Today</h2><p>Designed for Easy Activation by Retailers, Financial Institutions, Restaurants and Others.</p><div class="grid_read_more_button"> Read More</div></a></article><article id="post-185127" class="et_pb_post post-185127 post type-post status-publish format-standard has-post-thumbnail hentry category-press tag-personalization-awards"> <a href="https://www.dynamicyield.com/blog/2022-personalization-awards-emea/"> <img src="https://www.dynamicyield.com/wp-content/uploads/2022/09/dy-personalization-awards-2022-V2-blog-emea.png" alt='Sky, home24, LUISAVIAROMA, Ochsner Sport, and Others Honored in 2022 Dynamic Yield Personalization Awards for Europe & APAC' width='1080' height='675' /> </a><div class="dc_archive_header_meta"><div class="archive_author_title"> <a href="https://www.dynamicyield.com/blog/author/admin/" title="Posts by Dynamic Yield Marketing" rel="author">Dynamic Yield Marketing</a></div></div><div class="clearfix"></div> <a href="https://www.dynamicyield.com/blog/2022-personalization-awards-emea/"><h2>Sky, home24, LUISAVIAROMA, Ochsner Sport, and Others Honored in 2022 Dynamic Yield Personalization Awards for Europe & APAC</h2><p>The company recognizes trailblazers at the forefront of customer experience design.</p><div class="grid_read_more_button"> Read More</div></a></article><article id="post-178238" class="et_pb_post post-178238 post type-post status-publish format-standard has-post-thumbnail hentry category-press tag-gartner tag-magic-quadrant-for-personalization-engines"> <a href="https://www.dynamicyield.com/blog/2022-gartner-personalization-engine-leader/"> <img src="https://www.dynamicyield.com/wp-content/uploads/2022/07/Gartner-2022-PressRelease-795x320-1.png" alt='Dynamic Yield Positioned Highest and Furthest in 2022 Gartner Report for Personalization Engines' width='1080' height='675' /> </a><div class="dc_archive_header_meta"><div class="archive_author_title"> <a href="https://www.dynamicyield.com/blog/author/admin/" title="Posts by Dynamic Yield Marketing" rel="author">Dynamic Yield Marketing</a></div></div><div class="clearfix"></div> <a href="https://www.dynamicyield.com/blog/2022-gartner-personalization-engine-leader/"><h2>Dynamic Yield Positioned Highest and Furthest in 2022 Gartner Report for Personalization Engines</h2><p>The latest Gartner report marks company’s fifth consecutive year as a Leader.</p><div class="grid_read_more_button"> Read More</div></a></article><article id="post-174889" class="et_pb_post post-174889 post type-post status-publish format-standard has-post-thumbnail hentry category-press tag-mastercard-acquisition"> <a href="https://www.dynamicyield.com/blog/mastercard-completes-acquisition-of-dynamic-yield/"> <img src="https://www.dynamicyield.com/wp-content/uploads/2022/04/DY-MC-Close-795x320-1.png" alt='Mastercard Strengthens Consumer Engagement Services With Close of Dynamic Yield Acquisition' width='1080' height='675' /> </a><div class="dc_archive_header_meta"><div class="archive_author_title"> <a href="https://www.dynamicyield.com/blog/author/admin/" title="Posts by Dynamic Yield Marketing" rel="author">Dynamic Yield Marketing</a></div></div><div class="clearfix"></div> <a href="https://www.dynamicyield.com/blog/mastercard-completes-acquisition-of-dynamic-yield/"><h2>Mastercard Strengthens Consumer Engagement Services With Close of Dynamic Yield Acquisition</h2><p>Mastercard has completed its acquisition of Dynamic Yield, a state-of-the-art personalization platform and decision engine, from McDonald’s.</p><div class="grid_read_more_button"> Read More</div></a></article><article id="post-172902" class="et_pb_post post-172902 post type-post status-publish format-standard has-post-thumbnail hentry category-press tag-mach-alliance"> <a href="https://www.dynamicyield.com/blog/mach-alliance-induction/"> <img src="https://www.dynamicyield.com/wp-content/uploads/2022/02/DY-Mach-Alliance-Blog.png" alt='Dynamic Yield Joins MACH Alliance as Certified Personalization Vendor' width='1080' height='675' /> </a><div class="dc_archive_header_meta"><div class="archive_author_title"> <a href="https://www.dynamicyield.com/blog/author/admin/" title="Posts by Dynamic Yield Marketing" rel="author">Dynamic Yield Marketing</a></div></div><div class="clearfix"></div> <a href="https://www.dynamicyield.com/blog/mach-alliance-induction/"><h2>Dynamic Yield Joins MACH Alliance as Certified Personalization Vendor</h2><p>Built on an open and flexible architecture, market leader represents future-proof technology.</p><div class="grid_read_more_button"> Read More</div></a></article><article id="post-169423" class="et_pb_post post-169423 post type-post status-publish format-standard has-post-thumbnail hentry category-press tag-best-places-to-work tag-built-in"> <a href="https://www.dynamicyield.com/blog/built-in-best-places-to-work-nyc-2022/"> <img src="https://www.dynamicyield.com/wp-content/uploads/2022/01/DY-BuiltIn2022-795x320-1.png" alt='Dynamic Yield Recognized by Built In As One of NYC’s Best Places to Work in 2022' width='1080' height='675' /> </a><div class="dc_archive_header_meta"><div class="archive_author_title"> <a href="https://www.dynamicyield.com/blog/author/admin/" title="Posts by Dynamic Yield Marketing" rel="author">Dynamic Yield Marketing</a></div></div><div class="clearfix"></div> <a href="https://www.dynamicyield.com/blog/built-in-best-places-to-work-nyc-2022/"><h2>Dynamic Yield Recognized by Built In As One of NYC’s Best Places to Work in 2022</h2><p>In second year topping esteemed list, leader in personalization is praised for hybrid work environment, employee welfare benefits, and ongoing programming.</p><div class="grid_read_more_button"> Read More</div></a></article><article id="post-170155" class="et_pb_post post-170155 post type-post status-publish format-standard has-post-thumbnail hentry category-press"> <a href="https://www.dynamicyield.com/blog/dynamic-yield-joins-mastercard/"> <img src="https://www.dynamicyield.com/wp-content/uploads/2021/12/MA-PR.jpg" alt='Mastercard to Add to Services Momentum with Acquisition of Dynamic Yield, McDonald’s Cutting-Edge Personalization Platform' width='1080' height='675' /> </a><div class="dc_archive_header_meta"><div class="archive_author_title"> <a href="https://www.dynamicyield.com/blog/author/admin/" title="Posts by Dynamic Yield Marketing" rel="author">Dynamic Yield Marketing</a></div></div><div class="clearfix"></div> <a href="https://www.dynamicyield.com/blog/dynamic-yield-joins-mastercard/"><h2>Mastercard to Add to Services Momentum with Acquisition of Dynamic Yield, McDonald’s Cutting-Edge Personalization Platform</h2><p>McDonald’s Will Continue to Scale and Integrate the Technology to Further Enhance Customer Experience Complementary Offering Provides Additional Mastercard Value Beyond the Transaction.</p><div class="grid_read_more_button"> Read More</div></a></article><article id="post-169366" class="et_pb_post post-169366 post type-post status-publish format-standard has-post-thumbnail hentry category-press tag-personalization-maturity"> <a href="https://www.dynamicyield.com/blog/pandemic-propels-advancements-in-personalization/"> <img src="https://www.dynamicyield.com/wp-content/uploads/2021/12/DY-MaturityReport2021-PressRelease-795x320-1.png" alt='Dynamic Yield Research Finds Pandemic has Propelled Significant Advancements in Personalization' width='1080' height='675' /> </a><div class="dc_archive_header_meta"><div class="archive_author_title"> <a href="https://www.dynamicyield.com/blog/author/admin/" title="Posts by Dynamic Yield Marketing" rel="author">Dynamic Yield Marketing</a></div></div><div class="clearfix"></div> <a href="https://www.dynamicyield.com/blog/pandemic-propels-advancements-in-personalization/"><h2>Dynamic Yield Research Finds Pandemic has Propelled Significant Advancements in Personalization</h2><p>In 2021 State of Personalization Maturity Report, Increased Investments Translate Into Greater Results.</p><div class="grid_read_more_button"> Read More</div></a></article><article id="post-167618" class="et_pb_post post-167618 post type-post status-publish format-standard has-post-thumbnail hentry category-press tag-technology-partner"> <a href="https://www.dynamicyield.com/blog/headless-personalization-with-amplience-partnership/"> <img src="https://www.dynamicyield.com/wp-content/uploads/2021/10/dy-amplience-feature.png" alt='Dynamic Yield and Amplience Partner to Deliver Headless Personalization' width='1080' height='675' /> </a><div class="dc_archive_header_meta"><div class="archive_author_title"> <a href="https://www.dynamicyield.com/blog/author/admin/" title="Posts by Dynamic Yield Marketing" rel="author">Dynamic Yield Marketing</a></div></div><div class="clearfix"></div> <a href="https://www.dynamicyield.com/blog/headless-personalization-with-amplience-partnership/"><h2>Dynamic Yield and Amplience Partner to Deliver Headless Personalization</h2><p>Seamless integration of developer-friendly APIs with headless CMS scales customer experience delivery and optimization.</p><div class="grid_read_more_button"> Read More</div></a></article><article id="post-166933" class="et_pb_post post-166933 post type-post status-publish format-standard has-post-thumbnail hentry category-press tag-crains-best-places-to-work"> <a href="https://www.dynamicyield.com/blog/2021-crains-best-places-to-work-nyc/"> <img src="https://www.dynamicyield.com/wp-content/uploads/2021/09/dy-crains-2021-press-795x320-1.png" alt='Dynamic Yield Makes Crain’s Best Places to Work in NYC for Fourth Year' width='1080' height='675' /> </a><div class="dc_archive_header_meta"><div class="archive_author_title"> <a href="https://www.dynamicyield.com/blog/author/admin/" title="Posts by Dynamic Yield Marketing" rel="author">Dynamic Yield Marketing</a></div></div><div class="clearfix"></div> <a href="https://www.dynamicyield.com/blog/2021-crains-best-places-to-work-nyc/"><h2>Dynamic Yield Makes Crain’s Best Places to Work in NYC for Fourth Year</h2><p>The recognition represents a commitment to employee welfare despite the continued challenges presented by COVID-19.</p><div class="grid_read_more_button"> Read More</div></a></article><article id="post-166319" class="et_pb_post post-166319 post type-post status-publish format-standard has-post-thumbnail hentry category-press tag-personalization-awards"> <a href="https://www.dynamicyield.com/blog/2021-personalization-awards/"> <img src="https://www.dynamicyield.com/wp-content/uploads/2021/09/awards-press-release-blog.png" alt='Dynamic Yield Celebrates Stella & Dot, StriVectin, LUISAVIAROMA, and Others in Inaugural 2021 Personalization Awards' width='1080' height='675' /> </a><div class="dc_archive_header_meta"><div class="archive_author_title"> <a href="https://www.dynamicyield.com/blog/author/admin/" title="Posts by Dynamic Yield Marketing" rel="author">Dynamic Yield Marketing</a></div></div><div class="clearfix"></div> <a href="https://www.dynamicyield.com/blog/2021-personalization-awards/"><h2>Dynamic Yield Celebrates Stella & Dot, StriVectin, LUISAVIAROMA, and Others in Inaugural 2021 Personalization Awards</h2><p>Experience optimization platform honors leading brands and partners in its global network that are setting the gold standard for personalization.</p><div class="grid_read_more_button"> Read More</div></a></article><article id="post-162550" class="et_pb_post post-162550 post type-post status-publish format-standard has-post-thumbnail hentry category-press tag-email-personalization tag-experience-email"> <a href="https://www.dynamicyield.com/blog/unified-experience-email-solution/"> <img src="https://www.dynamicyield.com/wp-content/uploads/2021/08/DY-ExperienceEmail-PressRelease-795x320-1.png" alt='Dynamic Yield Launches Experience Email, a Unified Personalization Solution for Creating Individualized Emails' width='1080' height='675' /> </a><div class="dc_archive_header_meta"><div class="archive_author_title"> <a href="https://www.dynamicyield.com/blog/author/admin/" title="Posts by Dynamic Yield Marketing" rel="author">Dynamic Yield Marketing</a></div></div><div class="clearfix"></div> <a href="https://www.dynamicyield.com/blog/unified-experience-email-solution/"><h2>Dynamic Yield Launches Experience Email, a Unified Personalization Solution for Creating Individualized Emails</h2><p>The solution includes real-time and predictive content to maximize customer loyalty and revenue.</p><div class="grid_read_more_button"> Read More</div></a></article><article id="post-161004" class="et_pb_post post-161004 post type-post status-publish format-standard has-post-thumbnail hentry category-press tag-personalization-infrastructure tag-single-page-applications"> <a href="https://www.dynamicyield.com/blog/seamless-personalization-for-spas/"> <img src="https://www.dynamicyield.com/wp-content/uploads/2021/07/DY-SPA-795x320-1.png" alt='Dynamic Yield Delivers Seamless Personalization for Single Page Applications' width='1080' height='675' /> </a><div class="dc_archive_header_meta"><div class="archive_author_title"> <a href="https://www.dynamicyield.com/blog/author/admin/" title="Posts by Dynamic Yield Marketing" rel="author">Dynamic Yield Marketing</a></div></div><div class="clearfix"></div> <a href="https://www.dynamicyield.com/blog/seamless-personalization-for-spas/"><h2>Dynamic Yield Delivers Seamless Personalization for Single Page Applications</h2><p>The experience optimization platform now integrates with any SPA framework, prioritizing performance among brands with dynamic websites.</p><div class="grid_read_more_button"> Read More</div></a></article><article id="post-160360" class="et_pb_post post-160360 post type-post status-publish format-standard has-post-thumbnail hentry category-press tag-gartner tag-magic-quadrant-for-personalization-engines"> <a href="https://www.dynamicyield.com/blog/2021-gartner-mq-personalization-engines-leader/"> <img src="https://www.dynamicyield.com/wp-content/uploads/2021/07/DY-Gartner2021-PressRelease-795x320-1.png" alt='Dynamic Yield Positioned Highest and Furthest in 2021 Gartner MQ for Personalization Engines' width='1080' height='675' /> </a><div class="dc_archive_header_meta"><div class="archive_author_title"> <a href="https://www.dynamicyield.com/blog/author/admin/" title="Posts by Dynamic Yield Marketing" rel="author">Dynamic Yield Marketing</a></div></div><div class="clearfix"></div> <a href="https://www.dynamicyield.com/blog/2021-gartner-mq-personalization-engines-leader/"><h2>Dynamic Yield Positioned Highest and Furthest in 2021 Gartner MQ for Personalization Engines</h2><p>This marks the company’s fourth consecutive year as a Leader, since the inception of the report.</p><div class="grid_read_more_button"> Read More</div></a></article><article id="post-159211" class="et_pb_post post-159211 post type-post status-publish format-standard has-post-thumbnail hentry category-press tag-fullstory tag-integration"> <a href="https://www.dynamicyield.com/blog/fullstory-integration/"> <img src="https://www.dynamicyield.com/wp-content/uploads/2021/05/DY-Fullstory-Press-795x320-1.png" alt='Dynamic Yield and FullStory Partner to Enhance Personalization with Rich Digital Experience Analytics' width='1080' height='675' /> </a><div class="dc_archive_header_meta"><div class="archive_author_title"> <a href="https://www.dynamicyield.com/blog/author/admin/" title="Posts by Dynamic Yield Marketing" rel="author">Dynamic Yield Marketing</a></div></div><div class="clearfix"></div> <a href="https://www.dynamicyield.com/blog/fullstory-integration/"><h2>Dynamic Yield and FullStory Partner to Enhance Personalization with Rich Digital Experience Analytics</h2><p>The integration empowers brands to build and test personalized digital experiences and campaigns using nuanced diagnostic insights.</p><div class="grid_read_more_button"> Read More</div></a></article><div class="pagination 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