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id="personalization-pink" fill="#EE3968" d="M18.143,10.245c0,4.224978-3.425022,7.649999-7.65,7.649999S2.842999,14.469978,2.842999,10.245 H18.143z"/><circle id="personalization-black-1" cx="10.494" cy="4.307" r="4.307"/></svg>Targeting<span>Serve each customer with unique offers</span></a></li><li class="key-caps-recs menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/recommendations/"><svg version="1.1" id="recs" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink" x="0px" y="0px" viewBox="0 0 30 30" style="enable-background:new 0 0 30 30;" xml:space="preserve"><path id="recs_4" d="M15.953,30H30V15.953H15.953V30z"/> <path id="recs_3" d="M0,15.953V30h14.047V15.953H0z"/><path id="recs_2" fill="#FFA354" d="M30,14.047V0H15.953v14.047H30z"/><path id="recs_1" d="M14.047,0H0v14.047h14.047V0z"/></svg>Recommendations<span>Algorithmically predict customers’ interests</span></a></li><li class="key-caps-email menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/journey-orchestration/"><svg version="1.1" id="trigger" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink" x="0px" y="0px" viewBox="0 0 26.017 30" style="enable-background:new 0 0 26.017 30;" xml:space="preserve"><path id="trigger-black" d="M14.017,12h12l-12,18V12z"/><path id="trigger-purple" fill="#5D39B9" d="M12,18H0L12,0V18z"/></svg>Journey Orchestration<span>Reach customers at critical moments</span></a></li><li class="key-caps-abtesting menu-item menu-item-type-custom menu-item-object-custom"><a href="/optimization/"><svg version="1.1" id="testing" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink" x="0px" y="0px" viewBox="0 0 28.713001 30" style="enable-background:new 0 0 28.713001 30;" xml:space="preserve"><path id="testing-blue" fill="#6BDADA" d="M15.831,0c7.114532,0,12.882001,5.767468,12.882001,12.882S22.945532,25.764,15.831,25.764l0,0V0z"/><path id="testing-black" d="M12.882,30C5.767468,30,0,24.232533,0,17.118S5.767468,4.236,12.882,4.236V30z"/></svg>Optimization<span>Experiment on any digital property</span></a></li><li class="key-caps-search menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/search/"><svg width="16" height="16" viewBox="0 0 16 16" fill="none" xmlns="http://www.w3.org/2000/svg"> <g clip-path="url(#clip0_4082_5186)" id="cap-search-svg-bg"> <path d="M11.6757 9.81054C8.73958 9.81054 6.35089 7.42177 6.35089 4.48562C6.35089 2.62899 7.30664 0.992133 8.75134 0.0388074C8.50309 0.0155936 8.25193 0.00238037 7.99762 0.00238037C3.58066 0.00238037 0 3.58304 0 8C0 12.417 3.58066 15.9976 7.99762 15.9976C12.4146 15.9976 15.9952 12.417 15.9952 8C15.9952 7.86848 15.9916 7.73782 15.9853 7.60785C15.0166 8.94122 13.4462 9.81054 11.6757 9.81054Z" fill="black"/> <path id="cap-search-svg-circle" d="M11.6757 0.161346C11.2226 0.161346 10.7857 0.231773 10.3749 0.361649C8.62429 0.915114 7.35156 2.55436 7.35156 4.48561C7.35156 6.87003 9.29141 8.80988 11.6757 8.80988C13.5373 8.80988 15.1277 7.62753 15.7358 5.97437C15.9066 5.51 16 5.00851 16 4.48561C16 2.10119 14.0602 0.161346 11.6757 0.161346Z" fill="#FFC61E"/> </g> <defs> <clipPath id="clip0_4082_5186"> <rect width="16" height="16" fill="white"/> </clipPath> </defs> </svg>Search<span>Help customers find what they want</span></a></li></ul></div></li><li class="right"><div class="scale-wrapper"><h2>Made for Scale</h2><ul class="links-list"><li class="key_caps-element menu-item menu-item-type-custom menu-item-object-custom"><a href="/element/">Element<span>A groundbreaking new dimension of hyper-personalization</span></a></li><li class="key_caps-adaptml menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/ai/">AI & Automation<span>Increase automation, lower operational costs, and drive more revenue with a holistic AI personalization system</span></a></li><li class="key_caps-apis menu-item menu-item-type-custom menu-item-object-custom"><a href="https://www.dynamicyield.com/experience-apis/">Experience APIs<span>Give developers the tools they need to build the best customer experiences</span></a></li><li class="key_caps-enterprise menu-item menu-item-type-custom menu-item-object-custom"><a href="https://www.dynamicyield.com/enterprise-grade-personalization/">Enterprise solutions<span>Scale with security, privacy, and compliance, made for the enterprise</span></a></li></ul></div></li></ul><a href="/shopping-muse/" target="" class="banner"><div class="menu-banner"><span class="menu-cta-text"><strong>Meet Shopping Muse: </strong> Conversational commerce meets cutting-edge personalization.</span> <span class="menu-cta-button">Learn more →</span></div></a></div></li><li id="solutions" class="dropdown links"><a href="" class="label">Solutions</a><div class="content"><ul><li class="left"><div class="industries-wrapper"><h2>Industries</h2><ul class="links-list"><li class="industry-ecomm menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/ecommerce/">eCommerce</a></li><li class="industry-finserv menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/financial-services/">Financial Services</a></li><li class="industry-qsr menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/restaurants/">Restaurants</a></li><li class="industry-grocery menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/grocery/">Grocery</a></li><li class="industry-b2b menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/b2b-ecommerce/">B2B eCommerce</a></li><li class="industry-travel menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/travel/">Travel</a></li><li class="industry-gaming menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/gaming/">iGaming</a></li><li class="industry-media menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/media/">Media</a></li></ul></div></li><li class="right"><div class="channels-wrapper"><h2>Channels</h2><ul class="links-list"><li class="channels-web menu-item menu-item-type-custom menu-item-object-custom"><a href="/web/">Web<span>Create customer-centric web experiences</span></a></li><li class="channels-email menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/channels/email/">Email<span>Personalize emails with a no-code builder</span></a></li><li class="channels-mobile-apps menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/mobile/">Apps<span>Optimize mobile app experiences</span></a></li><li class="channels-ads menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/advertising/">Ads<span>Improve customer acquisition results</span></a></li></ul></div></li></ul></div></li><li id="why-dynamic-yield" class="dropdown links"><a href="" class="label">Why Dynamic Yield</a><div class="content"><ul><li class="impact-wrapper"><h2>Proven impact and success services</h2><ul class="links-list"><li class=" menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/clients/">Select customers</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom"><a href="/case-studies/">Case studies</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom"><a href="/customer-success/">Customer success services</a></li></ul></li><li class="scale-wrapper"><h2>Built for scale</h2><ul class="links-list"><li class=" menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/enterprise-grade-personalization/">Enterprise-grade solutions</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom"><a href="/adaptml/">AI Technology</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/gdpr-and-privacy/">GDPR and data privacy</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/security/">Security</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/compliance/">Compliance</a></li></ul></li><li class="network-wrapper"><h2>Robust partner network</h2><ul class="links-list"><li class=" menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/partners/">Partner library</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/partner-program/">Partnership program</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom"><a href="/partners/#technology-partners">Tech Partners and Integrations</a></li></ul></li><li class="resources-wrapper"><h2>Extensive product resources</h2><ul class="links-list"><li class=" menu-item menu-item-type-custom menu-item-object-custom"><a href="https://support.dynamicyield.com/hc/en-us">Knowledge Base</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom"><a href="http://academy.dynamicyield.com/">Academy & Certification</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom"><a href="https://support.dynamicyield.com/hc/en-us/community/topics">Community</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom"><a href="https://dy.dev/">API documentation</a></li></ul></li></ul><a href="https://www.dynamicyield.com/personalization-awards/" target="_self" class="banner"><div class="menu-banner"><div class="menu-cta--left"> <img src="/wp-content/uploads/2023/11/2023-award-badge.svg" width="60" height="60" /></div><div class="menu-cta--right"> <strong class="menu-cta-title">The Personalization Awards</strong> <span class="menu-cta-subtitle">Celebrating customers and partners setting the gold-standard for personalization</span> <span class="menu-cta-button">Learn more →</span></div></div></a></div></li><li id="company" class="dropdown button"><a href="" class="label">Company</a><div class="content"><ul class="links-list"><li class=" menu-item menu-item-type-custom menu-item-object-custom"><a href="https://www.mastercard.com/us/en/for-the-world/about-us.html">About us</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom"><a href="/blog/">Blog</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/labs/">DY Labs</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/careers/">Careers</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom"><a href="https://events.dynamicyield.com/">Events</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom"><a href="https://www.mastercard.com/us/en/news-and-trends/stories.html">Press</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/awards-and-recognitions/">Awards</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/contact/">Contact us</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom"><a href="/request-demo/">Request a demo</a></li></ul></div></li><li id="learning-center" class="dropdown links"><a href="" class="label">Learning Center</a><div class="content"><ul><li class="top"><ul class="links-list"><li class="resources-xp hidden-mobile menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/learn/">Take your knowledge to exponential levels</a></li><li class="hidden-desktop menu-item menu-item-type-custom menu-item-object-custom"><a href="/learn/">XP<sup>2</sup> Hub<span>Take your knowledge to exponential levels</span></a></li><li class="resources-paths menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/learning-paths/">Learning Paths<span>Curated courses on key skill areas</span></a></li><li class="resources-webinars menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/talks/">Talks<span>Engaging discussions taking place in CX</span></a></li><li class="resources-articles menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/articles/">Articles<span>An expansive collection of in-depth playbooks</span></a></li><li class="resources-glossary menu-item menu-item-type-custom menu-item-object-custom"><a href="/glossary-terms/">Encyclopedia<span>A glossary of experience optimization terms</span></a></li><li class="resources-use-cases menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/personalization-examples/">Inspiration Library<span>Personalization examples from real brands</span></a></li><li class="resources-maturity menu-item menu-item-type-custom menu-item-object-custom"><a href="https://www.dynamicyield.com/personalization-maturity/"><strong class="badge-new">Personalization Maturity</strong><span>How global businesses prioritize personalization</span></a></li><li class="resources-guides menu-item menu-item-type-custom menu-item-object-custom"><a href="/guides/">Guides & reports<span>Comprehensive topic-specific materials</span></a></li><li class="resources-benchmarks menu-item menu-item-type-custom menu-item-object-custom"><a href="https://marketing.dynamicyield.com/benchmarks/">Benchmarks<span>Industry performance metrics and insights</span></a></li></ul></li><li class="bottom"><a href="/rooted-personalization/" target="_self"><div class="menu-banner"><div class="menu-cta--left"> <img src="/wp-content/uploads/2023/03/rooted-icon.svg" width="60" height="60" /></div><div class="menu-cta--right"> <strong class="menu-cta-title">Rooted Personalization<span>new</span></strong> <span class="menu-cta-subtitle">Learn a scalable methodology for building an audience-based personalization program.</span> <span class="menu-cta-button">Find out more →</span></div></div></a></li></ul></div></li><li class="contact top-link walker-last mobile-only menu-item menu-item-type-post_type menu-item-object-page" data-content="connect-with-us" title=""> <a href="https://www.dynamicyield.com/contact/"><span class="button-arrow">Connect with us</span></a></li></ul><div class="bg-layer" aria-hidden="true"></div></div></div></li></ul></nav></div><div class="topnav-buttons"><div class="language-switcher header-language-switcher"><ul><li>en<ul><li><a class="active" href="https://www.dynamicyield.com/multi-touch/">English</a></li><li><a href="https://www.dynamicyield.com/es/multi-touch/">Español</a></li><li><a href="https://www.dynamicyield.com/de/multi-touch/">Deutsch</a></li><li><a href="https://www.dynamicyield.com/fr/multi-touch/">Français</a></li><li><a href="https://www.dynamicyield.com/ja/multi-touch/">日本語</a></li></ul></li></li></ul></div> <a class="pulse-button v5 pulsed nav_btn" href="/request-demo/"> <span class="button-inner"> Talk to sales </span> </a> <a href="" class="nav-trigger"> Open Nav <span class="nav-trigger-box"><span class="nav-trigger-inner"></span></span> </a></div></div></header><div id="top-nav-backdrop"></div><div id="et-main-area"><div data-elementor-type="wp-post" data-elementor-id="47705" class="elementor elementor-47705" data-elementor-settings="[]"><div class="elementor-inner"><div class="elementor-section-wrap"><section class="elementor-element elementor-element-6f4a2502 capability_header padding-y-0 elementor-section-boxed elementor-section-height-default elementor-section-height-default elementor-section elementor-top-section" data-id="6f4a2502" data-element_type="section"><div class="elementor-container elementor-column-gap-default"><div class="elementor-row"><div class="elementor-element elementor-element-136efd4b elementor-column elementor-col-100 elementor-top-column" data-id="136efd4b" data-element_type="column"><div class="elementor-column-wrap elementor-element-populated"><div class="elementor-widget-wrap"><section class="elementor-element elementor-element-52481e41 elementor-section-boxed elementor-section-height-default elementor-section-height-default elementor-section elementor-inner-section" data-id="52481e41" data-element_type="section"><div class="elementor-container elementor-column-gap-default"><div class="elementor-row"><div class="elementor-element elementor-element-265372ec capability_header_text_wrap elementor-column elementor-col-50 elementor-inner-column" data-id="265372ec" data-element_type="column"><div class="elementor-column-wrap elementor-element-populated"><div class="elementor-widget-wrap"><div class="elementor-element elementor-element-ba0d68c capability_header_mobile_img elementor-hidden-desktop elementor-hidden-tablet elementor-widget elementor-widget-image" data-id="ba0d68c" data-element_type="widget" data-widget_type="image.default"><div class="elementor-widget-container"><div class="elementor-image"> <img decoding="async" src="https://www.dynamicyield.com/wp-content/uploads/2018/10/header-personalization.svg" class="attachment-full size-full" alt="Personalization header image" /></div></div></div><div class="elementor-element elementor-element-57744ff0 header_title elementor-widget elementor-widget-heading" data-id="57744ff0" data-element_type="widget" data-widget_type="heading.default"><div class="elementor-widget-container"><h1 class="elementor-heading-title elementor-size-default">Create cross-touchpoint personalization campaigns and experiments at scale</h1></div></div><div class="elementor-element elementor-element-4ed4cea9 header_text elementor-widget elementor-widget-text-editor" data-id="4ed4cea9" data-element_type="widget" data-widget_type="text-editor.default"><div class="elementor-widget-container"><div class="elementor-text-editor elementor-clearfix"><p>Coordinate independent personalization experiences to deliver a cohesive, consistent customer journey from start-to-finish.</p></div></div></div><div class="elementor-element elementor-element-5425f66 elementor-widget elementor-widget-global elementor-global-126235 elementor-widget-html" data-id="5425f66" data-element_type="widget" data-widget_type="html.default"><div class="elementor-widget-container"><div class="header-cta-buttons"> <a class="pulse-button v5 pulsed demo-button" href="/request-demo/"> <span class="button-inner">Get a demo</span> </a> <a class="pulse-button pulsed watch-demo" href="/product-demo/" target="_blank"> <img decoding="async" src="/wp-content/uploads/2014/11/PlayBTN.png" alt="play-icon" width="16" height="16" style="max-height:16px;"> <span class="button-inner">Watch our product video</span> </a></div> <script>let demoButton = $('.header-cta-buttons .demo-button');
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elementor-section-height-default elementor-section-height-default elementor-section elementor-top-section" data-id="f1d2dde" data-element_type="section"><div class="elementor-container elementor-column-gap-default"><div class="elementor-row"><div class="elementor-element elementor-element-f362881 elementor-column elementor-col-100 elementor-top-column" data-id="f362881" data-element_type="column"><div class="elementor-column-wrap elementor-element-populated"><div class="elementor-widget-wrap"><section class="elementor-element elementor-element-7b4ced0 elementor-section-boxed elementor-section-height-default elementor-section-height-default elementor-section elementor-inner-section" data-id="7b4ced0" data-element_type="section"><div class="elementor-container elementor-column-gap-default"><div class="elementor-row"><div class="elementor-element elementor-element-43e178a elementor-column elementor-col-100 elementor-inner-column" data-id="43e178a" data-element_type="column"><div class="elementor-column-wrap elementor-element-populated"><div class="elementor-widget-wrap"><div class="elementor-element elementor-element-07138c8 featured_case_studies_title elementor-widget elementor-widget-heading" data-id="07138c8" data-element_type="widget" data-widget_type="heading.default"><div class="elementor-widget-container"><h2 class="elementor-heading-title elementor-size-default">One experiment, guaranteed consistency throughout the entire customer journey</h2></div></div><div class="elementor-element elementor-element-54f9f2e featured_case_studies_subtitle elementor-widget elementor-widget-text-editor" data-id="54f9f2e" data-element_type="widget" data-widget_type="text-editor.default"><div class="elementor-widget-container"><div class="elementor-text-editor elementor-clearfix">Build cohesive campaigns that include multiple experiences of different types and span across different pages and touchpoints in the customer journey.</div></div></div></div></div></div></div></div></section></div></div></div></div></div></section><section class="elementor-element elementor-element-75d0a61d capability_icons elementor-section-boxed elementor-section-height-default elementor-section-height-default elementor-section elementor-top-section" data-id="75d0a61d" data-element_type="section"><div class="elementor-container elementor-column-gap-default"><div class="elementor-row"><div class="elementor-element elementor-element-5c5cc431 capability_icons_wrap elementor-column elementor-col-100 elementor-top-column" data-id="5c5cc431" data-element_type="column"><div class="elementor-column-wrap elementor-element-populated"><div class="elementor-widget-wrap"><section class="elementor-element elementor-element-214942a5 capability_icons_row elementor-section-boxed elementor-section-height-default elementor-section-height-default elementor-section elementor-inner-section" data-id="214942a5" data-element_type="section"><div class="elementor-container elementor-column-gap-default"><div class="elementor-row"><div class="elementor-element elementor-element-24e7899f elementor-column elementor-col-33 elementor-inner-column" data-id="24e7899f" data-element_type="column"><div class="elementor-column-wrap elementor-element-populated"><div class="elementor-widget-wrap"><div class="elementor-element elementor-element-20ad5e10 capability_icons_img elementor-widget elementor-widget-image" data-id="20ad5e10" data-element_type="widget" data-widget_type="image.default"><div class="elementor-widget-container"><div class="elementor-image"> <img decoding="async" src="https://www.dynamicyield.com/wp-content/uploads/2018/10/deploy-touchpoints.svg" class="attachment-full size-full" alt="Deploy Touchpoints icon" /></div></div></div><div class="elementor-element elementor-element-52f45018 capability_icons_title elementor-widget elementor-widget-text-editor" data-id="52f45018" data-element_type="widget" data-widget_type="text-editor.default"><div class="elementor-widget-container"><div class="elementor-text-editor elementor-clearfix">Deploy seamless personalization across any touchpoint</div></div></div><div class="elementor-element elementor-element-7a6db00b capability_icons_text elementor-widget elementor-widget-text-editor" data-id="7a6db00b" data-element_type="widget" data-widget_type="text-editor.default"><div class="elementor-widget-container"><div class="elementor-text-editor elementor-clearfix">Build and optimize campaigns with multiple experiences over different touchpoints and modules, including Dynamic Content, Notifications, Overlays, and even custom JavaScript codes.</div></div></div></div></div></div><div class="elementor-element elementor-element-e087ead elementor-column elementor-col-33 elementor-inner-column" data-id="e087ead" data-element_type="column"><div class="elementor-column-wrap elementor-element-populated"><div class="elementor-widget-wrap"><div class="elementor-element elementor-element-635c7b68 capability_icons_img elementor-widget elementor-widget-image" data-id="635c7b68" data-element_type="widget" data-widget_type="image.default"><div class="elementor-widget-container"><div class="elementor-image"> <img decoding="async" src="https://www.dynamicyield.com/wp-content/uploads/2018/10/test-sets.svg" class="attachment-full size-full" alt="Test sets icon" /></div></div></div><div class="elementor-element elementor-element-5966e43c capability_icons_title elementor-widget elementor-widget-text-editor" data-id="5966e43c" data-element_type="widget" data-widget_type="text-editor.default"><div class="elementor-widget-container"><div class="elementor-text-editor elementor-clearfix">Test entire sets of experiences against one another</div></div></div><div class="elementor-element elementor-element-40718ec1 capability_icons_text elementor-widget elementor-widget-text-editor" data-id="40718ec1" data-element_type="widget" data-widget_type="text-editor.default"><div class="elementor-widget-container"><div class="elementor-text-editor elementor-clearfix">Instead of optimizing individual touchpoints and interactions, test the entire user journey to identify and deliver the optimal experiences to your visitors.</div></div></div></div></div></div><div class="elementor-element elementor-element-7dc9e195 elementor-column elementor-col-33 elementor-inner-column" data-id="7dc9e195" data-element_type="column"><div class="elementor-column-wrap elementor-element-populated"><div class="elementor-widget-wrap"><div class="elementor-element elementor-element-11303140 capability_icons_img elementor-widget elementor-widget-image" data-id="11303140" data-element_type="widget" data-widget_type="image.default"><div class="elementor-widget-container"><div class="elementor-image"> <img decoding="async" src="https://www.dynamicyield.com/wp-content/uploads/2018/10/flex-attribution.svg" class="attachment-full size-full" alt="Flex Attribution logo" /></div></div></div><div class="elementor-element elementor-element-5d0d30b5 capability_icons_title elementor-widget elementor-widget-text-editor" data-id="5d0d30b5" data-element_type="widget" data-widget_type="text-editor.default"><div class="elementor-widget-container"><div class="elementor-text-editor elementor-clearfix">Measure the impact of every interaction</div></div></div><div class="elementor-element elementor-element-729b1117 capability_icons_text elementor-widget elementor-widget-text-editor" data-id="729b1117" data-element_type="widget" data-widget_type="text-editor.default"><div class="elementor-widget-container"><div class="elementor-text-editor elementor-clearfix">Measure the overall performance of campaigns with multiple experiences to understand the impact of multiple recommendation widgets across the entire user funnel.</div></div></div></div></div></div></div></div></section></div></div></div></div></div></section><section class="elementor-element elementor-element-df7cb77 product_video padding-y-0 elementor-section-boxed elementor-section-height-default elementor-section-height-default elementor-section elementor-top-section" data-id="df7cb77" data-element_type="section"><div class="elementor-container elementor-column-gap-default"><div class="elementor-row"><div class="elementor-element elementor-element-9df1ee3 elementor-column elementor-col-100 elementor-top-column" data-id="9df1ee3" data-element_type="column"><div class="elementor-column-wrap elementor-element-populated"><div class="elementor-widget-wrap"><section class="elementor-element elementor-element-e7e70e3 elementor-section-boxed elementor-section-height-default elementor-section-height-default elementor-section elementor-inner-section" data-id="e7e70e3" data-element_type="section"><div class="elementor-container elementor-column-gap-default"><div class="elementor-row"><div class="elementor-element elementor-element-f3a6755 elementor-column elementor-col-100 elementor-inner-column" data-id="f3a6755" data-element_type="column"><div class="elementor-column-wrap elementor-element-populated"><div class="elementor-widget-wrap"><div class="elementor-element elementor-element-3eb79e9 elementor-widget elementor-widget-html" data-id="3eb79e9" data-element_type="widget" data-widget_type="html.default"><div class="elementor-widget-container"><div class="video_wrap"><div class="video_bg"> <span class="wistia_embed wistia_async_8h9m81tkqi popover=true popoverContent=link"><div id="wistia_47.thumb_container" class="wistia_click_to_play"> <a href="#" class="testimonial-play-video video__play__button"> <img decoding="async" src="/wp-content/uploads/2018/10/play-icon.png" alt="Play Video" class="video_play_button"><div class="video_title"> <button class="arrow_animation"> See our product in action </button></div> </a></div> </span></div></div> <script type="text/javascript" src="//fast.wistia.com/assets/external/E-v1.js"></script> </div></div></div></div></div></div></div></section></div></div></div></div></div></section><section class="elementor-element elementor-element-df0479f capability_more_icons elementor-section-boxed elementor-section-height-default elementor-section-height-default elementor-section elementor-top-section" data-id="df0479f" data-element_type="section"><div class="elementor-container elementor-column-gap-default"><div class="elementor-row"><div class="elementor-element elementor-element-1f0e5e6a capability_icons_wrap elementor-column elementor-col-100 elementor-top-column" data-id="1f0e5e6a" data-element_type="column"><div class="elementor-column-wrap elementor-element-populated"><div class="elementor-widget-wrap"><div class="elementor-element elementor-element-9025243 capability_general_title elementor-widget elementor-widget-heading" data-id="9025243" data-element_type="widget" data-widget_type="heading.default"><div class="elementor-widget-container"><h2 class="elementor-heading-title elementor-size-default">Additional capabilities baked into our platform</h2></div></div><section class="elementor-element elementor-element-69b5c325 capability_icons_row elementor-section-boxed elementor-section-height-default elementor-section-height-default elementor-section elementor-inner-section" data-id="69b5c325" data-element_type="section"><div class="elementor-container elementor-column-gap-default"><div class="elementor-row"><div class="elementor-element elementor-element-7b15c53a elementor-column elementor-col-33 elementor-inner-column" data-id="7b15c53a" data-element_type="column"><div class="elementor-column-wrap elementor-element-populated"><div class="elementor-widget-wrap"><div class="elementor-element elementor-element-26c01cc1 capability_icons_img elementor-widget elementor-widget-image" data-id="26c01cc1" data-element_type="widget" data-widget_type="image.default"><div class="elementor-widget-container"><div class="elementor-image"> <img decoding="async" src="https://www.dynamicyield.com/wp-content/uploads/2018/10/visual-editor.svg" class="attachment-full size-full" alt="Visual Editor icon" /></div></div></div><div class="elementor-element elementor-element-47e9723d capability_icons_title elementor-widget elementor-widget-text-editor" data-id="47e9723d" data-element_type="widget" data-widget_type="text-editor.default"><div class="elementor-widget-container"><div class="elementor-text-editor elementor-clearfix"><p>Flexible Attribution</p></div></div></div><div class="elementor-element elementor-element-2a4b94e8 capability_icons_text elementor-widget elementor-widget-text-editor" data-id="2a4b94e8" data-element_type="widget" data-widget_type="text-editor.default"><div class="elementor-widget-container"><div class="elementor-text-editor elementor-clearfix"><p>Define the right conversion attribution for each of your multi-touch campaigns. Set either session- or user-level attribution scoping to meet your objectives.</p></div></div></div></div></div></div><div class="elementor-element elementor-element-423ccfb8 elementor-column elementor-col-33 elementor-inner-column" data-id="423ccfb8" data-element_type="column"><div class="elementor-column-wrap elementor-element-populated"><div class="elementor-widget-wrap"><div class="elementor-element elementor-element-25c4e5d capability_icons_img elementor-widget elementor-widget-image" data-id="25c4e5d" data-element_type="widget" data-widget_type="image.default"><div class="elementor-widget-container"><div class="elementor-image"> <img decoding="async" src="https://www.dynamicyield.com/wp-content/uploads/2018/10/audience-explorer.svg" class="attachment-full size-full" alt="Audience Explorer icon" /></div></div></div><div class="elementor-element elementor-element-14c7f95b capability_icons_title elementor-widget elementor-widget-text-editor" data-id="14c7f95b" data-element_type="widget" data-widget_type="text-editor.default"><div class="elementor-widget-container"><div class="elementor-text-editor elementor-clearfix">Visual Editor</div></div></div><div class="elementor-element elementor-element-6683df36 capability_icons_text elementor-widget elementor-widget-text-editor" data-id="6683df36" data-element_type="widget" data-widget_type="text-editor.default"><div class="elementor-widget-container"><div class="elementor-text-editor elementor-clearfix">Design multi-touch experiences using a powerful WYSIWYG editor that lets you preview changes as you make them without touching any code.</div></div></div></div></div></div><div class="elementor-element elementor-element-3fd2405b elementor-column elementor-col-33 elementor-inner-column" data-id="3fd2405b" data-element_type="column"><div class="elementor-column-wrap elementor-element-populated"><div class="elementor-widget-wrap"><div class="elementor-element elementor-element-7f1c7125 capability_icons_img elementor-widget elementor-widget-image" data-id="7f1c7125" data-element_type="widget" data-widget_type="image.default"><div class="elementor-widget-container"><div class="elementor-image"> <img decoding="async" src="https://www.dynamicyield.com/wp-content/uploads/2018/10/templates-orange.svg" class="attachment-full size-full" alt="Templates orange icon" /></div></div></div><div class="elementor-element elementor-element-3c62a935 capability_icons_title elementor-widget elementor-widget-text-editor" data-id="3c62a935" data-element_type="widget" data-widget_type="text-editor.default"><div class="elementor-widget-container"><div class="elementor-text-editor elementor-clearfix">Experience Template Library</div></div></div><div class="elementor-element elementor-element-1825d94c capability_icons_text elementor-widget elementor-widget-text-editor" data-id="1825d94c" data-element_type="widget" data-widget_type="text-editor.default"><div class="elementor-widget-container"><div class="elementor-text-editor elementor-clearfix">Instead of starting from an empty slate, build new multi-touch experiences using a library of dozens of pre-built templates. <button class="arrow_animation animlink"> <a class="capability_icons_link" href="/templates/">More on Templates</a> </button></div></div></div></div></div></div></div></div></section></div></div></div></div></div></section><section class="elementor-element elementor-element-12eae26 capability_chart elementor-section-boxed elementor-section-height-default elementor-section-height-default elementor-section elementor-top-section" data-id="12eae26" data-element_type="section" data-settings="{"background_background":"classic"}"><div class="elementor-container elementor-column-gap-no"><div class="elementor-row"><div class="elementor-element elementor-element-ff1aa21 elementor-column elementor-col-100 elementor-top-column" data-id="ff1aa21" data-element_type="column"><div class="elementor-column-wrap elementor-element-populated"><div class="elementor-widget-wrap"><section class="elementor-element elementor-element-95d2fd4 elementor-section-boxed elementor-section-height-default elementor-section-height-default elementor-section elementor-inner-section" data-id="95d2fd4" data-element_type="section" data-settings="{"background_background":"gradient"}"><div class="elementor-container elementor-column-gap-default"><div class="elementor-row"><div class="elementor-element elementor-element-0d43602 elementor-column elementor-col-100 elementor-inner-column" data-id="0d43602" data-element_type="column"><div class="elementor-column-wrap elementor-element-populated"><div class="elementor-widget-wrap"><div class="elementor-element elementor-element-9e86c51 chal-tec-logo elementor-widget elementor-widget-image" data-id="9e86c51" data-element_type="widget" data-widget_type="image.default"><div class="elementor-widget-container"><div class="elementor-image"> <img decoding="async" src="https://www.dynamicyield.com/wp-content/uploads/2018/10/chaltec-white.svg" class="attachment-full size-full" alt="Chal-Tec logo white" /></div></div></div><div class="elementor-element elementor-element-82cc346 capability_icons_title elementor-widget elementor-widget-text-editor" data-id="82cc346" data-element_type="widget" data-widget_type="text-editor.default"><div class="elementor-widget-container"><div class="elementor-text-editor elementor-clearfix">“With Multi-Touch Campaigns, we’re able to guarantee consistency throughout the entire customer journey, no matter the touchpoint.”</div></div></div><div class="elementor-element elementor-element-f85ebf9 capability_icons_text elementor-widget elementor-widget-text-editor" data-id="f85ebf9" data-element_type="widget" data-widget_type="text-editor.default"><div class="elementor-widget-container"><div class="elementor-text-editor elementor-clearfix"><strong>Christian Ebhart,</strong> eCommerce Manager at Chal-Tec</div></div></div></div></div></div></div></div></section></div></div></div></div></div></section><section class="elementor-element elementor-element-62bffba2 capability_chart multi-touch-chart demo-box-padding elementor-section-boxed elementor-section-height-default elementor-section-height-default elementor-section elementor-top-section" data-id="62bffba2" data-element_type="section" data-settings="{"background_background":"classic"}"><div class="elementor-container elementor-column-gap-default"><div class="elementor-row"><div class="elementor-element elementor-element-6900631d elementor-column elementor-col-100 elementor-top-column" data-id="6900631d" data-element_type="column"><div class="elementor-column-wrap elementor-element-populated"><div class="elementor-widget-wrap"><div class="elementor-element elementor-element-56b5b77b capability_chart_title elementor-widget elementor-widget-heading" data-id="56b5b77b" data-element_type="widget" data-widget_type="heading.default"><div class="elementor-widget-container"><h2 class="elementor-heading-title elementor-size-default">The end-to-end solution for all your personalization needs</h2></div></div><div class="elementor-element elementor-element-a970aeb elementor-widget elementor-widget-shortcode" data-id="a970aeb" data-element_type="widget" data-widget_type="shortcode.default"><div class="elementor-widget-container"><div class="elementor-shortcode"><div data-elementor-type="section" data-elementor-id="53918" class="elementor elementor-53918" data-elementor-settings="[]"><div class="elementor-inner"><div class="elementor-section-wrap"><section class="elementor-element elementor-element-42a63f2 capability_chart_row elementor-section-boxed elementor-section-height-default elementor-section-height-default elementor-section elementor-inner-section" data-id="42a63f2" data-element_type="section"><div class="elementor-container elementor-column-gap-default"><div class="elementor-row"><div class="elementor-element elementor-element-3bec038 elementor-column elementor-col-20 elementor-inner-column" data-id="3bec038" data-element_type="column"><div class="elementor-column-wrap elementor-element-populated"><div class="elementor-widget-wrap"><div class="elementor-element elementor-element-fcb927f chart_item_wrap elementor-widget elementor-widget-shortcode" data-id="fcb927f" data-element_type="widget" data-widget_type="shortcode.default"><div class="elementor-widget-container"><div class="elementor-shortcode"><a href="/discover/"><div class="capability_chart_item"><div class="capability_chart_item_img"> <img decoding="async" src="/wp-content/uploads/2022/09/audience-icon.svg" alt="Audience Management" width="51" height="51" /></div><div class="capability_chart_item_title"> Discover</div><div class="capability_chart_item_desc"> Identify, build, and analyze audiences</div></div> </a></div></div></div></div></div></div><div class="elementor-element elementor-element-b659c8a elementor-column elementor-col-20 elementor-inner-column" data-id="b659c8a" data-element_type="column"><div class="elementor-column-wrap elementor-element-populated"><div class="elementor-widget-wrap"><div class="elementor-element elementor-element-a9c7d79 chart_item_wrap elementor-widget elementor-widget-shortcode" data-id="a9c7d79" data-element_type="widget" data-widget_type="shortcode.default"><div class="elementor-widget-container"><div class="elementor-shortcode"><a href="/target/"><div class="capability_chart_item"><div class="capability_chart_item_img"> <img decoding="async" src="/wp-content/uploads/2022/09/personalization-icon.svg" alt="Personalization" width="36" height="51" /></div><div class="capability_chart_item_title"> Target</div><div class="capability_chart_item_desc"> Personalize content and offers to each customer</div></div> </a></div></div></div></div></div></div><div class="elementor-element elementor-element-98296a2 elementor-column elementor-col-20 elementor-inner-column" data-id="98296a2" data-element_type="column"><div class="elementor-column-wrap elementor-element-populated"><div class="elementor-widget-wrap"><div class="elementor-element elementor-element-5cd4f65 chart_item_wrap elementor-widget elementor-widget-shortcode" data-id="5cd4f65" data-element_type="widget" data-widget_type="shortcode.default"><div class="elementor-widget-container"><div class="elementor-shortcode"><a href="/recommend/"><div class="capability_chart_item"><div class="capability_chart_item_img"> <img loading="lazy" decoding="async" src="/wp-content/uploads/2022/09/recs-icon.svg" alt="Recommendations" width="51" height="51" /></div><div class="capability_chart_item_title"> Recommend</div><div class="capability_chart_item_desc"> Algorithmically predict customers’ interests</div></div> </a></div></div></div></div></div></div><div class="elementor-element elementor-element-8286fc7 elementor-column elementor-col-20 elementor-inner-column" data-id="8286fc7" data-element_type="column"><div class="elementor-column-wrap elementor-element-populated"><div class="elementor-widget-wrap"><div class="elementor-element elementor-element-e8f23d5 chart_item_wrap elementor-widget elementor-widget-shortcode" data-id="e8f23d5" data-element_type="widget" data-widget_type="shortcode.default"><div class="elementor-widget-container"><div class="elementor-shortcode"><a href="/engage/"><div class="capability_chart_item"><div class="capability_chart_item_img"> <img loading="lazy" decoding="async" src="/wp-content/uploads/2022/09/trigger-icon.svg" alt="Email Personalization" width="44" height="51" /></div><div class="capability_chart_item_title"> Engage</div><div class="capability_chart_item_desc"> Reach customers at critical moments</div></div> </a></div></div></div></div></div></div><div class="elementor-element elementor-element-813cf26 elementor-column elementor-col-20 elementor-inner-column" data-id="813cf26" 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