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}</script> <link rel="shortcut icon" href="https://www.dynamicyield.com/wp-content/uploads/2018/11/favicon-194x194.png" /></head><body class="page-template page-template-page-template-blank page-template-page-template-blank-php page page-id-133285 page-child parent-pageid-13812 wp-featherlight-captions et_fixed_nav et_pb_pagebuilder_layout et_right_sidebar unknown et_includes_sidebar elementor-default elementor-kit-140995 elementor-page elementor-page-133285 default_header lp_201602 xp_roundtable_us"><div id="page-container"><div id="main-content"><article id="post-133285" class="post-133285 page type-page status-publish hentry category-webinars"><div class="entry-content"><div data-elementor-type="wp-post" data-elementor-id="133285" class="elementor elementor-133285" data-elementor-settings="[]"><div class="elementor-inner"><div class="elementor-section-wrap"><section class="elementor-element elementor-element-5a80a94c webinar_lp_page_header elementor-section-boxed elementor-section-height-default elementor-section-height-default elementor-section elementor-top-section" data-id="5a80a94c" data-element_type="section" data-settings="{"background_background":"classic"}"><div class="elementor-container elementor-column-gap-default"><div class="elementor-row"><div class="elementor-element elementor-element-3006cfe5 elementor-column elementor-col-100 elementor-top-column" data-id="3006cfe5" data-element_type="column" data-settings="{"background_background":"classic"}"><div class="elementor-column-wrap elementor-element-populated"><div class="elementor-widget-wrap"><div class="elementor-element elementor-element-30baacbe header_logo elementor-widget elementor-widget-html" data-id="30baacbe" data-element_type="widget" data-widget_type="html.default"><div class="elementor-widget-container"> <a href="/talks/"><img decoding="async" src="/wp-content/uploads/2021/06/talks-logo-white.svg"/></a></div></div><div class="elementor-element elementor-element-67c3575a header_title elementor-widget elementor-widget-text-editor" data-id="67c3575a" data-element_type="widget" data-widget_type="text-editor.default"><div class="elementor-widget-container"><div class="elementor-text-editor elementor-clearfix"><h1>XP Roundtable US: Amazon in Times of Crisis</h1></div></div></div><div class="elementor-element elementor-element-5c22ca48 header_sub_title elementor-widget elementor-widget-text-editor" data-id="5c22ca48" data-element_type="widget" data-widget_type="text-editor.default"><div class="elementor-widget-container"><div class="elementor-text-editor elementor-clearfix"><h2>Currently available on demand</h2></div></div></div></div></div></div></div></div></section><section class="elementor-element elementor-element-50887279 elementor-section-boxed elementor-section-height-default elementor-section-height-default elementor-section elementor-top-section" data-id="50887279" data-element_type="section"><div class="elementor-container elementor-column-gap-default"><div class="elementor-row"><div class="elementor-element elementor-element-7bd2ed7 webinar_lp_page_main elementor-column elementor-col-100 elementor-top-column" data-id="7bd2ed7" data-element_type="column"><div class="elementor-column-wrap elementor-element-populated"><div class="elementor-widget-wrap"><section class="elementor-element elementor-element-49679451 elementor-section-boxed elementor-section-height-default elementor-section-height-default elementor-section elementor-inner-section" data-id="49679451" data-element_type="section"><div class="elementor-container elementor-column-gap-default"><div class="elementor-row"><div class="elementor-element elementor-element-4b9d4ecb main_webinar elementor-column elementor-col-50 elementor-inner-column" data-id="4b9d4ecb" data-element_type="column"><div class="elementor-column-wrap elementor-element-populated"><div class="elementor-widget-wrap"><div class="elementor-element elementor-element-2384ea39 elementor-widget elementor-widget-heading" data-id="2384ea39" data-element_type="widget" data-widget_type="heading.default"><div class="elementor-widget-container"><h2 class="elementor-heading-title elementor-size-default">About the Webinar</h2></div></div><div class="elementor-element elementor-element-3b8ce80 elementor-widget elementor-widget-text-editor" data-id="3b8ce80" data-element_type="widget" data-widget_type="text-editor.default"><div class="elementor-widget-container"><div class="elementor-text-editor elementor-clearfix"><p>Amazon, having cemented its position as an eCommerce titan over the past decade, has also been doing numbers since the onset of COVID-19. However, despite its ability to quickly scale operations during the pandemic, the company has also faltered in two major areas: lack of affordable products and an inability to ensure timely deliveries. This creates an opportunity for retailers looking to capture online market share and close in on the giant. If properly executed, brands can start leaving lasting impressions on consumers, which will positively impact their perceptions and businesses post-crisis.</p><p> In a conversation led by Dynamic Yield’s VP of Program Strategy and Insights, Nathan Richter, tune in to hear from BVA’s VP of Strategy, Doug Hollinger, and e.l.f. Cosmetic’s VP of Digital, Ekta Chopra, during Personalization Pioneers’ inaugural virtual XP Roundtable. This important discussion covers the unique phases of the buyer’s shopping journey, the opportunities the “new normal” welcomes for eCommerce retailers, and how these brands can position themselves as viable alternatives to Amazon.</p></div></div></div><div class="elementor-element elementor-element-6f5f1888 tune_in_ul elementor-widget elementor-widget-text-editor" data-id="6f5f1888" data-element_type="widget" data-widget_type="text-editor.default"><div class="elementor-widget-container"><div class="elementor-text-editor elementor-clearfix"><p><strong>Tune in to learn:</strong></p><ul><li style="font-weight: 400;"><span style="font-weight: 400;">How COVID-19 has disrupted retail</span></li><li style="font-weight: 400;"><span style="font-weight: 400;">Why Amazon has maintained profitability during COVID-19</span></li><li style="font-weight: 400;"><span style="font-weight: 400;">How to identify eCommerce gaps and meet consumer demands during the ongoing pandemic</span></li><li style="font-weight: 400;"><span style="font-weight: 400;">What eCommerce and retail will look like in a post-COVID world</span></li><li style="font-weight: 400;"><span style="font-weight: 400;">Tips on how your brand can differentiate itself and appeal to today’s consumers</span></li></ul><p>Visit <a href="https://personalizationpioneers.com/" target="_blank" rel="noopener">personalizationpioneers.com</a> to learn more about upcoming XP Roundtables, or <a href="mailto:events@personalizationpioneers.com">email us</a> for information on speaking or sponsorship opportunities.</p></div></div></div></div></div></div><div class="elementor-element elementor-element-597e7b06 main_speakers elementor-column elementor-col-50 elementor-inner-column" data-id="597e7b06" data-element_type="column"><div class="elementor-column-wrap elementor-element-populated"><div class="elementor-widget-wrap"><div class="elementor-element elementor-element-7f50d9f elementor-widget elementor-widget-heading" data-id="7f50d9f" data-element_type="widget" data-widget_type="heading.default"><div class="elementor-widget-container"><h2 class="elementor-heading-title elementor-size-default">About the Speakers</h2></div></div><div class="elementor-element elementor-element-6c7c6b7f elementor-widget elementor-widget-html" data-id="6c7c6b7f" data-element_type="widget" data-widget_type="html.default"><div class="elementor-widget-container"><div class="speaker_row"> <span class="speakers_thumbnail"><img decoding="async" class="retina_image" src="/wp-content/uploads/2020/07/US-XP-Roundtable-Webinar-nathan-thumbnail.png" /></span><p><strong>Nathan Richter, VP of Program Strategy & Insights, Dynamic Yield</strong></p></div></div></div><div class="elementor-element elementor-element-31aff7d0 elementor-widget elementor-widget-text-editor" data-id="31aff7d0" data-element_type="widget" data-widget_type="text-editor.default"><div class="elementor-widget-container"><div class="elementor-text-editor elementor-clearfix"><span style="font-weight: 400;">Nathan Richter is the VP of Program Strategy & Insights for Dynamic Yield. He’s been working in the digital commerce and personalization space for over two decades. With experience leading teams and innovation at a number of brands – including URBN, QVC, and David’s Bridal – as well as managing multiple strategic consulting practices at SaaS technology companies, Nathan brings a unique and valuable perspective to the organization.</span></div></div></div><div class="elementor-element elementor-element-4df93ea6 speakers_divider elementor-widget elementor-widget-html" data-id="4df93ea6" data-element_type="widget" data-widget_type="html.default"><div class="elementor-widget-container"><hr/></div></div><div class="elementor-element elementor-element-3bafddf0 elementor-widget elementor-widget-html" data-id="3bafddf0" data-element_type="widget" data-widget_type="html.default"><div class="elementor-widget-container"><div class="speaker_row"> <span class="speakers_thumbnail"><img decoding="async" class="retina_image" src="/wp-content/uploads/2020/07/US-XP-Roundtable-Webinar-ekta-thumbnail.png" /></span><p><strong>Ekta Chopra, VP of Digital, e.l.f. Cosmetics </strong></p></div></div></div><div class="elementor-element elementor-element-751a5303 elementor-widget elementor-widget-text-editor" data-id="751a5303" data-element_type="widget" data-widget_type="text-editor.default"><div class="elementor-widget-container"><div class="elementor-text-editor elementor-clearfix"><span style="font-weight: 400;">Ekta Chopra joined e.l.f Cosmetics in January 2016 and brings over 20 years of technology experience from private equity and retail companies. In her current role, she is responsible for digital transformation, including engineering, the data ecosystem, enterprise applications, security, and consumer technologies. She is actively involved with leading the company’s digital efforts to grow its digital footprint across the globe.</span></div></div></div><div class="elementor-element elementor-element-5ddb718 speakers_divider elementor-widget elementor-widget-html" data-id="5ddb718" data-element_type="widget" data-widget_type="html.default"><div class="elementor-widget-container"><hr/></div></div><div class="elementor-element elementor-element-cd20820 elementor-widget elementor-widget-html" data-id="cd20820" data-element_type="widget" data-widget_type="html.default"><div class="elementor-widget-container"><div class="speaker_row"> <span class="speakers_thumbnail"><img decoding="async" class="retina_image" src="/wp-content/uploads/2020/07/US-XP-Roundtable-Webinar-doug-thumbnail.png" /></span><p><strong>Doug Hollinger, VP of Strategy, BVA </strong></p></div></div></div><div class="elementor-element elementor-element-77810b6 elementor-widget elementor-widget-text-editor" data-id="77810b6" data-element_type="widget" data-widget_type="text-editor.default"><div class="elementor-widget-container"><div class="elementor-text-editor elementor-clearfix"><span style="font-weight: 400;">For 20 years, Doug has helped companies across industries deploy effective digital strategies, while also building industry-leading professional services firms focused on the commerce space. Prior to joining BVA in February 2020, a commerce agency that incubates and grows direct-to-consumer brands through a customer-centric approach, Doug was SVP of Consulting for LiveArea (a PFS company), a global $90M commerce consulting firm.</span></div></div></div></div></div></div></div></div></section><section class="elementor-element elementor-element-20680c6c elementor-section-boxed elementor-section-height-default elementor-section-height-default elementor-section elementor-inner-section" data-id="20680c6c" data-element_type="section"><div class="elementor-container elementor-column-gap-default"><div class="elementor-row"><div class="elementor-element elementor-element-15fb9b1c elementor-column elementor-col-100 elementor-inner-column" data-id="15fb9b1c" data-element_type="column"><div class="elementor-column-wrap elementor-element-populated"><div class="elementor-widget-wrap"><div class="elementor-element elementor-element-73e22184 wistia_video elementor-widget elementor-widget-html" data-id="73e22184" data-element_type="widget" data-widget_type="html.default"><div class="elementor-widget-container"><div class="wistia_responsive_padding" style="padding:60% 0 0 0;position:relative;"><div class="wistia_responsive_wrapper" style="height:100%;left:0;position:absolute;top:0;width:100%;"><iframe src="https://fast.wistia.net/embed/iframe/i7h92d8hwk?videoFoam=true" title="Wistia video player" allowtransparency="true" frameborder="0" scrolling="no" class="wistia_embed" name="wistia_embed" allowfullscreen mozallowfullscreen webkitallowfullscreen oallowfullscreen msallowfullscreen width="100%" height="100%"></iframe></div></div> <script src="https://fast.wistia.net/assets/external/E-v1.js" async></script> </div></div></div></div></div></div></div></section></div></div></div></div></div></section></div></div></div></div></article></div> <style>div#footer-top {
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