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href="">Why Dynamic Yield</a></li><li class="has-dropdown company menu-has-cta menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children" data-content="company" title=""> <a href="">Company</a></li><li class="has-dropdown learning_center menu-has-cta top-link-use-cases menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children" data-content="learning-center" title=""> <a href="">Learning Center</a></li><li class="contact top-link walker-last mobile-only menu-item menu-item-type-post_type menu-item-object-page" data-content="connect-with-us" title=""> <a href="https://www.dynamicyield.com/contact/"><span class="button-arrow">Connect with us</span></a></li></ul></nav><div class="morph-dropdown-wrapper"><div class="dropdown-list"><div class="dropdown-tooltip"></div><ul><li id="product" class="dropdown links"><a href="" class="label">Product</a><div class="content"><ul><li class="intro"><div class="exp_os-wrapper"><h2>Experience OS</h2><ul class="links-list"><li class=" menu-item menu-item-type-custom menu-item-object-custom"><a href="https://www.dynamicyield.com/experience-os/"><span class="menu-banner-img-wrap"><img class="menu-banner-img-desktop" src="/wp-content/uploads/2024/10/expos-nav-updated.png" width="218" height="131" /><img class="menu-banner-img-mobile" src="/wp-content/uploads/2024/10/expos-nav-updated-mobile.png" width="114" height="98" /></span><span class="menu-cta-text-wrap"><span class="menu-cta-subtitle">Get an overview of Dynamic Yield’s product and see why we’re known as the Experience OS.</span> <span class="menu-cta-button">Learn more →</span></span></a></li></ul></div></li><li class="left"><div class="key_caps-wrapper"><h2>Core Capabilities</h2><ul class="links-list"><li class="key-caps-segment menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/segmentation/"><svg version="1.1" id="audience" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink" x="0px" y="0px" viewBox="0 0 30 30" style="enable-background:new 0 0 30 30;" xml:space="preserve"><path id="audience-green" fill="#4FB294" d="M9.291,30H30V9.291C18.562737,9.291,9.291,18.562737,9.291,30z"/><path id="audience-black" d="M12.527,15.947C9.240353,12.385597,4.806085,10.093244,0,9.471V30h7.639 C7.632218,24.897682,9.35532,19.943764,12.527,15.947z"/><circle id="audience-circle" fill="#4FB294" cx="15" cy="4.967" r="4.967"/></svg>Segmentation<span>Identify, build, and analyze audiences</span></a></li><li class="key-caps-omnichannel menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/targeting/"><svg version="1.1" id="personalization" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink" x="0px" y="0px" viewBox="0 0 20.987 30" style="enable-background:new 0 0 20.987 30;" xml:space="preserve"><path id="personalization-black-2" d="M20.987,19.507c0,5.795401-4.698099,10.4935-10.4935,10.4935S0,25.302401,0,19.507H20.987z"/><path id="personalization-pink" fill="#EE3968" d="M18.143,10.245c0,4.224978-3.425022,7.649999-7.65,7.649999S2.842999,14.469978,2.842999,10.245 H18.143z"/><circle id="personalization-black-1" cx="10.494" cy="4.307" r="4.307"/></svg>Targeting<span>Serve each customer with unique offers</span></a></li><li class="key-caps-recs menu-item menu-item-type-post_type menu-item-object-page current-menu-item page_item page-item-56685 current_page_item"><a href="https://www.dynamicyield.com/recommendations/"><svg version="1.1" id="recs" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink" x="0px" y="0px" viewBox="0 0 30 30" style="enable-background:new 0 0 30 30;" xml:space="preserve"><path id="recs_4" d="M15.953,30H30V15.953H15.953V30z"/> <path id="recs_3" d="M0,15.953V30h14.047V15.953H0z"/><path id="recs_2" fill="#FFA354" d="M30,14.047V0H15.953v14.047H30z"/><path id="recs_1" d="M14.047,0H0v14.047h14.047V0z"/></svg>Recommendations<span>Algorithmically predict customers’ interests</span></a></li><li class="key-caps-email menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/journey-orchestration/"><svg version="1.1" id="trigger" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink" x="0px" y="0px" viewBox="0 0 26.017 30" style="enable-background:new 0 0 26.017 30;" xml:space="preserve"><path id="trigger-black" d="M14.017,12h12l-12,18V12z"/><path id="trigger-purple" fill="#5D39B9" d="M12,18H0L12,0V18z"/></svg>Journey Orchestration<span>Reach customers at critical moments</span></a></li><li class="key-caps-abtesting menu-item menu-item-type-custom menu-item-object-custom"><a href="/optimization/"><svg version="1.1" id="testing" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink" x="0px" y="0px" viewBox="0 0 28.713001 30" style="enable-background:new 0 0 28.713001 30;" xml:space="preserve"><path id="testing-blue" fill="#6BDADA" d="M15.831,0c7.114532,0,12.882001,5.767468,12.882001,12.882S22.945532,25.764,15.831,25.764l0,0V0z"/><path id="testing-black" d="M12.882,30C5.767468,30,0,24.232533,0,17.118S5.767468,4.236,12.882,4.236V30z"/></svg>Optimization<span>Experiment on any digital property</span></a></li><li class="key-caps-search menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/search/"><svg width="16" height="16" viewBox="0 0 16 16" fill="none" xmlns="http://www.w3.org/2000/svg"> <g clip-path="url(#clip0_4082_5186)" id="cap-search-svg-bg"> <path d="M11.6757 9.81054C8.73958 9.81054 6.35089 7.42177 6.35089 4.48562C6.35089 2.62899 7.30664 0.992133 8.75134 0.0388074C8.50309 0.0155936 8.25193 0.00238037 7.99762 0.00238037C3.58066 0.00238037 0 3.58304 0 8C0 12.417 3.58066 15.9976 7.99762 15.9976C12.4146 15.9976 15.9952 12.417 15.9952 8C15.9952 7.86848 15.9916 7.73782 15.9853 7.60785C15.0166 8.94122 13.4462 9.81054 11.6757 9.81054Z" fill="black"/> <path id="cap-search-svg-circle" d="M11.6757 0.161346C11.2226 0.161346 10.7857 0.231773 10.3749 0.361649C8.62429 0.915114 7.35156 2.55436 7.35156 4.48561C7.35156 6.87003 9.29141 8.80988 11.6757 8.80988C13.5373 8.80988 15.1277 7.62753 15.7358 5.97437C15.9066 5.51 16 5.00851 16 4.48561C16 2.10119 14.0602 0.161346 11.6757 0.161346Z" fill="#FFC61E"/> </g> <defs> <clipPath id="clip0_4082_5186"> <rect width="16" height="16" fill="white"/> </clipPath> </defs> </svg>Search<span>Help customers find what they want</span></a></li></ul></div></li><li class="right"><div class="scale-wrapper"><h2>Made for Scale</h2><ul class="links-list"><li class="key_caps-element menu-item menu-item-type-custom menu-item-object-custom"><a href="/element/">Element<span>A groundbreaking new dimension of hyper-personalization</span></a></li><li class="key_caps-adaptml menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/ai/">AI & Automation<span>Increase automation, lower operational costs, and drive more revenue with a holistic AI personalization system</span></a></li><li class="key_caps-apis menu-item menu-item-type-custom menu-item-object-custom"><a href="https://www.dynamicyield.com/experience-apis/">Experience APIs<span>Give developers the tools they need to build the best customer experiences</span></a></li><li class="key_caps-enterprise menu-item menu-item-type-custom menu-item-object-custom"><a href="https://www.dynamicyield.com/enterprise-grade-personalization/">Enterprise solutions<span>Scale with security, privacy, and compliance, made for the enterprise</span></a></li></ul></div></li></ul><a href="/shopping-muse/" target="" class="banner"><div class="menu-banner"><span class="menu-cta-text"><strong>Meet Shopping Muse: </strong> Conversational commerce meets cutting-edge personalization.</span> <span class="menu-cta-button">Learn more →</span></div></a></div></li><li id="solutions" class="dropdown links"><a href="" class="label">Solutions</a><div class="content"><ul><li class="left"><div class="industries-wrapper"><h2>Industries</h2><ul class="links-list"><li class="industry-ecomm menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/ecommerce/">eCommerce</a></li><li class="industry-finserv menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/financial-services/">Financial Services</a></li><li class="industry-qsr menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/restaurants/">Restaurants</a></li><li class="industry-grocery menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/grocery/">Grocery</a></li><li class="industry-b2b menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/b2b-ecommerce/">B2B eCommerce</a></li><li class="industry-travel menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/travel/">Travel</a></li><li class="industry-gaming menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/gaming/">iGaming</a></li><li class="industry-media menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/media/">Media</a></li></ul></div></li><li class="right"><div class="channels-wrapper"><h2>Channels</h2><ul class="links-list"><li class="channels-web menu-item menu-item-type-custom menu-item-object-custom"><a href="/web/">Web<span>Create customer-centric web experiences</span></a></li><li class="channels-email menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/channels/email/">Email<span>Personalize emails with a no-code builder</span></a></li><li class="channels-mobile-apps menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/mobile/">Apps<span>Optimize mobile app experiences</span></a></li><li class="channels-ads menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/advertising/">Ads<span>Improve customer acquisition results</span></a></li></ul></div></li></ul></div></li><li id="why-dynamic-yield" class="dropdown links"><a href="" class="label">Why Dynamic Yield</a><div class="content"><ul><li class="impact-wrapper"><h2>Proven impact and success services</h2><ul class="links-list"><li class=" menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/clients/">Select customers</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom"><a href="/case-studies/">Case studies</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom"><a href="/customer-success/">Customer success services</a></li></ul></li><li class="scale-wrapper"><h2>Built for scale</h2><ul class="links-list"><li class=" menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/enterprise-grade-personalization/">Enterprise-grade solutions</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom"><a href="/adaptml/">AI Technology</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/gdpr-and-privacy/">GDPR and data privacy</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/security/">Security</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/compliance/">Compliance</a></li></ul></li><li class="network-wrapper"><h2>Robust partner network</h2><ul class="links-list"><li class=" menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/partners/">Partner library</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/partner-program/">Partnership program</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom"><a href="/partners/#technology-partners">Tech Partners and Integrations</a></li></ul></li><li class="resources-wrapper"><h2>Extensive product resources</h2><ul class="links-list"><li class=" menu-item menu-item-type-custom menu-item-object-custom"><a href="https://support.dynamicyield.com/hc/en-us">Knowledge Base</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom"><a href="http://academy.dynamicyield.com/">Academy & Certification</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom"><a href="https://support.dynamicyield.com/hc/en-us/community/topics">Community</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom"><a href="https://dy.dev/">API documentation</a></li></ul></li></ul><a href="https://www.dynamicyield.com/personalization-awards/" target="_self" class="banner"><div class="menu-banner"><div class="menu-cta--left"> <img src="/wp-content/uploads/2023/11/2023-award-badge.svg" width="60" height="60" /></div><div class="menu-cta--right"> <strong class="menu-cta-title">The Personalization Awards</strong> <span class="menu-cta-subtitle">Celebrating customers and partners setting the gold-standard for personalization</span> <span class="menu-cta-button">Learn more →</span></div></div></a></div></li><li id="company" class="dropdown button"><a href="" class="label">Company</a><div class="content"><ul class="links-list"><li class=" menu-item menu-item-type-custom menu-item-object-custom"><a href="https://www.mastercard.com/us/en/for-the-world/about-us.html">About us</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom"><a href="/blog/">Blog</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/labs/">DY Labs</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/careers/">Careers</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom"><a href="https://events.dynamicyield.com/">Events</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom"><a href="https://www.mastercard.com/us/en/news-and-trends/stories.html">Press</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/awards-and-recognitions/">Awards</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/contact/">Contact us</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom"><a href="/request-demo/">Request a demo</a></li></ul></div></li><li id="learning-center" class="dropdown links"><a href="" class="label">Learning Center</a><div class="content"><ul><li class="top"><ul class="links-list"><li class="resources-xp hidden-mobile menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/learn/">Take your knowledge to exponential levels</a></li><li class="hidden-desktop menu-item menu-item-type-custom menu-item-object-custom"><a href="/learn/">XP<sup>2</sup> Hub<span>Take your knowledge to exponential levels</span></a></li><li class="resources-paths menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/learning-paths/">Learning Paths<span>Curated courses on key skill areas</span></a></li><li class="resources-webinars menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/talks/">Talks<span>Engaging discussions taking place in CX</span></a></li><li class="resources-articles menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/articles/">Articles<span>An expansive collection of in-depth playbooks</span></a></li><li class="resources-glossary menu-item menu-item-type-custom menu-item-object-custom"><a href="/glossary-terms/">Encyclopedia<span>A glossary of experience optimization terms</span></a></li><li class="resources-use-cases menu-item menu-item-type-post_type menu-item-object-page"><a href="https://www.dynamicyield.com/personalization-examples/">Inspiration Library<span>Personalization examples from real brands</span></a></li><li class="resources-maturity menu-item menu-item-type-custom menu-item-object-custom"><a href="https://www.dynamicyield.com/personalization-maturity/"><strong class="badge-new">Personalization Maturity</strong><span>How global businesses prioritize personalization</span></a></li><li class="resources-guides menu-item menu-item-type-custom menu-item-object-custom"><a href="/guides/">Guides & reports<span>Comprehensive topic-specific materials</span></a></li><li class="resources-benchmarks menu-item menu-item-type-custom menu-item-object-custom"><a href="https://marketing.dynamicyield.com/benchmarks/">Benchmarks<span>Industry performance metrics and insights</span></a></li></ul></li><li class="bottom"><a href="/rooted-personalization/" target="_self"><div class="menu-banner"><div class="menu-cta--left"> <img src="/wp-content/uploads/2023/03/rooted-icon.svg" width="60" height="60" /></div><div class="menu-cta--right"> <strong class="menu-cta-title">Rooted Personalization<span>new</span></strong> <span class="menu-cta-subtitle">Learn a scalable methodology for building an audience-based personalization program.</span> <span class="menu-cta-button">Find out more →</span></div></div></a></li></ul></div></li><li class="contact top-link walker-last mobile-only menu-item menu-item-type-post_type menu-item-object-page" data-content="connect-with-us" title=""> <a href="https://www.dynamicyield.com/contact/"><span class="button-arrow">Connect with us</span></a></li></ul><div class="bg-layer" aria-hidden="true"></div></div></div></li></ul></nav></div><div class="topnav-buttons"><div class="language-switcher header-language-switcher"><ul><li>en<ul><li><a class="active" href="https://www.dynamicyield.com/recommendations/">English</a></li><li><a href="https://www.dynamicyield.com/es/recommendations/">Español</a></li><li><a href="https://www.dynamicyield.com/de/recommendations/">Deutsch</a></li><li><a href="https://www.dynamicyield.com/fr/recommendations/">Français</a></li><li><a href="https://www.dynamicyield.com/ja/recommend/">日本語</a></li></ul></li></li></ul></div> <a class="pulse-button v5 pulsed nav_btn" href="/request-demo/"> <span class="button-inner"> Talk to sales </span> </a> <a href="" class="nav-trigger"> Open Nav <span class="nav-trigger-box"><span class="nav-trigger-inner"></span></span> </a></div></div></header><div id="top-nav-backdrop"></div><div id="et-main-area"><div data-elementor-type="wp-post" data-elementor-id="56685" class="elementor elementor-56685" data-elementor-settings="[]"><div class="elementor-inner"><div class="elementor-section-wrap"><section class="elementor-element elementor-element-a50c15c section section-header elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default elementor-section elementor-top-section" data-id="a50c15c" data-element_type="section" id="header-original"><div class="elementor-container elementor-column-gap-no"><div class="elementor-row"><div class="elementor-element elementor-element-c272ab7 elementor-column elementor-col-100 elementor-top-column" data-id="c272ab7" data-element_type="column"><div class="elementor-column-wrap elementor-element-populated"><div class="elementor-widget-wrap"><div class="elementor-element elementor-element-e696150 elementor-widget elementor-widget-html" data-id="e696150" data-element_type="widget" data-widget_type="html.default"><div class="elementor-widget-container"><div class="header-badge"> <img decoding="async" src="/wp-content/uploads/2023/11/icon-recommend.svg" alt="" width="14" height="14" /> <span>Recommendations</span></div></div></div><div class="elementor-element elementor-element-849ed14 elementor-widget elementor-widget-heading" data-id="849ed14" data-element_type="widget" data-widget_type="heading.default"><div class="elementor-widget-container"><h1 class="elementor-heading-title elementor-size-default">Industry leading product recommendations <br>that drive real results</h1></div></div><div class="elementor-element elementor-element-aa12939 elementor-widget elementor-widget-text-editor" data-id="aa12939" data-element_type="widget" data-widget_type="text-editor.default"><div class="elementor-widget-container"><div class="elementor-text-editor elementor-clearfix">Stand out with exceptional content and product recommendations that offer bespoke experiences at every step.</div></div></div><div class="elementor-element elementor-element-8007335 elementor-widget elementor-widget-html" data-id="8007335" data-element_type="widget" data-widget_type="html.default"><div class="elementor-widget-container"> <a class="plain-button" href="/request-demo/" title="Contact sales">Contact sales</a></div></div><div class="elementor-element elementor-element-1885ea6 elementor-widget elementor-widget-shortcode" data-id="1885ea6" data-element_type="widget" data-widget_type="shortcode.default"><div class="elementor-widget-container"><div class="elementor-shortcode"><div id="awards-box-component"><div class="abc-container"><div class="abc-item"><div class="abc-item-img-wrap"> <img decoding="async" src="/wp-content/uploads/2023/11/award-gartner.svg" alt="" width="101" height="21" /></div><div class="abc-item-text">2026 Leader for 8 consecutive times</div></div><div class="abc-item"><div class="abc-item-img-wrap"> <img decoding="async" src="/wp-content/uploads/2024/09/G2.svg" alt="" width="30" height="18" /></div><div class="abc-item-text">Personalization Engines Leader, 2019-2025</div></div><div class="abc-item"><div class="abc-item-img-wrap"> <img loading="lazy" decoding="async" src="/wp-content/uploads/2023/11/award-forrester.svg" alt="" width="120" height="21" /></div><div class="abc-item-text">Forrester Wave Leader, <br>Q4 2024</div></div></div></div><style>#awards-box-component,
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right: 20px;
}
#awards-box-component .abc-container {
column-gap: 30px;
}
#awards-box-component .abc-item {
width: calc(33.33% - 20px);
}
#awards-box-component .abc-item-img-wrap {
height: 36px;
}
#awards-box-component .abc-item-text {
font-size: 14px;
line-height: 18px;
margin-top: 2px;
}
}
@media only screen and (max-width: 767px) {
#awards-box-component {
border-radius: 100px;
box-shadow: 0 4px 16px 0 rgba(0, 0, 0, 0.05);
padding: 18px 44px;
max-width: 335px;
}
#awards-box-component:before,
#awards-box-component:after {
width: 44px;
height: 39px;
top: calc(50% - 17px);
}
#awards-box-component:before {
left: 8px;
transform: rotate(29deg);
}
#awards-box-component:after {
right: 8px;
transform: rotate(-29deg);
}
#awards-box-component .abc-container {
column-gap: 15px;
}
#awards-box-component .abc-item {
width: calc(33.33% - 10px);
}
#awards-box-component .abc-item-img-wrap {
height: 16px;
padding: 0 5px;
}
#awards-box-component .abc-item-text {
font-size: 8px;
line-height: 10px;
margin-top: 4px;
}
}</style></div></div></div><div class="elementor-element elementor-element-db180e8 elementor-widget elementor-widget-html" data-id="db180e8" data-element_type="widget" data-widget_type="html.default"><div class="elementor-widget-container"> <a href="#scrollto" id="scroll-down"></a></div></div></div></div></div></div></div></section><section class="elementor-element elementor-element-94cccc9 section section-header elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default elementor-section elementor-top-section" data-id="94cccc9" data-element_type="section" id="header-form"><div class="elementor-container elementor-column-gap-no"><div class="elementor-row"><div class="elementor-element elementor-element-5d91925 elementor-column elementor-col-100 elementor-top-column" data-id="5d91925" data-element_type="column"><div class="elementor-column-wrap elementor-element-populated"><div class="elementor-widget-wrap"><section class="elementor-element elementor-element-e4db2a5 section-header-inner elementor-section-boxed elementor-section-height-default elementor-section-height-default elementor-section elementor-inner-section" data-id="e4db2a5" data-element_type="section"><div class="elementor-container elementor-column-gap-default"><div class="elementor-row"><div class="elementor-element elementor-element-177d3f5 elementor-column elementor-col-50 elementor-inner-column" data-id="177d3f5" data-element_type="column"><div class="elementor-column-wrap elementor-element-populated"><div class="elementor-widget-wrap"><div class="elementor-element elementor-element-ae27b4b elementor-widget elementor-widget-html" data-id="ae27b4b" data-element_type="widget" data-widget_type="html.default"><div class="elementor-widget-container"><div class="header-badge"> <img decoding="async" src="/wp-content/uploads/2023/11/icon-recommend.svg" alt="" width="14" height="14" /> <span>Recommendation</span></div></div></div><div class="elementor-element elementor-element-a6e63a3 cap-page-title elementor-widget elementor-widget-heading" data-id="a6e63a3" data-element_type="widget" data-widget_type="heading.default"><div class="elementor-widget-container"> <span class="elementor-heading-title elementor-size-default">Industry leading product recommendations <br>that drive real results</span></div></div><div class="elementor-element elementor-element-f75a4bf elementor-widget elementor-widget-text-editor" data-id="f75a4bf" data-element_type="widget" data-widget_type="text-editor.default"><div class="elementor-widget-container"><div class="elementor-text-editor elementor-clearfix">Stand out with exceptional content and product recommendations that offer bespoke experiences at every step.</div></div></div><div class="elementor-element elementor-element-3f7d34d elementor-widget elementor-widget-shortcode" data-id="3f7d34d" data-element_type="widget" data-widget_type="shortcode.default"><div class="elementor-widget-container"><div class="elementor-shortcode"><div id="awards-box-component"><div class="abc-container"><div class="abc-item"><div class="abc-item-img-wrap"> <img decoding="async" src="/wp-content/uploads/2023/11/award-gartner.svg" alt="" width="101" height="21" /></div><div class="abc-item-text">2026 Leader for 8 consecutive times</div></div><div class="abc-item"><div class="abc-item-img-wrap"> <img decoding="async" src="/wp-content/uploads/2024/09/G2.svg" alt="" width="30" height="18" /></div><div class="abc-item-text">Personalization Engines Leader, 2019-2025</div></div><div class="abc-item"><div class="abc-item-img-wrap"> <img loading="lazy" decoding="async" src="/wp-content/uploads/2023/11/award-forrester.svg" alt="" width="120" height="21" /></div><div class="abc-item-text">Forrester Wave Leader, <br>Q4 2024</div></div></div></div><style>#awards-box-component,
#awards-box-component * {
box-sizing: border-box;
}
#awards-box-component {
background-color: #fff;
margin-left: auto;
margin-right: auto;
position: relative;
width: 100%;
}
#awards-box-component:before,
#awards-box-component:after {
content: '';
background-repeat: no-repeat;
background-position: 50% 50%;
background-size: contain !important;
position: absolute;
z-index: 0
}
#awards-box-component:before {
background-image: url("https://www.dynamicyield.com/wp-content/themes/Divi/images/shopping-muse/icon-floral-left.svg");
}
#awards-box-component:after {
background-image: url("https://www.dynamicyield.com/wp-content/themes/Divi/images/shopping-muse/icon-floral-right.svg");
}
#awards-box-component .abc-container {
display: flex;
flex-wrap: wrap;
height: 100%;
width: 100%;
position: relative;
z-index: 1;
}
#awards-box-component .abc-item-img-wrap {
width: 100%;
display: flex;
align-items: center;
justify-content: center;
}
#awards-box-component .abc-item-img-wrap img {
display: block;
width: auto;
height: auto;
max-width: 100%;
max-height: 100%;
margin: 0;
}
#awards-box-component .abc-item-text {
color: #000;
font-family: 'Mark for MC', sans-serif;
font-weight: 300;
text-align: center;
}
@media only screen and (min-width: 768px) {
#awards-box-component {
border-radius: 22px;
box-shadow: -3px 10px 24px 0 rgba(9, 3, 18, 0.10), 0 0 1px 0 rgba(0, 0, 0, 0.05);
padding: 28px 125px;
max-width: 820px;
}
#awards-box-component:before,
#awards-box-component:after {
width: 92px;
height: 84px;
top: calc(50% - 42px);
}
#awards-box-component:before {
left: 20px;
}
#awards-box-component:after {
right: 20px;
}
#awards-box-component .abc-container {
column-gap: 30px;
}
#awards-box-component .abc-item {
width: calc(33.33% - 20px);
}
#awards-box-component .abc-item-img-wrap {
height: 36px;
}
#awards-box-component .abc-item-text {
font-size: 14px;
line-height: 18px;
margin-top: 2px;
}
}
@media only screen and (max-width: 767px) {
#awards-box-component {
border-radius: 100px;
box-shadow: 0 4px 16px 0 rgba(0, 0, 0, 0.05);
padding: 18px 44px;
max-width: 335px;
}
#awards-box-component:before,
#awards-box-component:after {
width: 44px;
height: 39px;
top: calc(50% - 17px);
}
#awards-box-component:before {
left: 8px;
transform: rotate(29deg);
}
#awards-box-component:after {
right: 8px;
transform: rotate(-29deg);
}
#awards-box-component .abc-container {
column-gap: 15px;
}
#awards-box-component .abc-item {
width: calc(33.33% - 10px);
}
#awards-box-component .abc-item-img-wrap {
height: 16px;
padding: 0 5px;
}
#awards-box-component .abc-item-text {
font-size: 8px;
line-height: 10px;
margin-top: 4px;
}
}</style></div></div></div></div></div></div><div class="elementor-element elementor-element-a07e5ed head-form elementor-column elementor-col-50 elementor-inner-column" data-id="a07e5ed" data-element_type="column"><div class="elementor-column-wrap elementor-element-populated"><div class="elementor-widget-wrap"><div class="elementor-element elementor-element-3fc5ef4 form-title elementor-widget elementor-widget-heading" data-id="3fc5ef4" data-element_type="widget" data-widget_type="heading.default"><div class="elementor-widget-container"> <span class="elementor-heading-title elementor-size-default">Revolutionize your digital customer experience. Discover Experience OS.</span></div></div><div class="elementor-element elementor-element-a9a1dc6 elementor-widget elementor-widget-html" data-id="a9a1dc6" data-element_type="widget" data-widget_type="html.default"><div class="elementor-widget-container"> <script src="//pages.dynamicyield.com/js/forms2/js/forms2.min.js"></script> <div id="contactus-form-wrapper"><form id="mktoForm_5110"></form> <script>// Load the form
MktoForms2.loadForm("//pages.dynamicyield.com", "386-GHP-185", 5110, function(form) {
dy_bind_adobe_mkto_events(form, 5110, "Core Capabilities - Recommendations Page Form");
});</script> </div><div class="form-privacy-link">You acknowledge and agree that your personal data will be processed by Dynamic Yield as described in the <a href="/privacy-notice/">Privacy Notice</a>. By clicking the button, you confirm that you have read and agree to the <a href="/tos/">Terms of Use</a>.</div></div></div></div></div></div></div></div></section><section class="elementor-element elementor-element-92fca60 elementor-section-boxed elementor-section-height-default elementor-section-height-default elementor-section elementor-inner-section" data-id="92fca60" data-element_type="section"><div class="elementor-container elementor-column-gap-default"><div class="elementor-row"><div class="elementor-element elementor-element-4482b4f elementor-column elementor-col-100 elementor-inner-column" data-id="4482b4f" data-element_type="column"><div class="elementor-column-wrap elementor-element-populated"><div class="elementor-widget-wrap"><div class="elementor-element elementor-element-f1b2944 elementor-widget elementor-widget-html" data-id="f1b2944" data-element_type="widget" data-widget_type="html.default"><div class="elementor-widget-container"> <a href="#scrollto" id="scroll-down"></a></div></div></div></div></div></div></div></section></div></div></div></div></div></section><section class="elementor-element elementor-element-b637032 section section-winners module elementor-section-full_width elementor-section-height-default elementor-section-height-default elementor-section elementor-top-section" data-id="b637032" data-element_type="section" id="scrollto"><div class="elementor-container elementor-column-gap-no"><div class="elementor-row"><div class="elementor-element elementor-element-beeda3c elementor-column elementor-col-100 elementor-top-column" data-id="beeda3c" data-element_type="column"><div class="elementor-column-wrap elementor-element-populated"><div class="elementor-widget-wrap"><div class="elementor-element elementor-element-deeb77a elementor-widget elementor-widget-html" data-id="deeb77a" data-element_type="widget" data-widget_type="html.default"><div class="elementor-widget-container"><div class="winners-slider-nav-section"><div class="winners-title-box"><h3>Delight your customers with recommendations they’ll love 🧡</h3> <span>Don’t just take our word for it....</span></div><div class="winners-slider-nav-wrap"><div class="swiper winners-slider-nav"><div class="swiper-wrapper"> <a href="/case-studies/sweaty-betty/" title="" class="swiper-slide winner-slide-item" style="background-color: #EDE8FF;"> <span class="winner-number" style="color: #8A64FF;">+62%</span> <strong class="winner-title">AOV from recommendations quizzes </strong><figure class="winner-logo"> <img loading="lazy" decoding="async" src="/wp-content/uploads/2023/11/sweatybetty.svg" alt="" width="146" height="22" /></figure> </a> <a href="/case-studies/elf/" title="" class="swiper-slide winner-slide-item" style="background-color: #FFEADE;"> <span class="winner-number" style="color: #FF7020;">+4.2%</span> <strong class="winner-title">ARPU from PDP recommendations</strong><figure class="winner-logo"> <img loading="lazy" decoding="async" src="/wp-content/uploads/2023/11/elf.svg" alt="" width="39" height="30" /></figure> </a> <a href="/case-studies/the-warehouse-group/" title="" class="swiper-slide winner-slide-item" style="background-color: #E4F5E7;"> <span class="winner-number" style="color: #4EBE5E;">+14%</span> <strong class="winner-title">CTR from email recommendations</strong><figure class="winner-logo"> <img loading="lazy" decoding="async" src="/wp-content/uploads/2023/11/warehouse-group.svg" alt="" width="95" height="42" /></figure> </a> <a href="/case-studies/hrs/" title="" class="swiper-slide winner-slide-item" style="background-color: #DBE7FF;"> <span class="winner-number" style="color: #4D89FF;">+2.5%</span> <strong class="winner-title">ARPU from travel recommendations</strong><figure class="winner-logo"> <img loading="lazy" decoding="async" src="/wp-content/uploads/2023/11/hrs.svg" alt="" width="100" height="28" /></figure> </a> <a href="/case-studies/luisaviaroma/" title="" class="swiper-slide winner-slide-item" style="background-color: #FFEADE;"> <span class="winner-number" style="color: #FF7020;">+15%</span> <strong class="winner-title">ARPU uplift with recommendations</strong><figure class="winner-logo"> <img loading="lazy" decoding="async" src="/wp-content/uploads/2022/09/lvr.svg" alt="" width="150" height="17" /></figure> </a></div></div><div class="winners-slider-controls-wrap"><div class="swiper-button-prev"></div><div class="swiper-button-next"></div></div></div></div></div></div></div></div></div></div></div></section><section class="elementor-element elementor-element-15183a2 section section-tabs module elementor-section-boxed elementor-section-height-default elementor-section-height-default elementor-section elementor-top-section" data-id="15183a2" data-element_type="section"><div class="elementor-container elementor-column-gap-no"><div class="elementor-row"><div class="elementor-element elementor-element-9392ce9 elementor-column elementor-col-100 elementor-top-column" data-id="9392ce9" data-element_type="column"><div class="elementor-column-wrap elementor-element-populated"><div class="elementor-widget-wrap"><div class="elementor-element elementor-element-73f5e3e elementor-widget elementor-widget-heading" data-id="73f5e3e" data-element_type="widget" data-widget_type="heading.default"><div class="elementor-widget-container"><h2 class="elementor-heading-title elementor-size-default">Predict your customer’s needs every time, without the lift</h2></div></div><div class="elementor-element elementor-element-7143c32 elementor-widget elementor-widget-html" data-id="7143c32" data-element_type="widget" data-widget_type="html.default"><div class="elementor-widget-container"><div class="props"><div class="props-tab-nav"><div class="props-tab" data-tab="1"> <img loading="lazy" decoding="async" src="/wp-content/uploads/2023/11/algorithms.svg" alt="" width="28" height="28" /> <span>Algorithms</span></div><div class="props-tab" data-tab="2"> <img loading="lazy" decoding="async" src="/wp-content/uploads/2023/11/performance.svg" alt="" width="28" height="28" /> <span>Performance</span></div><div class="props-tab" data-tab="3"> <img loading="lazy" decoding="async" src="/wp-content/uploads/2023/11/agility.svg" alt="" width="28" height="28" /> <span>Agility</span></div><div class="props-tab" data-tab="4"> <img loading="lazy" decoding="async" src="/wp-content/uploads/2023/12/control.svg" alt="" width="28" height="28" /> <span>Control</span></div></div><div class="props-tab-content"><div class="props-tab-content-wrap" data-visible-content="1"> <strong>Algorithms</strong><div class="props-tab-text"><h4>Cutting-edge algorithms that put your customers first</h4><p><strong>Deliver unrivaled accuracy and precision with algorithms like deep learning and reinforcement learning.</strong> Gain deeper user demographics, preferences and real-time behavior that allows you to tailor every layout and experience like magic.</p><h5>KEY FEATURES</h5><div class="prop-key"> <img loading="lazy" decoding="async" src="/wp-content/uploads/2023/11/data.svg" alt="" width="22" height="22" /> <span>Access dozens of powerful strategies, from AffinityML to Geo-Based Predictive Targeting</span></div><div class="prop-key"> <img loading="lazy" decoding="async" src="/wp-content/uploads/2023/11/predict.svg" alt="" width="22" height="22" /> <span>Use contextual data to drive more profitable recommendations</span></div><div class="prop-key"> <img loading="lazy" decoding="async" src="/wp-content/uploads/2023/11/power.svg" alt="" width="22" height="22" /> <span>Power your recommendations with CRM, loyalty and in-store purchase data</span></div></div><div class="props-tab-images"><div class="props-slot-wrap"><div class="props-slot-title">Explore items in your available loyalty points range</div><div class="props-slot-btn">REFRESH ITEMS</div><div class="props-slot-block"><div class="props-slot-item"><div class="props-slot-item-img-wrap"><div class="props-slot-item-img"></div></div><div class="props-slot-item-num">200 points</div><div class="props-slot-item-cap">Deep Learning</div></div><div class="props-slot-item"><div class="props-slot-item-img-wrap"><div class="props-slot-item-img"></div></div><div class="props-slot-item-num">300 points</div><div class="props-slot-item-cap">Geo-Based Predictive Spend</div></div><div class="props-slot-item"><div class="props-slot-item-img-wrap"><div class="props-slot-item-img"></div></div><div class="props-slot-item-num">400 points</div><div class="props-slot-item-cap">Affinity</div></div></div></div><div class="props-item-style props-algrtm-wrap"> <img loading="lazy" decoding="async" src="/wp-content/uploads/2024/01/bg-tab-1-1.svg" alt="" width="186" height="295" /></div><div class="retina_parent"> <img loading="lazy" decoding="async" class="props-image-mobile" src="/wp-content/uploads/2024/01/algrtms-mobile.png" alt="" width="301" height="197"></div></div></div><div class="props-tab-content-wrap" data-visible-content="2"> <strong>Performance</strong><div class="props-tab-text"><h4>Optimized for revenue impact</h4><p><strong>Customize everything, everywhere!</strong> Every element of your strategy can be designed and tested in every location. You can even dynamically optimize based on customer attributes, traffic, geo, weather, device, and more.</p><h5>KEY FEATURES</h5><div class="prop-key"> <img loading="lazy" decoding="async" src="/wp-content/uploads/2023/11/test.svg" alt="" width="22" height="22" /> <span>Test and optimize any recommendation element</span></div><div class="prop-key"> <img loading="lazy" decoding="async" src="/wp-content/uploads/2023/11/layouts.svg" alt="" width="22" height="22" /> <span>Adapt layouts according to context and affinities</span></div><div class="prop-key"> <img loading="lazy" decoding="async" src="/wp-content/uploads/2023/11/deploy.svg" alt="" width="22" height="22" /> <span>Move fast with a robust collection of existing strategies, or create your own</span></div></div><div class="props-tab-images"><div class="props-item-style props-perf-wrap-1"> <img loading="lazy" decoding="async" src="/wp-content/uploads/2024/01/bg-tab-2-1.svg" alt="" width="226" height="189" /></div><div class="props-item-style props-perf-wrap-2 retina_parent"> <img loading="lazy" decoding="async" src="/wp-content/uploads/2023/12/bg-tab-2-2.png" alt="" width="348" height="177" /> <span class="props-pink-text">Variation A performed better with new users!</span></div><div class="props-item-style props-perf-wrap-3 retina_parent"> <img loading="lazy" decoding="async" src="/wp-content/uploads/2024/01/bg-tab-2-3-new.png" alt="" width="370" height="177" /> <span class="props-pink-text props-pink-text-icon">Winner</span></div><div class="retina_parent"> <img loading="lazy" decoding="async" class="props-image-mobile" src="/wp-content/uploads/2024/01/prfrmnc-mobile.png" alt="" width="300" height="204"></div></div></div><div class="props-tab-content-wrap" data-visible-content="3"> <strong>Agility</strong><div class="props-tab-text"><h4>Built for scale, designed to be tested</h4><p><strong>We do the heavy lifting so you can focus on delivering.</strong> Dynamic Yield can fully ingest and handle large, complex feeds that span languages, currencies, and geographies, with millions of product and content SKUs, to power recommendations and user affinities.</p><h5>KEY FEATURES</h5><div class="prop-key"> <img loading="lazy" decoding="async" src="/wp-content/uploads/2023/11/feed.svg" alt="" width="22" height="22" /> <span>Activate large and complex data feeds</span></div><div class="prop-key"> <img loading="lazy" decoding="async" src="/wp-content/uploads/2023/11/templates.svg" alt="" width="22" height="22" /> <span>Save time with innovative built-in recommendation templates</span></div><div class="prop-key"> <img loading="lazy" decoding="async" src="/wp-content/uploads/2023/11/deploy.svg" alt="" width="22" height="22" /> <span>Deploy recommendations on both the client and server side, on any digital channel</span></div></div><div class="props-tab-images"><div class="props-item-style props-aglt-wrap retina_parent"> <img loading="lazy" decoding="async" src="/wp-content/uploads/2023/12/bg-tab-3-1.png" alt="" width="312" height="311" /></div><div class="props-item-style props-slides-wrap"><div class="props-slides-progress"> <span></span> <span></span> <span></span> <span></span></div><div class="props-slides-block"><div class="props-slides-item retina_parent"> <img loading="lazy" decoding="async" class="active" src="/wp-content/uploads/2023/12/q-tab-3-1.png" alt="" width="284" height="163" /> <img loading="lazy" decoding="async" src="/wp-content/uploads/2023/12/q-tab-3-2.png" alt="" width="284" height="163" /></div><div class="props-slides-item retina_parent"> <img loading="lazy" decoding="async" class="active" src="/wp-content/uploads/2023/12/q-tab-3-3.png" alt="" width="284" height="163" /> <img loading="lazy" decoding="async" src="/wp-content/uploads/2024/01/q-tab-3-4.png" alt="" width="284" height="163" /></div><div class="props-slides-item retina_parent"> <img loading="lazy" decoding="async" src="/wp-content/uploads/2024/01/q-tab-3-5.png" alt="" width="284" height="203" /></div></div><div class="props-slides-btn">Next ></div><div class="props-pink-text props-pink-text-icon">Out of the Box Template!</div></div><div class="retina_parent"> <img loading="lazy" decoding="async" class="props-image-mobile" src="/wp-content/uploads/2024/01/aglt-mobile.png" alt="" width="304" height="210"></div></div></div><div class="props-tab-content-wrap" data-visible-content="4"> <strong>Control</strong><div class="props-tab-text"><h4>Blend Machine Learning with human curation</h4><p><strong>Dynamic Yield doesn’t just specialize in product recommendations.</strong> Real-time filters enable you to dynamically adjust recommendations across product and content to reflect a customer’s preferences, affinities, and behavior in real-time.</p><h5>KEY FEATURES</h5><div class="prop-key"> <img loading="lazy" decoding="async" src="/wp-content/uploads/2023/11/algorithms-1.svg" alt="" width="22" height="22" /> <span>Customize algorithms to serve unique business needs</span></div><div class="prop-key"> <img loading="lazy" decoding="async" src="/wp-content/uploads/2023/11/time.svg" alt="" width="22" height="22" /> <span>Everything happens in real-time with data at your fingertips</span></div><div class="prop-key"> <img loading="lazy" decoding="async" src="/wp-content/uploads/2023/11/fuse-1.svg" alt="" width="22" height="22" /> <span>Fuse together content and product recommendations in one place</span></div></div><div class="props-tab-images"><div class="props-item-style props-ctrl-wrap-1 retina_parent"> <img loading="lazy" decoding="async" src="/wp-content/uploads/2024/01/bg-tab-4-1.png" alt="" width="320" height="219" /></div><div class="props-ctrl-arrow"></div><div class="props-item-style props-ctrl-wrap-2 retina_parent"> <img loading="lazy" decoding="async" src="/wp-content/uploads/2024/01/bg-tab-4-2.png" alt="" width="484" height="223" /></div><div class="retina_parent"> <img loading="lazy" decoding="async" class="props-image-mobile" src="/wp-content/uploads/2024/01/cntrl-mobile.png" alt="" width="259" height="214"></div></div></div></div><div class="props-bgs"></div></div></div></div></div></div></div></div></div></section><section class="elementor-element elementor-element-7b0117f elementor-section-full_width elementor-section-height-default elementor-section-height-default elementor-section elementor-top-section" data-id="7b0117f" data-element_type="section"><div class="elementor-container elementor-column-gap-default"><div class="elementor-row"><div class="elementor-element elementor-element-cf39281 elementor-column elementor-col-100 elementor-top-column" data-id="cf39281" data-element_type="column"><div class="elementor-column-wrap elementor-element-populated"><div class="elementor-widget-wrap"><div class="elementor-element elementor-element-dbfb72d elementor-widget elementor-widget-shortcode" data-id="dbfb72d" data-element_type="widget" 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Built for how commerce happens next.</div><div class="gft-tabs"><div class="gft-tab active-tab" data-title="gartner">Gartner</div><div class="gft-tab" data-title="forrester">Forrester</div></div><div class="gft-tab-content active-tab" data-tab="gartner"> <a href="/guides/gartner/" title="Gartner MQ" class="gft-img-wrap retina_parent"> <img loading="lazy" decoding="async" src="/wp-content/uploads/2026/02/gartner-2026-MagicQuadrant-personalization.png" width="441" height="441" alt="Gartner" > </a><div class="gft-copy"><span class="accent">Eight consecutive times </span>of recognition as a Leader in the Gartner® Magic Quadrant™ for Personalization Engines reflect sustained execution as personalization evolves toward more autonomous, agentic experiences.</div> <a href="/guides/gartner/" title="Gartner MQ" class="gft-cta">Read the Gartner® report</a></div><div class="gft-tab-content" data-tab="forrester"> <a href="/guides/forrester/" title="Forrester" class="gft-img-wrap retina_parent"> <img loading="lazy" decoding="async" src="/wp-content/uploads/2025/02/forrester-2024-banner.png" width="441" height="441" alt="Forrester" > </a><div class="gft-copy">Forrester has recognized Dynamic Yield by Mastercard as a “Leader” among 11 top vendors in the market in its evaluation of Experience Optimization Solutions.</div> <a href="/guides/forrester/" title="Forrester" class="gft-cta">Read the Forrester report</a></div></div></div></div><style>#gf-tabbed-banner-large-component > div > div > div.gft-tabs{display:none;}
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<br>Look no further.</h2></div></div></div></div></div><div class="elementor-element elementor-element-1bd353a elementor-column elementor-col-50 elementor-inner-column" data-id="1bd353a" data-element_type="column"><div class="elementor-column-wrap elementor-element-populated"><div class="elementor-widget-wrap"><div class="elementor-element elementor-element-47422e2 elementor-widget elementor-widget-text-editor" data-id="47422e2" data-element_type="widget" data-widget_type="text-editor.default"><div class="elementor-widget-container"><div class="elementor-text-editor elementor-clearfix">See how our customers are taking their personalization<br> content and product recommendations to the next level.</div></div></div><div class="elementor-element elementor-element-a80815e elementor-widget elementor-widget-html" data-id="a80815e" data-element_type="widget" data-widget_type="html.default"><div class="elementor-widget-container"> <a href="/personalization-examples/#experience=email-recommendations%2Crecommendations&order=menu_order&gate=or" title="See more recommendation use cases">See more recommendation use cases →</a></div></div></div></div></div></div></div></section><section class="elementor-element elementor-element-619ae31 elementor-section-full_width section-insp-bottom elementor-section-height-default elementor-section-height-default elementor-section elementor-inner-section" data-id="619ae31" data-element_type="section"><div class="elementor-container elementor-column-gap-no"><div class="elementor-row"><div class="elementor-element elementor-element-ee92ae4 elementor-column elementor-col-100 elementor-inner-column" data-id="ee92ae4" data-element_type="column"><div class="elementor-column-wrap elementor-element-populated"><div class="elementor-widget-wrap"><div class="elementor-element elementor-element-069cf71 elementor-widget elementor-widget-html" data-id="069cf71" data-element_type="widget" data-widget_type="html.default"><div class="elementor-widget-container"><div class="insp-slider splide"><div class="splide__track"><ul class="splide__list"><li class="splide__slide"> <a href="/use-case/offers-for-disengaged-customers/" title="" class="insp-slide-item"><figure class="insp-img retina_parent"> <span class="insp-more">Learn more</span> <img loading="lazy" decoding="async" src="/wp-content/uploads/2023/12/inspo-thumb-1.png" alt="" width="310" height="233" /></figure> <strong class="insp-cat" style="color: #A5D629;">ABANDONMENT AND REENGAGEMENT</strong> <span class="insp-text">Get disengaged customers to come back to your institution with relevant, timely, and personalized offers</span> </a></li><li class="splide__slide"> <a href="/use-case/slot-machine-inspired-product-recommendations/" title="" class="insp-slide-item"><figure class="insp-img retina_parent"> <span class="insp-more">Learn more</span> <img loading="lazy" decoding="async" src="/wp-content/uploads/2023/11/inspo-thumb-2.png" alt="" width="310" height="233" /></figure> <strong class="insp-cat" style="color: #249BE0;">PRODUCT DISCOVERY</strong> <span class="insp-text">Gamifying the product discovery experience using slot machine-inspired product recommendations</span> </a></li><li class="splide__slide"> <a href="/use-case/affinity-based-newsletter-recommendations/" title="" class="insp-slide-item"><figure class="insp-img retina_parent"> <span class="insp-more">Learn more</span> <img loading="lazy" decoding="async" src="/wp-content/uploads/2023/12/inspo-thumb-3.png" alt="" width="310" height="233" /></figure> <strong class="insp-cat" style="color: #022147;">CONTENT PERSONALIZATION</strong> <span class="insp-text">Drive purchases with relevant, on-theme content and products within newsletters</span> </a></li><li class="splide__slide"> <a href="/use-case/menu-items-based-on-purchase-history-qsr/" title="" class="insp-slide-item"><figure class="insp-img retina_parent"> <span class="insp-more">Learn more</span> <img loading="lazy" decoding="async" src="/wp-content/uploads/2023/12/inspo-thumb-4.png" alt="" width="310" height="233" /></figure> <strong class="insp-cat" style="color: #A33F97;">QSR RECOMMENDATIONS</strong> <span class="insp-text">Recommend menu items based on purchase history</span> </a></li><li class="splide__slide"> <a href="/use-case/upsell-customers-by-recommending-offers-and-products-in-finance/" title="" class="insp-slide-item"><figure class="insp-img retina_parent"> <span class="insp-more">Learn more</span> <img loading="lazy" decoding="async" src="/wp-content/uploads/2023/11/inspo-thumb-5.png" alt="" width="310" height="233" /></figure> <strong class="insp-cat" style="color: #249BE0;">PRODUCT DISCOVERY</strong> <span class="insp-text">Upsell customers by recommending personalized complimentary offers and products</span> </a></li><li class="splide__slide"> <a href="/use-case/showcase-products-based-on-loyalty-points/" title="" class="insp-slide-item"><figure class="insp-img retina_parent"> <span class="insp-more">Learn more</span> <img loading="lazy" decoding="async" src="/wp-content/uploads/2023/11/inspo-thumb-6.png" alt="" width="310" height="233" /></figure> <strong class="insp-cat" style="color: #022147;">CONTENT PERSONALIZATION</strong> <span class="insp-text">Show products available with loyalty points to drive discovery and increase revenue</span> </a></li><li class="splide__slide"> <a href="/use-case/live-commerce-personalization/" title="" class="insp-slide-item"><figure class="insp-img retina_parent"> <span class="insp-more">Learn more</span> <img loading="lazy" decoding="async" src="/wp-content/uploads/2023/11/inspo-thumb-7.png" alt="" width="310" height="233" /></figure> <strong class="insp-cat" style="color: #249BE0;">PRODUCT DISCOVERY</strong> <span class="insp-text">Differentiate the live commerce experience with personalized recommendations</span> </a></li><li class="splide__slide"> <a href="/use-case/promote-new-categories/" title="" class="insp-slide-item"><figure class="insp-img retina_parent"> <span class="insp-more">Learn more</span> <img loading="lazy" decoding="async" src="/wp-content/uploads/2023/12/inspo-thumb-8.png" alt="" width="310" height="233" /></figure> <strong class="insp-cat" style="color: #FF8D4D;">PROMOTIONAL MESSAGING</strong> <span class="insp-text">Increase everyday spending by leveraging spend data to promote relevant offers in new categories</span> </a></li></ul></div></div></div></div></div></div></div></div></div></section></div></div></div></div></div></section><section class="elementor-element elementor-element-387f2f7 section section-video elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-phone elementor-section-boxed elementor-section-height-default elementor-section-height-default elementor-section elementor-top-section" data-id="387f2f7" data-element_type="section"><div class="elementor-container elementor-column-gap-no"><div class="elementor-row"><div class="elementor-element elementor-element-408fa73 elementor-column elementor-col-100 elementor-top-column" data-id="408fa73" data-element_type="column"><div class="elementor-column-wrap elementor-element-populated"><div class="elementor-widget-wrap"><div class="elementor-element elementor-element-3c5af88 elementor-widget elementor-widget-heading" data-id="3c5af88" data-element_type="widget" data-widget_type="heading.default"><div class="elementor-widget-container"><h2 class="elementor-heading-title elementor-size-default">Drive more revenue from your recommendations</h2></div></div><div class="elementor-element elementor-element-7fd0940 video-wrap elementor-widget elementor-widget-html" data-id="7fd0940" data-element_type="widget" data-widget_type="html.default"><div class="elementor-widget-container"> <script src="https://fast.wistia.com/embed/medias/xiono0ljpf.jsonp" async></script> <script src="https://fast.wistia.com/assets/external/E-v1.js" async></script> <div class="video-block wistia_embed wistia_async_xiono0ljpf seo=true videoFoam=false" style="height:360px;position:relative;width:640px"><div class="wistia_swatch" style="height:100%;left:0;opacity:0;overflow:hidden;position:absolute;top:0;transition:opacity 200ms;width:100%;"><img decoding="async" src="https://fast.wistia.com/embed/medias/xiono0ljpf/swatch" style="filter:blur(5px);height:100%;object-fit:contain;width:100%;" alt="" aria-hidden="true" onload="this.parentNode.style.opacity=1;" /></div></div></div></div></div></div></div></div></div></section><section class="elementor-element elementor-element-a6c03cd section section-more module elementor-section-boxed elementor-section-height-default elementor-section-height-default elementor-section elementor-top-section" data-id="a6c03cd" data-element_type="section"><div class="elementor-container elementor-column-gap-no"><div class="elementor-row"><div class="elementor-element elementor-element-a461957 elementor-column elementor-col-100 elementor-top-column" data-id="a461957" data-element_type="column"><div class="elementor-column-wrap elementor-element-populated"><div class="elementor-widget-wrap"><div class="elementor-element elementor-element-95cf0b2 elementor-widget elementor-widget-heading" data-id="95cf0b2" data-element_type="widget" data-widget_type="heading.default"><div class="elementor-widget-container"><h2 class="elementor-heading-title elementor-size-default">And a whole lot more…</h2></div></div><section class="elementor-element elementor-element-caf8b1f elementor-section-full_width features-wrap elementor-section-height-default elementor-section-height-default elementor-section elementor-inner-section" data-id="caf8b1f" data-element_type="section"><div class="elementor-container elementor-column-gap-no"><div class="elementor-row"><div class="elementor-element elementor-element-88d14ba elementor-column elementor-col-100 elementor-inner-column" data-id="88d14ba" data-element_type="column"><div class="elementor-column-wrap elementor-element-populated"><div class="elementor-widget-wrap"><div class="elementor-element elementor-element-7f84c07 feature-box elementor-position-top elementor-vertical-align-top elementor-widget elementor-widget-image-box" data-id="7f84c07" data-element_type="widget" data-widget_type="image-box.default"><div class="elementor-widget-container"><div class="elementor-image-box-wrapper"><figure class="elementor-image-box-img"><img decoding="async" src="https://www.dynamicyield.com/wp-content/uploads/2023/11/targeting.svg" class="attachment-full size-full" alt="" /></figure><div class="elementor-image-box-content"><div class="elementor-image-box-title">Predictive Targeting at Scale</div><p class="elementor-image-box-description">Automatically discover which recommendation strategies should be applied per each audience based on predicted performance. More on <a href="/predictive-targeting/" title="Predictive Targeting">Predictive Targeting</a>.</p></div></div></div></div><div class="elementor-element elementor-element-14e375c feature-box elementor-position-top elementor-vertical-align-top elementor-widget elementor-widget-image-box" data-id="14e375c" data-element_type="widget" data-widget_type="image-box.default"><div class="elementor-widget-container"><div class="elementor-image-box-wrapper"><figure class="elementor-image-box-img"><img decoding="async" src="https://www.dynamicyield.com/wp-content/uploads/2023/11/email.svg" class="attachment-full size-full" alt="" /></figure><div class="elementor-image-box-content"><div class="elementor-image-box-title">Maximize Email Engagement</div><p class="elementor-image-box-description">Email recommendations are rendered at open time to ensure algorithm calculations and product properties are always up-to-date. More on <a href="/engage/" title="email personalization">email personalization</a>.</p></div></div></div></div><div class="elementor-element elementor-element-328af2b feature-box elementor-position-top elementor-vertical-align-top elementor-widget elementor-widget-image-box" data-id="328af2b" data-element_type="widget" data-widget_type="image-box.default"><div class="elementor-widget-container"><div class="elementor-image-box-wrapper"><figure class="elementor-image-box-img"><img decoding="async" src="https://www.dynamicyield.com/wp-content/uploads/2023/11/testing.svg" class="attachment-full size-full" alt="" /></figure><div class="elementor-image-box-content"><div class="elementor-image-box-title">Advanced Testing</div><p class="elementor-image-box-description">Leverage classic A/B tests, multi-armed bandit, <a href="/affinity-allocation/" title="affinity-allocation">affinity-allocation</a>, or <a href="/multi-touch/" title="multi-touch campaigns">multi-touch campaigns</a> to accelerate learning and performance impact.</p></div></div></div></div><div class="elementor-element elementor-element-3f2e6e3 feature-box elementor-position-top elementor-vertical-align-top elementor-widget elementor-widget-image-box" data-id="3f2e6e3" data-element_type="widget" data-widget_type="image-box.default"><div class="elementor-widget-container"><div class="elementor-image-box-wrapper"><figure class="elementor-image-box-img"><img decoding="async" src="https://www.dynamicyield.com/wp-content/uploads/2023/11/channels.svg" class="attachment-full size-full" alt="" /></figure><div class="elementor-image-box-content"><div class="elementor-image-box-title">Works Across All Channels</div><p class="elementor-image-box-description">Insert recommendations anywhere – on websites, digital menu boards, native mobile apps, display banners, SMS messages, push notifications, and emails.</p></div></div></div></div><div class="elementor-element elementor-element-3933c86 feature-box elementor-position-top elementor-vertical-align-top elementor-widget elementor-widget-image-box" data-id="3933c86" data-element_type="widget" data-widget_type="image-box.default"><div class="elementor-widget-container"><div class="elementor-image-box-wrapper"><figure class="elementor-image-box-img"><img decoding="async" src="https://www.dynamicyield.com/wp-content/uploads/2023/11/fuse.svg" class="attachment-full size-full" alt="" /></figure><div class="elementor-image-box-content"><div class="elementor-image-box-title">Fuse multiple strategies</div><p class="elementor-image-box-description">Combine recommendation strategies into a single recommendation widget, or let our ML engine choose the right mix of strategies for you.</p></div></div></div></div><div class="elementor-element elementor-element-6f27e2d feature-box elementor-position-top elementor-vertical-align-top elementor-widget elementor-widget-image-box" data-id="6f27e2d" data-element_type="widget" data-widget_type="image-box.default"><div class="elementor-widget-container"><div class="elementor-image-box-wrapper"><figure class="elementor-image-box-img"><img decoding="async" src="https://www.dynamicyield.com/wp-content/uploads/2023/11/offline.svg" class="attachment-full size-full" alt="" /></figure><div class="elementor-image-box-content"><div class="elementor-image-box-title">Connect offline to online</div><p class="elementor-image-box-description">Create a seamless customer experience between offline and online and ensure customers do not see products recently purchased in-store while shopping online.</p></div></div></div></div><div class="elementor-element elementor-element-224142e feature-box elementor-position-top elementor-vertical-align-top elementor-widget elementor-widget-image-box" data-id="224142e" data-element_type="widget" data-widget_type="image-box.default"><div class="elementor-widget-container"><div class="elementor-image-box-wrapper"><figure class="elementor-image-box-img"><img decoding="async" src="https://www.dynamicyield.com/wp-content/uploads/2023/11/mach.svg" class="attachment-full size-full" alt="" /></figure><div class="elementor-image-box-content"><div class="elementor-image-box-title">Built with MACH principles</div><p class="elementor-image-box-description">Use ready-made <a href="/experience-apis/" title="recommendation APIs">recommendation APIs</a> to create or supplement your own infrastructure and run them at scale. More on <a href="/blog/mach-alliance-induction/" title="MACH Alliance">MACH Alliance</a>.</p></div></div></div></div><div class="elementor-element elementor-element-67708a5 feature-box elementor-position-top elementor-vertical-align-top elementor-widget elementor-widget-image-box" data-id="67708a5" data-element_type="widget" data-widget_type="image-box.default"><div class="elementor-widget-container"><div class="elementor-image-box-wrapper"><figure class="elementor-image-box-img"><img decoding="async" src="https://www.dynamicyield.com/wp-content/uploads/2023/11/cms.svg" class="attachment-full size-full" alt="" /></figure><div class="elementor-image-box-content"><div class="elementor-image-box-title">Deploy on any CMS and stack</div><p class="elementor-image-box-description">Built as an open-ended operating system with flexible architecture, Dynamic Yield is completely CMS agnostic and supports all carts.</p></div></div></div></div><div class="elementor-element elementor-element-80dcfb8 feature-box elementor-position-top elementor-vertical-align-top elementor-widget elementor-widget-image-box" data-id="80dcfb8" data-element_type="widget" data-widget_type="image-box.default"><div class="elementor-widget-container"><div class="elementor-image-box-wrapper"><figure class="elementor-image-box-img"><img decoding="async" src="https://www.dynamicyield.com/wp-content/uploads/2023/11/analyze.svg" class="attachment-full size-full" alt="" /></figure><div class="elementor-image-box-content"><div class="elementor-image-box-title">Analyze, optimize, measure</div><p class="elementor-image-box-description">Get a high-level performance view with drill-down recommendation reports for actionable insights and deep analytics.</p></div></div></div></div><div class="elementor-element elementor-element-c259ca4 feature-box elementor-position-top elementor-vertical-align-top elementor-widget elementor-widget-image-box" data-id="c259ca4" data-element_type="widget" data-widget_type="image-box.default"><div class="elementor-widget-container"><div class="elementor-image-box-wrapper"><figure class="elementor-image-box-img"><img decoding="async" src="https://www.dynamicyield.com/wp-content/uploads/2023/11/fast.svg" class="attachment-full size-full" alt="" /></figure><div class="elementor-image-box-content"><div class="elementor-image-box-title">Fast feed processing time</div><p class="elementor-image-box-description">Make sure your rendered recommendations are always up-to-date when uploading or synching product feeds.</p></div></div></div></div><div class="elementor-element elementor-element-10f05ca feature-box elementor-position-top elementor-vertical-align-top elementor-widget elementor-widget-image-box" data-id="10f05ca" data-element_type="widget" data-widget_type="image-box.default"><div class="elementor-widget-container"><div class="elementor-image-box-wrapper"><figure class="elementor-image-box-img"><img decoding="async" src="https://www.dynamicyield.com/wp-content/uploads/2023/11/automate.svg" class="attachment-full size-full" alt="" /></figure><div class="elementor-image-box-content"><div class="elementor-image-box-title">Fully autonomous and flexible</div><p class="elementor-image-box-description">Modify recommendation strategies and react quickly to changing business needs with a no-code merchandising rule builder.</p></div></div></div></div><div class="elementor-element elementor-element-05295fa feature-box elementor-position-top elementor-vertical-align-top elementor-widget elementor-widget-image-box" data-id="05295fa" data-element_type="widget" data-widget_type="image-box.default"><div class="elementor-widget-container"><div class="elementor-image-box-wrapper"><figure class="elementor-image-box-img"><img decoding="async" src="https://www.dynamicyield.com/wp-content/uploads/2023/11/privacy.svg" class="attachment-full size-full" alt="" /></figure><div class="elementor-image-box-content"><div class="elementor-image-box-title">Ensure privacy and compliance</div><p class="elementor-image-box-description">Keep your users and your customer data safe. See our <a href="/gdpr-and-privacy/" title="GDPR and Data Privacy Resource Center">GDPR and Data Privacy Resource Center</a> for more information.</p></div></div></div></div></div></div></div></div></div></section></div></div></div></div></div></section><section class="elementor-element elementor-element-d75f97b section section-form module elementor-section-boxed elementor-section-height-default elementor-section-height-default elementor-section elementor-top-section" data-id="d75f97b" data-element_type="section"><div class="elementor-container elementor-column-gap-no"><div class="elementor-row"><div class="elementor-element elementor-element-88e369c elementor-column elementor-col-100 elementor-top-column" data-id="88e369c" data-element_type="column"><div class="elementor-column-wrap elementor-element-populated"><div class="elementor-widget-wrap"><div class="elementor-element elementor-element-a435fbf elementor-widget elementor-widget-heading" data-id="a435fbf" data-element_type="widget" data-widget_type="heading.default"><div class="elementor-widget-container"><h2 class="elementor-heading-title elementor-size-default">Experience recommendation use cases on your own site</h2></div></div><div class="elementor-element elementor-element-e1cc2d9 elementor-widget elementor-widget-text-editor" data-id="e1cc2d9" data-element_type="widget" data-widget_type="text-editor.default"><div class="elementor-widget-container"><div class="elementor-text-editor elementor-clearfix">Enter your website URL below for a live sneak peek of 15 innovative product recommendation use cases, rendered on your own site.</div></div></div><div class="elementor-element elementor-element-33e1d8e elementor-widget elementor-widget-html" data-id="33e1d8e" data-element_type="widget" data-widget_type="html.default"><div class="elementor-widget-container"><form class="tool-demo-form" action="https://marketing.dynamicyield.com/product-recommendations-tool/" method="get"><div class="field-wrapper field-url"> <input class="input_required dc_form_input input_url" name="url" type="text" placeholder="Enter your website URL" /></div><div class="field-wrapper field-submit"> <button class="" type="submit">Start The Demo</button></div></form></div></div></div></div></div></div></div></section><section class="elementor-element elementor-element-db1051b section section-case-studies module elementor-section-boxed elementor-section-height-default elementor-section-height-default elementor-section elementor-top-section" data-id="db1051b" data-element_type="section"><div class="elementor-container elementor-column-gap-no"><div class="elementor-row"><div class="elementor-element elementor-element-d3f2796 elementor-column elementor-col-100 elementor-top-column" data-id="d3f2796" data-element_type="column"><div class="elementor-column-wrap elementor-element-populated"><div class="elementor-widget-wrap"><div class="elementor-element elementor-element-502062b elementor-widget elementor-widget-heading" data-id="502062b" data-element_type="widget" data-widget_type="heading.default"><div class="elementor-widget-container"><h3 class="elementor-heading-title elementor-size-default">Why industry experts choose Dynamic Yield’s Recommendations</h3></div></div><div class="elementor-element elementor-element-70559de elementor-widget elementor-widget-shortcode" data-id="70559de" data-element_type="widget" data-widget_type="shortcode.default"><div class="elementor-widget-container"><div class="elementor-shortcode"><div class="exp-cs-slider"><a href="https://www.dynamicyield.com/case-studies/mcdonalds/" target="_blank" class="exp-cs-slide"><div class="exp-cs-slide-inner"><span class="exp-cs-cat quick-service-restaurants">QUICK SERVICE RESTAURANTS</span><div class="exp-cs-img-wrap retina_parent"><img decoding="async" src="https://www.dynamicyield.com/wp-content/uploads/2022/09/mcd.jpg" alt="McDonald’s"></div><div class="exp-cs-text-wrap"><img decoding="async" src="https://www.dynamicyield.com/wp-content/uploads/2022/09/mcd-logo.svg" alt=""><p>Enhancing the customer experience with personalization leads to <strong>incremental growth in average check size</strong></p><span>Read McDonald’s case study →</span></div></div></a><a href="https://www.dynamicyield.com/case-studies/financial-services/" target="_blank" class="exp-cs-slide"><div class="exp-cs-slide-inner"><span class="exp-cs-cat financial-services">FINANCIAL SERVICES</span><div class="exp-cs-img-wrap retina_parent"><img decoding="async" src="https://www.dynamicyield.com/wp-content/uploads/2022/09/syf.jpg" alt="Synchrony"></div><div class="exp-cs-text-wrap"><img decoding="async" src="https://www.dynamicyield.com/wp-content/uploads/2022/09/syf-logo.svg" alt=""><p>Running personalization and UX experiments leads to a <strong>7% lift in credit card applications through personalization</strong></p><span>Read Synchrony case study →</span></div></div></a><a href="https://www.dynamicyield.com/case-studies/glassesusa/" target="_blank" class="exp-cs-slide"><div class="exp-cs-slide-inner"><span class="exp-cs-cat retail">RETAIL</span><div class="exp-cs-img-wrap retina_parent"><img decoding="async" src="https://www.dynamicyield.com/wp-content/uploads/2022/09/glasses.jpg" alt="GlassesUSA"></div><div class="exp-cs-text-wrap"><img decoding="async" src="https://www.dynamicyield.com/wp-content/uploads/2022/09/glasses-logo.svg" alt=""><p>Serving personalized recommendations, powered by deep learning algorithms leads to <strong>88% increase in average revenue per user</strong></p><span>Read GlassesUSA case study →</span></div></div></a></div> <script>(function($) {
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Personalisation is at the core of our eCommerce strategy and partnering with Dynamic Yield allows us to craft truly customised shopping experiences across all touch points.</span></div><div class="testi-author"><div class="testi-author-img retina_parent"> <img loading="lazy" decoding="async" src="/wp-content/uploads/2023/11/alexis-headshot.png" alt="" width="52" height="52" /></div><div class="testi-author-info"> <strong>Alexis Horowitz-Burdick</strong> <span>Managing Director, Sephora</span></div></div></div></div></div></div></div></div></div></section><section class="elementor-element elementor-element-1973228 section section-caps module elementor-section-full_width elementor-section-height-default elementor-section-height-default elementor-section elementor-top-section" data-id="1973228" data-element_type="section"><div class="elementor-container elementor-column-gap-no"><div class="elementor-row"><div class="elementor-element elementor-element-8c4dbe6 elementor-column elementor-col-100 elementor-top-column" data-id="8c4dbe6" data-element_type="column"><div class="elementor-column-wrap elementor-element-populated"><div class="elementor-widget-wrap"><section class="elementor-element elementor-element-9837c81 section-caps-inner elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default elementor-section elementor-inner-section" data-id="9837c81" data-element_type="section"><div class="elementor-container elementor-column-gap-no"><div class="elementor-row"><div class="elementor-element elementor-element-1dc7fa1 elementor-column elementor-col-50 elementor-inner-column" data-id="1dc7fa1" data-element_type="column"><div class="elementor-column-wrap elementor-element-populated"><div class="elementor-widget-wrap"><div class="elementor-element elementor-element-86b6aa0 elementor-widget elementor-widget-heading" data-id="86b6aa0" data-element_type="widget" data-widget_type="heading.default"><div class="elementor-widget-container"><h2 class="elementor-heading-title elementor-size-default">Better together</h2></div></div><div class="elementor-element elementor-element-21e4777 elementor-widget elementor-widget-text-editor" data-id="21e4777" data-element_type="widget" data-widget_type="text-editor.default"><div class="elementor-widget-container"><div class="elementor-text-editor elementor-clearfix">Our applications are more powerful when coupled with the rest of our capabilities, all available in a <a href="/experience-os/">single operating system for personalization</a>.</div></div></div></div></div></div><div class="elementor-element elementor-element-eec7049 elementor-column elementor-col-50 elementor-inner-column" data-id="eec7049" data-element_type="column"><div class="elementor-column-wrap elementor-element-populated"><div class="elementor-widget-wrap"><div class="elementor-element elementor-element-7b6ec76 cap-box-wrap elementor-widget elementor-widget-html" data-id="7b6ec76" data-element_type="widget" data-widget_type="html.default"><div class="elementor-widget-container"> <a href="/segmentation/" class="cap-box cap-box-discover"><figure class="cap-box-img"> <img loading="lazy" decoding="async" class="cap-box-img-def" src="/wp-content/uploads/2023/11/discover-def.svg" alt="" width="40" height="40" /> <img loading="lazy" decoding="async" class="cap-box-img-hov" src="/wp-content/uploads/2023/11/discover-hov.svg" alt="" width="40" height="40" /></figure> <strong>Segmentation</strong> <span>Identify, build, and analyze audiences.</span> </a> <a href="/targeting/" class="cap-box cap-box-target"><figure class="cap-box-img"> <img loading="lazy" decoding="async" class="cap-box-img-def" src="/wp-content/uploads/2023/11/target-def.svg" alt="" width="28" height="40" /> <img loading="lazy" decoding="async" class="cap-box-img-hov" src="/wp-content/uploads/2023/11/target-hov.svg" alt="" width="28" height="40" /></figure> <strong>Targeting</strong> <span>Serve each customer with unique offers.</span> </a> <a href="/optimization/" class="cap-box cap-box-optimize"><figure class="cap-box-img"> <img loading="lazy" decoding="async" class="cap-box-img-def" src="/wp-content/uploads/2023/11/optimize-def.svg" alt="" width="37" height="40" /> <img loading="lazy" decoding="async" class="cap-box-img-hov" src="/wp-content/uploads/2023/11/optimize-hov.svg" alt="" width="37" height="40" /></figure> <strong>Optimization</strong> <span>Experiment on any digital property.</span> </a> <a href="/journey-orchestration/" class="cap-box cap-box-engage"><figure class="cap-box-img"> <img loading="lazy" decoding="async" class="cap-box-img-def" src="/wp-content/uploads/2023/11/engage-def.svg" alt="" width="35" height="40" /> <img loading="lazy" decoding="async" class="cap-box-img-hov" src="/wp-content/uploads/2023/11/engage-hov.svg" alt="" width="35" height="40" /></figure> <strong>Journey Orchestration</strong> <span>Reach customers at critical moments.</span> </a></div></div></div></div></div></div></div></section></div></div></div></div></div></section><section class="elementor-element elementor-element-6e1abf8 elementor-section-full_width section-related module elementor-section-height-default elementor-section-height-default elementor-section elementor-top-section" data-id="6e1abf8" data-element_type="section"><div class="elementor-container elementor-column-gap-no"><div class="elementor-row"><div class="elementor-element elementor-element-d05d05e elementor-column elementor-col-100 elementor-top-column" data-id="d05d05e" data-element_type="column"><div class="elementor-column-wrap elementor-element-populated"><div class="elementor-widget-wrap"><div class="elementor-element elementor-element-b0cda61 elementor-widget elementor-widget-shortcode" data-id="b0cda61" data-element_type="widget" data-widget_type="shortcode.default"><div class="elementor-widget-container"><div class="elementor-shortcode"><div class="related-articles-shortcode"><div class="related-articles-header"><h3>Featured resources</h3> <span class="related-articles-nav"></span></div><div class="related-articles-slider"><a href="https://www.dynamicyield.com/course/product-recommendations/" title="Product Recommendations Course" target="_blank"><div class="related-article-img-wrap"><img loading="lazy" decoding="async" width="1200" height="628" src="https://www.dynamicyield.com/wp-content/uploads/2020/07/XP2-ProductRecommendations-FB-1200x628.jpg" class="attachment-full size-full" alt="" /></div> <span class="related-article-type">Course</span><h4>Product Recommendations Course</h4> <span class="related-article-desc">A deep dive of recommender systems and their use in surfacing relevant products throughout the sales funnel, including best practices.</span> <span class="related-article-cta">Start the course →</span> </a><a href="https://www.dynamicyield.com/blog/essential-recommendation-capabilities/" title="An Overview Of Dynamic Yield’s Essential Recommendation Capabilities" target="_blank"><div class="related-article-img-wrap"><img loading="lazy" decoding="async" width="660" height="320" src="https://www.dynamicyield.com/wp-content/uploads/2023/03/dy-rph-getting-started-product-recs-thumb.png" class="attachment-full size-full" alt="" /></div> <span class="related-article-type">Article</span><h4>An Overview Of Dynamic Yield’s Essential Recommendation Capabilities</h4> <span class="related-article-desc">Take a look at an overview of the current recommendation capabilities available from the most powerful recommendation engine in the market.</span> <span class="related-article-cta">Read the article →</span> </a><a href="https://www.dynamicyield.com/lesson/deep-learning-recommendations/" title="The Rise Of Deep Learning Recommender Systems" target="_blank"><div class="related-article-img-wrap"><img loading="lazy" decoding="async" width="795" height="320" src="https://www.dynamicyield.com/wp-content/uploads/2020/07/The-rise-of-deep-learning-based-recommendations-Blog.jpg" class="attachment-full size-full" alt="Deep learning recommender systems" /></div> <span class="related-article-type">Lesson</span><h4>The Rise Of Deep Learning Recommender Systems</h4> <span class="related-article-desc">Learn how deep learning is being adapted for the delivery of product recommendations that enhance the customer experience and generate meaningful revenue.</span> <span class="related-article-cta">Read the lesson →</span> </a><a href="https://www.dynamicyield.com/article/overlooked-aspects-product-recommendations/" title="The Most Overlooked Aspects Of Product Recommendations" target="_blank"><div class="related-article-img-wrap"><img loading="lazy" decoding="async" width="795" height="320" src="https://www.dynamicyield.com/wp-content/uploads/2018/10/DY_CEOCorner_Aug2018_795x320_V2.jpg" class="attachment-full size-full" alt="" /></div> <span class="related-article-type">Article</span><h4>The Most Overlooked Aspects Of Product Recommendations</h4> <span class="related-article-desc">Is it possible to power recommendations at scale with machine learning algorithms alone or should contextual data play a role? Founder, Liad Agmon, answers.</span> <span class="related-article-cta">Read the article →</span> </a><a href="https://www.dynamicyield.com/article/amazon-recommendations/" title="Two Decades In The Making — The Powerful Strategies Behind The Amazon Recommendation Engine" target="_blank"><div class="related-article-img-wrap"><img loading="lazy" decoding="async" width="795" height="320" src="https://www.dynamicyield.com/wp-content/uploads/2020/01/DY-AmazonJan2020-Blog-795x320.jpg" class="attachment-full size-full" alt="Amazon recommendation strategies" /></div> <span class="related-article-type">Article</span><h4>Two Decades In The Making — The Powerful Strategies Behind The Amazon Recommendation Engine</h4> <span class="related-article-desc">Take a page from Amazon's book and leverage winning strategies for your own personalization efforts</span> <span class="related-article-cta">Read the article →</span> </a><a href="https://www.dynamicyield.com/case-studies/glassesusa/" title="GlassesUSA.com deploys a deep learning algorithm to adapt its recommendations to each shopper" target="_blank"><div class="related-article-img-wrap"><img loading="lazy" decoding="async" width="795" height="320" src="https://www.dynamicyield.com/wp-content/uploads/2023/09/glassesusa-feature.jpg" class="attachment-full size-full" alt="" /></div> <span class="related-article-type">Case study</span><h4>GlassesUSA.com deploys a deep learning algorithm to adapt its recommendations to each shopper</h4> <span class="related-article-desc">Learn how the leading eyewear retailer utilized deep learning recommendations and achieved an 88% increases in average revenue per user.</span> <span class="related-article-cta">Read the case study →</span> </a><a href="https://www.dynamicyield.com/lesson/apmex/" title="The Gold Standard For Recommendations: An APMEX Case Study" target="_blank"><div class="related-article-img-wrap"><img loading="lazy" decoding="async" width="795" height="320" src="https://www.dynamicyield.com/wp-content/uploads/2020/06/An-Apmex-case-study-Blog.jpg" class="attachment-full size-full" alt="apmex product recommendations" /></div> <span class="related-article-type">Lesson</span><h4>The Gold Standard For Recommendations: An APMEX Case Study</h4> <span class="related-article-desc">Director of Digital Analytics breaks down silos how recommendations can surface relevant products for every type of buyer persona.</span> <span class="related-article-cta">Read the lesson →</span> </a><a href="https://www.dynamicyield.com/root/getting-started-testing/" title="Getting Started With Product Recommendations Testing And Personalization" target="_blank"><div class="related-article-img-wrap"><img loading="lazy" decoding="async" width="660" height="320" src="https://www.dynamicyield.com/wp-content/uploads/2023/03/dy-rph-getting-started-product-recs-thumb.png" class="attachment-full size-full" alt="" /></div> <span class="related-article-type">Article</span><h4>Getting Started With Product Recommendations Testing And Personalization</h4> <span class="related-article-desc">How to select the right primary audiences, test locations, algorithms, and optimization opportunities.</span> <span class="related-article-cta">Read the article →</span> </a><a href="https://www.dynamicyield.com/talks/personalization-hypergrowth-with-on-running/" title="From 0 To 100 With Personalization – A Story Of Hypergrowth With On Running" target="_blank"><div class="related-article-img-wrap"><img loading="lazy" decoding="async" width="795" height="320" src="https://www.dynamicyield.com/wp-content/uploads/2023/09/on-running-feature.jpg" class="attachment-full size-full" alt="" /></div> <span class="related-article-type">Talk</span><h4>From 0 To 100 With Personalization – A Story Of Hypergrowth With On Running</h4> <span class="related-article-desc">How product recommendations have played a powerful role in On Running’s hyper-growth, with insight into how the company is currently leveraging them.</span> <span class="related-article-cta">Watch the talk →</span> </a><a href="https://www.dynamicyield.com/lesson/product-recommendations-guide/" title="Impactful Techniques To Help You Ace Your Product Recommendations" target="_blank"><div class="related-article-img-wrap"><img loading="lazy" decoding="async" width="795" height="320" src="https://www.dynamicyield.com/wp-content/uploads/2016/09/Impactful-techniques-to-help-you-master-product-recommeendations-Blog.jpg" class="attachment-full size-full" alt="affinity-based recommendations" /></div> <span class="related-article-type">Lesson</span><h4>Impactful Techniques To Help You Ace Your Product Recommendations</h4> <span class="related-article-desc">A guide to effectively deploy product recommendations featuring strategies, best practices, and real-life examples from leading global brands.</span> <span class="related-article-cta">Read the lesson →</span> </a><a href="https://www.dynamicyield.com/case-studies/build-with-ferguson/" title="Build With Ferguson Takes A Customer-Centric Approach To Product Recommendations" target="_blank"><div class="related-article-img-wrap"><img loading="lazy" decoding="async" width="795" height="320" src="https://www.dynamicyield.com/wp-content/uploads/2023/09/build-feature.jpg" class="attachment-full size-full" alt="" /></div> <span class="related-article-type">Case study</span><h4>Build With Ferguson Takes A Customer-Centric Approach To Product Recommendations</h4> <span class="related-article-desc">Online home improvement retailer's focus on customer behavior boosted purchases completed from recommendations by 89%.</span> <span class="related-article-cta">Read the case study →</span> </a><a href="https://www.dynamicyield.com/lesson/affinity-based-recommendations/" title="An Introduction to Affinity-Based Recommendations" target="_blank"><div class="related-article-img-wrap"><img loading="lazy" decoding="async" width="795" height="320" src="https://www.dynamicyield.com/wp-content/uploads/2015/11/An-introduction-affinity-based-recommendations-Blog.jpg" class="attachment-full size-full" alt="affinity-based recommendations" /></div> <span class="related-article-type">Lesson</span><h4>An Introduction to Affinity-Based Recommendations</h4> <span class="related-article-desc">Learn how to leverage user affinity data to make more effective personalized recommendations at scale.</span> <span class="related-article-cta">Read the lesson →</span> </a><a href="https://www.dynamicyield.com/case-studies/pets-place/" title="Pet Place Grooms The Shopping Experience For Animal Lovers" target="_blank"><div class="related-article-img-wrap"><img loading="lazy" decoding="async" width="795" height="320" src="https://www.dynamicyield.com/wp-content/uploads/2023/09/pets-place-feature.jpg" class="attachment-full size-full" alt="" /></div> <span class="related-article-type">Case study</span><h4>Pet Place Grooms The Shopping Experience For Animal Lovers</h4> <span class="related-article-desc">Biggest pet food retailer in the Netherlands sees 15% increase in revenue from personalized product recommendations.</span> <span class="related-article-cta">Read the case study →</span> </a><a href="https://www.dynamicyield.com/case-studies/catchco/" title="Catch Co. Hooks Users With Tailored Content Recommendations" target="_blank"><div class="related-article-img-wrap"><img loading="lazy" decoding="async" width="795" height="320" src="https://www.dynamicyield.com/wp-content/uploads/2023/09/catchco-feature.jpg" class="attachment-full size-full" alt="" /></div> <span class="related-article-type">Case study</span><h4>Catch Co. Hooks Users With Tailored Content Recommendations</h4> <span class="related-article-desc">Leading fishing equipment retailer uses content recommendations to further educate its customers and drive conversions.</span> <span class="related-article-cta">Read the case study →</span> </a><a href="https://www.dynamicyield.com/blog/deep-learning-recommendation-system" title="Maximize Revenue With Dynamic Yield’s Deep Learning Recommendation System" target="_blank"><div class="related-article-img-wrap"><img loading="lazy" decoding="async" width="795" height="320" src="https://www.dynamicyield.com/wp-content/uploads/2021/04/DY-DeepLearningProductBlog-795x320-1.png" class="attachment-full size-full" alt="" /></div> <span class="related-article-type">Article</span><h4>Maximize Revenue With Dynamic Yield’s Deep Learning Recommendation System</h4> <span class="related-article-desc">Improve product discovery and generate higher sales and revenue by predicting the items an individual is most likely to engage with, even from the first session.</span> <span class="related-article-cta">Read the article →</span> </a><a href="https://www.dynamicyield.com/blog/introducing-recommendation-widget-testing/" title="Introducing: Recommendations Testing" target="_blank"><div class="related-article-img-wrap"><img loading="lazy" decoding="async" width="795" height="320" src="https://www.dynamicyield.com/wp-content/uploads/2018/06/recs-blog.jpg" class="attachment-full size-full" alt="Recommendations Testing" /></div> <span class="related-article-type">Article</span><h4>Introducing: Recommendations Testing</h4> <span class="related-article-desc">As recommendations drive a significant percentage of business revenue, continuous testing and optimization of recommendation widgets for optimal results is a necessity.</span> <span class="related-article-cta">Read the blog →</span> </a><a href="https://www.dynamicyield.com/blog/using-in-store-purchase-data-online/" title="Using In-Store Purchase Data To Enhance The Online Shopping Experience" target="_blank"><div class="related-article-img-wrap"><img loading="lazy" decoding="async" width="795" height="320" src="https://www.dynamicyield.com/wp-content/uploads/2020/02/DY-OfflinePurchaseData-Blog-795x320.jpg" class="attachment-full size-full" alt="" /></div> <span class="related-article-type">Article</span><h4>Using In-Store Purchase Data To Enhance The Online Shopping Experience</h4> <span class="related-article-desc">Discover how you can merge offline and online data to create a 360-degree view of the customer and predict the next best product or content for visitors.</span> <span class="related-article-cta">Read the article →</span> </a><a href="https://www.dynamicyield.com/lesson/merchandising-rules/" title="Applying Merchandising Rules To Product Recommendations" target="_blank"><div class="related-article-img-wrap"><img loading="lazy" decoding="async" width="795" height="320" src="https://www.dynamicyield.com/wp-content/uploads/2020/01/Applying-merchandising-rulees-to-product-recommendations-Blog.jpg" class="attachment-full size-full" alt="merchandising rules" /></div> <span class="related-article-type">Lesson</span><h4>Applying Merchandising Rules To Product Recommendations</h4> <span class="related-article-desc">Using merchandising rules, marketers can adapt product recommendations strategies to their desired objectives, tapping their expertise to improve consumer experiences.</span> <span class="related-article-cta">Read the article →</span> </a><a href="https://www.dynamicyield.com/blog/bring-your-own-logic/" title="Bring Your Own Logic Into Experience OS" target="_blank"><div class="related-article-img-wrap"><img loading="lazy" decoding="async" width="795" height="320" src="https://www.dynamicyield.com/wp-content/uploads/2023/02/byol-blog-thumbnail.jpg" class="attachment-full size-full" alt="" /></div> <span class="related-article-type">Article</span><h4>Bring Your Own Logic Into Experience OS</h4> <span class="related-article-desc">Leverage your own in-house expertise alongside Dynamic Yield’s advanced recommendation and personalization capabilities.</span> <span class="related-article-cta">Read the article →</span> </a><a href="https://www.dynamicyield.com/lesson/client-side-vs-server-side/" title="Client-Side Vs Server-Side A/B Testing And Personalization" target="_blank"><div class="related-article-img-wrap"><img loading="lazy" decoding="async" width="795" height="320" src="https://www.dynamicyield.com/wp-content/uploads/2020/07/Client-side-vs-server-side-AB-Testing-and-personalization-Blog-1.jpg" class="attachment-full size-full" alt="client-side vs server-side" /></div> <span class="related-article-type">Lesson</span><h4>Client-Side Vs Server-Side A/B Testing And Personalization</h4> <span class="related-article-desc">An in-depth analysis of the most important technical 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'gclid': ['GCLID__c', 'GCLID_c__c']
};
for(var i = 0; i < Object.keys(dy_utms).length; i++) {
var ls_key = Object.keys(dy_utms)[i],
ls_value = localStorage.getItem(ls_key),
form_key = dy_utms[ls_key],
form_field;
if(ls_value) {
if(ls_key === 'gclid') {
ls_value = JSON.parse(ls_value).value;
}
if(typeof(form_key) === 'string') {
form_field = form[0].querySelector('input[type="hidden"][name="' + form_key + '"]');
if(form_field) {
form_field.value = ls_value;
}
} else {
for(var j = 0; j < form_key.length; j++) {
form_field = form[0].querySelector('input[type="hidden"][name="' + form_key[j] + '"]');
if(form_field) {
form_field.value = ls_value;
}
}
}
}
}
// IP Address
fetch('https://www.cloudflare.com/cdn-cgi/trace').then(function(result) {
result.text().then(function(values) {
values.split("\n").map(function(item) {
var pair = item.split('=');
if(['ip'].includes(pair[0])) {
form[0].querySelector('input[type="hidden"][name="IP__c"]').value = pair[1];
}
});
});
});
// GA ID and Referrer
var dy_utms_cookie = {};
document.cookie.split(';').forEach(function(el) {
var splitCookie = el.split('=');
var key = splitCookie[0].trim();
var value = splitCookie[1];
dy_utms_cookie[key] = value;
});
if(dy_utms_cookie["_ga"]) {
form[0].querySelector('input[type="hidden"][name="Visitor_ID__c"]').value = dy_utms_cookie["_ga"].substring(6);
}
if(dy_utms_cookie["personalize_referrer_string"]) {
form[0].querySelector('input[type="hidden"][name="Referral__c"]').value = dy_utms_cookie["personalize_referrer_string"].substring(6);
}
// ZoomInfo
if(localStorage.getItem('ZoomInfoData')) {
var zoominfo_data = JSON.parse(localStorage.getItem('ZoomInfoData'));
if(zoominfo_data) {
form[0].querySelector('input[type="hidden"][name="Alexa_Rank__c"]').value = zoominfo_data.alexaglobalrank;
form[0].querySelector('input[type="hidden"][name="Employees__c"]').value = zoominfo_data.employeesrange;
form[0].querySelector('input[type="hidden"][name="Company_Revenue_Range__c"]').value = zoominfo_data.estimatedannualrevenue;
}
}
// Also, dispatch a dataLayer event on success
_form.onSuccess(function(values, follow_up_url) {
window.dataLayer = window.dataLayer || [];
if([3739, 4802, 5094, 5110, 4946, 5076, 5116, 5171, 5172, 5173].includes(_form.getId())) {
window.dataLayer.push({
'event': 'demo_request_complete',
'eventCallback': function() {
if(follow_up_url) {
window.location.href = follow_up_url;
}
}
});
return false;
} else if([3876].includes(_form.getId())) {
window.dataLayer.push({
'event': 'newsletter_signup_complete',
'eventCallback': function() {
if(follow_up_url) {
window.location.href = follow_up_url;
}
}
});
return false;
}
});
});
}</script> <script>if(typeof(jQuery) !== 'undefined') {
$ = jQuery.noConflict();
}
function getUrlParameter(sParam) {
var sPageURL = decodeURIComponent(window.location.search.substring(1)),
sURLVariables = sPageURL.split('&'),
sParameterName,
i;
for (i = 0; i < sURLVariables.length; i++) {
sParameterName = sURLVariables[i].split('=');
if (sParameterName[0] === sParam) {
return sParameterName[1] === undefined ? true : sParameterName[1];
}
}
}
$(window).load(function(){
var videoID = getUrlParameter('video');
if(videoID !== undefined){
if($('#wistia-' + videoID + '-1').length){
var videoName = $('#wistia-' + videoID + '-1').parents('.tab-pane');
videoName = videoName[0].id
}
if($('a[href="#' + videoName +'"]').length){
$('a[href="#' + videoName +'"]').each(function(){
$(this).click();
});
}
addScript('https://fast.wistia.com/embed/medias/'+ videoID +'.jsonp');
addScript('https://fast.wistia.com/assets/external/E-v1.js');
$('body').append('<span class="wistia_embed wistia_async_'+videoID+' popover=true popoverContent=link dy-wistia-popup" style="display:inline"></span>');
window._wq = window._wq || [];
_wq.push({ id: videoID, onReady: function(video) {
var video = Wistia.api(videoID);
video.popover.show(); // open the popover
video.play(); // play the video
setTimeout(function(){video.unmute();}, 500);
}});
}
});</script> <style>#adBanner {
background-color: transparent;
height: 0;
width: 1px;
}</style><div id="wrapfabtest"><div id="adBanner"></div></div></body></html>
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