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}</script> <link rel="shortcut icon" href="https://www.dynamicyield.com/wp-content/uploads/2018/11/favicon-194x194.png" /></head><body class="page-template page-template-page-template-blank page-template-page-template-blank-php page page-id-133659 page-child parent-pageid-13812 wp-featherlight-captions et_fixed_nav et_pb_pagebuilder_layout et_right_sidebar gecko et_includes_sidebar elementor-default elementor-kit-140995 elementor-page elementor-page-133659 default_header lp_201602 "><div id="page-container"><div id="main-content"><article id="post-133659" class="post-133659 page type-page status-publish hentry category-webinars"><div class="entry-content"><div data-elementor-type="wp-post" data-elementor-id="133659" class="elementor elementor-133659" data-elementor-settings="[]"><div class="elementor-inner"><div class="elementor-section-wrap"><section class="elementor-element elementor-element-58858135 webinar_lp_page_header elementor-section-boxed elementor-section-height-default elementor-section-height-default elementor-section elementor-top-section" data-id="58858135" data-element_type="section" data-settings="{"background_background":"classic"}"><div class="elementor-container elementor-column-gap-default"><div class="elementor-row"><div class="elementor-element elementor-element-13db6f97 elementor-column elementor-col-100 elementor-top-column" data-id="13db6f97" data-element_type="column" data-settings="{"background_background":"classic"}"><div class="elementor-column-wrap elementor-element-populated"><div class="elementor-widget-wrap"><div class="elementor-element elementor-element-381fb9e8 header_logo elementor-widget elementor-widget-html" data-id="381fb9e8" data-element_type="widget" data-widget_type="html.default"><div class="elementor-widget-container"> <a href="/talks/"><img decoding="async" src="/wp-content/uploads/2021/06/talks-logo-white.svg"/></a></div></div><div class="elementor-element elementor-element-304442ed header_title elementor-widget elementor-widget-text-editor" data-id="304442ed" data-element_type="widget" data-widget_type="text-editor.default"><div class="elementor-widget-container"><div class="elementor-text-editor elementor-clearfix"><h1>Look Forward: How to Scale your eCommerce Business</h1></div></div></div><div class="elementor-element elementor-element-1d28aa9b header_sub_title elementor-widget elementor-widget-text-editor" data-id="1d28aa9b" data-element_type="widget" data-widget_type="text-editor.default"><div class="elementor-widget-container"><div class="elementor-text-editor elementor-clearfix"><h2>Currently available on demand</h2></div></div></div></div></div></div></div></div></section><section class="elementor-element elementor-element-1e82703d elementor-section-boxed elementor-section-height-default elementor-section-height-default elementor-section elementor-top-section" data-id="1e82703d" data-element_type="section"><div class="elementor-container elementor-column-gap-default"><div class="elementor-row"><div class="elementor-element elementor-element-1749f5dc webinar_lp_page_main elementor-column elementor-col-100 elementor-top-column" data-id="1749f5dc" data-element_type="column"><div class="elementor-column-wrap elementor-element-populated"><div class="elementor-widget-wrap"><section class="elementor-element elementor-element-4ccf65ce elementor-section-boxed elementor-section-height-default elementor-section-height-default elementor-section elementor-inner-section" data-id="4ccf65ce" data-element_type="section"><div class="elementor-container elementor-column-gap-default"><div class="elementor-row"><div class="elementor-element elementor-element-13a2df29 main_webinar elementor-column elementor-col-50 elementor-inner-column" data-id="13a2df29" data-element_type="column"><div class="elementor-column-wrap elementor-element-populated"><div class="elementor-widget-wrap"><div class="elementor-element elementor-element-1c043339 elementor-widget elementor-widget-heading" data-id="1c043339" data-element_type="widget" data-widget_type="heading.default"><div class="elementor-widget-container"><h2 class="elementor-heading-title elementor-size-default">About the Webinar</h2></div></div><div class="elementor-element elementor-element-78c38499 elementor-widget elementor-widget-text-editor" data-id="78c38499" data-element_type="widget" data-widget_type="text-editor.default"><div class="elementor-widget-container"><div class="elementor-text-editor elementor-clearfix"><p><span style="font-weight: 400;">In order for your business to successfully scale, marketers must achieve and maintain long-term success. By focusing on the on-site experience, you’ll establish stronger bonds with shoppers that strengthen their loyalty to you. Additionally, a pleasant user experience can drive retention, encouraging users to complete additional purchases and spend more with you, positioning your brand for sustainable growth. As the eCommerce space grows more competitive, marketers and merchants need to experiment with new and interesting ways to keep customers coming back for more.</span></p><p><span style="font-weight: 400;">Hosted by the folks at LoyaltyLion, join Dynamic Yield’s Director of Customer Success, Ben Malki, and the Head of Retail Sales at Klarna, Kevin Ward, as they discuss how eCommerce brands can optimize their sites to drive conversions and meet revenue targets.They cover some quick wins, help you lay solid foundations for the future, and walk through how organizations can make data-driven decisions.</span></p><p><span style="font-weight: 400;">In addition to this recording, you can also access </span><a href="https://f.hubspotusercontent20.net/hubfs/4855278/July_2020_scaling%20campaign/Ebooks/Look%20Forward%20-%20Scale%20conversion%20with%20LoyaltyLion.pdf?utm_campaign=July_20_scaling%20campaign&utm_medium=email&_hsmi=91808204&_hsenc=p2ANqtz-9hhxBA5qb6H48dYJKUd7m1C06xgEfSbsVr6MWZKqoG-o5IrC3ya4FWi-u2K0evFPnVrRS6vqJ8mSS3cn0dVhqSY2_muf0CtjFY_BU41eNcBunnqpg&utm_content=91807916&utm_source=hs_email"><span style="font-weight: 400;">this exclusive eBook</span></a><span style="font-weight: 400;"> with tips from the industry, as well as the experts at Dynamic Yield, on how merchandisers can combine their vast knowledge with the power of machine learning to improve product discovery.</span></p></div></div></div><div class="elementor-element elementor-element-3828b0e6 tune_in_ul elementor-widget elementor-widget-text-editor" data-id="3828b0e6" data-element_type="widget" data-widget_type="text-editor.default"><div class="elementor-widget-container"><div class="elementor-text-editor elementor-clearfix"><p><strong>Tune in to learn:</strong></p><ul><li><span style="font-weight: 400;">Common conversion mistakes and how to avoid them when scaling</span></li><li><span style="font-weight: 400;">Ways to optimize customer engagement to drive long-term loyalty</span></li><li><span style="font-weight: 400;">How your eCommerce business can determine what a “good” conversion rate is</span></li><li><span style="font-weight: 400;">Best practices for scaling your personalization program toward specific audiences</span></li><li><span style="font-weight: 400;">How to balance converting quality customers over quantity</span></li></ul></div></div></div></div></div></div><div class="elementor-element elementor-element-942ebdf main_speakers elementor-column elementor-col-50 elementor-inner-column" data-id="942ebdf" data-element_type="column"><div class="elementor-column-wrap elementor-element-populated"><div class="elementor-widget-wrap"><div class="elementor-element elementor-element-56ef3ea8 elementor-widget elementor-widget-heading" data-id="56ef3ea8" data-element_type="widget" data-widget_type="heading.default"><div class="elementor-widget-container"><h2 class="elementor-heading-title elementor-size-default">Speakers</h2></div></div><div class="elementor-element elementor-element-5576bc84 elementor-widget elementor-widget-html" data-id="5576bc84" data-element_type="widget" data-widget_type="html.default"><div class="elementor-widget-container"><div class="speaker_row"> <span class="speakers_thumbnail"><img decoding="async" class="retina_image" src="/wp-content/uploads/2020/03/ben-thumbnail.png" alt="Ben Malki, Director of Customer Success - Americas, Dynamic Yield"/></span><p><strong>Ben Malki, Director of Customer Success - Americas, Dynamic Yield</strong></p></div></div></div><div class="elementor-element elementor-element-6a6ef368 speakers_divider elementor-widget elementor-widget-html" data-id="6a6ef368" data-element_type="widget" data-widget_type="html.default"><div class="elementor-widget-container"><hr/></div></div><div class="elementor-element elementor-element-408c9040 elementor-widget elementor-widget-html" data-id="408c9040" data-element_type="widget" data-widget_type="html.default"><div class="elementor-widget-container"><div class="speaker_row"> <span class="speakers_thumbnail"><img decoding="async" class="retina_image" src="/wp-content/uploads/2020/08/kevin-thumbnail.png" alt="Siva Gabby, Director of Program Strategy and Insights, Dynamic Yield" /></span><p><strong>Kevin Ward, Head of Retail Sales - Klarna</strong></p></div></div></div></div></div></div></div></div></section><section class="elementor-element elementor-element-4039fb6a elementor-section-boxed elementor-section-height-default elementor-section-height-default elementor-section elementor-inner-section" data-id="4039fb6a" data-element_type="section"><div class="elementor-container elementor-column-gap-default"><div class="elementor-row"><div class="elementor-element elementor-element-2cb41c7c elementor-column elementor-col-100 elementor-inner-column" data-id="2cb41c7c" data-element_type="column"><div class="elementor-column-wrap elementor-element-populated"><div class="elementor-widget-wrap"><div class="elementor-element elementor-element-11b2007f wistia_video elementor-widget elementor-widget-html" data-id="11b2007f" data-element_type="widget" data-widget_type="html.default"><div class="elementor-widget-container"><div class="wistia_responsive_padding" style="padding:60% 0 0 0;position:relative;"><div class="wistia_responsive_wrapper" style="height:100%;left:0;position:absolute;top:0;width:100%;"><iframe src="https://fast.wistia.net/embed/iframe/yfwj88row5?videoFoam=true" title="Wistia video player" allowtransparency="true" frameborder="0" scrolling="no" class="wistia_embed" name="wistia_embed" allowfullscreen mozallowfullscreen webkitallowfullscreen oallowfullscreen msallowfullscreen width="100%" height="100%"></iframe></div></div> <script src="https://fast.wistia.net/assets/external/E-v1.js" async></script> </div></div></div></div></div></div></div></section></div></div></div></div></div></section></div></div></div></div></article></div> <style>div#footer-top {
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