Simon Data — Mastercard Dynamic Yield
2026-02-28 18:44 Diff

Simon Data is the orchestration Customer Data Platform (CDP) built for marketers to easily access data and create unique customer journeys across channels without the need for an all-in-one cloud solution. Leading e-commerce, travel, marketplace and retail brands including ASOS, JetBlue, Equinox and Vivino, rely on Simon to design personalized experiences cross-channel at accelerated speeds. Simon Data is a low code software that integrates with most marketing solutions and leverages real-time and historical data, and machine learning to power turnkey communications.

  • Services:
  • Audience building and segmentation
  • Cross-channel orchestration
  • Multi-channel marketing
  • Data unification and management
  • Data-driven personalization