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Original 2026-01-01

Modified 2026-02-28

1 <ul><li><a>Product</a></li>

2 <li><a>Solutions</a></li>

3 <li><a>Why Dynamic Yield</a></li>

4 <li><a>Company</a></li>

5 <li><a>Learning Center</a></li>

6 <li><a>Connect with us</a></li>

7 </ul><ul><li><a>Product</a><ul><li><h2>Experience OS</h2>

8 </li>

9 <li><h2>Core Capabilities</h2>

10 <ul><li><a>SegmentationIdentify, build, and analyze audiences</a></li>

11 <li><a>TargetingServe each customer with unique offers</a></li>

12 <li><a>RecommendationsAlgorithmically predict customers’ interests</a></li>

13 <li><a>Journey OrchestrationReach customers at critical moments</a></li>

14 <li><a>OptimizationExperiment on any digital property</a></li>

15 <li><a>SearchHelp customers find what they want</a></li>

16 </ul></li>

17 <li><h2>Made for Scale</h2>

18 <ul><li><a>ElementA groundbreaking new dimension of hyper-personalization</a></li>

19 <li><a>AI & AutomationIncrease automation, lower operational costs, and drive more revenue with a holistic AI personalization system</a></li>

20 <li><a>Experience APIsGive developers the tools they need to build the best customer experiences</a></li>

21 <li><a>Enterprise solutionsScale with security, privacy, and compliance, made for the enterprise</a></li>

22 </ul></li>

23 </ul><a><p><strong>Meet Shopping Muse:</strong>Conversational commerce meets cutting-edge personalization. Learn more →</p>

24 </a></li>

25 <li><a>Solutions</a><ul><li><h2>Channels</h2>

26 <ul><li><a>WebCreate customer-centric web experiences</a></li>

27 <li><a>EmailPersonalize emails with a no-code builder</a></li>

28 <li><a>AppsOptimize mobile app experiences</a></li>

29 <li><a>AdsImprove customer acquisition results</a></li>

30 </ul></li>

31 </ul></li>

32 <li><a>Why Dynamic Yield</a><ul><li><h2>Proven impact and success services</h2>

33 <ul><li><a>Select customers</a></li>

34 <li><a>Case studies</a></li>

35 <li><a>Customer success services</a></li>

36 </ul></li>

37 <li><h2>Built for scale</h2>

38 <ul><li><a>Enterprise-grade solutions</a></li>

39 <li><a>AI Technology</a></li>

40 <li><a>GDPR and data privacy</a></li>

41 <li><a>Security</a></li>

42 <li><a>Compliance</a></li>

43 </ul></li>

44 <li><h2>Robust partner network</h2>

45 <ul><li><a>Partner library</a></li>

46 <li><a>Partnership program</a></li>

47 <li><a>Tech Partners and Integrations</a></li>

48 </ul></li>

49 <li><h2>Extensive product resources</h2>

50 <ul><li><a>Knowledge Base</a></li>

51 <li><a>Academy & Certification</a></li>

52 <li><a>Community</a></li>

53 <li><a>API documentation</a></li>

54 </ul></li>

55 </ul><a><p><strong>The Personalization Awards</strong>Celebrating customers and partners setting the gold-standard for personalization Learn more →</p>

56 </a></li>

57 <li><a>Company</a><ul><li><a>About us</a></li>

58 <li><a>Blog</a></li>

59 <li><a>DY Labs</a></li>

60 <li><a>Careers</a></li>

61 <li><a>Events</a></li>

62 <li><a>Press</a></li>

63 <li><a>Awards</a></li>

64 <li><a>Contact us</a></li>

65 <li><a>Request a demo</a></li>

66 </ul></li>

67 <li><a>Learning Center</a><ul><li><ul><li><a>Take your knowledge to exponential levels</a></li>

68 <li><a>XP2 HubTake your knowledge to exponential levels</a></li>

69 <li><a>Learning PathsCurated courses on key skill areas</a></li>

70 <li><a>TalksEngaging discussions taking place in CX</a></li>

71 <li><a>ArticlesAn expansive collection of in-depth playbooks</a></li>

72 <li><a>EncyclopediaA glossary of experience optimization terms</a></li>

73 <li><a>Inspiration LibraryPersonalization examples from real brands</a></li>

74 <li><a><strong>Personalization Maturity</strong>How global businesses prioritize personalization</a></li>

75 <li><a>Guides & reportsComprehensive topic-specific materials</a></li>

76 <li><a>BenchmarksIndustry performance metrics and insights</a></li>

77 </ul></li>

78 <li><a><p><strong>Rooted Personalizationnew</strong>Learn a scalable methodology for building an audience-based personalization program. Find out more →</p>

79 </a></li>

80 </ul></li>

81 <li><a>Connect with us</a></li>

82 </ul><ul><li>en<ul><li><a>English</a></li>

83 <li><a>Español</a></li>

84 <li><a>Deutsch</a></li>

85 <li><a>Français</a></li>

86 <li><a>日本語</a></li>

87 </ul></li>

88 </ul><p><a>Talk to sales</a><a>Open Nav</a></p>

89 <h2>All Posts by Sharon Gee</h2>

90 <p>Sharon Gee is Co-Founder, Partner at<a>Kogent.io</a>, which helps brands and retailers on their way to 100M online through technology-enabled consulting.</p>