ALDO achieves 2X surge in revenue contribution with Netcore’s Customer Engagement
2026-03-08 18:52 Diff

2X

Surge in revenue contribution

9.2%

Click Rate with 'Cart Abandonment' journeys - Emails

Company: Aldo Shoes is an E-Commerce Footwear, and Accessories company providing a variety of fashionable footwear, handbags, and accessories for both men and women..

Customer Website

Industry: D2C

Location: Middle East

Category: Customer engagement

Solutions Used: Customer engagement, Email

Challenges:

  • On-site marketing struggles: Without targeted on-site campaigns, grabbing website visitor attention was difficult. This resulted in high bounce rates and missed sales opportunities.
  • Marketing Automation: They needed automation features to trigger emails based on subscriber behavior, such as abandoned cart emails or welcome emails for new subscribers.
  • Limited customer insights: Without a data-driven platform, Aldo Shoes UAE lacked deep customer understanding in terms of demographics, purchase behavior and preferences.

Netcore’s Strategy:

Netcore’s AI-led email delivery solution helped ALDO by:

  • Website traffic analysis: Netcore analyzed different pages across Aldo’s website for visitors and engagement. We also studied customer’s shopping behavior and deduced ways to reduce marketing spend with automation.
  • Triggered automations: Time triggered journeys were set to send retargeting emails to potential customers and increase user engagement.
  • Targeted campaigns: Aldo sent targeted campaigns highlighting their Mid Summer Sale to generate user excitement and anticipation before the official launch of their sale.

"Leveraging Netcore's Data-driven Customer Engagement platform, Aldo Shoes UAE achieved a phenomenal 2X growth in their revenue by using various on-site and off-site marketing tools."

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