Rivalry2

Netcore uplifts its monthly contribution to Crocs' overall revenue by 15.5% with email + SMS + push channels 1
2026-03-08 15:43 Diff
https://netcorecloud.com/success-story/netcore-multi-channel-strategy-for-crocs-1/
15.5%
Uplift in Netcore’s monthly contribution to Crocs\'s overall revenue
87.5%
Increase in Netcore’s contribution as compared to earlier months
Company: Crocs, Inc. is a world leader in innovative casual footwear for women, men, and children, combining comfort and style with value for money. The company’s brands include Crocs and HEYDUDE, and its products are sold in more than 85 countries through wholesale and direct-to-consumer channels. Annual sales of $2.3B+ makes Crocs one of the world’s largest non-athletic footwear brands.
Industry: Fashion & Retail
Location: India
Category: Netcore’s Customer Engagement Platform
Solution used: AI-Powered Email Marketing, SMS, App Push Notifications (APN), Multi-channel approach
Challenges

In terms of reach and business, crocs.com (D2C) is among the largest footwear websites in the world. The brand wanted to elevate crocs.in to a similar stature since they had moved India up as the top priority market.
Primary challenges:
Explore innovative ways to improve user engagement.
Generate new leads and retain existing customers.
Enhance and leverage the Omni-Channel approach.
Solution

Netcore guided Crocs to adopt a four-pronged strategy to tap into the potential of new-age technologies to attract, engage, convert, and retain customers.
Taking the multi-channel approach (SMS and BPN)

Crocs introduced SMS as a new revenue channel (in April) as recommended by Netcore experts. They also worked with the Crocs tech team to streamline and speed up the token generation process for browser push notifications (BPNs). New opt-ins could instantly receive the BPNs seamlessly.
Increasing the email campaigns

Netcore recommended that Crocs strategically intensify the frequency of their email campaigns. With an incremental plan built into their GTM calendar, Crocs increased their email outreach from the earlier 4-5 campaigns per month to 15-16 campaigns per month.
Leveraging the Netcore CEE platform

Crocs tapped into several CEE features, such as the implementation of send time optimization (STO) in their campaigns. CEE also helped target the audience based on time of delivery, opens and purchases that led to a significant increase in conversion and revenue. Netcore guided Crocs on campaign planning, cohort-based segmentation, and email content drafting.
Attracting and engaging with innovations

The email campaigns from Crocs featured a countdown timer that created a sense of urgency in the audience and encouraged them to interact faster and better. The open and engagement rates for the campaigns shot up due to the subject line innovations with names and emoticons.
“We, at Crocs, always look out to adopt disruptive new-age technologies to improve customer experience through our digital channels. By implementing Multi-Channel Approach, Segmentation, STO, and Email Innovations, we have achieved a remarkable milestone of a 15.5% uplift in Netcore’s contribution to our overall revenue. Looking forward to achieving greater heights together!”
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 /></div> </a> <a class="dd-bs-body-row pressable" href="/ai-led-image-recognition-system/"><div class="dd-bs-middle">AI-led Image Recognition System</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a><div class="v-spacer-10"></div><div class="dd-bs-body-row-cta"><div class="hero-tile-action dd-p-close">Show less</div></div></div></div><div class="v-spacer-10"></div></div><div class="mnm-dd-body-sub"><div class="v-spacer-20"></div><div class="dd-bs-header-row"><div class="dd-bs-middle">Messaging Channels</div><div class="dd-bs-right"></div></div> <a class="dd-bs-body-row pressable" href="/app-push-notifications/"><div class="dd-bs-middle">App Push Notification</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/web-messages/"><div class="dd-bs-middle">Web Messages</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/in-app-messages/"><div class="dd-bs-middle">In-app messages</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/web-push-notifications/"><div class="dd-bs-middle">Web Push Notifications</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/whatsapp-notifications/"><div class="dd-bs-middle">Whatsapp notifications</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/rcs/"><div class="dd-bs-middle">Rich Communication Services</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/sms/"><div class="dd-bs-middle">SMS</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/email/email-marketing/"><div class="dd-bs-middle">Email</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/voice/"><div class="dd-bs-middle">Voice</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a><div class="v-spacer-20"></div></div></div><div class="v-spacer-20"></div></div><div class="mnm-dd-container d-none" data-id="2"><div class="space-banner-empty"></div><div class="mnm-dd-header"><div class="mnm-header-left"><div class="left-notch"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/backward_arrow_colored.svg"
 /></div><div class="left-text">Solutions</div></div></div><div class="v-spacer-30"></div><div class="mnm-dd-body"><div class="mnm-dd-body-main-normal"> <a class="dd-bs-body-row pressable" href="/industries/e-commerce-online-retail/"><div class="dd-bs-middle">E-Commerce & Retail</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/industries/ott/"><div class="dd-bs-middle">Media and Entertainment</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/industries/travel/"><div class="dd-bs-middle">Travel and Hospitality</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/industries/edtech/"><div class="dd-bs-middle">Edtech</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/industries/fantasy-gaming/"><div class="dd-bs-middle">Fantasy Gaming</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/industries/bfsi/"><div class="dd-bs-middle">BFSI</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/industries/direct-to-consumer/"><div class="dd-bs-middle">Direct to consumer</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/inboxcommerce/"><div class="dd-bs-middle">Inbox Commerce</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/startups/india/apps/"><div class="dd-bs-middle">Startup</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="https://netcorecloud.com/lp/netcore-for-isvs/" target="_blank"><div class="dd-bs-middle">ISVs</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg" /></div> </a><div class="v-spacer-30"></div></div></div></div><div class="mnm-dd-container d-none" data-id="3"><div class="space-banner-empty"></div><div class="mnm-dd-header"><div class="mnm-header-left"><div class="left-notch"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/backward_arrow_colored.svg"
 /></div><div class="left-text">Customers</div></div><div class="mnm-header-right"><div class="right-text">Customers Overview</div></div></div><div class="v-spacer-30"></div><div class="mnm-dd-body"><div class="mnm-dd-body-main-normal"><div class="dd-bs-body-row pressable click-data-url" data-url=""><div class="dd-bs-middle">Success Stories</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div></div><div class="dd-bs-body-row pressable click-data-url" data-url=""><div class="dd-bs-middle">Reviews</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div></div><div class="dd-bs-body-row pressable click-data-url" data-url=""><div class="dd-bs-middle">Testimonials</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div></div><div class="v-spacer-30"></div></div><div class="mnm-dd-body-sub"><div class="v-spacer-30"></div><div class="dd-bs-header-row"><div class="dd-bs-middle">Featured Customers</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div></div><div class="dd-bs-body-row pressable click-data-url" data-url=""><div class="dd-bs-middle">Swiggy</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div></div><div class="dd-bs-body-row pressable click-data-url" data-url=""><div class="dd-bs-middle">Oyo</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div></div><div class="dd-bs-body-row pressable click-data-url" data-url=""><div class="dd-bs-middle">Flipkart</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div></div><div class="dd-bs-body-row pressable click-data-url" data-url=""><div class="dd-bs-middle">Disney Hotstar</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div></div><div class="v-spacer-20"></div></div></div></div><div class="mnm-dd-container d-none" data-id="4"><div class="space-banner-empty"></div><div class="mnm-dd-header"><div class="mnm-header-left"><div class="left-notch"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/backward_arrow_colored.svg"
 /></div><div class="left-text">Resources</div></div></div><div class="v-spacer-30"></div><div class="mnm-dd-body"><div class="mnm-dd-body-main-normal"> <a class="dd-bs-body-row pressable" href="/agentic-marketing/learn/"><div class="dd-bs-middle">Learn Agentic Marketing</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/blog/"><div class="dd-bs-middle">Blogs</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/resources/success-story/"><div class="dd-bs-middle">Success Stories</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/resources/ebook/"><div class="dd-bs-middle">Ebooks</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/resources/podcasts-channel/"><div class="dd-bs-middle">Podcasts</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/resources/webinars/"><div class="dd-bs-middle">Webinars</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/resources/videos/"><div class="dd-bs-middle">Videos</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/resources/guides/"><div class="dd-bs-middle">Guides</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/resources/interactive-product-demos/"><div class="dd-bs-middle"> Interactive Product Demos</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/resources/inbox-commerce-use-cases/"><div class="dd-bs-middle">Inbox Commerce Demos</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/resources/demo-center/"><div class="dd-bs-middle">Demo Center</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/tools/"><div class="dd-bs-middle">Tools</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" target="_blank" href="https://design.netcorecloud.com/"><div class="dd-bs-middle">Netcore Design</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a><div class="v-spacer-30"></div></div></div></div><div class="mnm-dd-container d-none" data-id="5"><div class="space-banner-empty"></div><div class="mnm-dd-header"><div class="mnm-header-left"><div class="left-notch"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/backward_arrow_colored.svg"
 /></div><div class="left-text">Services</div></div></div><div class="v-spacer-30"></div><div class="mnm-dd-body"><div class="mnm-dd-body-main-normal"> <a class="dd-bs-body-row pressable" href="/email-consultancy/"><div class="dd-bs-middle">Email Consultancy</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/gamechanger/"><div class="dd-bs-middle">Gamechangers</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/infrastructure-security/"><div class="dd-bs-middle">Infrastructure & Security</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a><div class="v-spacer-30"></div></div></div></div><div class="mnm-dd-container d-none" data-id="13"><div class="space-banner-empty"></div><div class="mnm-dd-header"><div class="mnm-header-left"><div class="left-notch"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/backward_arrow_colored.svg"
 /></div><div class="left-text">Resources</div></div></div><div class="v-spacer-30"></div><div class="mnm-dd-body"><div class="mnm-dd-body-main-normal"> <a class="dd-bs-body-row pressable" href="/blog?cat=Customer Engagement"><div class="dd-bs-middle">Blogs</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/resources/success-story?cat=Customer Engagement"><div class="dd-bs-middle">Success Stories</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/resources/ebook?cat=Customer Engagement"><div class="dd-bs-middle">Ebooks</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/events-overview/?cat=Customer Engagement"><div class="dd-bs-middle">Events</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/resources/podcasts?cat=Customer Engagement"><div class="dd-bs-middle">Podcasts</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/resources/webinars?cat=Customer Engagement"><div class="dd-bs-middle">Webinars</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/resources/videos?cat=Customer Engagement"><div class="dd-bs-middle">Videos</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/resources/guides?cat=Customer Engagement"><div class="dd-bs-middle">Guides</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/resources/interactive-product-demos/"><div class="dd-bs-middle"> Interactive Product Demos</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/resources/demo-center/"><div class="dd-bs-middle">Demo Center</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/tools"><div class="dd-bs-middle">Tools</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" target="_blank" href="https://design.netcorecloud.com/"><div class="dd-bs-middle">Netcore Design</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a><div class="v-spacer-30"></div></div></div></div><div class="mnm-dd-container d-none" data-id="11"><div class="space-banner-empty"></div><div class="mnm-dd-header"><div class="mnm-header-left"><div class="left-notch"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/backward_arrow_colored.svg"
 /></div><div class="left-text">Features</div></div></div><div class="v-spacer-30"></div><div class="mnm-dd-body"><div class="mnm-dd-body-main-normal"> <a class="dd-bs-body-row pressable" href="/customer-engagement/journey-orchestration/"><div class="dd-bs-middle">Journey Orchestration</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/customer-engagement/multi-channel-marketing/"><div class="dd-bs-middle">Multi-Channel Marketing</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/customer-engagement/omnichannel-marketing-platform/"><div class="dd-bs-middle">Omnichannel Marketing</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/customer-engagement/smart-push-notifications/"><div class="dd-bs-middle">Smart Push</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/customer-engagement/behavioral-analytics/"><div class="dd-bs-middle">Behavioral Analytics</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/customer-engagement/dashboards-insights/"><div class="dd-bs-middle">Dashboards & Insights</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/co-marketer-ai/intelligent-insights/"><div class="dd-bs-middle">Intelligent Insights</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/personalization/content-personalization/"><div class="dd-bs-middle">Content Personalization</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/product-experience/app-walkthroughs-contextual-nudges/"><div class="dd-bs-middle">Walkthroughs & Nudges</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/co-marketer-ai/app-churn-management/"><div class="dd-bs-middle">App Churn Management</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a><div class="v-spacer-30"></div></div></div></div><div class="mnm-dd-container d-none" data-id="12"><div class="space-banner-empty"></div><div class="mnm-dd-header"><div class="mnm-header-left"><div class="left-notch"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/backward_arrow_colored.svg"
 /></div><div class="left-text">Channels</div></div></div><div class="v-spacer-30"></div><div class="mnm-dd-body"><div class="mnm-dd-body-main-normal"> <a class="dd-bs-body-row pressable" href="/app-push-notifications/"><div class="dd-bs-middle">App Push Notifications</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/web-messages/"><div class="dd-bs-middle">Web Messages</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/in-app-messages/"><div class="dd-bs-middle">In-app messages</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/web-push-notifications/"><div class="dd-bs-middle">Web Push Notifications</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
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</button></div><div class="v-spacer-20"></div></div><div class="col-12 col-lg-6 banner-img-side"> <img src="https://netcorecloud.com/wp-content/uploads/2023/10/hero_image-1-3.webp" alt="" /></div></div></section><div class="v-spacer-60"></div><section class="success-stories-stats"><div class="success-stories-stats-container"><div class="success-stories-header"> Key Results</div><div class="success-stories-stats-list row"><div class="stats-item col col-12 col-lg-6 col-xl-4"> <span class="stats-number"> 15.5% <span class="stats-arrow"> <img src="https://netcorecloud.com/wp-content/uploads/2023/11/arrow_up.png" alt="up" /> </span> </span><div class="stats-description"> Uplift in Netcore’s monthly contribution to Crocs\'s overall revenue</div></div><div class="stats-item col col-12 col-lg-6 col-xl-4"> <span class="stats-number"> 87.5% <span class="stats-arrow"> <img src="https://netcorecloud.com/wp-content/uploads/2023/11/arrow_up.png" alt="up" /> </span> </span><div class="stats-description"> Increase in Netcore’s contribution as compared to earlier months</div></div></div></div></section><div class="v-spacer-60"></div><div class="v-spacer-30"></div><section class="success-stories-description"><div class="success-stories-description-container row"><div class="description-left col-12 col-lg-5"><div class="company-info-container"><p><b>Company:</b> Crocs, Inc. is a world leader in innovative casual footwear for women, men, and children, combining comfort and style with value for money. The company&#8217;s brands include Crocs and HEYDUDE, and its products are sold in more than 85 countries through wholesale and direct-to-consumer channels. Annual sales of $2.3B+ makes Crocs one of the world’s largest non-athletic footwear brands.</p><p><b>Industry:</b> Fashion &amp; Retail</p><p><b>Location:</b> India</p><p><b>Category:</b>  Netcore’s Customer Engagement Platform</p><p><b>Solution used</b>: AI-Powered Email Marketing, SMS, App Push Notifications (APN), Multi-channel approach</p></div></div><div class="description-right col-12 col-lg-7"><h2 style="margin-bottom: 8px;"><b>Challenges</b></h2><p>In terms of reach and business, crocs.com (D2C) is among the largest footwear websites in the world. The brand wanted to elevate crocs.in to a similar stature since they had moved India up as the top priority market.</p><p>Primary challenges:</p><ul><li aria-level="1">Explore innovative ways to improve user engagement.</li><li aria-level="1">Generate new leads and retain existing customers.</li><li aria-level="1">Enhance and leverage the Omni-Channel approach.</li></ul><p>&nbsp;</p><h2 style="margin-bottom: 8px;">Solution</h2><p>Netcore guided Crocs to adopt a four-pronged strategy to tap into the potential of new-age technologies to attract, engage, convert, and retain customers.</p><h3 style="margin-bottom: 5px;">Taking the multi-channel approach (SMS and BPN)</h3><p>Crocs introduced SMS as a new revenue channel (in April) as recommended by Netcore experts. They also worked with the Crocs tech team to streamline and speed up the token generation process for browser push notifications (BPNs). New opt-ins could instantly receive the BPNs seamlessly.</p><h3 style="margin-bottom: 5px;">Increasing the email campaigns</h3><p>Netcore recommended that Crocs strategically intensify the frequency of their email campaigns. With an incremental plan built into their GTM calendar, Crocs increased their email outreach from the earlier 4-5 campaigns per month to 15-16 campaigns per month.</p><h3 style="margin-bottom: 5px;">Leveraging the Netcore CEE platform</h3><p>Crocs tapped into several CEE features, such as the implementation of send time optimization (STO) in their campaigns. CEE also helped target the audience based on time of delivery, opens and purchases that led to a significant increase in conversion and revenue. Netcore guided Crocs on campaign planning, cohort-based segmentation, and email content drafting.</p><h3 style="margin-bottom: 5px;">Attracting and engaging with innovations</h3><p>The email campaigns from Crocs featured a countdown timer that created a sense of urgency in the audience and encouraged them to interact faster and better. The open and engagement rates for the campaigns shot up due to the subject line innovations with names and emoticons.</p><div class="description-right-cta"> <button class="nt-button-primary" data-toggle="modal" data-target="#ResourceDownloadModal" data-name="Success Story"> See How Netcore Does It! </button></div></div></div></section><div class="v-spacer-60"></div><div class="v-spacer-30"></div><section class="success-stories-feedback"><div class="success-stories-feedback-container"><div class="feedback-text"> “We, at Crocs, always look out to adopt disruptive new-age technologies to improve customer experience through our digital channels. By implementing Multi-Channel Approach, Segmentation, STO, and Email Innovations, we have achieved a remarkable milestone of a 15.5% uplift in Netcore’s contribution to our overall revenue. Looking forward to achieving greater heights together!”</div><div class="feedback-author-img"> <img src="https://netcorecloud.com/wp-content/uploads/2023/10/hero_image-4-1.webp" alt="Pulkit Ahuja" /></div><div class="feedback-author-info"> Pulkit Ahuja, <span class="feedback-author-title"> Digital Marketing Manager </span></div><div class="author-company-logo"> <img src="https://netcorecloud.com/wp-content/uploads/2023/10/hero_image-3-1.webp" alt="Crocs logo" /></div></div></section><div class="v-spacer-60"></div><style>.schedulehead{font-family:'Work Sans';font-style:normal;font-weight:600;font-size:23px;line-height:28px;color:#291e30;text-align:center}@media (max-width:991.98px){.schedulehead{font-size:21px;line-height:26px}.btn.btn-orange.btn-block{width:90% !important}.btn-orange{font-size:20px !important;line-height:22px !important}}.btn.btn-orange.btn-block{width:50%}.form-control{background:#f5f4f5;border:none;border-radius:8.33195px}input.form-control{font-family:'DM 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                });</script> <div class="thnx-wrap"><div class="pb-2"><b>Thank you</b></div> <span class="prsng-wrap">Please wait while we grab a copy for you...</span></div><section class="content-row custppu-reltdrsrc-wrap" style="display: none;"><div class="content-content"><div class="content-head"> Here are some of the other resources that you might want to run through</div><div class="v-spacer-20"></div><div class="content-body"> <a class="single-content-block" href="https://netcorecloud.com/?post_type=success-story&#038;p=86186"><div class="content-image-row bg-blue"> <img width="574" height="300" src="https://netcorecloud.com/wp-content/uploads/2023/10/hero_image-3.webp" class="img-responsive responsive--full wp-post-image" alt="" title="Feature image" decoding="async" loading="lazy" srcset="https://netcorecloud.com/wp-content/uploads/2023/10/hero_image-3.webp 574w, https://netcorecloud.com/wp-content/uploads/2023/10/hero_image-3-300x157.webp 300w" sizes="auto, (max-width: 574px) 100vw, 574px" /></div><div class="content-details-row"><div class="content-details-1"><div class="content-details-type"> SUCCESS-STORY</div><div class="content-details-time d-none"></div></div><div class="v-spacer-10"></div><div class="content-details-title"> DoctorOnCall increases its ROI by 225% and revenue by 56% with Netcore’s customer engagement platform</div><div class="v-spacer-10"></div><div class="content-details-desc d-none"></div><div class="content-details-links"><div class="content-details-more" data-url="https://netcorecloud.com/?post_type=success-story&#038;p=86186"><div class="hero-tile-action">View more</div></div></div></div> </a> <a class="single-content-block" href="https://netcorecloud.com/?post_type=success-story&#038;p=76467"><div class="content-image-row bg-blue"> <img width="574" height="300" src="https://netcorecloud.com/wp-content/uploads/2023/05/Woodland.webp" class="img-responsive responsive--full wp-post-image" alt="Woodland" title="Feature image" decoding="async" loading="lazy" srcset="https://netcorecloud.com/wp-content/uploads/2023/05/Woodland.webp 574w, https://netcorecloud.com/wp-content/uploads/2023/05/Woodland-300x157.webp 300w, https://netcorecloud.com/wp-content/uploads/2023/05/Woodland-18x9.webp 18w" sizes="auto, (max-width: 574px) 100vw, 574px" /></div><div class="content-details-row"><div class="content-details-1"><div class="content-details-type"> SUCCESS-STORY</div><div class="content-details-time d-none"></div></div><div class="v-spacer-10"></div><div class="content-details-title"> Woodland Enhanced Customer Response by 325% using AMP Emails Via the Netcore Journey Builder</div><div class="v-spacer-10"></div><div class="content-details-desc d-none"></div><div class="content-details-links"><div class="content-details-more" data-url="https://netcorecloud.com/?post_type=success-story&#038;p=76467"><div class="hero-tile-action">View more</div></div></div></div> </a></div></div></section><style>.custppu-reltdrsrc-wrap .content-content{width:100%}.custppu-reltdrsrc-wrap .content-body{grid-column-gap:15px}.custppu-reltdrsrc-wrap .content-head{text-align:left;font-size:24px;line-height:35px}.custppu-reltdrsrc-wrap .content-image-row img{width:100%;max-height:120px;object-fit:cover}.custppu-reltdrsrc-wrap .single-content-block{flex-basis:50%}.custku-rsrcform .custppu-reltdrsrc-wrap a.single-content-block{text-decoration:none}.custppu-reltdrsrc-wrap .content-details-title{min-height:40px;font-size:18px}</style></div></div></div></div></div></div><style>.custku-rsrcform{background-color:#fff;max-width:430px;margin:0 auto;padding:0;padding-top:10px;padding-bottom:30px;width:100%}.custku-rsrcform-title{max-width:430px;margin:0 auto;padding:30px 0;width:100%}.custku-rsrcform label{margin-bottom:2px}.custku-rsrcform a{text-decoration:underline}.custku-rsrcform .policy-msg{font-size:12px}.custku-rsrcform .cust-rdowrp,.custku-rsrcform .cust-rdowrp label{cursor:pointer}.custku-rsrcform .cust-rdowrp{margin-bottom:0;position:relative;top:2px}.custku-rsrcform .cust-rdowrp .cust-rdoinpt{opacity:0;cursor:pointer;margin-right:7px}.demo-resources-modal .modal-dialog .modal-content{max-height:550px}.demo-modal .modal-dialog .modal-body .form-title{font-size:22px}.demo-resources-modal .modal-dialog .modal-content .container{cursor:auto}.demo-resources-modal .modal-dialog .modal-body{overflow:auto}.demo-resources-modal .modal-dialog .modal-body .container form{align-content:flex-start;padding:0 !important;padding-top:30px !important;margin-bottom:0}.single-event .demo-resources-modal .modal-dialog .modal-body .container form{padding-top:0 !important}.thnx-wrap{display:none;opacity:0;transition:all ease-in .3s;box-sizing:border-box;padding:20px;font-weight:700;font-size:20px;text-align:center}.custku-rsrcform input[type=checkbox].Consent_2021_val{opacity:1;height:auto;width:auto}</style> <script type="text/javascript">function getParameterByName(name) {
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