Rivalry2

Tata 1mg and Netcore Achieve 100% Reach Growth and 200% CTOR Uplift with AMP Email Innovation
2026-03-08 18:46 Diff
https://netcorecloud.com/success-story/tata-1mg-amp-email-partnership-success/
100%
Reach Growth
200%
CTOR Uplift with AMP Email
About Tata 1mg
Tata 1mg is India’s leading digital consumer healthcare platform. It offers a comprehensive suite of services, including healthcare, diagnostics, e-consultations, and authentic medical content.
Backed by the Tata Group.
Website: https://www.1mg.com
Company: Tata 1mg
Industry: healthcarecy / Digital Healthcare
Location: India
Category: Customer Engagement, Email Marketing
Solutions Used: AMP Emails
Objectives

In partnership with Netcore, Tata 1mg aimed to:
Adopt AMP to create in-mail engagement moments that drive action.
Enhance customer experience with dynamic, interactive email formats.
Expand unique user reach without increasing marketing costs.
Maintain high deliverability and domain reputation during scale-up.
Establish email marketing leadership within the healthcare space.
Strategy: AMP-Powered Innovation, Execution, and Scale

Netcore and Tata 1mg co-developed a phased execution model to bring AMP innovation to life at scale:
Smart Segmentation and Data Targeting
Email Scale-Up Enablement
AMP Email Innovation
Real-Time Optimization
Implementation: A Four-Stage Collaborative Rollout

Stage 1: Strategic Planning & Audience Segmentation
Stage 2: Scale-Up and Execution Enablement
Stage 3: AMP Design, Development & Deployment
Stage 4: Optimization, Scaling and Operational Agility
Strengthening Performance Through Partnership
Integration Complexities
Execution Timelines
Stabilizing Performance at Scale
Why the Partnership Worked

Shared Focus on Innovation: Both teams aligned on delivering value through better experiences, not just metrics.
Execution Embeddedness: Netcore’s expert ensured seamless execution, turning Tata 1mg’s strategies into results – without delays.
Data-Led Strategy: Decisions were informed by campaign data, feedback loops, and collaborative review cycles.
Partnering with Netcore has helped us unlock the true potential of the email channel. With AMP-powered emails, we’ve seen a significant boost in engagement and scale. The execution support and strategic guidance have been key in helping us lead the way in email innovation within the healthcare industry.
Unlock unmatched customer experiences,
get started now
Let us show you what's possible with Netcore.
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class="inside-link">Multi-Channel Marketing<div class="red-right"></div> </span><p>Engage with customers at scale across 9 channels</p> </a></div><div class="list-group-item list-group-item-mchannel"> <a href="/customer-engagement/omnichannel-marketing-platform/"> <span class="inside-link">Omnichannel Marketing<div class="red-right"></div> </span><p>Unified platform for cross-channel marketing success</p> </a></div><div class="list-group-item list-group-item-mchannel"> <a href="/customer-engagement/dashboards-insights/"> <span class="inside-link">Dashboards Insights<div class="red-right"></div> </span><p>Get answers to the what, how, why</p> </a></div><div class="list-group-item list-group-item-mchannel"> <a href="/customer-engagement/behavioral-analytics/"> <span class="inside-link">Behavioral Analytics<div class="red-right"></div> </span><p>Gauge your customers like you know them</p> </a></div><div class="list-group-item list-group-item-mchannel"> <a href="/customer-retention-management-platform/"> <span class="inside-link">Customer Retention Management<div class="red-right"></div> </span><p>Boost Retention with Personalized Customer Engagement</p> </a></div></div></div></div></div><div id="PX" class="tabcontent"><div class="row" style="width:375px"><div class="mr-4"><div class="list-group"><div class="list-group-item list-group-item-mchannel"> <a href="/product-experience/app-walkthroughs-contextual-nudges/"> <span class="inside-link">Nudges & Walkthroughs<div class="red-right"></div> </span><p>Direct users via nudges</p> </a></div><div class="list-group-item list-group-item-mchannel"> <a href="/product-experience/mobile-a-b-testing/"> <span class="inside-link">A/B Testing<div class="red-right"></div> </span><p>Low-code A/B tests for users</p> </a></div><div class="list-group-item list-group-item-mchannel"> <a href="/product-experience/feature-flags/"> <span class="inside-link">Feature Flags<div class="red-right"></div> </span><p>Roll out instant segment features</p> </a></div><div class="list-group-item list-group-item-mchannel"> <a href="/product-experience/user-onboarding-and-activation/"> <span class="inside-link">User Onboarding & Activation<div class="red-right"></div> </span><p>Build personalized context for users' optimal experience</p> </a></div><div class="list-group-item list-group-item-mchannel"> <a href="/product-experience/feedback/"> <span class="inside-link">Feedback<div class="red-right"></div> </span><p>Build infinite user segments based on behavioral data & actions</p> </a></div><div class="list-group-item list-group-item-mchannel"> <a href="/product-experience/feature-adoption/"> <span class="inside-link">Feature Adoption<div class="red-right"></div> </span><p>Measure and analyze nudge-level impact with event-based reporting</p> </a></div></div></div></div></div><div id="SPD" class="tabcontent"><div class="row" style="width:375px"><div class="mr-4"><div class="list-group"><div 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Deliver in seconds. We’re that fast!</p> </a></div><div class="list-group-item list-group-item-mchannel"> <a href="/email/email-marketing/"> <span class="inside-link">Email Marketing<div class="red-right"></div> </span><p>Build meaningful connections with highly personalized campaigns</p> </a></div><div class="list-group-item list-group-item-mchannel"> <a href="/amp/"> <span class="inside-link">AMP Email<div class="red-right"></div> </span><p>Offer a website/app-like experience within your email</p> </a></div></div></div></div></div><div id="CDP" class="tabcontent"><div class="row" style="width:375px"><div class="mr-4"><div class="list-group"><div class="list-group-item list-group-item-mchannel"> <a href="/cdp/unified-customer-view/"> <span class="inside-link">Unified Customer View<div class="red-right"></div> </span><p>Unify data from multiple sources to get complete understanding of a customer</p> </a></div><div class="list-group-item list-group-item-mchannel"> <a href="/cdp/marketing-channel-activation/"> <span class="inside-link">Activate Channel Marketing<div class="red-right"></div> </span><p>Deliver cross-channel campaigns using our complete automated platform</p> </a></div><div class="list-group-item list-group-item-mchannel"> <a href="/cdp/identity-resolution/"> <span class="inside-link">Identity Resolution Cloud<div class="red-right"></div> </span><p>Connect different customer identities scattered across multiple devices in real time</p> </a></div></div></div></div></div><div id="PZ" class="tabcontent"><div class="row" style="width:375px"><div class="mr-4"><div class="list-group"><div class="list-group-item list-group-item-mchannel"> <a href="/personalization/product-recommendations/"> <span class="inside-link">Product Recommendations<div class="red-right"></div> </span><p>Use AI to predict & deliver 1:1 recommendations that convert</p> </a></div><div class="list-group-item list-group-item-mchannel"> <a href="/personalization/content-personalization/"> <span class="inside-link">Content Personalization<div class="red-right"></div> </span><p>Define rules to deliver dynamic & delightful web experiences</p> </a></div><div class="list-group-item list-group-item-mchannel"> <a href="/personalization/channel-personalization/"> <span class="inside-link">Channel Personalization<div class="red-right"></div> </span><p>Extend personalized user experiences across your all channels</p> </a></div><div class="list-group-item list-group-item-mchannel"> <a href="/personalization/search-personalization/"> <span class="inside-link">Search Personalization<div class="red-right"></div> </span><p>Curate exceptional experiences</p> </a></div><div class="list-group-item list-group-item-mchannel"> <a href="/personalization/dynamic-segmentation/"> <span class="inside-link">Dynamic Segmentation<div class="red-right"></div> </span><p>Enhance ROI with live segments</p> </a></div><div class="list-group-item list-group-item-mchannel"> <a href="/personalization/personalized-boutique-page/"> <span class="inside-link">Personalized Boutique<div class="red-right"></div> </span><p>Unique personalized picks</p> </a></div></div></div></div></div><div id="GENAI" class="tabcontent"><div class="row" style="width:375px"><div class="mr-4"><div class="list-group"><div class="list-group-item list-group-item-mchannel"> <a href="/agentic-ai/"> <span class="inside-link">Agentic AI for Marketing<div class="red-right"></div> </span><p>Meet the world's first Agentic AI Marketing Team</p> </a></div><div class="list-group-item list-group-item-mchannel"> <a href="/co-marketer-ai-engine/"> <span class="inside-link">AI Insights<div class="red-right"></div> </span><p>Get intelligent game-changing insights that propels conversions and revenue</p> </a></div><div class="list-group-item list-group-item-mchannel"> <a href="/co-marketer-ai/app-churn-management/"> <span class="inside-link">App Churn Prediction<div class="red-right"></div> </span><p>Allow AI to help you predict app uninstalls & boost retention</p> </a></div><div class="list-group-item list-group-item-mchannel"> <a href="/co-marketer-ai/"> <span class="inside-link">Co Marketer Ai<div class="red-right"></div> </span> </a></div></div></div></div></div><div id="MCHANNELS" class="tabcontent"><div class="row" style="width:645px"><div class="col-6"><div class="list-group"><div class="list-group-item list-group-item-mchannel"> <a href="/app-push-notifications/"> <span class="inside-link">App Push Notifications<div class="red-right"></div> </span><p>Engage users seamlessly! No coding needed!</p> </a></div><div class="list-group-item list-group-item-mchannel"> <a href="/in-app-messages/"> <span class="inside-link">In-App Messages<div class="red-right"></div> </span><p>Spark 'Aha' moments: Engage during app activity</p> </a></div><div class="list-group-item list-group-item-mchannel"> <a href="/web-push-notifications/"> <span class="inside-link">Web Push Notifications<div class="red-right"></div> </span><p>Engage customers with contextual web push</p> </a></div><div class="list-group-item list-group-item-mchannel"> <a href="/web-messages/"> <span class="inside-link">Web Messages<div class="red-right"></div> </span><p>Engage active site visitors, supercharge your web messaging</p> </a></div><div class="list-group-item list-group-item-mchannel"> <a href="/email/email-marketing/"> <span class="inside-link">Email<div class="red-right"></div> </span><p>Craft beautiful emails, Target wisely, Time perfectly</p> </a></div></div></div><div class="col-6" style="margin-left: -25px;"><div class="list-group"><div class="list-group-item list-group-item-mchannel"> <a href="/sms/"> <span class="inside-link">SMS<div class="red-right"></div> </span><p>Send concise, targeted texts to customer mobiles.</p> </a></div><div class="list-group-item list-group-item-mchannel"> <a href="/voice/"> <span class="inside-link">Voice<div class="red-right"></div> </span><p>Connect with customers via automated voice calls</p> </a></div><div class="list-group-item list-group-item-mchannel"> <a href="/whatsapp-marketing/"> <span class="inside-link">WhatsApp<div class="red-right"></div> </span><p>Convert more: Utilize WhatsApp for power sales</p> </a></div><div class="list-group-item list-group-item-mchannel"> <a href="/rcs/"> <span class="inside-link">Rich Communication<br>Services<div class="red-right"></div> </span><p>Unlock the power of RCS messaging with Netcore</p> </a></div></div></div></div><div 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 /></div> </a> <a class="dd-bs-body-row pressable" href="/cdp/marketing-channel-activation/"><div class="dd-bs-middle">Activate Marketing Channels</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a><div class="v-spacer-10"></div><div class="dd-bs-body-row-cta"><div class="hero-tile-action dd-p-close">Show less</div></div></div></div><div class="mnm-dd-body-s-s"><div class="dd-bs-body-row-special" data-id="2"> <a class="dd-bs-body-row pressable" href="/personalization/"><div class="dd-bs-middle">Personalization</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a><div class="dd-bs-body-row-cta"><div class="hero-tile-action dd-p-open">Show more</div></div></div><div class="dd-bs-body-row-special dd-active" data-id="2"> <a class="dd-bs-header-row pressable" href="/personalization/"><div class="dd-bs-middle">Personalization</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/personalization/product-recommendations/"><div class="dd-bs-middle">Product Recommendations</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/personalization/product-performance-sales-dashboard/"><div class="dd-bs-middle">Product Performance</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/personalization/search-personalization/"><div class="dd-bs-middle">Search Personalization</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a><div class="v-spacer-10"></div><div class="dd-bs-body-row-cta"><div class="hero-tile-action dd-p-close">Show less</div></div></div></div><div class="mnm-dd-body-s-s"><div class="dd-bs-body-row-special" data-id="5"> <a class="dd-bs-body-row pressable" href="/co-marketer-ai/"><div class="dd-bs-middle">Netcore Co-Marketer AI</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a><div class="dd-bs-body-row-cta"><div class="hero-tile-action dd-p-open">Show more</div></div></div><div class="dd-bs-body-row-special dd-active" data-id="5"> <a class="dd-bs-header-row pressable" href="/co-marketer-ai/"><div class="dd-bs-middle">Netcore Co-Marketer AI</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/agentic-ai/"><div class="dd-bs-middle">Agentic AI for Marketing</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/co-marketer-ai/"><div class="dd-bs-middle">AI Insights</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/co-marketer-ai/app-churn-management/"><div class="dd-bs-middle">App Churn Prediction</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/ai-led-image-recognition-system/"><div class="dd-bs-middle">AI-led Image Recognition System</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a><div class="v-spacer-10"></div><div class="dd-bs-body-row-cta"><div class="hero-tile-action dd-p-close">Show less</div></div></div></div><div class="v-spacer-10"></div></div><div class="mnm-dd-body-sub"><div class="v-spacer-20"></div><div class="dd-bs-header-row"><div class="dd-bs-middle">Messaging Channels</div><div class="dd-bs-right"></div></div> <a class="dd-bs-body-row pressable" href="/app-push-notifications/"><div class="dd-bs-middle">App Push Notification</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/web-messages/"><div class="dd-bs-middle">Web Messages</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/in-app-messages/"><div class="dd-bs-middle">In-app messages</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/web-push-notifications/"><div class="dd-bs-middle">Web Push Notifications</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/whatsapp-notifications/"><div class="dd-bs-middle">Whatsapp notifications</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/rcs/"><div class="dd-bs-middle">Rich Communication Services</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/sms/"><div class="dd-bs-middle">SMS</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/email/email-marketing/"><div class="dd-bs-middle">Email</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/voice/"><div class="dd-bs-middle">Voice</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a><div class="v-spacer-20"></div></div></div><div class="v-spacer-20"></div></div><div class="mnm-dd-container d-none" data-id="2"><div class="space-banner-empty"></div><div class="mnm-dd-header"><div class="mnm-header-left"><div class="left-notch"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/backward_arrow_colored.svg"
 /></div><div class="left-text">Solutions</div></div></div><div class="v-spacer-30"></div><div class="mnm-dd-body"><div class="mnm-dd-body-main-normal"> <a class="dd-bs-body-row pressable" href="/industries/e-commerce-online-retail/"><div class="dd-bs-middle">E-Commerce & Retail</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/industries/ott/"><div class="dd-bs-middle">Media and Entertainment</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/industries/travel/"><div class="dd-bs-middle">Travel and Hospitality</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/industries/edtech/"><div class="dd-bs-middle">Edtech</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/industries/fantasy-gaming/"><div class="dd-bs-middle">Fantasy Gaming</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/industries/bfsi/"><div class="dd-bs-middle">BFSI</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/industries/direct-to-consumer/"><div class="dd-bs-middle">Direct to consumer</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/inboxcommerce/"><div class="dd-bs-middle">Inbox Commerce</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/startups/india/apps/"><div class="dd-bs-middle">Startup</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="https://netcorecloud.com/lp/netcore-for-isvs/" target="_blank"><div class="dd-bs-middle">ISVs</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg" /></div> </a><div class="v-spacer-30"></div></div></div></div><div class="mnm-dd-container d-none" data-id="3"><div class="space-banner-empty"></div><div class="mnm-dd-header"><div class="mnm-header-left"><div class="left-notch"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/backward_arrow_colored.svg"
 /></div><div class="left-text">Customers</div></div><div class="mnm-header-right"><div class="right-text">Customers Overview</div></div></div><div class="v-spacer-30"></div><div class="mnm-dd-body"><div class="mnm-dd-body-main-normal"><div class="dd-bs-body-row pressable click-data-url" data-url=""><div class="dd-bs-middle">Success Stories</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div></div><div class="dd-bs-body-row pressable click-data-url" data-url=""><div class="dd-bs-middle">Reviews</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div></div><div class="dd-bs-body-row pressable click-data-url" data-url=""><div class="dd-bs-middle">Testimonials</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div></div><div class="v-spacer-30"></div></div><div class="mnm-dd-body-sub"><div class="v-spacer-30"></div><div class="dd-bs-header-row"><div class="dd-bs-middle">Featured Customers</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div></div><div class="dd-bs-body-row pressable click-data-url" data-url=""><div class="dd-bs-middle">Swiggy</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div></div><div class="dd-bs-body-row pressable click-data-url" data-url=""><div class="dd-bs-middle">Oyo</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div></div><div class="dd-bs-body-row pressable click-data-url" data-url=""><div class="dd-bs-middle">Flipkart</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div></div><div class="dd-bs-body-row pressable click-data-url" data-url=""><div class="dd-bs-middle">Disney Hotstar</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div></div><div class="v-spacer-20"></div></div></div></div><div class="mnm-dd-container d-none" data-id="4"><div class="space-banner-empty"></div><div class="mnm-dd-header"><div class="mnm-header-left"><div class="left-notch"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/backward_arrow_colored.svg"
 /></div><div class="left-text">Resources</div></div></div><div class="v-spacer-30"></div><div class="mnm-dd-body"><div class="mnm-dd-body-main-normal"> <a class="dd-bs-body-row pressable" href="/agentic-marketing/learn/"><div class="dd-bs-middle">Learn Agentic Marketing</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/blog/"><div class="dd-bs-middle">Blogs</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/resources/success-story/"><div class="dd-bs-middle">Success Stories</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/resources/ebook/"><div class="dd-bs-middle">Ebooks</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/resources/podcasts-channel/"><div class="dd-bs-middle">Podcasts</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/resources/webinars/"><div class="dd-bs-middle">Webinars</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/resources/videos/"><div class="dd-bs-middle">Videos</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/resources/guides/"><div class="dd-bs-middle">Guides</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/resources/interactive-product-demos/"><div class="dd-bs-middle"> Interactive Product Demos</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/resources/inbox-commerce-use-cases/"><div class="dd-bs-middle">Inbox Commerce Demos</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/resources/demo-center/"><div class="dd-bs-middle">Demo Center</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/tools/"><div class="dd-bs-middle">Tools</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" target="_blank" href="https://design.netcorecloud.com/"><div class="dd-bs-middle">Netcore Design</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a><div class="v-spacer-30"></div></div></div></div><div class="mnm-dd-container d-none" data-id="5"><div class="space-banner-empty"></div><div class="mnm-dd-header"><div class="mnm-header-left"><div class="left-notch"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/backward_arrow_colored.svg"
 /></div><div class="left-text">Services</div></div></div><div class="v-spacer-30"></div><div class="mnm-dd-body"><div class="mnm-dd-body-main-normal"> <a class="dd-bs-body-row pressable" href="/email-consultancy/"><div class="dd-bs-middle">Email Consultancy</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/gamechanger/"><div class="dd-bs-middle">Gamechangers</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/infrastructure-security/"><div class="dd-bs-middle">Infrastructure & Security</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a><div class="v-spacer-30"></div></div></div></div><div class="mnm-dd-container d-none" data-id="13"><div class="space-banner-empty"></div><div class="mnm-dd-header"><div class="mnm-header-left"><div class="left-notch"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/backward_arrow_colored.svg"
 /></div><div class="left-text">Resources</div></div></div><div class="v-spacer-30"></div><div class="mnm-dd-body"><div class="mnm-dd-body-main-normal"> <a class="dd-bs-body-row pressable" href="/blog?cat=Customer Engagement"><div class="dd-bs-middle">Blogs</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/resources/success-story?cat=Customer Engagement"><div class="dd-bs-middle">Success Stories</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/resources/ebook?cat=Customer Engagement"><div class="dd-bs-middle">Ebooks</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/events-overview/?cat=Customer Engagement"><div class="dd-bs-middle">Events</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/resources/podcasts?cat=Customer Engagement"><div class="dd-bs-middle">Podcasts</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/resources/webinars?cat=Customer Engagement"><div class="dd-bs-middle">Webinars</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/resources/videos?cat=Customer Engagement"><div class="dd-bs-middle">Videos</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/resources/guides?cat=Customer Engagement"><div class="dd-bs-middle">Guides</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/resources/interactive-product-demos/"><div class="dd-bs-middle"> Interactive Product Demos</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/resources/demo-center/"><div class="dd-bs-middle">Demo Center</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/tools"><div class="dd-bs-middle">Tools</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" target="_blank" href="https://design.netcorecloud.com/"><div class="dd-bs-middle">Netcore Design</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a><div class="v-spacer-30"></div></div></div></div><div class="mnm-dd-container d-none" data-id="11"><div class="space-banner-empty"></div><div class="mnm-dd-header"><div class="mnm-header-left"><div class="left-notch"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/backward_arrow_colored.svg"
 /></div><div class="left-text">Features</div></div></div><div class="v-spacer-30"></div><div class="mnm-dd-body"><div class="mnm-dd-body-main-normal"> <a class="dd-bs-body-row pressable" href="/customer-engagement/journey-orchestration/"><div class="dd-bs-middle">Journey Orchestration</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/customer-engagement/multi-channel-marketing/"><div class="dd-bs-middle">Multi-Channel Marketing</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/customer-engagement/omnichannel-marketing-platform/"><div class="dd-bs-middle">Omnichannel Marketing</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/customer-engagement/smart-push-notifications/"><div class="dd-bs-middle">Smart Push</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/customer-engagement/behavioral-analytics/"><div class="dd-bs-middle">Behavioral Analytics</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/customer-engagement/dashboards-insights/"><div class="dd-bs-middle">Dashboards & Insights</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/co-marketer-ai/intelligent-insights/"><div class="dd-bs-middle">Intelligent Insights</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/personalization/content-personalization/"><div class="dd-bs-middle">Content Personalization</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/product-experience/app-walkthroughs-contextual-nudges/"><div class="dd-bs-middle">Walkthroughs & Nudges</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/co-marketer-ai/app-churn-management/"><div class="dd-bs-middle">App Churn Management</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a><div class="v-spacer-30"></div></div></div></div><div class="mnm-dd-container d-none" data-id="12"><div class="space-banner-empty"></div><div class="mnm-dd-header"><div class="mnm-header-left"><div class="left-notch"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/backward_arrow_colored.svg"
 /></div><div class="left-text">Channels</div></div></div><div class="v-spacer-30"></div><div class="mnm-dd-body"><div class="mnm-dd-body-main-normal"> <a class="dd-bs-body-row pressable" href="/app-push-notifications/"><div class="dd-bs-middle">App Push Notifications</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/web-messages/"><div class="dd-bs-middle">Web Messages</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/in-app-messages/"><div class="dd-bs-middle">In-app messages</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/web-push-notifications/"><div class="dd-bs-middle">Web Push Notifications</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/voice/"><div class="dd-bs-middle">Voice</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/whatsapp-notifications/"><div class="dd-bs-middle">Whatsapp notifications</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/sms/"><div class="dd-bs-middle">SMS</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/email/"><div class="dd-bs-middle">Email</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a><div class="v-spacer-30"></div></div></div></div><div class="mnm-dd-container d-none" data-id="22"><div class="space-banner-empty"></div><div class="mnm-dd-header"><div class="mnm-header-left"><div class="left-notch"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/backward_arrow_colored.svg"
 /></div><div class="left-text">Resources</div></div></div><div class="v-spacer-30"></div><div class="mnm-dd-body"><div class="mnm-dd-body-main-normal"> <a class="dd-bs-body-row pressable" href="/blog?cat=Personalization"><div class="dd-bs-middle">Blogs</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/resources/ebook?cat=Personalization"><div class="dd-bs-middle">Ebooks</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/events-overview/?cat=Personalization"><div class="dd-bs-middle">Events</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/resources/webinars?cat=Personalization"><div class="dd-bs-middle">Webinars</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/resources/videos?cat=Personalization"><div class="dd-bs-middle">Videos</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/resources/guides?cat=Personalization"><div class="dd-bs-middle">Guides</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a><div class="v-spacer-30"></div></div></div></div><div class="mnm-dd-container d-none" data-id="21"><div class="space-banner-empty"></div><div class="mnm-dd-header"><div class="mnm-header-left"><div class="left-notch"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/backward_arrow_colored.svg"
 /></div><div class="left-text">Features</div></div></div><div class="v-spacer-30"></div><div class="mnm-dd-body"><div class="mnm-dd-body-main-normal"> <a class="dd-bs-body-row pressable" href="/personalization/product-recommendations/"><div class="dd-bs-middle">Product Recommendation</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/personalization/content-personalization/"><div class="dd-bs-middle">Content Personalization</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/personalization/omnichannel-personalization/"><div class="dd-bs-middle">Omnichannel Personalization</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a><div class="v-spacer-30"></div></div></div></div><div class="mnm-dd-container d-none" data-id="31"><div class="space-banner-empty"></div><div class="mnm-dd-header"><div class="mnm-header-left"><div class="left-notch"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/backward_arrow_colored.svg"
 /></div><div class="left-text">Features</div></div></div><div class="v-spacer-30"></div><div class="mnm-dd-body"><div class="mnm-dd-body-main-normal"> <a class="dd-bs-body-row pressable" href="/email/email-api/"><div class="dd-bs-middle">API (Formerly Pepipost)</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/email/email-marketing/"><div class="dd-bs-middle">Email marketing</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a><div class="v-spacer-30"></div></div></div></div><div class="mnm-dd-container d-none" data-id="32"><div class="space-banner-empty"></div><div class="mnm-dd-header"><div class="mnm-header-left"><div class="left-notch"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/backward_arrow_colored.svg"
 /></div><div class="left-text">Resources</div></div></div><div class="v-spacer-30"></div><div class="mnm-dd-body"><div class="mnm-dd-body-main-normal"> <a class="dd-bs-body-row pressable" href="/blog?cat=Email"><div class="dd-bs-middle">Blogs</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/resources/success-story?cat=Email"><div class="dd-bs-middle">Success Stories</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/resources/ebook?cat=Email"><div class="dd-bs-middle">Ebooks</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/events-overview/?cat=Email"><div class="dd-bs-middle">Events</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/resources/podcasts?cat=Email"><div class="dd-bs-middle">Podcasts</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/resources/webinars?cat=Email"><div class="dd-bs-middle">Webinars</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/resources/videos?cat=Email"><div class="dd-bs-middle">Videos</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/resources/guides?cat=Email"><div class="dd-bs-middle">Guides</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" target="_blank" href="/integrations"><div class="dd-bs-middle">Integrations</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" target="_blank" href="https://docs.pepipost.com/"><div class="dd-bs-middle">Documentation</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/tutorials/"><div class="dd-bs-middle">Tutorials</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" target="_blank" href="https://www.pepipost.com/developers/migration/"><div class="dd-bs-middle">Migration</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a><div class="v-spacer-30"></div></div></div></div><div class="mnm-dd-container d-none" data-id="52"><div class="space-banner-empty"></div><div class="mnm-dd-header"><div class="mnm-header-left"><div class="left-notch"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/backward_arrow_colored.svg"
 /></div><div class="left-text">Resources</div></div></div><div class="v-spacer-30"></div><div class="mnm-dd-body"><div class="mnm-dd-body-main-normal"> <a class="dd-bs-body-row pressable" href="/blog?cat=Product Experience"><div class="dd-bs-middle">Blogs</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/resources/success-story?cat=Product Experience"><div class="dd-bs-middle">Success Stories</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/resources/ebook?cat=Product Experience"><div class="dd-bs-middle">Ebooks</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/events-overview/?cat=Product Experience"><div class="dd-bs-middle">Events</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/resources/videos?cat=Product Experience"><div class="dd-bs-middle">Videos</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/product-experience/demo-station/"><div class="dd-bs-middle">Demo Station</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a><div class="v-spacer-30"></div></div></div></div><div class="mnm-dd-container d-none" data-id="51"><div class="space-banner-empty"></div><div class="mnm-dd-header"><div class="mnm-header-left"><div class="left-notch"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/backward_arrow_colored.svg"
 /></div><div class="left-text">Features</div></div></div><div class="v-spacer-30"></div><div class="mnm-dd-body"><div class="mnm-dd-body-main-normal"> <a class="dd-bs-body-row pressable" href="/product-experience/app-walkthroughs-contextual-nudges/"><div class="dd-bs-middle">Walkthroughs & Nudges</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/product-experience/user-journey-optimization/"><div class="dd-bs-middle">User Journey Optimization</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/product-experience/segmentation-engine/"><div class="dd-bs-middle">Segmentation engine</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/product-experience/reporting-and-analytics/"><div class="dd-bs-middle">Reporting & Insights</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a><div class="v-spacer-30"></div></div></div></div><div class="mnm-dd-container d-none" data-id="53"><div class="space-banner-empty"></div><div class="mnm-dd-header"><div class="mnm-header-left"><div class="left-notch"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/backward_arrow_colored.svg"
 /></div><div class="left-text">Use Cases</div></div></div><div class="v-spacer-30"></div><div class="mnm-dd-body"><div class="mnm-dd-body-main-normal"> <a class="dd-bs-body-row pressable" href="/product-experience/user-onboarding-and-activation/"><div class="dd-bs-middle">Onboarding & Activation</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/product-experience/feedback/"><div class="dd-bs-middle">User Feedback</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/product-experience/feature-adoption/"><div class="dd-bs-middle">Feature Adoption</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/product-experience/cross-sell-and-upsell/"><div class="dd-bs-middle">Cross & Up-Selling</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/product-experience/lead-generation/"><div class="dd-bs-middle">Lead Generation</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a><div class="v-spacer-30"></div></div></div></div><div class="mnm-dd-container d-none" data-id="62"><div class="space-banner-empty"></div><div class="mnm-dd-header"><div class="mnm-header-left"><div class="left-notch"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/backward_arrow_colored.svg"
 /></div><div class="left-text">Resources</div></div></div><div class="v-spacer-30"></div><div class="mnm-dd-body"><div class="mnm-dd-body-main-normal"> <a class="dd-bs-body-row pressable" href="/blog?cat=Raman AI Engine"><div class="dd-bs-middle">Blogs</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/resources/success-story?cat=Raman AI Engine"><div class="dd-bs-middle">Success Stories</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/resources/ebook?cat=Raman AI Engine"><div class="dd-bs-middle">Ebooks</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/resources/guides?cat=Raman AI Engine"><div class="dd-bs-middle">Guides</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/resources/webinars?cat=Raman AI Engine"><div class="dd-bs-middle">Webinars</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/resources/videos?cat=Raman"><div class="dd-bs-middle">Videos</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/resources/podcasts?cat=Raman"><div class="dd-bs-middle">Podcasts</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a><div class="v-spacer-30"></div></div></div></div><div class="mnm-dd-container d-none" data-id="61"><div class="space-banner-empty"></div><div class="mnm-dd-header"><div class="mnm-header-left"><div class="left-notch"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/backward_arrow_colored.svg"
 /></div><div class="left-text">Features</div></div></div><div class="v-spacer-30"></div><div class="mnm-dd-body"><div class="mnm-dd-body-main-normal"> <a class="dd-bs-body-row pressable" href="/co-marketer-ai/predictive-segments/"><div class="dd-bs-middle">Predictive Segments</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/co-marketer-ai/intelligent-insights/"><div class="dd-bs-middle">Intelligent Insights</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
 /></div> </a> <a class="dd-bs-body-row pressable" href="/co-marketer-ai/generative-ai-for-marketers/"><div class="dd-bs-middle">Generative AI for Marketers</div><div class="dd-bs-right"> <img src="https://netcorecloud.com/wp-content/themes/netcoretheme/assets/images/common/chevron-right.svg"
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It offers a comprehensive suite of services, including </span><b>healthcare</b><span style="font-weight: 400;">, </span><b>diagnostics</b><span style="font-weight: 400;">, </span><b>e-consultations</b><span style="font-weight: 400;">, and </span><b>authentic medical content</b><span style="font-weight: 400;">.</span></p><p><span style="font-weight: 400;">Backed by the Tata Group.</span></p><p><strong>Website</strong>: https://www.1mg.com</p><p><b>Company: <span style="font-weight: 400;">Tata 1mg</span></b></p><p><b>Industry: <span style="font-weight: 400;">healthcarecy / Digital Healthcare</span></b></p><p><b>Location: <span style="font-weight: 400;">India</span></b></p><p><b>Category: <span style="font-weight: 400;">Customer Engagement, Email Marketing</span></b></p><p><b>Solutions Used: <span style="font-weight: 400;">AMP Emails</span></b></p></div></div><div class="description-right col-12 col-lg-7"><h2><b>Objectives</b></h2><p><span style="font-weight: 400;">In partnership with Netcore, Tata 1mg aimed to:</span></p><ol><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Adopt </span><b>AMP</b><span style="font-weight: 400;"> to create in-mail engagement moments that drive action.</span></li><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Enhance </span><b>customer experience</b><span style="font-weight: 400;"> with dynamic, interactive email formats.</span></li><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Expand </span><b>unique user reach</b><span style="font-weight: 400;"> without increasing marketing costs.</span></li><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Maintain </span><b>high deliverability and domain reputation</b><span style="font-weight: 400;"> during scale-up.</span></li><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Establish </span><b>email marketing leadership</b><span style="font-weight: 400;"> within the healthcare space.</span></li></ol><h2><b>Strategy: AMP-Powered Innovation, Execution, and Scale</b></h2><p><span style="font-weight: 400;">Netcore and Tata 1mg co-developed a phased execution model to bring AMP innovation to life at scale:</span></p><ol><li aria-level="\&quot;\\&quot;\\\\&quot;\\\\\\\\&quot;\\\\\\\\\\\\\\\\&quot;\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\&quot;1\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\&quot;\\\\\\\\\\\\\\\\&quot;\\\\\\\\&quot;\\\\&quot;\\&quot;\&quot;"><b>Smart Segmentation and Data Targeting</b></li><li aria-level="\&quot;\\&quot;\\\\&quot;\\\\\\\\&quot;\\\\\\\\\\\\\\\\&quot;\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\&quot;1\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\&quot;\\\\\\\\\\\\\\\\&quot;\\\\\\\\&quot;\\\\&quot;\\&quot;\&quot;"><b> Email Scale-Up Enablement</b></li><li aria-level="\&quot;\\&quot;\\\\&quot;\\\\\\\\&quot;\\\\\\\\\\\\\\\\&quot;\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\&quot;1\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\&quot;\\\\\\\\\\\\\\\\&quot;\\\\\\\\&quot;\\\\&quot;\\&quot;\&quot;"><b>AMP Email Innovation</b></li><li aria-level="\&quot;\\&quot;\\\\&quot;\\\\\\\\&quot;\\\\\\\\\\\\\\\\&quot;\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\&quot;1\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\&quot;\\\\\\\\\\\\\\\\&quot;\\\\\\\\&quot;\\\\&quot;\\&quot;\&quot;"><b> Real-Time Optimization</b></li></ol><h2><b>Implementation: A Four-Stage Collaborative Rollout</b></h2><p><b>Stage 1: </b>Strategic Planning &amp; Audience Segmentation<br /> <b>Stage 2: </b>Scale-Up and Execution Enablement<br /> <b>Stage 3: </b>AMP Design, Development &amp;amp; Deployment<br /> <b>Stage 4: </b>Optimization, Scaling and Operational Agility</p><p><b>Strengthening Performance Through Partnership</b></p><ul><li>Integration Complexities</li><li>Execution Timelines</li><li>Stabilizing Performance at Scale</li></ul><h2><b>Why the Partnership Worked</b></h2><ul><li><b>Shared Focus on Innovation:</b><span style="font-weight: 400;"> Both teams aligned on delivering value through better experiences, not just metrics.</span></li><li style="font-weight: 400;" aria-level="1"><b>Execution Embeddedness:</b><span style="font-weight: 400;"> Netcore’s expert ensured seamless execution, turning Tata 1mg’s strategies into results &#8211; without delays.</span></li><li><b>Data-Led Strategy:</b><span style="font-weight: 400;"> Decisions were informed by campaign data, feedback loops, and collaborative review cycles.</span></li></ul><div class="description-right-cta"> <button class="nt-button-primary" data-toggle="modal" data-target="#ResourceDownloadModal" data-name="Success Story"> <script>(function () {
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