Axis Securities Ltd boosts app stickiness by 16% and reduces uninstalls by 14% with Netcore
2026-03-08 16:29 Diff

16%

Uplift in app stickiness

14%

Reduction in app uninstalls

2000+

NPS survey feedback collected

>75%

App Push Notification delivery

Company: Axis Securities Ltd

Customer Website

Industry: Financial Solutions & Broking Services

Location: India

Category: Customer Engagement

Solutions Used: Netcore Full-stack Customer Engagement Module

Objectives:

  • Enhance App Stickiness: Improve user engagement and retention by making the app more indispensable to users.
  • Reduce App Uninstall Rates: Minimize churn by addressing factors leading to app deletions.
  • Gain Actionable User Insights: Leverage NPS surveys to identify and address user pain points effectively.

Netcore’s Strategy

  • Driving Higher App Engagement: Leveraged advanced app push layouts, such as carousels and sticky bars, to bring users back to the app more frequently, resulting in a 23% increase in unique user interactions and a 200% improvement in engagement rates.
  • Delivering Contextual and Relevant Content: Implemented research-backed in-app banners to present users with tailored content, boosting interaction by 44% on nudges and 22% on banners.
  • Enhancing Feedback and Personalization with No-Code Nudges: Used NPS surveys and no-code nudges to collect actionable feedback, achieving over 2000+ NPS submissions and 44% user interaction with nudges.

"Our collaboration with Netcore has delivered outstanding outcomes, with a 16% improvement in app stickiness and a 14% drop in uninstalls. The ability to gather 2000+ feedback responses through their innovative app features has been invaluable. This success underscores the effectiveness of Netcore's solutions and the strategic advantage they provide."

Unlock unmatched customer experiences,
get started now

Let us show you what's possible with Netcore.