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Original 2026-01-01

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1 <p>Built for Growth. Backed by Experts.</p>

2 <h2>Loyalty Program & Referrals Loyalty Program & Referrals</h2>

3 <p>25,000+</p>

4 <p>Loyalty Programs Launched</p>

5 <h3>Robust Earning Rules</h3>

6 <p>Choose from a variety of 20+ out-of-the-box campaigns to reward customers for valuable actions - get creative with incentivizing specific product purchases, higher value checkouts, engagement across channels, and more.</p>

7 <h3>Versatile Reward Offerings</h3>

8 <p>Motivate customers with various rewards and benefits such as fixed value or percentage coupons, donations, custom reward experiences, free products and more.</p>

9 <h3>Tier-Based Programs</h3>

10 <p>Consider your customer base as cohorts based on spend, purchases or referrals, and both reward their behavior and incentivize actions that will lead to entry into the next tier. A mix of rational and emotional loyalty will promote the strongest retention.</p>

11 <h3>Advanced Segmentation</h3>

12 <p>Target customer segments based on program-related data, including point balance, number of referrals completed, last purchase date, VIP tier, and more.</p>

13 <h3>Campaign Scheduling</h3>

14 <p>Run time-sensitive campaigns to keep your loyalty program top of mind, and optimize your program more efficiently by scheduling campaigns in advance.</p>

15 <h3>Integrated Experience</h3>

16 <p>Seamlessly incorporate your referral program throughout the customer journey, including post-purchase, customer accounts, and email marketing.</p>

17 <h3>Incentives for Repeat Referrals</h3>

18 <p>Let your advocates accrue value to earn better rewards with each additional referral, or create VIP tiers based on the number of successful referrals.</p>

19 <h3>Intuitive Reporting</h3>

20 <p>Monitor and evaluate your referral program performance using our comprehensive ROI dashboard and advanced analytics.</p>

21 <h3>Powerful Customer Insights</h3>

22 <p>Unlock in-depth customer data analysis powered by full platform insights from Loyalty & Referrals and Reviews.</p>

23 <h3>Customer Management</h3>

24 <p>Access a detailed dashboard of individual customers’ actions and behaviors to personalize future activities.</p>

25 <p>Seamless POS Integration: Instantly identify loyalty members at checkout, apply rewards, and create a frictionless in‑store experience.</p>

26 <p>Mobile Wallet Passes: Stay visible on customers' phones with wallet passes via Novel that enable push notifications and QR redemption.</p>

27 <p>Receipt Scanning: Reward loyalty members for purchases anywhere by letting them scan receipts and earn points effortlessly.</p>

28 <p>Custom In-Store Earning Rules: Create point multipliers and bonus rewards for in-store purchases to drive foot traffic and engagement.</p>

29 <h4>Actionable Insights</h4>

30 <p>Leverage real-time data to gauge ROI to optimize and improve engagement.</p>

31 <h4>Customizable Reporting</h4>

32 <p>Filters for comprehensive segmentation capabilities, granular performance metrics, and customer-level insights.</p>

33 <h4>Data Accessibility</h4>

34 <p>Easily access customer data, activate timely campaigns, and understand program performance.</p>

35 <h2>Create, measure, and evolve an effective Loyalty & Referrals program</h2>

36 <p>Go to market quickly and efficiently to create impactful loyalty experiences that accelerate brand growth and drive CLTV.</p>

37 <h3>Loyalty program experience</h3>

38 <p>We’ve launched over 25,000 Loyalty programs and have been in the business since 2018. Loyalty is our thing.</p>

39 <h3>Consultative approach</h3>

40 <p>We pioneered the ‘extension of your team’ approach. From onboarding to implementation to strategy- you’ll find that Yotpo is a true partner. Your CSM will be obsessed with your retention strategy.</p>

41 <h3>Technical Support</h3>

42 <p>We proudly offer 24/7 technical support - because your business doesn’t sleep, and it shouldn’t be confined to time zones. We have teams around the globe ready to help, as well as access to developers when needed.</p>

43 <h3>Agility</h3>

44 <p>We believe it’s important to be able to launch your loyalty program quickly, but it’s equally as important to have the agency to tweak and adapt your program. With Yotpo, you’re encouraged to launch temporary earning campaigns, test out different offers and more - with no code needed.</p>

45 <h3>Customization</h3>

46 <p>With 20+ out-of-the-box reward offerings, gamification, VIP tiers, segmentation, and no-code on-site elements, you’ll have all the tools needed to create and refine the perfect loyalty program.</p>

47 <h3>Reporting</h3>

48 <p>We believe in accurate and transparent reporting, giving marketers flexible access to their data. We don’t inflate your results.</p>

49 <p>"Yotpo is exactly what I envisioned; everything we need to optimize our retention strategy and post-purchase experience.</p>

50 <p>"We knew we needed to transition to a more sophisticated solution that could scale with our business."</p>

51 <p><b>Genna Rodney</b>Associate Manager, CRM & Loyalty</p>

52 <p>"The team continues to deliver amazing ongoing support. Our loyalty program is exactly what we had envisioned."</p>

53 <p><b>Kim Zorn</b>Head of Performance</p>

54 <h2>FAQs: Loyalty Programs</h2>

55 <h3>How does a loyalty program influence my ROI?</h3>

56 <p>A loyalty program provides the framework for an incentive model, to make an impact on customer behavior. Customer behavior typically targeted within a loyalty program could be Average Order Value, Time Between Purchases, Repeat Purchase Rate, etc. When these behaviors are successfully impacted via the loyalty program, we can begin to measure the impact made to revenue. The impact of the loyalty program, divided but how much you invest in the program is your ROI.</p>

57 <h3>What are the different types of loyalty programs?</h3>

58 <p>There are several different types of rewards programs that you can use to grow a customer base. Here are some of the most popular: Value-based loyalty programs. A value-based loyalty program is designed to provide an incentive when a customer completes an action that aligns with the company's values. Offering a donation to a charity for each purchase of a particular product is one such incentive. Points-based loyalty programs. You can also offer customers loyalty points for completing desired actions that can later be redeemed for products. Tiered loyalty programs. With these reward structures, customers move through different tiers depending on their spending habits or engagement. All three of these models can be combined into one loyalty program with Yotpo.</p>

59 <h3>Why are customer referrals important?</h3>

60 <p>Obtaining referrals from existing clients can be game-changing for any business. That's because people seldom believe companies when they highlight the benefits of a particular product or service themselves. But when it comes from someone they know and trust, they are more likely to make a purchase. Customers who are referred to your brand are also more likely to bring in repeat business because they start off with a good impression of your company.</p>

61 <h3>Is it hard to set up a successful customer loyalty program with Yotpo?</h3>

62 <p>No, it's not. Yotpo Loyalty & Referrals is designed for ease of use, with an intuitive user interface. Yotpo’s Loyalty program can be launched without any technical expertise. Once launched, robust dashboards and analytics will guide you to ensure your program is effective, and to highlight trends and patterns to be aware of so that you can tweak your program where necessary.</p>

63 <h3>Can I try Yotpo Loyalty & Referrals before making a financial investment?</h3>

64 <p>You can also try our free version, which is available to businesses that receive less than 100 orders every month. It's a great option for small companies hoping to boost their ROI and grow a reliable customer base. If your business is doing more than 100 orders every month, we have other lower cost plans you can check out on our pricing page.</p>

65 <h3>How do I know which loyalty program to implement?</h3>

66 <p>Identifying a suitable loyalty strategy can seem a little confusing at first. But the good news is that your choice is not set in stone, so if you notice that your rewards program isn't producing the results you were hoping for, you can always switch to a different type. Start off by considering your business model, goals, and customer behavioral patterns. If you notice many repeat purchases, for example, then a point system may work best. However, if you cater to VIPs, then consider a tiered loyalty program. If you're worried about creating your first campaign, you can rest assured that we are here to help. With Yotpo, you receive a detailed initial consultation. You also get expert help to create and implement successful eCommerce loyalty programs. Plus, Yotpo’s service model includes an implementation manager who will help you strategize a framework and launch successfully.</p>

67 <h3>Can I migrate an existing rewards program to Yotpo?</h3>

68 <p>Yes, you can. If you are unhappy with an existing service provider and want to experience the many benefits our software solution offers, you can simply migrate with the help of our team Yotpo supports the smooth transfer of customer information, loyalty points, and more to limit downtime.Your customers shouldn’t be impacted!</p>

69 <h3>Why is it important to retain customers?</h3>

70 <p>Making existing customers feel valued is crucial to the success of any business. That's because loyal customers spend more money over time and also refer brands to friends and family, which can boost a company's profitability. Repeat customers are also more likely to try new products and offer valuable feedback that can be used as social proof to further boost a brand's image. Acquisition costs continue to increase, while retention efforts are significantly less expensive. You should invest in your existing customers and encourage them to come back and keep spending!</p>

71 - <h3>What other Yotpo apps can I use to enhance my marketing strategy?</h3>

72 - <p>In addition to our loyalty and referral app, you can also take advantage of the following: 1. Yotpo Product Reviews App. This application is designed to help you display social proof on your website. Use it to build trust with the end user. 2. Yotpo Email Marketing & SMS. Attract new customers using email and SMS marketing with this intuitive app.</p>

73 <h2>Read the latest from Yotpo</h2>

71 <h2>Read the latest from Yotpo</h2>