Кастомный анализ
AI-анализ изменений
Введены audience filters, которые являются значительным улучшением нового конструктора омниканальных кампаний Klaviyo, предоставляющим маркетологам точный и динамичный контроль аудитории на уровне сообщений.
Добавлена возможность следовать за поведением: если пользователь кликает, отправляется текстовое сообщение с ранним доступом; если открывает, но не кликает, отправляется электронное письмо с отзывами или социальными доказательствами; если нет взаимодействия в течение 24 часов, отправляется сообщение в WhatsApp с контентом от создателя.
Diff изменений
Анализируемый период: 2026-01-01 — 2026-03-10 ПОЯВИЛОСЬ ЗА ПЕРИОД: - Follow up based on behavior:Clicks → text message with early accessOpens but doesn’t click → email with reviews or social proofNo engagement after 24 hours → WhatsApp message with creator content Clicks → text message with early access ИСЧЕЗЛО ЗА ПЕРИОД: - Follow up based on behavior: Clicks → text message with early access ИЗМЕНИЛОСЬ ЗА ПЕРИОД: - That’s why we’re excited to introduce audience filters: a major enhancement to Klaviyo’s new omnichannel campaign builder that gives marketers precise, dynamic audience control at the message [level. → level.] - In reality, customers don’t follow a single, linear path. They open one message, ignore another, switch channels, browse products, place orders, or reach out for support. Often, this happens all within the same [day. → day.] - Audience filters give you the flexibility to tailor every message in your omnichannel campaign based on who a customer is, how they engage, and where they’re most likely to [respond. → respond.] - Audience filters: making the future of omnichannel [brighter → brighter]
Follow up based on behavior: Clicks → text message with early access That’s why we’re excited to introduce audience filters: a major enhancement to Klaviyo’s new omnichannel campaign builder that gives marketers precise, dynamic audience control at the message level. In reality, customers don’t follow a single, linear path. They open one message, ignore another, switch channels, browse products, place orders, or reach out for support. Often, this happens all within the same day. Audience filters give you the flexibility to tailor every message in your omnichannel campaign based on who a customer is, how they engage, and where they’re most likely to respond. Audience filters: making the future of omnichannel brighter
Follow up based on behavior:Clicks → text message with early accessOpens but doesn’t click → email with reviews or social proofNo engagement after 24 hours → WhatsApp message with creator content Clicks → text message with early access That’s why we’re excited to introduce audience filters: a major enhancement to Klaviyo’s new omnichannel campaign builder that gives marketers precise, dynamic audience control at the message level. In reality, customers don’t follow a single, linear path. They open one message, ignore another, switch channels, browse products, place orders, or reach out for support. Often, this happens all within the same day. Audience filters give you the flexibility to tailor every message in your omnichannel campaign based on who a customer is, how they engage, and where they’re most likely to respond. Audience filters: making the future of omnichannel brighter